WHY DO YOU NEED MAGENTO 2 GOOGLE TAG MANAGER?
Introduction Magento 2 Google Tag Manager is a tag management system that helps you manage your store marketing tags from a single interface without any code changes. This tool allows you to deploy website tracking tags in one place which eliminates the need for constant code updates and potential errors.
Important Benefits of Magento 2 Google Tag Manager: ● Centralize Google Tag Management System: With the help of Webkul's Magento 2 Google Tag Manager, stores can enjoy managing tags directly in the store site system. All messy tags can be easily generated and upgraded. Store data easily by keeping all the information in one system.
● Enhance the Site’s Performance: A lot of code being added to the source of store sites is one of the contributing reasons that slow down the loading speed of the page. And, a website with slow loading pages will increase the bounce rate and lower the conversion rate. If you want to prevent the problem in the first place or minimize the damage, then the Magento 2 Google Tag Manager extension will be your optimal solution. With the module's helper, you can save much time for page loading by controlling all script tags and you only need to put them in your sites. With a few seconds optimized for website speed, your customer expectation can be met and conversion rates can increase. ●
Reduce Costs in the Long Run:
Magento 2 Google Tag Manager helps you take the initiative to easily control your store's tags in the work process without any coding knowledge. It allows you to have fewer people involved, saving you on expenses. The time spent maintaining the extension and configuring native code will result in huge savings in long running operations. Even when a developer is hired to take care of GTM settings, you can speed up the process and still generate your own savings.
● Generate Reports and Analytics with Google Analytics: Google Analytics (GA) is another free tool provided by Google for building reports and statistics on your websites. Although Google Analytics and Google Tag Manager may work separately from each other, this Magento 2 Plugins can act as an intermediary to simplify the data analysis process.
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Conclusion: In short, the Magento 2 Google Tag Manager provided by Webkul is the optimal solution that can help reduce the number of modules installed. The module not only offers the function of managing tags for store sites but also provides Facebook pixel tracking, AdWords, and Google Analytics within this module. So, if you face difficulties adding the Google Tag Manager module to your store, the Webkul support team will help you.
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