Making your e-commerce site noticeable on social
INDEX •Introduction •Choose the best time or platform to post •Post the content at least 3 times a day •Use a post scheduler tool •Let the content be creative and distinctive •Give your customers a reason to follow your site •Use images and infographics •Conclusion
INTRODUCTION • With
the
e-commerce
spree,
there
is
increasing in competition among e-commerce websites. • To emerge on top, you have to make your ecommerce site visible on social media. • In this article, Chris Bowser reviews on popularizing your e-commerce website on social media.
CHOOSE THE BEST TIME OR PLATFORM TO POST • The platform must be chosen even before we start posting • Google +, Facebook, Twitter and Pintrest are best social media platforms. • On
Twitter,
you
can
do
influencer
marketing by searching for the influencer group related to your domain and then follow it
• Google + can be used to promote the website by sharing the hyperlinks on it. • You can make your posts attractive by adding enticing fonts and photos. • Also choose the best time to post.
• Facebook • It is the best time to share at 12:00 AM • It is best to share things and evoke customer
comments, feedback and reviews on Saturdays • Google+ • It is best to post on weekdays from 9 AM to 11
AM
POST THE CONTENT ATLEAST 3TIMES A DAY • It is important to be persevering as the market is very competitive. • You need to post repeatedly in order to popularize the website. • This is common logic as content gets registered in the minds of people when they see or read it frequently.
USE A POST SCHEDULER TOOL • A smart way to share on share media is by using the tool called post scheduler tool. • This saves time and helps you post more on social media networks.
LET THE CONTENT BE CREATIVE AND DISTINCTIVE
• The content should be unique, creative and attractive. • If you cannot do it yourself, hire a professional content writer to write creative content for you as it’s not very expensive. • Once you have access to good content, you
will
feel
more
interact with customers.
confident
to
GIVE YOUR CUSTOMER A REASON TO FOLLOW YOUR SITE • Customers will not follow your site without a
reason to do so. • Hence give them a substantial cause to pursue
your site. • Some of the ways are 1. You can give discount tickets: For your fans
and this will promote brand loyalty
2. You can give them reduction in prices through reward points: Some speciality stores give customers reward points (when they shop exceeding a certain price) which get accumulated and the next time they shop, the price will be reduced according to the estimated points.
• For instance: 1 reward point gets added when you shop for rupees 5000. • So if you shop for 10000, 2 reward points get added. • The next time you shop say for 20000 rupees, the amount gets reduced by say 2000 rupees, the reduction value for each point being 1000 rupees.
USE IMAGES AND INFOGRAPHICS • Images and infographics should be used in your posts. • Posts with images receive more clicks and comments. • 90% of the people assimilate easier when they see rather than read.
• Infographics
have
become
very
popular
recently. • Investing in top-class infographics is worth the money. • It will help you find a number of hyperlinks and is great from the SEO point of view.
CONCLUSION • These are some of the great ways to stay visible on social media . • As reviewed by Chris Bowser.
SOURCE:http://amazonworkshop.com/ making-e-commerce-site-noticeablesocial-media-chris-bowser-review/
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