Arc'teryx Bird Nerd Fw14

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BIRD NERD FW14


ARCHEOPTERYX LITHOGRAPHICA Believed to be the first dinosaur to have demonstrated evolution toward flight, Archaeopteryx lithographica reached toward a new way of being in the world through the growth of a single feather. No longer bound to climbing, the dinosaur soared from tree to tree, permanently altering the history of movement. Evolution in action.


Construction Innovations 1993

Thermoformed Technology

1994

Laminated Components

1998

WaterTight™ Zipper

2001

2002

2007

2010

Sidewinder Zipper

AC2 Technology

Warp Strength Technology™

Tri-Dex™ Construction

2013 – DOWN COMPOSITE MAPPING



GORE-TEX: Not All Gore is Created Equal Arc’teryx GORE-TEX® Pro garments provide the highest level of durable waterproof/breathable performance. available

N80p-X


FACE FABRIC NAMING


Arc’teryx Naming


Arc’teryx Naming


ARC’TERYX PRODUCT CATEGORIZATION EndorphinTo maximize athletic performance during high output activities. Moisture management, minimal design.

Ascent – Designed for multipitch, ice, alpine climbing and mountaineering. Streamline design with a balance of light weight and durability.

24Blending athleticism with daily life.

Mountain Essentials – A selection of our core products places in central foundation collection that represents the heart of Arc’teryx products.

Whiteline – Snowsports specific design

TraverseHiking, trekking over longer distances in mixed terrain. Extended wear, packability, durability, quick dry, thermal efficient.


THE LAYERING SYSTEM

Base Layer

Mid-Layer

Shell Layer

ARC’TERYX CONFIDENTIAL 2012

Belay Layer


• Ergonomic 3-Dimensional patterning • Found in Trim, Athletic, and Expedition fit categories and allows for enhanced mobility for sport-specific activities

• Patterning that provides extra gusseting and/or articulation in key joint – allowing for greater range of unrestricted movement for the user




BUILD IT RIGHT


FALL 2014 INSULATION


CERIUM SV

POSITIONING: This backcountry specialist is the warmest Cerium hoody. Made from light weight fabrics and filled with 850 grey goose down, it’s a warm mid layer or standalone piece in cold, dry conditions


CERIUM SV HOODY - FEATURES Down hood with tall collar Internal zippered pocket

Hood adjuster

Two hem drawchords


CERIUM SV – Composite mapping

Down Coreloft™


CERIUM SL POSITIONING Offering great warmth-to-weight in a super compressible package, this is the lightest weight down jacket in the Essentials collection

FIT: Trim, hip length FABRICS Thisela™ – 100% nylon 850 fill European grey goose down (50 g - M) Coreloft™ 40 and 100 insulation (40 g /m2 and 100 g /m2)


CERIUM SL-

Its light and warm 185g

Same weight as phase AR LS

½ the weight of an Atom LT jacket but 15% more warm

50g lighter than Patagonia Superlight Jacket and 5% warmer


DOWN COMPARISON MEN’S - CERIUM

CERIUM SL JACKET (185g)

850 Grey Goose Down 40 g/m2 and 100 g/m2 Coreloft Face Fabric: Thisela™ Nylon ripstop - Two hand pockets

100% 20 g/m2 7denier

CERIUM LT

CERIUM SV

JACKET (245g) HOODY (275g) VEST (165g)

JACKET (400g) HOODY (435g)

850 White Goose Down 80 g/m2 and 100 g/m2 Coreloft

850 Grey Goose Down 80 g/m2 and 100 g/m2 Coreloft

Face Fabric: Airetica™ 100% Nylon 34 g/m2 20 x10 denier ripstop

Face Fabric: Airetica™ 100% Nylon 34 g/m2 20 x10 denier ripstop

-Two hand pockets - 70% more down than the Cerium SL

-Two hand pockets, one internal zippered pocket - Adjustable hem draw chord - 95% more down than the LT


DOWN COMPARISON WOMEN’S - CERIUM

CERIUM SL

CERIUM LT

CERIUM SV

JACKET (160g)

JACKET (235g) HOODY (255g) VEST (145)

JACKET (340g) HOODY (380g)

