Business Franchise Australia and New Zealand November/December 2022

Page 12

cover story: FRANCHISE READY

FRANCHISE READY...

...ready to WALK THE TALK After 30 years working in the franchise sector at senior levels both as a Franchisor, Franchisee and Master Franchisor, Doug Downer started the Awardwinning franchise consulting brand called Franchise Ready.

The Franchise Ready business has grown substantially in the past two years offering additional services to the franchise sector in Australia and New Zealand, becoming a one stop shop for everything that a franchisor or aspiring franchisor may need.

Doug has been recognised in the top 30 Franchise Executives in Australia in 2019, 2020, 2021 and 2022 and was recognised in the SEO Samba Top 100 Global influencers in Franchising in 2022.

The team has grown to ten fulltime employees and eight contractors, and we are actively recruiting to further strengthen the team. Collectively our team has over 200 years of franchising experience, we have been franchisees, Master franchisees, Franchisors, and members of senior franchise executive teams.

Franchise Ready has helped create, develop and grow over 100 Australian brands, improving their systems, processes and documentation to enable them to grow through a licensed or Franchise model. On average the businesses we have worked with have grown by over 200% annually.

Franchise Ready operates a number of franchised businesses (currently 6) so we know what it’s like at the coal face, we do what franchisees and franchisors do, every day, this keeps us connected to our clients and gives us a strong understanding of the marketplace.

12 business franchise MAGAZINE

We don’t just talk the talk, we walk the talk! We believe in and are massive advocates of franchising as a way to do business. In 2021 we started our own franchising journey by licensing the Franchise Ready brand and had two licensees operating, one in Adelaide and a licensee in New Zealand looking after the whole country, In 2022 we have now franchised the Franchise Ready business and we are now looking for franchise partners in other international markets such as the USA, UK, Europe and Asia. We launched and supported over 30 franchise brands in 2021 and we are on track to launch over 40 brands in 2022 in Australia alone. We have entered international markets and have developed four businesses in New Zealand with plans


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