California Peace Officers’ Association’s
Training & Expo
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Exhibitor
& Sponsor
PROSPECTUS
BY LAW ENFORCEMENT FOR LAW ENFORCEMENT
WELCOME Event Highlights OCTOBER 6 Exhibitor Move-In Educational Training CPOA Awards Luncheon
Whether you are new to CPOA’s COPSWEST Training & Expo or a long-time supporter, I would like to extend a warm thanks for your interest in COPSWEST. 2014’s COPSWEST Training & Expo features old favorites, but also introduces new ways to reach the decision makers of law enforcement agencies. From our Annual Charity BBQ to a Range Day and K-9 Competition, the opportunities to expose your brand to law enforcement leaders is designed to fit any interest level. What’s more is by choosing to exhibit or sponsor at COPSWEST Training & Expo, you are choosing to support a show created, planned and made possible by law enforcement and that benefits law enforcement. Sincerely,
Opening Reception
OCTOBER 7 Expo Open Charity BBQ Educational Training Exhibitor & Attendee Reception
Chief Richard Lucero, Fremont Police Department CPOA President
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2014 COPSWEST SCHEDULE EXHIBITOR INFORMATION
OCTOBER 8
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SPONSORSHIP - AT A GLANCE
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Expo Open K-9 Competition Educational Training
OCTOBER 9 Range Day
SPONSORSHIP PACKAGES
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INDIVIDUAL SPONSORSHIP VIEW FLOOR PLAN SECURE A BOOTH
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copswest.COM
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SECURE SPONSORSHIP
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Contact: Lisa Austin, Meeting Planner | LAustin@cpoa.org | 916.520.2246
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schedule
2014 Exhibitor Schedule*
Monday, October 6, 2014 7:00 A.M. - 4:00 P.M. - Registration Open, Educational Sessions Only
COPSWEST is the “one-stop shop” for best, cutting edge law enforcement products in the United States.
7:30 A.M. - All over-sized vehicles & trailers must arrive by 7:30 a.m. 8:00 A.M. - 11:20 A.M. - Vehicle Exhibitor Move-In 10:00 A.M. - 5:00 P.M. - Exhibitor Registration 11:30 A.M. - 5:00 P.M. - All Exhibitors Move-In
This is where the top quality law enforcement vendors are
3:00 P.M. - 3:30 P.M. - Exhibitor Welcome Meeting
Tuesday, October 7, 2014
located, available face-to-face, where you can ask questions, demo their wares, and consult with other like-minded professionals who are there to obtain the best products in the business.
This is the place to be.
DAVID W. McGILL, Deputy Chief Newport Beach Police Department
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7:00 A.M. - 4:00 P.M. - Registration Open 10 A.M. - 4:00 P.M. - Expo Open 11:30 A.M. - 1:30 P.M. - 7th Annual Charity BBQ
Wednesday, October 8, 2014 7:00 A.M. - 3:00 P.M. - Registration Open 9:00 A.M. - 3:00 P.M. - Expo Open 3:00 P.M. - 6:00 P.M. - Exhibitor Break Down
Thursday, October 9, 2014 9:00 A.M. - 3:00 P.M. - Range Day (Exhibitor Opportunities Available) *Schedule Subject To Change
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ExhibitOverview
25 States Represented
$12.50 SQUARE FOOT
PER
2013 Attendee Highlights
Reach 2,500 public safety officials of all ranks from 1all sizes of agencies with COPSWEST Training & Expo. Two full days of exhibiting, plus an option to exhibit at Range Day, exposes you to current and future leaders who need your products.
Included With Each Booth • Hyperlinked listing in online LIVE floor plan • Online exhibitor list providing your contact information • Listing of company name, contact email, website, address, email address and booth number in on-site program • Draped 8’ high back wall, 3’ high side rails and carpet • Optional opportunity to exhibit at Range Day (more details on page 5) • Two exhibitor badges per 10’ x 10’
an To 60% Pl e In Purchas
$$$$$ $ $ $ $ $ x t Si The Nex Months
2/3 of Attendees
NON-MEMBER BOOTH PRICE
CPOA AFFILIATE MEMBER BOOTH PRICE $1,200 per 10’ x 10’ space
$1,250 per 10’ x 10’ space
How To Purchase A Booth Booths are available on a first-come, first-serve basis. Secure your space(s) with a deposit at COPSWEST.com. Inquiries made after show is full will be placed on a wait list. If you are exhibiting a vehicle, please reserve enough space to accommodate your vehicle. Contact Charlotte King at 916-520-2247 or cking@cpoa.org for any questions.
