Salvation! KFE Deliverance

Sunday 15 May 2022

The Belfry Resort & Spa

Lichfi eld Road, Wishaw, Sutton Coldfi eld, B76 9PR

BOOGIE ON DOWN!

Join us for the ultimate party night with live music, dancing and incredible food and entertainment. It promises to be an amazing night to remember!

ANNUAL BALL GOLF TOURNAMENT

Featuring the KFE trophy and the International Cup, this year’s Golf Tournament will also be a qualifi er for The Duke of Edinburgh Cup World Finals. The event culminates in an award ceremony at Windsor Castle in the presence of a senior member of the Royal Family.

BOOKING

To book or for further information please email sales@kfeltd.co.uk or call 01778 380 448

WITH THANKS TO OUR SPONSORS

Salvation!

“You’ve got to invest to keep your standards high,” says Gennaro’s

Gennaro’s Fish & Chips in Great Western Road, Glasgow, is a completely different business today from what it was last year, from the way it fries its food, to the speed at which it serves customers, to how easily it trains staff. And it’s all thanks to investing in a four-pan high efficiency Kiremko frying range.

“During the peak of the pandemic, orders increased by 100% and our old two pan range struggled to cope, especially with the increase in home delivery orders,” says owner Salvatore Di Rienzo. “So, we needed a new machine, a faster one, a more up-to-date one.”

Whilst the additional capacity of having two extra high efficiency pans was anticipated, what really surprised the team was the difference blanching and finishing chips made as opposed to cooking straight through.

Salvatore comments: “Before we cooked our chips straight through and they would take about seven minutes. Now we’re double frying them so no one is ever really waiting any more than two minutes. It’s a faster service which has cut down waiting times and means we can serve more customers.”

Blanching is also producing a better product, says Salvatore as fresh chips are always guaranteed. “We can do smaller portions but faster so we don’t have a chip box full of chips waiting to be served that might go soft or dry. Chips go out fresh and we’ve had a lot of customers comment and say they prefer the way we do our chips now.”

With four high efficiency pans consuming less energy and built-in filtration keeping the oil fresher for longer, Salvatore has seen some big cost savings with his new Kiremko, adding: “I would say we’re saving a good 30-40% in gas while oil I would say we’re saving at least 25%.”

Buying the latest frying range with the most up-to-date technology is also having a vast

improvement on training, with Salvatore now able to up-skill staff more easily, fast-tracking some to become friers.

“One of our staff started almost a year ago as a kitchen porter and now he’s a frier. If we hadn’t have bought a Kiremko there’s no way after a year he’d be at the stage he is now. Because the timings and temperatures are all pre-set, staff can just drop a basket, push a button and when it starts ringing that’s the food ready – and it’s the same consistent product each time. Staff can even fry now while battering the fish or the sausages.”

With the savings Gennaro’s is making in gas and oil and the increased revenue the business is now generating, Salvatore says investing in a new, modern range – along with a full refurbishment of the premises – has helped give his business an element of security during a challenging time for the industry.

“You have to look at your range purchase as an investment and not a cost, because we’re already recouping that investment,” he says.

“Over time, in any business, you’ve got to invest to refresh it and give it a new appeal. Your customers are changing all the time and there are new places opening up constantly which means the competition just gets tougher so you can’t rest on your laurels.

“When you hear the news that says all these shops are going to close down those are the shops that are really just left behind, they haven’t invested the money or done the marketing that they really need to be doing. You’ve got to invest to keep your standards high.”

Contact

KFE Ltd, Units A & B Bentley Business Park, Northfields Industrial Estate, Market Deeping, Peterborough. PE6 8LD E: sales@kfeltd.co.uk T: 01778 380 448 Fx: 01778 348 558 www.kfeltd.co.uk

We don’t follow WE LEAD

Innovation – As well as the most energy effi cient pans on the market, we have made huge advances in range technology and design, including the latest touchscreen controls and powder coating.

Training – Our state-of-the-art School of Frying Excellence provides a unique opportunity to learn the art of preparing and cooking fi sh and chips from award-winning friers

After-sales – We’re the only company to off er a 10 year pan warranty to both existing and new customers, something we’ve been doing for more than fi ve years.

The environment – We are the fi rst range manufacturer to measure our carbon footprint and commit to being carbon neutral by 2023. If you need help or advice about reducing your carbon footprint, please get in touch.

t 01778 380 448 e sales@kfeltd.co.uk w kfeltd.co.uk

KFE Ltd, Bentley Business Park, Northfi elds Industrial Estate, Market Deeping, Peterborough PE6 8LD