ad:tech London Brochure 2019

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Agency Partners:

Theatre Sponsors:

AdTech Agency & VIP Lounge Sponsor:

Networking Bar Sponsor:

VIP Lounge Sponsor:

Headline Sponsor:

D N K/ D .U ER N A O V A RS R T: C O A G. T C H L I E V E S. EE TE P O T CE IN M AD UP M LIS LA ET O P RK 0 H S R IA 10 EC R F EC EE MA T P T FR R TK R EA S R A H 0 FO H M 25 OU GY EC T Y K LO D O O A O N B H EC .T W W

Refreshing.

CO-LOCATED WITH

ORGANISED BY


ACTIONABLE INSIGHT DERIVED FROM DATA Take a cool, new look at the world of advertising. As technology transforms the way we think about the industry and the way that consumers react, this is your chance to gather with leading advertising professionals and assess the future. An unmissable opportunity to look at the way data-driven insights are forging a brave new direction. Discover more than 100 adtech and martech exhibitors on a leading exhibition floor of over 300. Over 100 adtech specialists will present across seven theatres offering hours of inspirational content. Book your place for free.

SHOW DETAILS Wednesday 25th September Registration from 09:00 Doors 09:30 - 17:00

Thursday 26th September Registration from 09:00 Doors 09:30 - 16:30

Venue:

Register for free at www.technologyformarketing.co.uk/adtechtkt


TOP REASONS TO ATTEND IT’S COMPLETELY FREE! Your ticket is free of charge and offers you access to the UK’s leading adtech event! Make sure you get your ticket today!

EXPLORE TOPIC FOCUSED THEATRES Access sessions in six dedicated adtech and martech theatres. Explore MAdTech & Data Driven Insights, Madtech Innovations, Media & Advertising, Content & Social Strategy, Customer Experience & Engagement, Marketing Automation, Email & Multichannel you’ll find everything you need to know under one roof.

MEET WITH LEADING SUPPLIERS Meet with over 300 of the world’s leading suppliers, across three shows, delivering services and solutions critical to your advertising strategy including Inchoo, Phonexa, Scoro, IDM Group, Gemserve, Trovero and more! See online for our full exhibitor list.

HEAR FROM THE UK’S BEST LINE-UP OF SPEAKERS

from Google, IBM, Zenith Media, Dentsu Aegis, Publicis Media, Visa, Badoo, Co-op to name a few!

NETWORK WITH THE INDUSTRY Meet with over 15,000 of your peers - this is the best opportunity to meet others who have faced and overcome similar challenges to you - don’t be the one who misses out by not being there!

VISIT THE CO-LOCATED EVENTS Your free ticket will not only open doors into the UK’s best attended adtech event but also into Technology for Marketing & eCommerce Expo - creating the single most powerful digital destination event in the calendar - bar none!

EASY-TO-ACCESS Olympia London is a historic exhibition centre in West Kensington with train and tube connections. A short walk away from Kensington (Olympia), Shepherd’s Bush, Hammersmith Station and Baron’s Court. Find out more at london.ad-tech.com

Learn from hours and hours of free education from over 250 adtech and martech specialists sharing insights and inspiration. Representation

4 EASY WAYS TO REGISTER

ONLINE

TELEPHONE

Call 020 3764 2070 or www.technologyformarketing.co.uk/adtechtkt 020 7348 5769 Register at

EMAIL

adtechmarketing @closerstillmedia.com

london.ad-tech.com

ON THE DAY Please expect to queue if you have not pre-registered


OUR BRILLIANT SPEAKERS

TOM GOODWIN

IGOR BEUKER

BRENDA FIALA

JO SUTHERLAND

MARK HOWLEY

#1 LinkedIn Voice 2017

Award winning marketing strategist

Global VP of Data Insight & Analytics

CEO, Carat

COO

Dentsu Aegis Network

Publicis Groupe

Bacardi Martini

NIALL MCKEE Head of Guinness Stout Europe Diageo

FERNANDO DESOUCHES former Global Marketing Director

ALI JONES

DOMINIC GALLELLO

AURELIE RIMMEN

Chief Customer Officer

CMO

Co-op

Badoo

Head of Revenue Intelligence

Lynx/Axe

KEY THEMES  Data-Driven

Insights  Social Media  Future Trends  TV  Agencies  Emerging Tech  Publishing

 Digital Trading  Innovative

Platforms  Creative Campaigns  Video  Blockchain  OOH Media  Programmatic

Google EMEA

 Diversity &

Inclusion  VR/AR  Digital Disruption  Mental Health  AI/Voice  B2B  Social Media

Register for free at www.technologyformarketing.co.uk/adtechtkt


S INCLUDE

CHRISTINA HUANG

CHERYL CALVERLEY

RENE BOSTIC

SIMON MCDOUGALL

Executive Director, Head of Content

Chief Marketing Officer

Global VP Innovations

Eve Sleep

IBM

Executive Director, Marketing Director Technology & Innovations EMEA Information Western Union Commissioners Office

