GAEA Annual Spring Conference 2012

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Georgia Adult Education Association www.gaea.org

GAEA Annual Spring Conference 2012 Georgia Adult Education Assoc. Spring Conference Brochure

Why YOU should attend the GAEA Spring Conference:  Learn the latest trends and tips from some of the nation’s leading experts in adult and continuing education.  Network with education professionals from all over the state.  Discover new ways to market your existing programs and create new ones.  Enjoy the beautiful Georgia coast!

Inside this issue: Our Featured Speaker

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Conference schedule

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About our conference hotel

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Featured Sessions

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Featured Presenters

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Things to Do & See 4 at Jekyll

GAEA Returns to the Georgia Coast for the Annual Spring Conference! We are thrilled that GAEA’s Annual Spring Conference is returning to the Georgia Coast this year! The conference will be held March 5-6, 2012 at the historic Jekyll Island Club on Jekyll Island, GA. Join Adult Education professionals from around the state for networking, learning the latest tips and trends, and how to improve and grow your division! If you’re an ACEWare Systems user, join us on Sunday, March 4th for a special preconference seminar presented by ACEWare president, Chuck Havlicek (details inside). Conference registration includes lodging and four meals—what a deal! Register today and encourage your co-workers to join us for the best conference yet!

Conference Packages (lodging included) Conference Package A:

Conference Package B:

Conference Package C:

123GAEA101 $349

123GAEA102 $199

123CAEA103 $199

Full Conference package: All conference sessions Silent Auction/Networking Reception Breakfast Buffet (Mon/Tues) Awards Luncheon (Monday) Dinner (Monday) Two nights lodging (Sun/Mon) at The Jekyll Island Club Hotel

1-Night Conference package: All conference sessions Silent Auction/Networking Reception Breakfast Buffet (Mon/Tues) Awards Luncheon (Monday) Dinner (Monday) One night lodging (Mon) at The Jekyll Island Club Hotel

Roomshare Conference Pkg: All conference sessions Silent Auction/Networking Reception Breakfast Buffet (Mon/Tues) Awards Luncheon (Monday) Dinner (Monday) Two nights lodging (Sun/Mon) at The Jekyll Island Club Hotel with attendee of your choice


Our Featured Speaker Don’t miss Bob’s session at 11:00 AM on Monday!

Bob Littell, based in Atlanta and creator of the “NetWeaving” concept has written three books on the subject which is best characterized as a Golden Rule and Pay It Forward form of networking. His 2nd book, “The Heart and Art of NetWeaving” is printed by Xerox so all proceeds go to charity. NetWeaving is consistent with other cultures around the world and has become a global phenomenon, as you can see if you „Google‟ the word.

Consider a fun

Bob explains why in the longrun, and often much sooner, your NetWeaving efforts and activities will always outperform those of more traditional and more selfcentered networking. People consistently comment what they like best about his talks is how they come away having learned specific skill sets and action steps which they can immediately apply to their business and personal lives.

Bob Littell

Conference Schedule—Monday, March 5th

activity or excursion during Monday afternoon break! See page 4 for details.

8:00 AM Registration/Continental Breakfast

12:00 PM Awards Luncheon

9:00 AM Breakout Sessions

1:30 PM Break/Vendors

Programming for Twenty-Somethings

2:00 PM Breakout Sessions

Using Social Media to Reach Adult Students

Trends in Marketing

10:00 AM Breakout Sessions

Roundtable: Hot New Programs

Marketing Youth Programs

3:00 PM - 6:00 PM Break/Vendors/Activities

Roundtable: Curriculum/Course Partners

6:00 PM Silent Auction

11:00 AM General Session 

7:00 PM Dinner

The Art of NetWeaving

About Our Conference Hotel Nestled amid live oak trees draped in Spanish moss, this Victorian landmark enjoys a setting of unspoiled natural beauty on Jekyll Island. The island is protected from extensive development by the state of Georgia and has miles of beaches and forest waiting to be explored. Here, millionaires wintered in scenic seclusion for decades, enjoying many amenities and privileges. The club was returned to its original elegance, highlighted by leaded art glass windows, ornate woodwork and Rumford fireplaces. From its lofty tower to encircling verandas, Victorian charm still permeates the public areas and rooms once occupied by America’s wealthiest families.

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GAEA Annual Spring Conference


Building Your Strategic Plan You wouldn‟t set sail without a map, would you? In the same way, you must have a twofive year strategic plan. Find out the twelve components of a successful strategic plan. Plan for the future now. Know where you‟re going, and when you get there! Tuesday, 10:00 AM, Greg Marsello

Developing Certificate Programs: Roundtable Certificate programs can be one of the best ways to add quality and revenue to your department. Join education professionals from around the state to discuss the latest trends in developing certificate programs. Tuesday, 10:00 AM

Find more information about other sessions at our website: www.gaea.org!