Recommend or Purchase for their Agency
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Exhibit Additional Opportunities Range Day Attendee Highlights:
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Finding products that will enhance our ability to train and to do our job more effectively and safely.
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Se e i n g fami li ar fa c e s of b u s i n e s s own e r s th at I h av e do n e b u s i n es s w i th a n d s e e i n g th e ne w t r en ds i n g ea r th at w e re on l y a d r ea m at be s t wh e n I s tar t ed i n 19 7 3 .
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“Viewing equipment that I did not know existed.”
Range
Day
Thursday, October 9, 9 a.m. - 2 p.m. Long Beach Police Department Range
Do you sell
?
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Firearms Ammunition ? Tactical Less Lethal/Deterrent ? Eye & Ear Protection Other Firearm Equipment
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Reserve an Exhibit Space FREE FOR COPSWEST TRAINING & EXPO BOOTH HOLDERS $350 PER 12’ X 12’ SPACE FOR NON BOOTH HOLDERS
Contact Charlotte King at CKing@cpoa.org or at 916.520.2247
K-9 Competition Wednesday, October 8, 8 a.m. - 2 p.m. Long Beach Convention Center Align yourself with COPSWEST Training & Expo’s inaugural K-9 Competition! Support toughest dog, detective and other agility competitions while exposing your brand. Sponsors of the K-9 competition receive a table-top exhibitor space, along with other great benefits. For more details, visit page 9.
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Sponsor Packages COPSWEST Training & Expo sponsorship packages provide the your name to the most
most value for your dollar. Showcase
influential leaders in law enforcement with these customizable packages.
Discuss how to best mold a sponsorship to fit your brand and contact Lisa Austin at LAustin@cpoa.org or at 916.520.2246.
Sponsorship Levels
Sheriff Chief Captain Lieutenant Sergeant Officer $20,000 $15,000 $10,000 $7,500 $5,000 $2,500
Exhibit Space
10’ x 20’
10’ x 10’
10’ x 10’
Full Event Registrations
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Size of Ad in On-Site Program Company Logo in Program Banner on COPSWEST.com Opportunity to Distribute Promotional Materials Banner or projection of logo in exhibit hall Acknowledgment on Digital Reader Board in Convention Center Lobby Opportunity to speak for two minutes before or after a training session
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Signage at sponsored events Hyperlinked Logo on copswest.com Sponsor Recognition on name badge and at booth Scrolling Logo on homepage of COPSWEST Audio-visual recognition prior to training sessions Recognition in COPSWEST Attendee eNewsletter Name recognition in onsite event program
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Sponsor Packages Details Sheriff Level - $20,000 • • • • • • • • • • • • • •
10’ x 20’ booth Distribute promotional materials Two banners or projections of logo in exhibit hall Full page ad in on-site program, as well as logo & text listing of sponsorship Acknowledgment on digital reader boards in lobby Opportunity to speak for 2 minutes before or after a training session Complimentary CPOA Affiliate Membership Three full event registrations Five additional exhibitor registrations Signage at sponsored events Hyperlinked logo and scrolling logo on COPSWEST.com Sponsor recognition on name badge and at booth Audio-visual recognition prior to all training sessions Recognition in COPSWEST attendee eNewsletters
Chief Level - $15,000 • • • • • • • • • • • • • •
10’ x 10’ booth Distribute promotional materials Banner or projection logo displayed in expo hall 1/2 page ad in onsite program, as well as text listing of sponsorship Acknowledgment on digital reader boards in lobby Opportunity to speak for 2 minutes before or after a training session Complimentary CPOA Affiliate Membership Two full event registrations Four exhibitor registrations Signage at sponsored events Hyperlinked logo and scrolling logo on COPSWEST.com Sponsor recognition on name badge and at booth Audio-visual recognition prior to all training sessions Recognition in COPSWEST attendee eNewsletters
Captain Level - $10,000 • • • • • • • • • • • •
10’ x 10’ booth 1/2 page ad in onsite program, as well as text listing of sponsorship Text acknowledgment on digital reader board in lobby Opportunity to speak for 2 minutes before or after a training session Complimentary CPOA Affiliate Membership Two full event registrations Three exhibitor registrations Signage at sponsored events Hyperlinked logo and scrolling logo on copswest.com Sponsor recognition on badge and at booth Audio-visual recognition prior to training sessions Recognition in COPSWEST attendee eNewsletters
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Sponsor Packages Details Lieutenant Level - $7,500 • • • • • • • • • • •
