How to make your WordPress Website more Trustworthy
A website is the reflection of your brand image. In order to get high conversion rate, you need to make a good impression so that clients can have a sense of trust towards your website and to convert them into paying customers. Trust not only meet your short term goals, but also ensures that your customers come back to you for repeat businesses and help you generate more referrals. Within a second, a web user can decide whether they want to stay or leave your website. However, you can build a trust with your web users through your content, web design and web development.
Create a website which offers you a lot of opportunity to increase sales and maintains income in the long run. If you run an ecommerce store, below are the ways to make your WordPress site more trustworthy. A responsive website As the technology advanced, users are accessing websites from every device possible. Your website should be well optimized for mobile phones as well as tablets. Create specific pages for different prospective clients You know what services your company offers and to whom. Categorize your product pages depending on the prospective audiences. Say single women and another page for single women with children. Professional website design One of the most important way to make your WordPress website more trustworthy is to create an intuitive design choosing the right theme to go with it. Users will first see the design and decide whether to go on or not. Great content Grammatical and spelling errors can easily turn off customers. Make sure you generate a quality and informative content to attract customers for long. About us Your About Us page must contain little personal information coupled with some professional certifications including photos of your workplace to deliver better results.
A contact page that works If you are a trusting business, you must provide a simple contact form on your website to make it easy for visitors to contact you. Remove broken links and 404 errors Remove these links and errors .The best way to make your WordPress website more trustworthy would be to create a custom 404 error page. Incorporate a newsletter and blog A regular blog posts and an invitation to subscribe to a newsletter gives customers a feeling that you won’t disappear on them. There are some other ways include – Policy statement Pricing should be clearly stated Display testimonials from clients Don’t display any ad banners Payment and ordering should be secure. Hope the article will help you to improve the trustworthiness of your WordPress website.