Christopher Lalande

Page 1

CHRISTOPHER LALANDE WHO am i?

CONTACT

Hello all I’m Christopher, a newly graduated designer who has been studying the subject for several years and had an interest in it for even longer. My main interests in design include branding, layout and music graphics, as well as a passion for colour (that can be pretty obvious sometimes) and I enjoy experimenting with it in my work.

6A Banstead Road Carshalton Surrey SM5 3NR

SKILLS My greatest skill sets lie within Photoshop and InDesign. I am highly skilled in photo editing and enhancing, as well as layout and typography. I am also highly skilled at using Muse, successfully using the program to create a website for my final course project. However I only have a basic knowledge of HTML and CSS. I also have a good knowledge of Illustrator and I am adept at working with vectors, however, I still have more to learn. As well as my digital skills, I also have a variety of physical skills such as working with ink, paint, paper and scalpels.

07786982107 02086699284 cxlalande@gmail.com Photoshop InDesign Illustrator Muse

WORK EXPERIENCE

EDUCATION

Paperchase (2012)

University for the Creative Arts, Epsom (2009 - 2013)

Seasonal Temp

BA [Hons] in Graphic Design

Hell Pizza (2010 - 2012)

Harris City Technology College/City Academy Crystal Palace (2002 - 2009)

Duty Manager

Omni Colour Presentations Ltd (2007) Intern

3 A Levels, 14 GCSEs

Ecclesbourne Primary School (1994 – 2002)


COLOURING MUSIC Inspired by my love of colour and music, I have combined the two by creating ColouringMusic.com, a website that allows users to submit songs with the colour they associate with it. The results are then displayed on the site, both overall and by genre to allow users to see other submissions. One of the most fascinating aspects of the website to me is the ability to study the results by genre, and determine whether people stereotype music genres by colour, such as a heavy use of pink for pop. In addition to these features, there is also a playlist embedded on every webpage, composed of songs submitted to the website. This playlist provides a soundtrack to the website and allows users to either compare existing results to the songs or to inspire them to submit their own results. There is also a page on colour meanings provided, allowing users to gain a greater understanding and compare it to their results. The website is also available in both phone and tablet formats, so anyone can submit on the go.




PAINTING LIGHT Continuing my experimentation of colour and music, I created a series of lights designed to be used as a physical interpretation of my website. I was inspired by a piece of work I had previously created in which I hand painted light bulbs in order to recreate a rainbow. I began experimenting with different means of colour and light, and was further inspired by the Light Show exhibition at the Hayward Gallery. After trialling different methods of colouring light, I decided on touch powered LED torches, coloured using a gel paint suitable for plastic that dries transparent, allowing the light to shine through. With the paint only available in red, yellow, green and blue, it proved to be another test in order to correctly mix the colours with various dyes while maintaining the correct consistency. However, despite this trial and error, I was eventually able to create a light box with nine options for users to choose from.



