Chilled Magazine - Volume 4 Issue 4

Page 22

IN THE MIX

BRAND PROMOTER

Caroline Palmour A “Model” Promoter

Photo by Cortney Renee

Caroline Palmour has worked with some of the biggest names in the industry such as Southern Wine and Spirits, Beam Global, Patron, Empire, Legacy and the like. She has promoted a variety of spirits such as Jim Beam, Red Stag, Ultimate Vodka, Jack Daniels, Mezzacorona Wines, and Voli Vodka. You name it and Caroline can sell it. In addition to a Bachelor’s degree in Mass Communication and Public Relations and an Associate’s degree in Occupational Studies from The American Academy of Dramatic Arts, she is pursuing a third degree within the entertainment industry. Caroline aspires to be in film and television and loves to engage an audience. She also has a captivating presence and supreme powers of persuasion when it comes to marketing a brand, which she attributes to having a full knowledge and understanding of that brand. “I have an excellent palate, nose, and eye for food and spirits. I also have a vast knowledge of how they are made and distributed. Food, wine and spirits pairings are some my favorite explorations made possible by working in this industry. It’s such a beautiful thing when the perfectly paired wine enhances a simple dish. Along with this interest, I am a people person and promoting products is a natural skill of mine. I love promoting and have a passion for the brands I represent, while ensuring that my audience is entertained and that their experience is enjoyable and memorable.”

Caroline credits The Hart Agency of Manhattan for her start in the spirits industry and will soon join Bombshell Barmaids, a model bartending service catering to high-end clients and venues.

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CHILLED MAGAZINE


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