Visa

ALEX SLADEN

SAM SHAH

BENNI LICKFETT

AMY WILLIAMS

JOSEPHINE HATCH

MARK SINNOCK

Director of Digital Development

Head of Innovation

Founder

Customer Insights

Diageo

Good-Loop

notonthehighstreet.com

European Group Chief Strategy Officer

NHS

Havas

JUST A FEW OF OUR BEST SESSIONS Screw your purpose, who can you help me become? Gorillas & unicorns: unlocking brand growth through technology collaboration Meaningful brands Discoverable, shareable, & memorable Data.... The new oil of eternal life AI in marketing: applications & complications

london.ad-tech.com


SOME OF OUR FAVOURITE PANELS KEYNOTE THEATRE CUSTOMER EXPERIENCE & ENGAGEMENT THEATRE CUSTOMER EXPERIENCE & ENGAGEMENT THEATRE CUSTOMER EXPERIENCE & ENGAGEMENT THEATRE CONTENT & SOCIAL STRATEGY THEATRE CONTENT & SOCIAL STRATEGY THEATRE

The science behind the art of branded content BCMA  Bacardi Martini  Adobe  O2

Defining the customer experience of the future through our love of pizza DMA UK  Pizza Hut

Hey Siri, how do I optimise for the future of search? Just Eat  Found  Vodafone

Experience & engagement with F1 McLaren and Havas Havas  F1 McLaren

How Panasonic, Team GB & social chain cut through the noise on social Panasonic UK  Media Chain

How to capitalise on the explosion of ‘Stories’ and mobile micro-formats Small Wonder  Lounge Underwear  Impress Video  Future Plc  The Entertainer

MADTECH & DATA-DRIVEN INSIGHTS THEATRE

16 months on... how has GDPR impacted the industry?

MADTECH & DATA-DRIVEN INSIGHTS THEATRE

In God we trust - everyone else please bring data

MADTECH & DATA-DRIVEN INSIGHTS THEATRE MEDIA & ADVERTISING THEATRE MADTECH INNOVATIONS THEATRE

Sheridan’s  Boden  Bank of England  Gemserv

Oystercatchers  Eve Sleep  Brainlabs  Lloyd’s Banking Group

Building consumer understanding through data-driven insights notonthehighstreet.com  Wilko

The legacy of Co-op – a 175 year old business [OOH Media] Co-op  Posterscope  Dentsu Aegis Network

Tech with purpose Visa  Publicis Groupe

Register for free at www.technologyformarketing.co.uk/adtechtkt


EXPLORE OUR THEATRES KEYNOTE THEATRE For those with a keen eye on the latest innovations and tech trends shaping the future of marketing, ecommerce and advertising.

MADTECH INNOVATIONS Explore emerging technologies, ideas, and disruptive strategies. From AI to VR, advances to programmatic to tech for good, head to this exciting new theatre to hear how leading brands are innovating in marketing.

MEDIA & ADVERTISING Join the biggest brands, agencies, media owners and technology companies as they discuss how the ever-exciting media & advertising industry continues to evolve. Topics include OOH, brands and masculinity, transparency, creative campaigns and agencydriven insight.

NEW FOR 2019

CONTENT & SOCIAL STRATEGY From creation through to distribution, refine your content marketing game plan to grow your business and engage your audience.

CUSTOMER EXPERIENCE & ENGAGEMENT Hear from the experts leading the charge in customer experience and engagement, pick up key takeaways and be inspired to innovate and disrupt your CX strategy!

MARKETING AUTOMATION, EMAIL & MULTICHANNEL Learn how to guarantee a seamless experience across all touch points, measure effectively, scale your investments, and ensure relevancy.

MADTECH & DATA DRIVEN INSIGHTS This theatre will cover all stages of an effective big data marketing strategy, from storage and analysis to taking action and delivering ROI. Learn how a human approach to data can facilitate more meaningful results.

eCommerce Expo is excited to announce Google Digital Garage! Anyone can come and learn free digital skills through a range of courses at the dedicated theatre.

london.ad-tech.com

NEW FOR 2019


MAKE SURE TO EXPLORE O

Joined up marketing for sky’s-the-limit results.

