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Franchising News
WoWorks Family of Better-ForYou Brands Experience Growth of its Restaurant Co-branding Concept
WOWorks, parent company of Saladworks, Frutta Bowls, Garbanzo Mediterranean Fresh and The Simple Greek, experienced accelerated growth of its co-branded restaurant concepts with six locations opening and six additional franchise agreements signed across ten states in 2021.
“We are seeing an accelerated growth in cobranded WoWorks restaurants because our healthy-halo brands meet growing menu and flavor demands, and have the flexibility in size and operation to open alongside current restaurants and inside many nontraditional spaces,” said Eric Lavinder, chief development officer for WoWorks. “By sharing a front and back-end, cobranded restaurants can build-out more efficiently to open quicker, have lower operating costs, and cover more dayparts to attract more guests and generate sales.” the company has also seen saladworks and Frutta Bowls co-branded restaurant concepts grow in several store-within-a-store locations in Philadelphia area and staten island, ny. other co-branded openings and franchise agreements include locations in West Bloomfield, Mi; Middletown, dE; reno, nv; hermitage, Pa; san Juan capistrano, ca; Morgantown, Wv; norfolk, va; and a threelocation signing in draper, Ut
Colorado-based FullSpeed Automotive, one of the nation’s largest franchisors and operators of automotive aftermarket repair facilities, closed out 2021 with remarkable growth, dominating the industry with its two flagship brands - Grease Monkey® and SpeeDee Oil Change & Auto Service®. in 2021, Fullspeed automotive reported an impressive 50 awarded franchise agreements, 22 brand acquisitions comprised of 61 competitor conversions, and the opening 77 combined locations – marking the company’s milestone 700th unit scheduled this month. Largely unimpacted by the pandemic, the auto care industry is expected to grow nearly 25% and reach $477.6 billion by 2024, according to the auto care association’s most recent research study. With more cars on the road, more miles driven, and the average age of cars growing into the teens, Fullspeed automotive is well-poised for the future.
Fullspeed automotive’s growth and performance strategy remains centered on finding the right franchisees while continuing strong operations and maximizing unit-level profitability. it looks forward to a momentous year head for both brands, with goals to reach its 1,000-unit milestone by the end of 2022/early 2023. LINKS: FullSpeed: https://fullspeedautomotive.com/ SpeeDee: https://speedeeoilfranchise.com/ Grease Monkey: https://greasemonkeyfranchise.com/
First of its Kind Digital Marketing Agency Utilizes “Pillars of Scalability” to Help Its Clients and Brand Grow
As bundling and convenience have steadily become more and more popular over the years, one entrepreneur had an industry-changing idea.
Jc hite, Founder and cEo of hite digital, noticed that traditional marketing agencies weren’t doing enough for their clients. he went on to found hite digital, a white label digital marketing agency, franchising the brand shortly thereafter. the brand is changing the way people think about digital marketing after hite identified that a traditional agency’s scope of services limits its clients.
hite digital’s mission is simple: help their clients’ growth rather than maintain their business. in order to achieve this, the brand focuses on what they have defined as the 4 Pillars of scalability: Fulfillment, systems and operations, Prospecting, and Business coaching. By creating cohesive momentum between the 4 pillars, the concept has provided the unique opportunity to help marketing agencies expand their reach with better-quality services that deliver enhanced results to clients.
offering marketing specialists in PPc, Facebook ads, Web design, Branding & Logo, and sEo services, hite digital hasn’t only become popular among clients, but franchisees as well. With 16 franchises across the United states, the brand has quadrupled in revenue since it began franchising.
“success doesn’t have to include complications and outsourcing”, said hite. “We’re helping people rethink not only what they want out of an agency, but what they deserve.”
the hummus & pita co. Celebrates its 10 year anniversary
In February 2022, The Hummus & Pita Co., one of the leading fast-casual Mediterranean concepts, celebrates its 10 year anniversary. The milestone marks a decade of the franchise transforming the fast-casual space with notable strides in vegan menu innovation, forward-thinking, and out-of-thebox creations that have positioned the restaurant chain as an industry leader. in 2012, Janice axelrod and her son dave Pesso opened their first restaurant in the chelsea neighborhood of Manhattan, to showcase family recipes passed down generations that celebrate the best of Mediterranean cuisine. With a mission to provide diners with good-for-you food, they have since garnered a loyal fanbase which led to a securement with food-delivery platform goldbelly to bring their healthy eats nationwide. as a pioneer of vegan offerings, they have led the pack by providing an inclusive menu including a bounty of vegan eats that do not sacrifice on taste or flavor, especially with diners trending towards health-focused options. offerings include proprietary plant-based proteins such as shawarma, gyro, and Moroccan meatballs. in order to stay relevant by way of menu innovation, they also created the world’s first chickpea-based milkshake, the chickpea chiller, which is an all natural “milkshake” that is vegan and gluten-free and was nationally recognized by the media when it launched.
