9 minute read
Kumon
WHY KUMON
THE TOP EDUCATION FRANCHISE, IS THE PERFECT 2022 INVESTMENT!
As schools continue to struggle with the ongoing disruption caused by the pandemic, parents are turning to Kumon to not only ensure their kids catch up but also to give them every advantage going forward.
To meet the increased demand, Kumon has launched an aggressive growth strategy to open new centers around the U.S. and Canada.
At the same time, the pandemic has spurred The Great Resignation. As people leave behind their old careers in search of more fulfilling work and more control over their futures, they are discovering that Kumon offers the best of both worlds.
Kumon is the top education franchise in North America, with about 1,600 Kumon Centers in the U.S. and Canada. Although Kumon has room to grow in many communities, the brand anticipates strong growth this year in California, Texas, New Jersey and New York, as well as in Canada. The education enrichment industry is worth $23.4 billion in the U.S.
“Opening a Kumon Center is a lifechanging opportunity for our instructors, as we call franchise owners,” said Mike Shim, senior vice president of field and operations for Kumon North America. “Kumon’s proven business model and outstanding training and support programs make it possible for instructors to own and operate a profitable business that they love and also to make a difference in the lives of children.”
the kumon method
Kumon was founded in 1958 when Toru Kumon opened the first Kumon Math Center in Osaka, Japan. Kumon was a math teacher who had created worksheets to help his own son, a second-grader, practice math basics. Those worksheets became the prototype of the Kumon Method. Today, Kumon Centers offer education enrichment in both reading and math. Students visit the centers once per week and practice at home for 30 minutes per day, per subject, on other days.
It’s a formula that has worked for more than 60 years – and it’s all based on the importance of mastering concepts using worksheets that were developed by a father out of love and concern for his son. This year, Kumon North America launched a new creative campaign that leans into that tradition of practice with the tagline, “Practice Makes Possibilities™.”
What sets kumon apart
In addition to being a respected education program, Kumon is highly regarded in the franchise world. Kumon has earned a number of industry accolades, including being ranked No. 6 overall on Entrepreneur’s prestigious Franchise 500 list for the last two years in a row and the Franchise 500’s No. 1-ranked education franchise for 21 consecutive years. Kumon attracts top franchise candidates because of honors like these and because:
• The Kumon Franchise opportunity is extremely affordable, with a franchise fee of only $2,000 and startup costs
of less than $65,000. U.S. franchises also are eligible for generous financial incentives worth up to $34,000, and veterans may qualify for a $10,000 bonus.
• The Kumon business model promotes steady enrollment, and therefore, steady revenue. Because Kumon offers enrichment programming rather than tutoring, student enrollment doesn’t fluctuate as much as it does in tutoring centers, where kids tend to drop out of programs after catching up or passing a big test.
• Franchise owners find operating a Kumon Center to be personally fulfilling, as they can see how their work makes a difference in the lives of children in their communities.
Who is kumon looking For?
Kumon Instructors are a diverse group: They are former teachers, engineers and IT professionals. They are Asian and Hispanic, Black and white. They are smart and educated: Candidates must hold at least a bachelor’s degree, and as instructors, they must be proficient in math and reading.
The one thing they all seem to have in common is a prior personal connection to Kumon. Many were former Kumon Students or Parents. Others are relatives of a Kumon Student, or perhaps they worked as an assistant at a Kumon Center during high school or college. Most Kumon Instructors are attracted to the Kumon Franchise opportunity because they have experienced firsthand how well Kumon works. They believe in the brand.
EJ Cho, the instructor at Kumon of Stafford-West in Virginia, was a former Kumon Student and worked as a center assistant while in graduate school. When she had her own children, she became more interested in education and working with children, and she explored opening her own business. She immediately thought of Kumon.
Cho tries to inspire her students to find the joy that comes from learning new things. “You need to have the mindset that you want to continue to learn and grow,” she said. “When you are working with little kids, especially, they have to see education as joyful. If they see it as a chore, they will never enjoy learning.”
