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D E S I G N F O R E C A S T | A P R I L F E AT U R E | E C O I N N O V AT I O N © CID DESIGN GROUP LLC
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THE PURPOSE OF OUR DESIGN FORECAST IS TO S E R V E A S A U S E F U L T O O L T O C R E AT E E N G A G I N G , U N I Q U E , A N D L O N G L A S T I N G S PA C E S A N D BRANDS. WE RESEARCH AND VISION HOW BEST T O D E S I G N F O R TA R G E T M A R K E T S , D I F F E R E N T I AT E , A N D A C H I E V E L O N G E V I T Y. W E T E S T A N D S P O T L I G H T T H E L AT E S T P R O D U C T S A N D P L A C E S A N D R E P O R T O N N AT I O N A L A N D G L O B A L T R E N D S I M P A C T I N G O U R I N D U S T R Y. O U R FO R EC A ST WA S B O R N F RO M A N H O N E ST I N T E N T TO A D D VA LU E A N D B E A CO M M IT TE D C U S T O D I A N O F B R I G H T I D E A S , I N N O V AT I V E T H I N K I N G , A N D S H A R I N G F O R A G R E AT E R G O O D . 4 © CID DESIGN GROUP LLC
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With this month’s Forecast Feature on Eco Innovation, we focused on how construction, building, and product specification is evolving toward a future that is more aligned with the principles of nature, both in aesthetics and in practice. This shift is driven by many factors, including: rising supply chain costs, technological innovation, environmental regulation, and consumer demand. As the shift toward eco innovation progresses, we are seeing the built environment become more biodynamic by including elements that support native wildlife, and through design that echoes more natural patterns such as curves, versus the current construction standard of straight lines and right angles.
In 2022, we are still figuring out which eco innovations have a true, lasting impact on Earth health. What we do know, is that in our role as designers and product specifiers, we have the power to propel eco innovation forward. 7 © CID DESIGN GROUP LLC
CONSUMER PROFILE C I D
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A significant majority of consumers want to choose eco friendly options, but there is often a disconnect in access, cost, and information.
+ socially influenced to prioritize sustainability + feel a responsibility to ‘leave the world better than they found it’ + considering themselves ‘eco friendly’ is part of their personal identity
of people want to buy purpose-driven brands that advocate sustainability, yet only about 26% actually do. Through design, we can narrow this ‘intention-action gap.’
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WHAT’S IN | WHAT’S OUT C I D
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Carbon neutral box checking | accepting a carbon impact label without reading the fine print
All things circular economy Curves! Wildlife habitat creation + plant biodiversity Taking inspiration from other industries on cost + sustainability innovation
Designing without considering environmental costs + impact
Greenwashing | marketing things as eco friendly without true substance
Construction innovation Designing for disassembly Local sourcing
Designing without considering disassembly or end of life Using all newly manufactured construction materials | fixtures | furniture
Environmental problem solving through design
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LIUZHOU FOREST CITY C I D
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Stefano Boeri Architetti has taken vertical Forest Buildings to the next level with a Forest City planned in Liuzhou in South China. All the buildings in the city are covered by plants and trees, and once completed, the new city will host 30,000 people, absorb almost 10,000 tons of CO2 and 57 tons of pollutants per year, and produce approximately 900 tons of oxygen.
The city will be connected through a fast rail line. Geothermal and solar energy will be built into the design. The use of plants and trees improves the air quality, ,decreases the average air temperature, creates noise barriers and improves the biodiversity of living species through habitat creation. 10 © CID DESIGN GROUP LLC
HYDROPONIC FARM C I D
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Urban Cultivator
Lettuce Grow | CID TESTED + APPROVED ☺
Tech meets food with hydroponic farms that grow vertically to save space. Access to hyper-local fresh food is a sought-after amenity. Consider implementing as a community grow tower, in home gardens the size of a wine fridge, or as a © C I D D E SFarm I G N G Shelf R O U P L Lrestaurant-quality, C commercial-grade shared unit.
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BEE BRICKS C I D
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The Bee Bricks and Bee Pots designed by Cornwall-based design firm, Green&Blue, are made of waste material from a local quarry.
The City Council of Brighton and Hove, in the UK, introduced a new planning law requiring all new buildings above five meters to include special bricks that provide nests for solitary bees. These bee bricks are the same size as regular bricks but integrate narrow openings where solitary bees can nest. © CID DESIGN GROUP LLC
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NATURE PLAYGROUND C I D
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Create natural, biophilic playscapes for kids and adults to restore, play, and be active in nature. Research has shown that natural playgrounds help children to develop beyond physical motor skills. Natural playgrounds facilitate development of social skills, cooperation, and problem solving.
