What is SEO all about?
SEO is the short form of Search Engine Optimization. SEO is all about getting top ranking in Google search results. In other words, SEO is process by which companies optimize their website to increase visibility and ranking in search engine. Enroll now for Seo Online Certification Course
Scope of SEO As a Career Choice in 2020
Let us give you some proof that SEO is a great career choice. Just like CCNA, MCP, OCJP and other professional certifications; for Digital Marketing (SEO is a part of Digital Marketing) we have International certifications from Google and Microsoft. That is a clear indication of the demand and future growth In SEO. In fact marketing spend is slowly shifting from traditional media such as newspaper, TV, billboards and tele-calling (channels which are interruptive in nature) to Organic SEO and Social Media.
How SEO Has Emerged As a Career? In past, SEO was not a career option. Web developers and webmasters used to optimize website for search engines. They used to follow some easy techniques and Google used to show their website in search ranking. SEO was not very difficult in past when Google was having very simple algorithm, then learn how to become seo expert. But soon, Google started to improve their search engine algorithm and getting website in Google became difficult for webmasters who used to maintain websites. As we know that every problem has opportunity, this also became an opportunity. Now web designers and website owners were looking for seo professionals who can get their website on first page of Google and some people who knew the trick started providing services to optimize and getting website on first page of Google. They were specialist and were known as SEO experts, SEO consultants, SEO professionals.
Here Are Job Profiles and Designations in SEO
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SEO Trainee. Jr. SEO Executive. Sr. SEO Executive. SEO Analyst.
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Link Building Expert. SEO Consultant. SEO Project Manager. SEO and SEM Specialist.
Future of SEO and Career Opportunities in India
Today, SEO has emerged as a hot career opportunity and demand for SEO professionals is growing due to increase in digital awareness, growing online competition, increasing internet and mobile users in India.
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