Gul ahmed lawn 2015 2016 vol 1 magazine clothing9 blogspot com

Page 1

essential collection

summer magazine 2015

safari Prints

lawn

fresh start fresh look

fashion

summer florals & classic contrasts

style &grace

276

feel-good luxe finds

pages of

best of

look hot be cool your instant FasHion makeover For tHe new season

summer

embroideries to fall in love with

summer

romance

the trends, the prints, the colors to wear now



lawn collection

info@gulahmedshop.com +9221-111-486-486 - Ext. 6530, 6517 & 6510



Sumrem colcel tion ‘15 info@gulahmedshop.com +9221-111-486-486 - Ext. 6530, 6517 & 6510


Essential Lawn

info@gulahmedshop.com +9221-111-486-486 - Ext. 6530, 6517 & 6510

c o l l e c t i o n


22

contents

Summer

She’s got the look

magazine 2015

Lavish designs to take you through the season in style.

42 Switch into summer Check out our top summer finds & wear them your way! 52 The new noire Minimal colors will be in this season, and a touch of embroidery will be the clincher. 58 The long and short of it The ornamental beauty of thread work on lacquer print is the perfect set for summer days.

70 Diva

story

Wander through a safari of prints; hunt down your favorites!

276 pages of

style essentials, look hot & keep cool

34 16 18

letter from the editor She’s got the look Lavish designs to take you through the season in style.

34

Bohemian rhapsody The image of a journey into the natural world is re-written by GulAhmed. Take your pick for the ultimate style.

98

Clean cut Feel enchanted with the hues of summer.

112 New look forever

Eye-catching with a generous dash of shimmer is sure to make you shine at every soiree this season.

124 Beyond the sea

Celebrate the season with its intricacy & sensuousness.

82 The calm and the STORM

Balance your wardrobe with minimalistic pieces for every mood with our black and white prints

86 152 Go with the floW Bring out your feminine side with sinfully soft fabrics. 162 Collective spirit An eclectic range of soothing hues elegantly adorned with classic patterns. 170 Simply perfect The rich embroideries on lush cotton fabric will captivate your desire. 180 Petal Pushers Embrace the softness of the latest picks of the season.

106 The

140 A cut above

The perfect summer ensemble to entice YOU into its charm… (and everyone else, too!)

Poetry in motion

You can make this moment, and every moment, a dazzling one.

218

Playing with printS Live the season with the playful colors of summer; enjoy GulAhmed prints.

234 Perfect harmony A fabulous mix of culture & style, adding personality to your wardrobe.

226

Walk the line

Add some drama to your routine and get, set, go!

260 That charisma Motifs & lace exquisitely blended together to create your perfect summer ensemble

60

Picture perfect

spring reverie

Mix ‘n match to your heart’s content… After all, there’s so much more to prints than meets the eye!

208

36

Soft Fabrics, fresh prints and calm beach– its time to embrace laid back style at the most serene place on earth…

190 TO summer with love Summer sophistication comes courtesy of GulAhmed’s signature blooms.

244 Two-piece lawn Take a trip back to the past with historical and grand palatial settings complementing the opulence of our designs.

264 Composed attitude Prints for breezy evenings.

198 Dream boat Dance with the wind… be bold, be brave!

252 Splash out Be bold this season; pair the brightest tones with single-embroidered shirts.

270 Fashion Trends GulAhmed Show case at FPW’14

268 Store Locator


Single Print Lawn C o llect i o n

info@gulahmedshop.com +9221-111-486-486 - Ext. 6530, 6517 & 6510

‘15


Embroidered Single C o llect i o n

‘15


letter from the editor

Take a look at our summer collection and one thing becomes clear--it’s time to serve up something totally refreshing, and what could be more revitalizing than GulAhmed’s colorful prints. This vibrant vision is a thing of beauty in the softest lawn inspired by our culture and heritage. Our lawn has a brand new feel this season, thanks to the creative flexibility it offers designers. By experimenting with colors, proportions and techniques, fashion’s star innovators have created standout striking pieces for this season. Vivid shades, intricate patterns and unexpected silhouettes bring summer to life (or in print, for that matter). Electric hues and kinetic designs are mixed and mingled in chic styles to give you a different look, using only the best quality fabric to make you feel comfortable to beat the summer heat. An exhilarating and rejuvenating experience continues this summer. The best way to comprehend the magnitude of this collection is to explore this magazine and enjoy our endless variety of prints and styles. From prints to embellishments, comfort to style, GULAHMED HAS IT ALL! The Summer ’15 theme has been designed to set an evident shift in trends, and trust us, the idea is wondrous! It is high time you inject life into your wardrobe, so go grab your picks from our collection and enjoy this season.

Summer brings serenity, charm AND soothing breeze with glamorous fashion.

we are on

18

download the Gulahmed Summer Magazine 2015 at www.gmag.gulahmed.com/


She’sthe

got look

take a little attitude and a lot of confidence and manifest them in elegant cuts, luxurious fabrics and audacious embroideries

Embroidered Lawn Collection 100% Pure Cotton

20

21


Embroidered Lawn Collection 100% Pure Cotton

Premium Lawn

cl-48A

Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

22

23


Embroidered Lawn Collection 100% Pure Cotton

cl-60A Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

24

25


cl-68A Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.