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PACKAGING INNOVATION C I D
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A combination of rising supply chain costs and consumer pressure to maximize sustainability is challenging brands to get creative. Smart Cups Everist Adidas Futurecraft Footprint Shoes
Packamama flat wine bottle
Packamama has created a flat wine bottle for more efficient shipping. Everist hair care features highly concentrated shampoo that removes 70% of the water in traditional shampoo. Adidas Futurecraft Footprint Shoes boasts their lowest carbon emissions running shoe (2.94 kg CO2e – it’s even labeled on the shoe). Smart Cups is a new energy drink that ‘prints’ the active and flavor materials on the inside of the (eco-friendly bioplastic) cup, so the consumer only needs to add water. © CID DESIGN GROUP LLC
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EDIBLE PACKAGING C I D
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Ello Jello
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Concerns over the use of plastic packaging has given rise to packaging that is not only biodegradable, but edible. Cupffee is an edible cup that you can eat like a cookie, and custom branding is available. NOTPLA products are made of seaweed and plants, and are technically edible (though you may be better off composting these!) Evo + Co is producing the Ello Jello edible cup intended to replace disposable cups.
NOTPLA
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3D PRINTED CONSTRUCTION C I D
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Lennar and ICON are building the largest community of 3D printed homes in Austin, codesigned by BIG.
Lennar’s ICON | Bjarke Ingels Group Austin Neighborhood
Crane WASP 3D printing system, Dubai concept store with Dior
ICON + Lake Flato House Zero
ICON is a leader in the 3D printed construction space, having delivered 24 structures to date. Their proprietary material, Lavacrete, is a combination of Portland cement, fillers, supplementary cementitious materials, and additives to help survive extreme weather. Benefits of 3D printing are: speed, decrease in manual labor, high thermal mass of concrete, near zero waste, replacing foundation and structure along with insulation, interior + exterior sheathing, moisture barrier, etc. with one technology, and design freedom to explore curves and slopes. © CID DESIGN GROUP LLC
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MASS TIMBER CONSTRUCTION C I D
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INTRO multifamily | Cleveland, OH Cleveland’s first mass timber project – home to 300 apartments, 10 penthouses, 36,000 sq ft of ground floor retail, 12,000 sq ft entertainment venue
Hotel Magdalena | Austin, TX Designed by Lake Flato, hotel Magdalena is North America’s first mass timber hotel project
T3 North Loop | Minneapolis, USA. Real estate leader Hines has developed their own mass timber brand, T3: timber, transit, and technology, target toward creative office tenants near transit hubs
Mass timber is a category of wood product that has the potential to revolutionize construction. It’s comprised of multiple solid wood panels nailed or glued together, which provides strength and stability that rivals steel. It’s a strong, low-carbon alternative to traditionally used concrete and steel. Mass timber is favored by designers and building inhabitants for its natural, biophilic beauty through the use of exposed wood and natural light. New code changes were passed for the 2021 code cycle that allow mass timber buildings up to 18 stories tall. WoodWorks Wood Products Council is a resource that helps developers, designers, and construction teams with project support for wood buildings. © CID DESIGN GROUP LLC
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RODNEY COOK SR. PARK C I D
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Rodney Cook Sr. Park was built in the low point of a 150 acre drainage shed in the Vine City neighborhood of Atlanta. Before the park was built, the area would flood frequently. Landscape Architect HDR designed the park as an engineered drain, safely taking in the water during heavy storms and gradually releasing it underground. The park is designed to flood—and protect the surrounding neighborhood.
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Copenhill, Bjarke Ingels Group
The Biosphere, Bjarke Ingels Group
The Biosphere is the name given to the treehouse style hotel room designed by Bjarke Ingels Group as a part of the Treehotel Project in Sweden, where various architects are teaming up to create varying treehouse style hotel rooms. The Biosphere is covered with 350 birdhouses, and is designed to help increase the bird population in the Swedish forest. The Biosphere is accessed by a suspended bridge that leads to a 365 square-foot living space designed for two. The Biosphere is set for completion in May 2022. © CID DESIGN GROUP LLC
Copenhill, designed by Bjarke Ingels Group, is a wasteto-energy plant with an artificial ski slope and recreational hiking area built on top to add public functionality to an otherwise industrial use building. In the summer, the rooftop activity park provides visitors with hiking trails, playgrounds, fitness structures, running trails, and climbing walls. In the winter, visitors can enjoy 1,640 feet of ski slopes. Bjarke Ingels says, “A sustainable city is not only better for the environment – it is also more enjoyable for the lives of 19 its citizens.”