Check out some of our informative Sessions! Funding Options for Georgia’s Service Members, Military Dependants and Veterans Discover other sources of student education funding that you may not yet be using! Examples of funding that will be discussed are: Tuition Assistance for Active Duty, Reserve, and Guard Members; The different GI Bills and the potential to use them on continuing education; MyCAA funding; Chapter 31 VA Vocational Rehabilitation funding. Learn what colleges need to do to pursue approval for the various types of funding. Also discussed will be best practices for marketing to military students. Tuesday, 9:00 AM Tim Reynolds

Programming for Twenty-somethings Most of the largest generation in history, Gen Y, are now in their twenties. Continuing education is important to this group but their expectations for programming differ from their parents. Find out the latest trends and techniques to capture and keep the interest of this huge audience. Monday, 9:00 AM, Heather Dimitt

Using Social Media to Reach Adult Students Learn how to engage your students, develop new opportunities, reach target markets and grow relationships through social media including Facebook, Twitter, LinkedIn, and Google+. Monday, 9:00 AM, Kathie Beckett

If you’re an Aceware

Conference Schedule—Tuesday, March 6th

user, don’t forget to 7:30 AM Continental Breakfast/Networking

10:00 AM Breakout Sessions

check out our special

Building Your Strategic Plan

8:30 AM Break/Vendors

Roundtable: Developing Certificate Programs

9:00 AM Breakout Sessions

11:00 AM Closing Session

Available until 8:30 AM

Funding Options for Georgia‟s Service Members, Military Dependants, & Veterans

pre-conference seminar on Sunday, March 4th. See page

Why Winner Win

4 for details!

12:00 PM Dismissal

Data to Collect, Reports to Run

Meet Some of Our Session Presenters Heather Dimitt is the Director of Membership Services for LERN, an international association for continuing education professionals. With several years‟ experience managing the administrative, programming and marketing activities for a continuing professional and community education program in Columbia, Missouri and several additional years running youth leadership and community involvement programs, she understands the necessity in balancing vision, practicality and even risktaking for a successful program serving adults and youth. An energetic, resourceful and thought provoking presenter, Ms. Dimitt has been a requested speaker at conferences in both the U.S. and Canada. Georgia Adult Education Assoc.

Kathie Beckett is the Director of Marketing at the College of Continuing and Professional Education at Kennesaw State University. An award-winning strategic marketer, Kathie has used her 25 years of experience to launch numerous successful campaigns in business-to-business, consumer, and educational marketing. She looks at social media as an exciting new frontier that will open multiple channels for growth and opportunity. Greg Marsello is LERN‟s Vice President for Organizational Development and a national authority on reengineering management and running programs. Marsello is a co-founder of LERN and was chair of the Board of Directors for 12 years. With more than 20 years in the business, he has authored publications, gives frequent seminars and does consulting on

marketing, management and program development. Marsello is also President of Learning Connection, an independent lifelong learning program in Providence, RI. Tim Reynolds is the Military Liaison for Career Step and has been influential in helping over 5,000 military spouses receive training at Career Step in the last two years. Tim led the implementation of a partnership between Career Step and the Department of Defense, Military Spouse Employment Partnership program. Prior to working for Career Step, Tim spent time working as a Military Liaison at The Paralegal Institute and as a Military Liaison at Kaplan University. Tim‟s broad range of experience has allowed him to gain vast knowledge and experience in working with the various types of Military and VA funding. Page 3


Georgia Adult Education Association C/O Seth Davis 2000 Clayton State Blvd. Morrow, GA 30260

Conference Registration deadline is Feb. 21st!!! Register online today at www.gaea.org or call (678) 466-5113

Awards, Awards, Awards!!! Nominate yourself or a colleague for a GAEA Award to be presented at the Annual Awards Luncheon on March 5th! We are currently accepting nominations in the following categories: Professional Achievement; Distinguished Service to GAEA; Outstanding Adult Educator in Georgia; Innovative Program; Innovative Marketing; Lifetime Membership; Exemplary Contribution. To learn more about the awards, or to make a nomination, visit our website at www.gaea.org. All nominations must be received by Feb. 15th.

ACEWare User Pre-Conference Seminar Aceware Users: This is your chance to learn the shortcuts, tools, and tips to make your life easier! Join Chuck Havlicek, president of ACEWare, as he shares information from registration, student data, reports, and so much more. This special pre-conference seminar will be held at the Jekyll Island Club Hotel from 2:00 PM—5:00 PM on Sunday, March 5th. If you‟re an ACEWare user, and you want your questions answered, don‟t miss out on this terrific learning opportunity! 123GAEA104, $49

More to See & Do at Jekyll Island! Enjoy the fascinating history and natural beauty of Jekyll Island with a Island History Tour. Learn about the fascinating underwater world of our coastal seaturtles at the Georgia Sea Turtle Center. Look for dolphins in the coastal waters with a Dolphin Cruise! If you are interested in one of these activities during the Monday afternoon break, contact Seth Davis at sethdavis@clayton.edu or (678) 466-5113 for more information about group rates, tour times, etc. Want to spend more time at the Jekyll Island Club? Special GAEA rates are available for Friday & Saturday nights. Call the hotel at (800) 535-9547 to make reservations for Fri/Sat only. Remember, lodging during the conference is included in your registration fee!


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