7 Top Mobile Website Features That Consumers Want
Nowadays before start working on a web design for your business, you need to research and plan carefully its content and the functions it will have. It does not matter whether you are a new or totally professional. This aspect is very important. As you know, when designing the mobile website of your business, you must remember the online customers who seek for a certain product or service using a mobile device or with a computer, laptop or a tablet. The online research done by consumers is very effective and many search processes are finalized with several visitors and successful customers. The Top 7 features that consumers want in a mobile design are:
 Click-to-call and click-to-sms buttons: When people are online searching for products or services using their smartphones, they often prefer to call a business or company rather than to visit its physical location. Make sure that your potential customer will be able to contact you with a single tap using the above buttons.
Contact Forms: In this, the prospect customers are able to ask questions about a particular product or service. This is a perfect source of gaining visitors and leads. You cannot make the form too long. So focus on the most important content and always remember that in case of longer forms, it would be inconvenient for the users as they have to scroll the page. Easy navigation: Navigation is considered as important as the loading speed of the website like the Web Design Toronto. So users should be able to perform important actions from the main page. Generally, the navigation of the main page is designed in such a way that a vertical list of buttons with text or grid navigation with text and icons are large enough to be easily recognizable by the visitor. Mobile maps with directions: Some small businesses can provide the information necessary for users to locate the address and get directions easily. Since the consumers are locallyoriented so the majority of smartphone searches focus on the local nearby area. Mobile users act quickly after they finished their search and many customers visit the store within a day after their search. Video content: As reading the text on the smartphone is not a pleasant experience and about 41% of users prefers to watch a video instead of reading. This is the main reason for you to place a short video about your company on your website. The video should not be too long and it will convince the potential customer to take action after watching your video. Big finger-friendly buttons: As per survey, about 69 percent of the mobile users want bigger buttons. You may also remember that mobile users are using their finger to click, so they need a bigger button to click easily without any mistake.
 Options to visit the non-mobile site: If you are building a mobile-responsive site, then it does not apply for you. But is especially important for the redirected mobile websites. Since the redirected mobile sites tend to have a limited data and content, so giving the consumer an option to move out easily to the full site is really very important. iMedia Designs | is an Ecommerce web design company for B2B and B2C clients. It also offers cost effective web design and development services in Toronto.