1/4 page ad in onsite program, as well as text listing of sponsorship Text acknowledgment on digital reader board in lobby Opportunity to speak for 2 minutes before or after a training session Complimentary CPOA affiliate membership One full event registration Two exhibitor registrations Signage at sponsored events Hyperlinked logo and scrolling logo on copswest.com Sponsor recognition on badge and at booth Audio-visual recognition prior to training sessions Recognition in COPSWEST attendee eNewsletters
Sergeant Level - $5,000 • 1/4 page ad in onsite program, as well as text listing of sponsorship • Text acknowledgment on digital reader board in lobby • Opportunity to speak for 2 minutes before or after a training session • Complimentary CPOA affiliate membership • One full event registration • Two exhibitor registrations • Signage at sponsored events • Hyperlinked logo and scrolling logo on copswest.com • Sponsor recognition on badge and at booth • Audio-visual recognition prior to training sessions • Recognition in COPSWEST attendee eNewsletters
Officer Level - $2,500 • • • • • • •
One additional exhibitor registration Signage at sponsored events Hyperlinked logo and scrolling logo on copswest.com Sponsor recognition on badge and at booth Audio-visual recognition prior to training sessions Recognition in COPSWEST attendee eNewsletters Listing in on-site event program
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sponsor eDUCATIONAL tRAINING “COPSWEST Expo
best investment of the year is our
to cost-efficiently reach and do business with a qualified audience of Law
Align your brand with educating law enforcement by sponsoring COPSWEST training items. Educational Track Sponsorship - $2,000 (6 Available) Sponsor a training track designed for the audience you want to reach. Support CPOA’s mission while also placing your name in front of an engaged and absorbent audience. We work with you to find which track best aligns with your company’s mission and values. Continental Breakfasts - $5,000 (3 available) CPOA social events encourage knowledge sharing and networking. Sponsoring a group meal provides an effective way to put your name in front of hundreds of key leadership attendees.
Enforcement professionals who are ready to buy. You can’t do better than this. We’ll be back next year bigger and better.
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Larry Houston,
President, Versatile Information Products, Inc.
Secure a Sponsorship
Lisa Austin, Meeting Planner LAustin@cpoa.org
Coffee Sponsorship - $2,500 (3 available) Help attendees stay awake by sponsoring the coffee service for the Leadership Summit. CPOA Awards Luncheon - $20,000 Honor California law enforcement professionals nominated by their peers to receive special recognition for acts of bravery. Sponsor CPOA’s award luncheon to commend these heroes for their work.
916.520.2246
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sponsor Special events Range Day
From competitions to demos, non-lethal weapons and more, Range Day provides attendees an opportunity to test the most state-of-the art firearms available to law enforcement.
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As a long-time COPSWEST exhibitor, I can say that
Sponsor one of the items listed below to receive signage at event, recognition on COPSWEST website, recognition at booth and badge, AV recognition prior to training sessions and listing in newsletters and programs.
provides vendors and Law Enforcement professionals the opportunity to get together and discuss current market needs, new products and future opportunities.
Ammunition - $3,000 or in-kind donation
COPSWEST
the best environment for this critical interaction It is
and dialog in the western United States.
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Mike Tobin V.P. of Sales, Lund Industries, Inc.
Secure a Sponsorship
Lisa Austin, Meeting Planner LAustin@cpoa.org 916.520.2246
Protective Gear - $3,000 or in-kind donations
SOLD
Range Day Luncheon - $3,000 or in-kind-Long .
Beach POA
K-9 Competition K-9 units demonstrate specialty training while competing against one another. Each sponsorship package includes a tabletop display in the arena, your name in all printed marketing materials and website recognition. Title Sponsor - $5,000 Name the event after your brand. Competition Event Sponsor - $2,000 (2 Available) Sponsor a specific competition at the event, such as a detection competition or toughest dog competition. Award Sponsor - $1,000 Sponsor three awards given to competition winners, including: Best Detection Dog, Toughest Dog and All Around Winner.
7th Annual Charity BBQ Attendees enjoy delicious BBQ prepared by 10 - 12 law enforcement agencies with proceeds benefiting charities selected by participating agencies. Annual Charity BBQ Sponsorship - $10,000 Mold this sponsorship to best fit your brand while supporting a charitable event.