Kumon’s proven business model, affordable cost, extensive training and support programs have positioned it at the top of the education franchise world. Kumon is currently recruiting instructors who want to own and operate a profitable business and make a lasting, positive impact on children in their communities.
If that sounds like you, we invite you to learn more at https://www.kumonfranchise.com/.
YOUR FRANCHISE JOY SPOT
most of the candidates I work with that are coming from corporate America want to approach Franchise ownership like they do their jobs. They want to do anything it takes to pay their bills. They will agree to be unhappy in their work if they can make enough money.
If that sounds like you, stop compromising! Being unhappy isn’t a requirement for building your cash flow!
I understand paying bills, putting money in the bank and investing for growth. I just don’t want to be unhappy when I’m doing it and making that decision was when I left corporate jobs and became a business owner.
You can own a business, have a lifestyle, enjoy what you do and build your empire.
Is it easy? Sometimes, but not all the time.
Is it rewarding? Yes!
Can you do it? If you would be a great hire for a company, you can likely open and grow a franchise.
So, here is the scoop. In the franchise world we are fortunate to have founders of companies that have built business models and support systems in virtually any business category you can imagine and using various owner roles as the basis for operating them. What is most important to you? No, not the paying the bills again (we will work to make sure those are addressed later).
What are your most important things in life? What brings you joy, makes you happy, makes waking up fun?
Family? Travel? Giving back to your community? Something else? Start by listing those things out. Do you get to spend time on those happy things in your current career? If not, then this is part of why you are not happy in that role.
Now, we don’t want to necessarily make your work about those things. This is a fatal flaw of most employees in their approach to making money.
Say I like cars and car culture (I do), so I get a job repairing or selling cars (long past personal job considerations). This keeps me from going to car shows or gatherings, keeps me at work so I can’t work on or enjoy my car(s). Between not being able to spend time on my interest and by virtue of cars being my job I start disliking a thing I had passion for. But now I am stuck in that path on top of having lost my passion. The main goal for most people should be a business that supports your lifestyle and passions, doesn’t try to become them. Now, that said, you still have to be good at the work you do and enjoy it. So while your work should not become your passion, it should be something you have fun doing when you focus on it.
George Knauf is a highly sought after, trusted advisor to many of the top franchise ownership groups in the world. With over 25 years of experience in both start-up and mature business franchise operations he is uniquely qualified to advise individuals that have dreamed of Building their own empires. Whether you have an existing portfolio or searching for your first franchise, he can help you to pursue your dreams. www.MyPerfectFranchise.com
Your skills are 100 percent transferable. Employers push back on this and want to keep you in a silo, but we in franchising get you. You have skills, we can redirect them into any business that fits. We will then give you the training, support and resources on how to apply your skills to the proven systems in our world. But what if you have amazing management skills and are not good at sales? We will construct a role where you manage the team and handle operations and hire a sales pro to bring in the money. Best part is that we can do the same thing in reverse for sales pros that need to hire a manager!
Once we have matches based on your skills we layer in how you want to work. Full time, executive and semi-absentee are all great options. Even in the full time role we want to bake in family obligations, kids life events, travel and your other interests. Finding that perfect balance between your cash flow and your passions will be very important. And those times you are working you should e doing the things you enjoy doing and hiring for the ones others enjoy doing. The type of business may contribute to managing this balance. For example, let’s say your kids play sports on the weekends and you want to be on the sidelines for every game. Maybe one of the criteria we specify is that we want to look at businesses that primarily operate Monday through Friday.
Furthermore, what if your kids have practice weekday evenings and you want to help their coaches, or even be their coach? Or maybe it is important for you to have the whole family around the table for dinner. So now the business may operate primarily weekdays and during business hours.
This is how I approach building the model that picks candidates franchises.
It never begins with what is your favorite burger or ice cream. Pick businesses that fit you as an owner, not you as a consumer.