THE EVOLUTION OF THE LOGO

Everybody, 1982

Madonna, 1983

Lucky Star, 1983

Like A Virgin, 1984

Into The Groove, 1985

True Blue, 1986

Papa Don’t Preach, 1986

Open Your Heart, 1986

La Isla Bonita, 1987

Who’s That Girl, 1987

You Can Dance, 1987

Like A Prayer, 1989

Express Yourself, 1989

Cherish, 1989

Dear Jessie, 1989

Vogue, 1990

I’m Breathless, 1990

Hanky Panky, 1990

The Immaculate Collection, 1990

Justify My Love, 1990

Rescue Me, 1991

Erotica, 1992

Deeper and Deeper, 1992

Bad Girl, 1993

Rain, 1993

Bye Bye Baby, 1993

Bedtime Stories, 1994

Secret, 1994

Human Nature, 1995

Something To Remember, 1995

Love Don’t Live Here Anymore, 1996

You Must Love Me, 1996

Ray of Light, 1998

Drowned World/Substitute for Love, 1998

Beautiful Stranger, 1999

Music, 2000

GHV2, 2001

Die Another Day, 2002

American Life, 2003

Hollywood, 2003

Hard Candy, 2008

Celebration, 2009

Celebration, 2009

MDNA, 2012

MAD0NNA Confessions On A Dance Floor, 2005


THE EVOLUTION OF THE LOGO

...Baby One More Time, 1998

(You Drive Me) Crazy, 1999

Born To Make You Happy, 1999

From The Bottom Of My Broken Heart, 2000

Oops!...I Did It Again, 2000

Stronger, 2000

Don’t Let Me Be The Last To Know, 2001

I’m A Slave 4 U, 2001

Britney, 2001

Overprotected, 2001

I’m Not A Girl, Not Yet A Woman, 2002

I Love Rock ‘N’ Roll, 2002

Boys, 2002

Me Against The Music, 2003

In The Zone, 2003

Everytime, 2004

Outrageous, 2004

My Prerogative, 2004

Greatest Hits: My Prerogative, 2004

Someday (I Will Understand), 2005

B In The Mix: The Remixes, 2005

Gimme More, 2007

Blackout, 2007

Womanizer, 2008

Circus, 2008

If U Seek Amy, 2009

3, 2009

The Singles Collection, 2009

Hold It Against Me, 2011

Femme Fatale, 2011

THE EVOLUTION OF THE LOGO

THE EVOLUTION OF THE LOGO

Off The Wall, 1979

Don’t Stop ‘Til You Get Enough, 1979

Rock With You, 1979

Off The Wall, 1980

Thriller, 1982

Beat It, 1983

Wanna Be Startin’ Somethin’, 1983

Say Say Say, 1983

Bad, 1987

Dirty Diana, 1988

Another Part of Me, 1988

Smooth Criminal, 1988

Liberian Girl, 1989

Black or White, 1991

Dangerous, 1991

Remember The Time, 1992

Heal The World, 1992

Who Is It, 1992

HIStory: Past, Present and Future, Book I, 1995

HIStory: Past, Present and Future, Book I, 1995

You Are Not Alone, 1995

They Don’t Care About Us, 1996

Blood On The Dance Floor: HIStory In The Mix, 1997

Invincible, 2001

Number One, 2003

The Ultimate Collection, 2004

Visionary: The Video Singles, 2006

King of Pop, 2008

This Is It, 2009

Immortal, 2012

Can’t Take Me Home, 2000

Missundaztood, 2001

Just Like a Pill, 2002

Feel Good Time, 2003

Try This, 2003

Stupid Girls, 2006

I’m Not Dead, 2006

Nobody Knows, 2006

Dear Mr. President, 2007

So What, 2008

Funhouse, 2008

Sober, 2008

Bad Influence, 2009

Funhouse, 2009

I Don’t Believe You, 2009

Glitter In The Air, 2010

Greatest Hits...So Far, 2010

Blow Me (One Last Kiss), 2012

The Truth About Love, 2012

Try, 2012

Just Give Me a Reason, 2013


THE EVOLUTION OF THE LOGO

Janet Jackson, 1982

Don’t Mess Up This Good Thing, 1983

Dream Street, 1983

Don’t Stand Another Chance, 1984

What Have You Done For Me Lately, 1986

When I Think of You, 1986

Control, 1986

Let’s Wait Awhile, 1986

The Pleasure Principle, 1987

Miss You Much, 1989

Rhythm Nation, 1989

Alright, 1990

Love Will Never Do (Without You), 1991

janet., 1993

That’s The Way Love Goes, 1993

Because of Love, 1994

Any Time, Any Place, 1994

You Want This, 1994

Runaway, 1995

Got ‘Til It’s Gone, 1997

The Velvet Rope, 1997

Together Again, 1997

I Get Lonely, 1998

Go Deep, 1998

Every Time, 1998

Doesn’t Really Matter, 2000

All For You, 2000

Damita Jo, 2004

Call On Me, 2006

20 Y.O., 2006

Feedback, 2007

Make Me, 2009

Number Ones, 2009

Nothing, 2010

Icon: Number Ones, 2010

IT’S IN THE NAME Whilst experimenting with music and graphics, I began researching the importance of logos in music. A logo can act as a brand identity; however I was surprised to discover the number of logos certain artists have had throughout their careers. I began collecting these artists’ various logos, vectoring each one and creating posters representing a timeline of their logos and thus their careers. As a result of this, I came to the conclusion that in the music industry, the logo is less of a brand identity and more of an art piece in support of the artist and album. With this mind set assured, I decided to create art pieces by layering the vectored logos atop of each other, building a base before inverting the most recent logo. I found this only worked well for a few artists, as there needed to be a large number of logos to build a successful base. I also created one using multiple colours however, the effect did not work with other artists.



INNOCENT ENOUGH A live brief in which the brief invited us to launch a new range of soups by the brand Innocent, incorporating Innocent’s brand values while at the same time establishing the product as a separate item. After initially sticking too close to the original design and being too “innocent”, we developed an entirely new logo and design. However, so as not to completely separate ourselves from the original, we used the original font to give the product a sense of familiarity. As well as this, we incorporated the halo from the original Innocent logo into our bowl outline design as a subtle yet pleasant connection to the brand. We also incorporated a greater use of colour in comparison to Innocent’s use of stark white to distinguish the product more while maintaining its simplistic design.


VIRGIN In 2011 I entered into a live brief competition for Virgin, working with Hayley Kempen. The concept was to celebrate their forty-year history, in particular the twenty-fifth anniversary of Virgin Atlantic’s first flight from London to Miami. After some initial experimentation, we settled on a simplistic brochure, choosing to focus on a timeline of the company using logos from every business venture in the brand’s history, along with photographs and information on key companies. Our research into the various companies was very thorough, and during a presentation, a Virgin representative was impressed with our dedication. We were also required to create an info graphic celebrating Virgin Atlantic, for which we decided to create a poster that could also fold into a paper plane. We aligned the text with each fold of the paper and included fold lines, instructing users how to assemble the plane. We had a number of ideas of how this project could be taken further, such as creating interactive web versions of both the timeline and paper plane.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.