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3 minute read
Propelled Brands
PROPELLED BRANDS SUPPORTING VETERANS AND FIRST RESPONDERS WITH A 50% DISCOUNT ON THE FRANCHISE FEE
While franchising provides an excellent opportunity to own a small business, it’s an especially good opportunity for veterans. That’s because veterans, through their military experience, have developed qualities including analytical and leadership skills, discipline, resilience and a mission-focused work ethic that help make them successful franchisees.
While franchising provides an excellent opportunity to own a small business, it’s an especially good opportunity for veterans. That’s because veterans, through their military experience, have developed qualities including analytical and leadership skills, discipline, resilience and a mission-focused work ethic that help make them successful franchisees. According to the International Franchise Association’s VetFran program (Veterans Transition Franchise Initiative), about 12% of all franchisees nationwide are veterans and many companies discover that veteran franchisees end up being their strongest performers. Veterans show strong dedication to their work; they’ll put their all into the business. They are highly capable of handling the daily stresses of business operations and don’t give up easily, demonstrating resilience regarding the daily ups and downs of a business. They also know how to manage personnel,equipment and get results. Veterans are highly capable of following systems, an ability that is a foundation of any franchisee’s success. Following a proven and tested system ensures that customers receive consistent quality and service at every location. While it’s common for most franchisees to have little or no experience in the franchisor’s industry when they first start, military veterans respond especially well and are very successful in implementing the training they receive from the franchisor’s team. Franchising Feels Like “We Are On The Same Mission” Navy veteran Stan Gray, who owns two FASTSIGNS centers in Southern California, credits his time in the service for developing his leadership skills and giving him opportunities to grow. His Navy experience, in particular, taught him the value of teamwork. For successful missions, everyone had to work together to achieve the mission’s goals. This translates well when it comes to franchising, as the whole team at a FASTSIGNS center has to work together for projects to be successful. This is true for any type of franchise: the whole team has to work together for success. Stan Gray adds that the support he receives from the FASTSIGNS team is invaluable, and he feels that both the franchisor and franchisee are always on the same mission with the same goals, including growing his business, and serving his clients, building a passionate team, and serving the community. As just one example, his center prints and installs banners featuring images of local veterans for his hometown Armed Forces Day Parade in Torrance, CA, the longest-running of such parades in the country. At Propelled Brands, franchisees are encouraged to network with other franchisees. Moreover, before a military veteran signs a contract with any of the brands, they are encouraged to reach out to a large number of franchisees, including military veterans who are franchisees, to gain insight into the business. This helps to ensure franchisee success and satisfaction.