850 Grey Goose Down 40 g/m2 and 100 g/m2 Coreloft

ripstop

Face Fabric: Thisela™ 100% Nylon 20 g/m2 7denier - Hand pockets

850 White Goose Down 80 g/m2 and 100 g/m2 Coreloft

850 Grey Goose Down 80 g/m2 and 100 g/m2 Coreloft

Face Fabric: Airetica™ 100% Nylon 34 g/m2 20 x10 denier ripstop

Face Fabric: Airetica ™ 100% Nylon 34 g/m2 20 x10 denier ripstop

-Hand pockets - Rear hood adjuster - 90% more down than in Cerium SL

-Hand pockets, Internal zippered pocket - Adjustable hem drawchord - Rear hood adjuster - 90% more down than in Cerium LT


STUFF SACK SIZES

CERES JACKET

CERIUM SV JACKET

CERIUM LT JACKET

CERIUM SL JACKET


THORIUM SV HOODY POSITIONING Warm, sewn-through down jacket made with a soft, durable face fabric and filled with 750 grey goose down. This generalist hoody is intended as a warm mid layer or standalone piece in cold, dry conditions


THORIUM SV- Composite mapping

Down Coreloft™


DOWN COMPARISON MEN’S - THORIUM

THORIUM AR

THORIUM SV

JACKET (360g) HOODY (410g)

HOODY (545g)

750 Grey Goose Down 80 g/m2 and 140 g/m2 Coreloft Face Fabric: Colibri™ 100% Nylon 59 g/m2 40 denier mini-ripstop - Two hand pockets -- Adjustable hem drawchord -- No hood adjuster

750 Grey Goose Down 100 g/m2 and 140 g/m2 Coreloft Face Fabric: Colibri ™ 100% Nylon 59 g/m2 40 denier mini-ripstop -Two hand pockets, one internal zippered pocket, one internal dump -- Adjustable hem draw chord -- Halo hood adjuster -- 70% more down than Thorium AR


DOWN COMPARISON WOMEN’S - THORIUM

THORIUM AR

THORIUM SV

JACKET (325g) HOODY (365g)

HOODY (480g)

750 grey goose down 80 g/m2 and 140 g/m2 Coreloft Face Fabric: Colibri™ 100% Nylon 59 g/m2 40 denier mini-ripstop - Two hand pockets -- Adjustable hem drawchord -- No hood adjuster

750 grey goose down 100 g/m2 and 140 g/m2 Coreloft Face Fabric: Colibri™ 100% Nylon 59 g/m2 40 denier mini-ripstop

-Two hand pockets, one internal zippered pocket, one internal dump -- Adjustable hem draw chord -- Halo hood adjuster -- 55% more down than the Thorium AR


LIGHTER

CERIUM SL NUCLEI

CERIUM LT

ATOM LT THORIUM AR CERIUM SV ATOM AR SOLO

HEAVIER

THORIUM SV

FISSION SL KAPPA

DUALLY BELAY

CERES

FISSION SV

WARMEST


ARC’TERYX ESSENTIALS DOWN Name

Fill Type Fill Colour

Face Fabric

Styles

Weight of Down

Cerium SL

850

Grey

Thisela™ 7D ripstop

Jacket

50g

Cerium LT

850

White

Airetica™ 20 x10D ripstop

Jacket, Hoody, Vest

85g

Cerium SV

850

Grey

Airetica™ 20 x10D ripstop

Jacket, Hoody

170g

Thorium AR

750

Grey

Colibri™ 40D mini-ripstop

Jacket, Hoody

100g

Thorium SV

750

Grey

Colibri™ 40D mini-ripstop

Hoody

170

Ceres

850

Grey

N40p WINDSTOPPER®

Hoody

225g


2013 ATOM SV HOODY vs 2014 ATOM AR HOODY ATOM SV

ATOM AR Goal: To maintain the qualities of the Atom SV that people love while making improvements to fit, warmth and silouhette. Key changes: -Increased insulation from 100g to 120g -Improved hood -Modified fit


REDESIGNED ATOM LT HOODY Goal: Ensure that the things that were loved about the old Atom LT were maintained while improving features and addressing key issues with the previous version: • • •

Face fabric consistency Improving air permeability for active use and layering Hood style and adjustability • Collar height


ARC’TERYX IS MAXIMUM SIMPLICITY AT THE POINT OF ABSOLUTE NEED


I NEED IT BECAUSE IT IS THE BEST.

For further information please contact your Arcteryx UK sales representative Tim Hill, tim.hill@arcteryx.com, 07745 687 796 Sean Manley, sean.manley@arcteryx.com , 07711 485 091


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