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sponsor special events Social/Networking Events
Put your money to work for you – make sure it’s your name attendees see while they’re eating, networking and making business deals!
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COPSWEST;
they s ee it,
they touch it,
they . it t n wa
It’s the toy store for cops!
President’s Reception - $3,000 Retiring and incoming members of the Board of the Directors, committee chairs and select law enforcement leaders attend the President’s Reception. Place your company’s name before the present and future leaders of law enforcement and join them at this exclusive event.
SOLD
Opening Night Reception - $15,000 -Mastagni Law Firm Showcase your company at this opening event open to all leadership conference attendees! • Naming rights to event! “[Sponsor Name]’s Reception!” • Signage placed in prominent locations at bar/ food areas • Sponsor acknowledgment by DJ • Logo on beverage napkins Lunch & Learn - $500 (4-6 Available) Attendees are invited to an exclusive luncheon featuring speakers from participating companies demonstrating, presenting and/or distributing samples of products while attendees enjoy lunch. Included: • 15 minutes of presentation time • An eList of all lunch attendees after the session • Hyperlink to your website in COPSWEST eNewsletter.
SOLD
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Law Enforcement Networking Zone - $10,000 -GES Ever need to charge your phone? Laptop about to die just as you were sending that email? Be a part of the solution! Your company will exclusively provide Internet access to the hustle and bustle of the show floor. Sponsorship includes your company listed on all signage and promotion with “Free Wi-Fi Brought To You By: [sponsor logo]”.
Secure a Sponsorship
Snack Breaks Coffee and Afternoon Snack Breaks are available at multiple price points.
Captain Dexter Thomas, Retired, Ontario Police Department
Lisa Austin, Meeting Planner LAustin@cpoa.org 916.520.2246
COPSWEST Reception - $20,000 (2 Available) When the expo closes at 4:00pm on Tuesday, all attendees and exhibitors are invited to network, unwind and socialize at the COPSWEST Reception! • “Reception Brought to You By” signage placed in prominent locations in lobby area directly outside the show floor during evening reception • Title sponsor acknowledgment by DJ • Logo on napkins and signage at food stations
Passport to Prizes - $250 + Prize Valued at $200 (15 Available) Drive booth traffic by participating in the passport program! Your company name and booth number will be featured on a “passport” used to enter a grand prize drawing. All booths on the passport must be visited for an entrant to be eligible.
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sponsor promotional items Make your name most visible to attendees before, during and after the expo! Exhibit Hall Lounges - $5,000 each (2 available) Your company logo is hung from ceiling banners over one of the COPSWEST lounges. Table stickers with your company logo are also placed on every table. Exhibit Aisle Signs - $1,000 for 4 Your company logo is hung from the exhibit hall aisle signs giving attendees direction as they make purchasing decisions on the expo floor.
Secure a Sponsorship Lisa Austin, Meeting Planner LAustin@cpoa.org 916.520.2246
Directional Floor Decals - $1000 per pack (4 available) Includes a pack of four 3’ x 4’ strategically placed clings displayed throughout the show floor. Floor clings drive traffic to your booth with booth number displayed. Lanyard Sponsor - $7,500 Acquire incredible branding power with your company name on each attendee & exhibitor lanyard. Lanyards featuring your logo are distributed to thousands of attendees at registration. • Sponsor assumes cost of production • Sponsor can create their own design, COPSWEST to approve design • Estimated 3,000 Law Enforcement expected to attend; each attendee receives a lanyard and souvenir badge holder Product Showcase Email Promotion - $1,000 (6 Available) A maximum of 6 companies are featured in two email product spotlight blasts. The first email features your logo and a 20 word invite to your booth or company description. The second blast features a specific product image and invitation to visit your booth. Email Confirmation - $2,500 An email confirmation sponsorship puts your company’s logo and booth number in front of all registered attendees. The email confirmation is an attendees key to gaining quick entry to the expo, sure to be used and viewed repeatedly. Tote Bag Sponsor - $7,500 A show bag sponsorship allows brand recognition throughout the COPSWEST Expo and well into the future. The show bag is helpful to attendees and recipients often keep the bags after the show’s conclusion. The sponsor will provide a COPSWEST Expo-approved design and CPOA will assume the cost of production. Show bags will be passed out to every attendee with estimated attendance at 3,000.
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