Adam Bowser tips on using customer da ta to boost e-commerce sales http://sellingwithamazon.com/
index • • • • • •
Introduction Promotional marketing must be measured Assess the popularity of your products Harness the power of technologies to analyze data Conclusion Visit our sites
Introduction •
Say, you own a restaurant. A customer walks in and looks at the menu card. He then keeps it on the table and walks away.
•
Then another customer enters and looks at the menu card and he too walks away.
•
You are now trying to find out why both customers walked out.
•
Well the reason is the first customer was looking for a particular kind of eatable and it was not available, so he walked out.
•
The second customer was looking for a particular kind of eatable and it was there. But, it didn’t fit into his budget.
Continue… •
Different customers have varied thoughts in mind and it is difficult to analyze the behavior of customers since nobody is keeping a watch over everyone.
•
It is hard to do that with a single or a few experiences. But, in ecommerce you can blend customer data and surveys and find out the customer behavior.
•
Using this trending customer behavior, you can boost sales e-commerce sales. In this article, Adam Bowser, a million dollar online entrepreneur, gives tips on using customer data to boost sales.
Promotional marketing must be measured •
When you use certain ways to promote products, you must evaluate the output of those ways. Measuring the output will ensure constant success.
•
There is no point in giving discounts and sending emails without success.
•
So, determine which gives you maximum conversions and do the same with other promotional methods.
•
This way, you can use the user data to boost sales.
Assess the popularity of your products •
Suppose you own a textile shop and you are selling 3 new types of clothing – Denim Chanel suit, a ripped up jean suit and a blousy top suit.
•
You find out that the Denim Chanel suit sells best. You try to sell more numbers of ripped up jean suits but you don’t triumph.
•
So, what do you implement next time? You will invest more in Denim Chanel suits and take out the ripped up jean suit isn’t it? This is because you know there is no point in investing in products that don’t sell even with extra efforts.
Continue…. • Use similar tactics in e-commerce. Evaluate the popularity of products. Invest more on products which have bang sales. • Try selling those which don’t sell with extra efforts. If they still don’t sell, eliminate them. • You will see that you are having roaring sales by using this customer feedback data. • In order to have lavish sales right from the beginning, you can distribute free samples to targeted groups before the actual launch. • Conduct surveys to obtain feedback from people and then launch the products accordingly.
Harness the power of technologies to analyze data •
You are going to have a lot of customer data in the near future.
•
This trend has been cropping up since you as a retailer or owner are expected to gather data not just from Smart phones and Pcs but also from vehicles and accessories.
•
So, to analyze such large amounts of data, you should leverage technological advancements to the maximum.
•
You can then analyze customer behavioral patterns easily and boost e-commerce sales.
Conclusion •
Adam Bowser is a million dollar online entrepreneur and he is a great mentor in the field too.
•
He has given various seminars on ecommerce topics and he has successfully managed to make many salesmen on Amazon FBA and eBay propel their income levels.
•
Read these Adam Bowser tips and stay ahead of your competitors by utilizing customer data to enhance e-commerce sales.
Visit our sites • • • • • •
http://sellingwithamazon.com/ http://www.adambowserreviews.com/ http://www.chrisbowserscam.com/ http://www.adambowserscam.com/ http://chrisbowserreviews.blogspot.in/ http://onlineauctioncenter.blogspot.in/
N A TH
. … U O Y K