What started as one location blossomed into a rapidly expanding franchise that now operates 5 successful locations along the East coast, with a flagship Los angeles location set to debut before year’s end as the first of an aggressive bi-coastal expansion plan. https://www.hummusandpitas.com/
First and only high-end painting expands into oklahoma city
LIME Painting – the first and only high-end painting franchise – is continuing its rapid national expansion by opening its first location in Oklahoma.
With the help of franchise owner r.L. hunnicutt, LiME Painting will begin providing over 40 painting and restoration services to luxury homes and businesses in oklahoma city and surrounding suburbs. this will set LiME Painting up for another successful year expanding through franchising from seven to 52 locations nationwide.
“oklahoma city is a young and fast-growing city that is paving the way for innovation and entrepreneurship, making it the perfect market for LiME Painting to expand into,” said nick Lopez, cEo and Founder of LiME Painting. r.L. hunnicutt was raised in a small town in the panhandle of texas called Wellington. since he was brought up in a tight-knit community, he has a natural ability to connect with people and wanted to apply that skill to a new role. interested in the support that comes with franchise ownership, hunnicutt reached out to a franchise consultant who then informed him about LiME Painting. Being family-oriented and community-driven himself, hunnicutt discovered that his values aligned perfectly with LiME Painting’s philosophy of love, integrity, mission, and excellence. i look forward to introducing oklahoma city community to the LiME family that i am proud to be a part of.” For more information, go to https://limepainting.com/
tint World® honors top 2021 franchises and looks to the future at International Franchise Convention
Leading automotive customization and window tinting franchise Tint World® Automotive Styling Centers™ celebrated its top franchise owners with a variety of awards recently at the company’s annual International Franchise Convention held at Caesars Palace Resort and Hotel in Las Vegas.
national automotive styling centers™ franchise looks back at 2021 highlights, plans for continued success in 2022 the 2021 tint World® international Franchise convention, entitled “race to success: Full speed ahead,” featured a vendor trade show, seminars and training, and an awards banquet to recognize top-performing franchises. this was the franchise’s second convention this year. the first convention in February was a virtual event, while the Las vegas convention was an in-person event held in conjunction with the 2021 sEMa show, which is held each november in Las vegas. “the annual convention is important to the tint World® family,” said charles J. Bonfiglio, president and cEo of tint World®. “our franchise owners have worked hard, especially with the challenges of the past year, and we want to recognize their successes. this convention is a chance for us to network, learn from one another and stay focused on our goals for 2022. We are thrilled to make this event happen for our tint World® team.” To find out more, please visit www.tintworld.com and tintworldfranchise.com
petWellclinic Signs 16-Unit Deal in Phoenix, First Agreement in Arizona
PetWellClinic, an emerging pet-wellness franchise, has entered into a 16-unit agreement in Phoenix, the company’s first deal in the state of Arizona.
the clinics will provide convenient preventative care for pets including general check-ups, vaccinations and treatment of minor ailments and chronic condition in a walk-in environment. PetWellclinic’s unique clinic model offers an affordable, easily accessible health care experience for pets and pet owners versus traditional veterinary clinics or pet hospitals. the multi-unit agreement (one of the largest in the system) has been signed by cole Walling and his family, who have been re-Bath franchisees for over 12 years. With a background in finance, Walling is now the youngest franchisee in the PetWellclinic system at 25-years-old. cole Walling will oversee day-to-day operations as President of PetWellclinic Phoenix. he will work alongside cEo of PetWellclinic Phoenix, Jeff Walling, and director of Marketing, Lisa Walling. specific locations have not yet been selected for the initial clinics, but plans are currently underway for new clinic openings next year. the goal is for the first few Phoenix clinics to be staffed and fully operational by april 2022. For more information on PetWellClinic franchise opportunities, please visit www.petwellfranchise.com
Enterprise Holdings announced recently that it had opened at Colombia’s Medellin International Airport. The new branch – which is already taking reservations – serves customers of the company’s flagship Enterprise Rent-A-Car brand, as well as National Car Rental and Alamo Rent A Car. Enterprise Holdings owns all three brands.
the new colombia branch, located in the country’s second largest airport, represents the company’s commitment to serving domestic and international customers as travel opens up around the world. since the onset of the pandemic, the company has opened more than 100 new branches worldwide. “colombia is a premier market for Enterprise’s global growth as we continue to expand to meet the needs of business and leisure travelers alike, wherever they choose to go,” said Peter a. smith, vice president of global franchising at Enterprise holdings. “as international travel begins again, we are excited to serve our customers around the world and stand by our promise to provide them with a safe and convenient rental experience.” the Medellin branch increases Enterprise’s presence in colombia to 11 locations. it’s the latest in the company’s ongoing international expansion in Latin america and surrounding areas. Enterprise rent-a-car made its debut in Latin america in 2015, joining the national and alamo brands. Enterprise Rent-A-Car
