Why SEO is Important to Run Business Online?
INTRODUCTION Most of the businesses might not realise the importance of SEO. It is an essential part of marketing activity. Best SEO strategy is vital to any business that run online. Due to the competitive market, SEO is more important. It is being adopted as an online marketing strategy.
IMPORTANCE
To improve user experience
Gain more visitors to your website
Take advantage of top position on the search engine
To be ahead of competitors
Increase organic traffic
BENEFITS
SEO works well for all type of businesses
SEO is cost effective
It provides massive return on investment
People/customers can reach to you through your website with the help of SEO
Helps in building online reputation
Helps in attracting relevant traffic
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SEO is an effective online marketing strategy that enhances the ability to compete with other brands
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Businesses can cater a huge market
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Geo based targeting
Factors Influencing rankings on search engine
Should have an optimized website
Mobile friendly website
Generating backlinks (off- Page activities)
Activities as per search engine guidelines
Targeting relevant keywords
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