Dreambird ACHONDROPLASIA

The Dreambird Study was branded with a fun, light-hearted and whimsical approach. A unique set of bird characters were designed each with their own style and personality. These were turned into actual custom stuffed toys given to the children participating in the clinical study. The goal of the branding was to offer a unique, positive and creative design to all materials so the children around the world participating could relate and feel involved. The children had several visits and milestones to reach within the trial so the set of birds were given over a period of time. Certificates were also handed to children during those visit milestones.