During the spring of 2013, I was a member of the Palmetto Group--USC's Ad Team--participating in the National Student Advertising Competition (NSAC). With a budget of only $10 million, our challenge was to raise awareness of Glidden's Brilliance Collection available at Walmart over a 5-month period.
I was a media planner on the project and a presenter for the district competition. The Palmetto Group placed 4th in the District 4 competition.
*All work presented is unofficial and does not represent the views or opinions of Glidden.