CO-LOCATED WITH

ECOMMERCE EXPO 26-27 September 2018 Olympia, London www.ecommerceexpo.co.uk

The role of the marketer has changed beyond recognition. And it continues to evolve rapidly. So many channels, so many opportunities, so much data. Working in collaboration with the marketing team is the only way to ensure success in the digital era. Technology for Marketing 2019 will deliver the content, the expertise and the inspiration to help you see the big picture. And reach new heights with effective, data-driven, business-winning strategies.

HEAR FROM MARTECH, PRACTITIONERS AND EXPERTS: Anand Narayanan Head of Digital

Group Digital Director

Rob Bloom

Melissa Weston

Panasonic UK

F1 McLaren

Zalando SE

Emma-Lily Pendleton

Simon Coley Founder & CEO

Director of CRM & CX

Canon Europe Pro

Karma Cola

Dixons Carphone

Editor-in-chief

Marketing Lead

Saul Lopes

www.technologyformarketing.co.uk


OUR CO-LOCATED EVENTS

Don’t be left behind.

CO-LOCATED WITH

Extinction is a real threat in today’s ever-changing omnichannel ecommerce world. To survive, you have to be agile, informed and inspired. eCommerce Expo is here to help you evolve and thrive. Your digital marketing effort will only yield results with a strong ecommerce strategy. More than 300 leading suppliers, over 350 key speakers, hundreds of hours of cutting-edge content – all attracting upwards of 15,000 delegates to an even bigger and more explosive event than ever before.

HEAR FROM ECOMMERCE, PRACTITIONERS AND EXPERTS Adam Xavier

Kristina Kaganer

Paris Hilton Skincare

Coty

Shelagh Stoneham

Louisa Nicholls

CEO

SVP Marketing

Chicos

VP Digital Data

Donna Storey Global Digital Marketing Director

Mothercare

Riaz Ali

Senior Trade Marketing Manager

Head of Optimisation

John Lewis

Giffgaff

www.ecommerceexpo.co.uk


OVER 300 LEADING INTERNATIONAL SUPPLIERS

DOWNLOAD OUR NEW APP! New for 2019 take advantage of a range of benefits:  Book onsite meetings with exhibitors you’d like to meet  Explore the floorplan  Discover our speaker line-up  Dive into the conference programme Search for ‘Customer Series’ in the Apple Store and Google Play Store or scan our QR code!

Register for free at www.technologyformarketing.co.uk/adtechtkt


THANKS TO OUR SPONSORS HEADLINE SPONSOR

VIP LOUNGE SPONSOR

ADTECH AGENCY & VIP LOUNGE

NETWORKING BAR SPONSOR

KEYNOTE THEATRE SPONSOR

THEATRE SPONSORS

PARTNERS

london.ad-tech.com


THE INDUSTRY LEADING EVENT FOR ADTECH IT’S COMPLETELY FREE! Your ticket is free of charge and offers you access to the UK’s leading adtech event! Make sure you get your ticket today!

MEET WITH LEADING SUPPLIERS Meet with over 300 of the world’s leading suppliers, across three shows, delivering services and solutions critical to your advertising strategy including Inchoo, Phonexa, Scoro, IDM Group, Gemserve, Trovero and more! See online for our full exhibitor list.

HEAR FROM THE UK’S BEST LINE-UP OF SPEAKERS Learn from hours and hours of free education from over 250 adtech and martech specialists sharing insights and

inspiration. Representation from Google, IBM, Zenith Media, Dentsu Aegis, Publicis Media, Visa, Badoo, Co-op to name a few!

NETWORK WITH THE INDUSTRY Meet with over 15,000 of your peers - this is the best opportunity to meet others who have faced and overcome similar challenges to you.

VISIT THE CO-LOCATED EVENTS Your free ticket will not only open doors into the UK’s best attended adtech event but also into Technology for Marketing & eCommerce Expo - creating the single most powerful digital destination event in the calendar - bar none!

THINK YOU SHOULD BE A VIP? Our VIP benefits include: Access to the exclusive VIP Lounge where you can network with your peers in a quieter space off the show floor. Premium refreshments served throughout the day Priority seating in all show theatres. Ensure you get there early to get the best seat in the house.

Contact our VIP delegate team today on 020 7013 4660 or 020 7013 4677.

REGISTER ONLINE AT

WWW.TECHNOLOGYFORMARKETING.CO.UK/ADTECHTKT

CO-LOCATED WITH

Refreshing.


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