Chris Bowser seminar on ecommerce shifts to be followed in 2017
http://www.fbalearningcenter.com
INDEX • • • • • • • •
Introduction Signal-powered analytics Conversational e-commerce with Chatbots Mobiles Return policies Same day delivery process Personalization of goods Conclusion
Introduction • With the advancements in technology, the ways in which people shop are changing constantly. • Many years ahead, there may not be any brick and mortar shopping manual money transactions. • At the present, significant discoveries and improvements in technology are hitting the world of e-commerce in a big way. • Chris Bowser, an online entrepreneur and mentor gives a seminar on emerging e-commerce trends for 2017.
Signal-powered analytics • These have shown massive improvements. • Signal powered analytic tools use tracking signals to bring about website conversions and to comprehend patterns in audience behavior. • Online sellers can make significant improvements in sales and conversions using these tools.
Conversational e-commerce with Chatbots • Customers have bots for booking, shopping and customer service on Facebook. •
They don’t have to do research or wait for a customer care executive to assist them.
• Instead, they can have a great ecommerce shopping experience with the help of programmed Chatbots on Facebook.
Mobiles • Mobiles are rapidly increasing in power. • It’s common to see advertisements for new mobiles every now and then. • latest technologies have already increased mobile rather than desktop traffic. • There is something called the mobile first index which is invented by Google to prevent the evaluation of the desktop version of the site’s content for ranking pages.
• This type of ranking can lead to issues if the mobile content is less. • So, the new algorithm is going to remove these hurdles. • Sellers have to make their sites mobile savvy in order to rank their web pages on Google.
Return policies • Customers cannot see and touch what they buy. This is a flaw
of e-commerce. • They then want to return the goods if not suitable. • There are integrated softwares to do this. They combine with
your online store and propel customer cordial return methods. • Customers can now be much happier and comfortable
purchasing products online since they have a guaranteed return.
Same day delivery process •
Lots of ecommerce websites are implementing same day delivery.
•
Postmates, a delivery service company, is looking to enable same day delivery through the use of e-tailers.
•
A few other online service providers are siding up with retailing biggies to bring about same day delivery.
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Customers are willing to shell out more bucks on products when they are delivered on the same day.
•
This applies to a wide range of goods starting from food to point of sales orders.
Personalization of goods
• This is a crucial e-commerce trend. Your customer is your god and you reap roaring sales when you please him. •
Customization and personalization are two very important factors in pleasing a customer.
•
Everybody has individual tastes and they feel most satisfied when these are fulfilled.
• Customization of products enables the seller to tailor the goods to suit the customer’s needs.
Conclusion • These are some of the emerging e-commerce trends for 2017. • Sellers can read this Chris Bowser seminar on bent of e-commerce in 2017, to update themselves. • Chris is an expert online seller who along with his brother Adam has sold products worth a $40 million on Amazon and eBay.
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