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Material Bank has sophisticated filter options that can aid in specifying based on environmental benefits or certifications + standards. They also have a filter for country of origin and availability, which shows where the product is stocked. Specifying based on proximity to the project lessens the environmental impact of shipping. © CID DESIGN GROUP LLC
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5 principles for sustainable design 1. make things simple 2. make more with less 3. use the right materials 4. build to last 5. design for disassembly
Tiptoe is a Parisian furniture brand committed to creating sustainable furniture that is beautiful, useful and durable. They take sustainability into account at every step of the product’s lifecycle, from the design phase to the product’s end of life, including logistics and product longevity. One offering in their product line is table legs sold a la carte so customers can DIY their own table, desk, bench, etc. using locally sourced tabletops. 21 © CID DESIGN GROUP LLC
The conversation around carbon emissions is controversial. For example, it’s up for debate whether offsets really work, or how carbon emissions can be tracked accurately throughout the entire supply chain. It seems there are constantly new carbon labels being applied to products and marketed as eco friendly. This page seeks to inform on the generally accepted definitions of each.
DEFINING CARBON IMPACT C I D
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carbon neutral | all the carbon emissions generated are offset, either by reducing carbon emissions, or by counteracting emissions through carbon absorbing projects such as sustainable reforestation. net zero | a distinction from carbon neutral is that net zero includes other emissions such as methane and nitrous oxide, as well as co2. Like carbon neutral, net zero also includes a combination of reducing and offsetting carbon emissions, with the goal of reducing emissions where possible, and only offsets any remaining emissions through greenhouse gas removals, such as sustainable reforestation projects. to reach net zero, carbon credits cannot be purchased. carbon negative | to offset more carbon, through carbon capture, sequestration, or avoidance, than is contributed to the environment. zero carbon | no carbon is emitted, for example, using all solar power qualifies for zero-carbon. net positive | for a company or product to be net-positive, they need to impact society and the environment more positively than they do negatively. © CID DESIGN GROUP LLC
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CIRCULAR ECONOMY C I D
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In our current economy, we take materials from the Earth, make products from them, and eventually throw them away as waste – the process is linear. By contrast, in a circular economy, we stop waste being produced in the first place.
The circular economy is based on three principles, driven by design: 1. Eliminate waste and pollution 2. Circulate products and materials (at their highest value) 3. Regenerate nature - Ellen MacArthur foundation 23 © CID DESIGN GROUP LLC
BRUMMEN TOWN HALL C I D
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The village of Brummen in the Netherlands needed a new town hall, but due to shifting district boundaries, there was concern that the building could become unnecessary in the not so distant future. To respond to this concern, Brummen commissioned a building with a service life of 20 years. The architect, Thomas Rau, designed a structure where 90% of the materials could be dismantled and reused after the 20 years were up. The design avoids difficult to reuse concrete, and focuses on modular assembly using prefabricated timber elements. The building was designed with disassembly top of mind. Additionally, Brummen Town Hall received the world’s first material passport, which acts as a record of information related to the building’s materials, components, and products used, so that when the time for disassembly comes, the building can be used as a raw material depot for future buildings.
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Brandi, a 20-year veteran of the office furniture industry, launched Reseat during the pandemic. After learning that each year, 17 billion pounds of office furniture end up in a landfill, Brandi created an online marketplace for second life office furniture, where an order could be placed on the spot. Reseat now exists to facilitate the circular economy of office furniture as a one-stop platform to sell, register, + track the life-cycle of commercial furniture. Brandi is further innovating the resale market through her innovative Reseat ID, a unique number that acts as a ‘second life passport’ containing all the information about a piece of furniture. This Reseat ID allows a seller to list items for sale at the click of a button and to specify the date the item must be sold and the date the item must be out of the building. The combination of Reseat’s online marketplace and Reseat ID seeks to solve the industry-wide problem of having very limited time to liquidate an entire building of office furniture and to keep products out of landfills. © CID DESIGN GROUP LLC
