C T
N E W S R E E L :
C T C
U P D A T E
Technology’s place in movie-going experiences
THE
TERM
partnership with the UKCA to deliver a range of sessions
have
been
covering various technology topics at the UKCA conference
associated with the auditorium, writes
in London. Being held at Vue Westfield, White City, on
CTC (Cinema Technology Community)
5-6 March, the subjects under discussion will range from
president Richard Mitchell, but today,
e-ticketing, digital signage and lobby
TRADITIONALLY, “technology”
would
technology plays a part in the entire
design right through to the premium
movie-going experience from the
Join our cause
moment the movie-goer makes a
The membership and
conscious decision to head to the
sponsorship scheme launched
are helping exhibitors to create true
cinema right through to the point at
at CineEurope enables CTC
differentiation and to generate their
which they leave the building after
to fund some of the exciting
additional box office revenue. Whilst
seeing a movie.
initiatives, research projects,
premium may, to some, mean better
training courses and events the
quality concessions, in-theatre dining,
enabler, can help cinema operators
organisation has planned over
reclining seats or even beds, it is
to drive big operational efficiencies,
the coming years. As a
important to remember that it is the
add incremental revenue and indeed
not-for-profit organisation,
auditorium technology that creates an
improve their overall profitability all
all of the money raised goes
enormous buzz amongst the movie-
whilst enhancing the movie-going
directly back into supporting
goers. This was highlighted in a recent
experience for the consumer.
the global cinema community
research paper published by National
and therefore creating a better
CineMedia, a US cinema advertising
experience for movie-goers
company. In a similar vein, this month
Technology, far from being just an
This March, CTC will be working in
CTC EXECUTIVE TEAM Richard Mitchell (President), Graham Lodge (Vice President), Denis Kelly (Secretary), Mike Bradbury, Sandie Caffelle, Michael Denner, Danny Jeremiah, Peter Knight, Sarah Lewthwaite, Adam MacDonald, James MacFarlane, Andre Mort, Mark Nice, David Norris, Ngozi Okali, Kevin Phelan, David Pope, Toni Purvis, Steve Rance, Jim Slater, Simon Tandy, Patrick von Sychowski, Paul Willmott.
www.cinematech.today
CTC ADVISORY COUNCIL Tom Bert (Barco), Mark Christiansen (Paramount Pictures), Laurence Claydon (Consultant), Brian Claypool (Christie Digital), Theresa English (TK Architects), Nicolas Hamon (Kinepolis), Roland Jones (Vue International), Dominic Simmons (BFI), Russell Smith (Motion Picture Solutions), Debbie Stanford Kristiansen (Novo Cinemas), Alexey Vinokurov (RealD)
auditorium experiences. It is premium experiences that
around the
CTC will be publishing its new 40-page
world. Please
guide to premium cinema formats
join us today
providing an insight in to the various
by visiting
auditorium formats deployed around
cinema-
the world.
technology.
Find out more about the UKCA’s
com
annual conference at cinemauk.org. uk/u kca-conference-2019 0 3 / 1 9
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