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SNOOP DOGG ANNOUNCES THE LAUNCH OF PREMIUM COFFEE BEVERAGE COMPANY INDOxyz
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LOS ANGELES, PRNewswire
-- Global music and cultural icon, Snoop Dogg announces the launch of INDOxyz, a premium lifestyle coffee brand created for and inspired by the next generation of entrepreneurs and innovators. The joint venture between Snoop and his co-founder Michael Riady brings together two of the most successful entrepreneurs in the United States and Indonesia.
INDOxyz joins an already impressive list of business enterprises helmed by Snoop and marks his first foray into the coffee industry as a brand owner.
“My relationship with coffee goes way back. The many long nights in the studio making hit after hit, coffee provided the fuel which kept us going. Today marks the launch of a new company I created along with my partner Michael, who introduced me to the best tasting Indonesian coffee. Indo is going to change the industry, I can promise you that,” states Snoop Dogg.
The journey to INDOxyz began following a chance meeting between Snoop and Michael during the height of the COVID pandemic. Both serial entrepreneurs, investors and creators, the powerful duo sought to create a brand inspired by the owner’s journey – the creative risk-takers and innovators who would become the architects of their own future and ours. INDOxyz was born out of their shared passion for fueling the people and ideas that move culture forward.
“I am excited to partner with Snoop Dogg and introduce the world to INDOxyz, the best tasting coffee on the market. I want to make coffee fun and cool and having Snoop as a partner gives us that edge. Beyond being a fan of his music, I’ve long admired Snoop for his hard work and business acumen. It’s been an incredible journey working with him and building this company, and I think that together we can make an impact in the industry with a brand that resonates with the next generation,” states co-founder Michael Riady.
INDOxyz is sourced directly from Michael’s homeland in Indonesia and grown by collective farmers on the islands of Sumatra, Java, Bali and Sulawesi. The green coffee beans are intentionally selected then shipped to Los Angeles, California where they are prepared by a master roaster inhouse, before they are brewed and packaged into the brand’s exclusive line of cold brew and whole bean coffee.
INDOxyz will launch with an exclusive and
Michelle Sneed Launches A Few Good Women Productions
LOS ANGELES, PRNewswire -- Industry veteran and former president of Tyler Perry Studios Michelle Sneed, announces the launch of A Few Good Women Productions. As a full-service content studio combining the attributes of a traditional film studio with that of a production company, A Few Good Women Productions embraces projects driven by complex and dynamic characters who represent diverse people, places, cultures and concepts with the belief “that as long as there’s a great story and vision, we can make it come to life.” Led by an all-women team, A Few Good Women Productions is a first-of-its kind model with the ability to green light and maintain project autonomy through every phase of acquisition, development, financing, production, licensing and distribution.
“We’re building the space that we’ve always wanted to be a part of, where the most authentic, innovative, and diverse talents – both in front of and behind the camera – can shine and we, as a highly experienced all-women executive team can level the playing field by provisioning the deserved compensation, equity and credit currency for those who look like us and beyond,” said Michelle Sneed, Founder and CEO of A Few Good Women Productions. “The power to greenlight and underwrite diverse projects through a premium lens with high integrity deal making starts at the top and is mission critical to the future and standing of multicultural executives, creatives, producers and storytellers.” limited rollout starting in Snoop’s home state of California followed by Las Vegas, Nevada and then a national retail expansion. The cold brew beverage will retail starting at $5.99 and the whole bean will cost $17.99.
All products will be available at the online store www.indo.xyz, BevMo, GoPuff, Resorts World Casinos in Las Vegas and rolling out in the upcoming months at the following retailers: Erewhon, Vons, Pavilions, Albertsons, Safeway, Sprouts and Amazon.
To celebrate the launch, Snoop will introduce the “Owners Series”, an exclusive branded platform featuring in-depth interviews, behind-thescenes footage and video content highlighting his entrepreneurial journey. Additional founders and creators including music artist/actress Christina Milian and her partner Elizabeth Morris (Founders/owners, Beignet Box), Coco Vinny (founder, Coco Taps) and award-winning musician (Official DJ of the LA Chargers) will be featured in the series.
For more information on INDOxyz, please visit: https://www.indo.xyz/
Founder and CEO Michelle Sneed is a seasoned industry executive with over 17 years of experience in television and film production. As the first woman president of Tyler Perry Studios, Sneed oversaw production for all film, television and new media projects. During her tenure in this role, she led the launches of and executive produced several new series resulting in over 450 episodes of television as well as three feature films including the top-rated BET and BET+ series “Sistas, “The Oval,” “Ruthless,” “Bruh” and “All The Queen’s Men”; the Nickelodeon series “Young Dylan”; Netflix films “A Fall From Grace,” “A Madea Homecoming” and “A Jazzman’s Blues.” Prior to this, Sneed served as director of physical production for BET Networks where she oversaw and executed multiple scripted, docufilms and live shows including the coveted BET Awards and the critically acclaimed late night talk show, “The Rundown With Robin Thede.”
A graduate of Michigan State University, Sneed is a member of the Producers Guild of America and serves on the Board of Governors for the Paley Center as well as the Dream Chasers Foundation. She is also the recipient of the 2022 Girls With Gifts “Givers Award” and has been recognized multiple times by The Hollywood Reporter on their Women In Entertainment Power 100 list as well as Essence Magazine’s Black Women In Hollywood.
A Few Good Women Productions is a content studio and full-service production company specializing in the financing, development, production, licensing and distribution of premium content across film, television and new media platforms. True to its namesake, A Few Good Women Productions is led by a diverse executive leadership team who embrace projects driven by complex and dynamic characters that represent diverse people, places, cultures, and concepts.
For more information on A Few Good Women Productions, visit https://afewgoodwomen.com.
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