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The Elusive Green Consumer https://hbr.org/2019/07/the-elusive-green-co nsumer LC iI Du zD hE oS IuG NF FoOrReEsCt A SCT i t y NOVATION hEtCt pOs :I /N/ w ww. ar chit ect ma gaz ine. co m/ pr o ject - ga ller y/ liuz ho u - fo r e st - c it y_o Bee bricks become planning requirement for new buildings in Brighton ht t ps://www.dezee n. co m/2 02 2/01/ 24/ bee - br ick s -p la n ning-re qu ir e me nt - br ig ht o n/ Green&Blue Turns Clay Waste Into Habitats for Birds, Bees, and Bats ht t ps://desig n - milk.co m/ gre e nblue -t ur ns- c la y- w a st e- int o -ha bit at s- fo r- bird s- bee s -a nd- bat s/ ?ut m_ so urce =r s s &ut m_ me d iu m=r s s &ut m_ca mp a ig n= gre e nblue-t ur nsclay- wa st e- int o -ha b it at s- fo r - bir d s- bee s- a nd - bat s ICON and Lake|Flat o Architects unveil 3D printed 'House Zero' in Austin, Texas ht t ps://www.st irwo r ld. co m/ se e - feat ure s- ico n-a nd- la ke- flat o -arc hit ect s-u nve il-3 d-pr int ed- ho u se- zero - in-a u st in-Te xa s WASP 3D prints a unique concept store in collaboration with Dior https://www.3dwasp.co m/en/3d -printed-pop-up-store-wasp-dior/ New Tech Meets Ancient Material in This 3D Printed Clay House ht t ps://www.t reehug ger.co m/t ec la - ho u se- 3d- pr int ed- wa s p-a nd- mar io -cu c ine lla-arc h it ect s-51 80 843 Think Wood ht t ps://www.t hinkwo o d.co m/ ma s s -t imber Hotel Magdalena ht t ps://st ruct urecraft .co m/pro ject s/ magd a le na - ho t e l This 16-acre Atlanta park was built to flood ht t ps://www.fa st co mpa n y.co m/90 71 66 70/t his -16 -acre -at la nt a-p ark- wa s - bu ilt -t o -flo o d
CopenHill: The Story of BIG's Iconic Waste -to-Energy Plant ht t ps://www.archda ily. co m/9 25 96 6/co pe nh ill -t he- s t o r y-o f- b ig s- ico nic- wa st e-t o -energ y-p la nt Bjarke Ingels Unveils a Treetop Hotel Room in Sweden Covered With 350 Bird Houses ht t ps://ro bbrepo rt .co m/t rave l/ ho t e ls/ b jark e - ing e ls-t ree ho t e l- s we de n- b ird- ho u se s- 12 346 69 06 0/ Tiptoe ht t ps://www.t ipt o e.fr/ e n/ s u st a ina bilit y/ what’s the difference between carbon neutral, zero -carbon and net-zero? ht t ps://ho nest mo bile.co .uk/2 02 0/08/ 19/ w hat s -t he-d iffere nce- bet wee n-car bo n- ne ut ra l-z ero -car bo n- a nd- net -zero / Can a business really be net positive and, if so, how do we judge success? ht t ps://www.t heguar d ia n. co m/ su s t a ina ble - bu s ine s s / bu s ine s s - net -po s it ive- ho w- mea s ure What Does It Mean to Be Carbon Negative? ht t ps://t errapass.co m/ b lo g/w hat -do es- it - mea n-t o -be-car bo n- ne gat ive A building that can be reused: Brummen Town Hall ht t ps://elle n mac art hu r fo u nd at io n.o rg/c ir cu la r -e xa mp le s/ bru mme n-t o w n- ha ll What is a circular economy? ht t ps://elle n mac art hu r fo u nd at io n.o rg/t o p ic s/ c ircu lar -eco no my- int ro duct io n/o ver vie w
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Reseat ht t ps://reseat . co m/o ur - st o r y/ © CID DESIGN GROUP LLC
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CID has or is actively working in every major urban market in the US across 40 states and 65 cities , including Canada. A critical part of our process on every single project is a deep market study where we analyze the competition and development pipeline and carefully craft a competitive differentiation strategy. We collect and adapt programmatic and operational concepts and repor t on them in our forecast. This travel and study is key to channeling the market’s pulse and leading ahead of the pack.
We employ research from Esri Tapestry segmentation and PEW Research Center to go beyond the study of generational attributes, understanding psychographic and socioeconomic orientations of America’s changing population. We take the process one step further by identifying the key demographics that are shaping our markets and offering creative and tangible ways to design an d program to capture those specific demographics.
We study Axiomatic databases annually of completed new developments. We visit each community’s website and tally what amenities are advertised both in the home and community to report the most popular. We divide the research between urban and suburban markets. We also collect all extraordinary and unique amenities onto a “unique” checklist and note creative naming of amenities. We also follow key research reported by Kingsley & Associates and Costar, both leading real -estate industry analysts.
We share our research with industry partners and they reciprocally share with us. Large manufacturers invest a tremendous amount of R&D money to be on the forefront, and we watch closely. Some of our favorite professional organizations, such as t he Urban Land Institute, and powerful publications, such as Multi-family Executive, produce leading research that we sift through and fold into our forecast.
Researching popular hashtag search trends reveals many real-time relevancy indicators. We keep a close eye on hashtags in project-relevant locations and study what qualifies as a shareable moment.
Trade shows, festivals, conventions, talks, markets, boots on ground watching, listening, observing and covering hundreds of different shows. © CID DESIGN GROUP LLC
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CID DESIGN GROUP does not receive incentives or funding to promote any product, service, person, or place within o ur fo recast. We res earc h and s hare purely in the spirit of being committed custodians of bright thinking and sharing for a greater good.
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@cid_designgroup O: 239.495.3806 www.cid-designgroup.com design@cid-designgroup.com © CID DESIGN GROUP LLC
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