7 Top Tips for Your Next Website Redesign
In today’s economic world, it has become more difficult to find a cost effective way to promote small and medium-sized businesses. One of the important and most efficient ways to overcome this obstacle is to use an online marketing strategy and it all starts by redesigning your company’s website. Many businesses may also have several questions regarding their website redesign. It is due to the fact that might be their site is outdated or too slow. They may be also unsure about which direction to go in, how to start, or what things to look out for. Here are our top seven things to consider when doing a website redesign:
What are the project goals? You must confirm with the clients that why they want to redesign their website, to increase website traffic or to improve functionality? Do they want customers to have a better understanding of what their organization does? So always write down project goals and references throughout the process.
What kind of investment is realistic? If your website is well-designed and have fresh, targeted content then your website is a tool which will works 24/7 for your business and it is sure that your investment is going to be realized over the time. If you are not sure about how much to invest? Then you may also consider the size of your website, its timeline and functionality requirements.
Do you have time for the redesign process? During the redesign process you will be spending a lot of time in gathering images, organizing and writing content and reviewing the items throughout the project. The more complex is the website, it will take your more time for redesign.
Who will write your content? A website redesign is a good time to check your unique content and confirm whether the messages visible on your website speak clearly about your organization and product offerings or not. For most of the clients, it’s beneficial to work with Web Design Toronto to organize their content and write unique content that will engage the users.
What features will your site need? A list of features is necessary to determine the budget and scope of the project. These decisions also effects your User Interface (UI/UX) and interaction with your website.
Do you need a responsive site? Nowadays most of the customers use mobile devices (phones and tablets) to access the internet. So your site should have a Responsive Web Design, as there is no matter of the size of the screen being used, your site will display to be optimized for that screen size.
How will you promote your website once it is complete? The Redesign work doesn’t end at the launch of the website. You also must have a plan for site promotion and content updates for the business so that the awesome website on which you have spent several months doesn’t fall flat.
iMediaDesigns | is a Toronto web design agency for B2B and B2C clients. It also offers cost effective ecommerce web design and development services in Toronto.