CEO Global Magazine Vol 22 Issue 2

Page 16

SOFTWARE DEVELOPMENT TRENDS HELP IMPROVE THE SHOPPING EXPERIENCE TRENDS IN SOFTWARE DEVELOPMENT ARE EVER CHANGING, SO BY INTEGRATING MODERN TECHNOLOGIES AND USING NEW DEVELOPMENT METHODOLOGIES, BUSINESSES EASILY CAN PINPOINT WHERE THEIR EFFORTS SHOULD BE DIRECTED. DISCOVERING EMERGING TRENDS IN ECOMMERCE AND SOFTWARE DEVELOPMENT WILL HELP IMPROVE SHOPPING EXPERIENCES FOR CONSUMERS.

O

nline shopping is expected to

flexible digital experiences. Due to health

reach $1 trillion by 2022; this is

and safety concerns, businesses are now

according to a report by Adobe’s

turning to contactless payment solutions

eCommerce division. To gain a competitive advantage and to exceed customer expectations, businesses need to discover the emerging trends in eCommerce and adopt current trending technologies in software.

and other digital tools. According to the Visa Back to Business study, more than 60% of consumers would switch to a business that offers contactless payment options. In contrast, nearly 50% of the respondents said they would stop

CRYPTO PAYMENTS

shopping at stores that only offered pay-

Crypto payments will be trending this

cashier or shared machine.

ment methods that relied on contact with a

year and we will see support rise across eCommerce platforms in the coming year, leading to broader acceptance. Crypto is

CHATBOTS

a cheaper, more convenient and secured

According to Gartner, chatbot eCommerce

payment option for eCommerce.

transactions are expected to reach $112

The biggest advantage is that there is no

billion by 2023. Most businesses will man-

need to pay any commission to intermedi-

age customer interactions without human

aries and payment gateways because the

assistance, an era where personalised

transaction happens directly between the

shopping assistant bots will become the

buyer and the merchant. Already, eCom-

norm. Considering the rapid chatbot adop-

merce providers like Shopify and Magento are supporting payment options such as

tion rate by eCommerce companies, it is evident that conversational chatbots will be

Coingate, GoCoin and BitPay.

assisting customers in their buying journey.

Adoption of the blockchain technology

Modern AI technologies used to create

has quietly reached a tipping point across multiple industries, and this year will see several eCommerce companies offering

chatbots will continue to improve and innovate, leading to improved conversion rates and higher retention.

bitcoin as a payment option. The cryptocurrency market will reach $60 billion by

T-COMMERCE

steadily and is set to surpass 50% of homes

annual spending by different companies on

Television Commerce or t-commerce is

Analytics, shipments are expected to ex-

blockchain solutions will reach around $16

a growing trend across the globe where

ceed 200 million units per year in 2022.

billion by 2023.

consumers can instantly purchase prod-

2025 and according to CB Insights, the

ucts that appear on TV. Interactive live TV

CONTACTLESS PAYMENTS

shopping is easy; simply point and click the remote to purchase a product.

globally by 2026. According to Strategy

T-commerce offers consumers a ‘OneClick’ purchasing opportunity, thereby enhancing the shopping experience through digital TV channels and regular TV ads.

The adoption of contactless payment

eCommerce businesses should take notice

Marketers are integrating eCommerce op-

technologies is on the rise as a result of the

of t-commerce and how it will impact the

portunities into TV content that allows in-

growing consumer appetite for fast and

industry. Smart TV ownership is growing

teractive live TV shopping. It’s just another

15

VOL 22

ISSUE 2

CEO GLOBAL MAGAZINE.COM


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