Embroidered Lawn Collection - 100% Pure Cotton

26

27


Embroidered Lawn Collection

cl-60B

Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

28

29


cl-48B

Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

100% Pure Cotton

Embroidered Lawn Collection

Premium Lawn

30

31


cl-60C Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

32

Embroidered Lawn C o llec t i o n

100% Pure Cotton

33


Embroidered Lawn Collection 100% Pure Cotton

cl-68b

34

Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.


bohemian Rhapsody Contemporary prints coupled with sophisticated embroideries with a globetrotting feel create an avant-garde bohemia at GulAhmed this summer.

Embroidered Lawn Collection 100% Pure Cotton

cl-16b Premium Lawn Embroidered front, printed back, embroidered sleeves, printed dupatta & printed shalwar.

36

37


Embroidered Lawn Collection 100% Pure Cotton

cl-16A Premium Lawn

38

Embroidered front, printed back, embroidered sleeves, printed dupatta & printed shalwar.

39


Embroidered Lawn Collection 100% Pure Cotton

cl-27A Embroidered front, printed back, sleeves, embroidered lace, printed dupatta & dyed shalwar.

40

41


Embroidered Lawn Collection 100% Pure Cotton

cl-27B

Embroidered front, printed back, sleeves, embroidered lace, printed dupatta & dyed shalwar.

Embroidered Lawn Collection 100% Pure Cotton

cl-13B

Premium Lawn Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

42

43


Switch nto summer

Transition to a super-fresh new look with GulAhmed’s treat of soft cotton and delicate embroidered designs.

CL-6 Embroidered Lawn Collection 100% Pure Cotton

Premium Lawn

44

Embroidered front, back, sleeves, printed dupatta & dyed shalwar.

45


Embroidered Lawn Collection 100% Pure Cotton

CL-5d Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Premium Lawn

46

47


Embroidered Lawn Collection 100% Pure Cotton

CL-5c Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

48

Premium Lawn

CL-5b

49


Embroidered Lawn C o llec t i o n

CL-5A Premium Lawn Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

50

51


This season is all about being one with nature. GulAhmed’s Embroidered Lawn Collection is your best companion to cherish the nature with.

Embroidered Lawn Collection 100% Pure Cotton

CL-12B Premium Lawn

CL-12A 52

Embroidered shirt, printed dupatta & dyed shalwar.

53


the new

Noire Elegantly and beautifully cut, black & white prints make a serious comeback.

Embroidered Lawn Collection 100% Pure Cotton

cl-66c Embroidered shirt, printed sleeves, printed dupatta & dyed shalwar.

54

55


Embroidered

Lawn C o llec t i o n 100% Pure Cotton

cl-66a Embroidered shirt, printed sleeves, printed dupatta & dyed shalwar.

56

57


Embroidered Lawn Collection 100% Pure Cotton

cl-66b

Embroidered shirt, printed sleeves, printed dupatta & dyed shalwar.

58

59


The long and short of it Embroidered Single lawn collection

Hemlines are crucial this summer. The good news! Whichever way you go – long or short – this season’s bright trends fall into both camps.

100% Pure Cotton

sl-1

Embroidered front, printed back & sleeves.

Premium Lawn

60

61


Picture Perfect Soft fabrics, refreshing prints

and the calm beach – it’s time to embrace a laid-back style at the most serene place on earth…

Maldives

Embroidered Single lawn collection 100% Pure Cotton Embroidered front, printed back & embroidered sleeves.

sl-5

62

63


sl-3

Embroidered front, back & sleeves.

Premium Lawn

sl-2

Embroidered front, printed back & embroidered sleeves.

Premium Lawn

64

Embroidered Single lawn collection - 100% Pure Cotton

65


Summer Lawn

Embroidered Single Collection 100% Pure Cotton

sl-15b Embroidered front, printed back & sleeves.

Premium Lawn

66

67


sl-15A Embroidered front, printed back & sleeves.

Premium Lawn

68

Embroidered Single lawn collection

sl-15c


Embroidered Single lawn collection

100% Pure Cotton

sl-15d Embroidered front, printed back & sleeves.

Premium Lawn

70


lawn collection 1 0 0 %

c otton

Diva

Story

though the grandest Safari still call for an haute-couture dress from a fairy tale, today’s diva is cloaked in an aura of modernity. she is bold and confident and is ready take on anything that comes to her.

cl-101A Printed shirt, printed dupatta & dyed shalwar.

72

73


Safari Lawn Collection 100% Pure Cotton

cl-100A Printed shirt, printed dupatta & dyed shalwar.

74

75


where the wild things are

76

77


Safari

L a w n

C o llec t i o n

100% Pure Cotton

cl-100B Printed shirt, printed dupatta & dyed shalwar.

78

79


Safari Lawn Collection 100% Pure Cotton

cl-101B

Printed shirt, printed dupatta & dyed shalwar.

80

81


Safari Lawn Collection 100% Pure Cotton

cl-99a

cl-99B Printed shirt, printed dupatta & dyed shalwar.

82

83


the

CALM and the STORm

This season, we’re celebrating the clash of two opposites – the elegant black and the sophisticated white – with a pinch of natural hues. Thrown together, they unleash that abstract magic that lies in the unexpected.

Embroidered Lawn Collection 100% Pure Cotton

cl-51B

Embroidered front, back, sleeves, printed dupatta & printed shalwar.

84

85


Embroidered Lawn Collection - 100% Pure Cotton

cl-51A Embroidered front, back, sleeves, printed dupatta & printed shalwar.

86

87


The season’s cheerful frolicsome prints hold sway as the latest wave of the collection will surely be refreshing.

Printed Lawn Collection 100% Pure Cotton

Premium Lawn

88

cl-50C

Printed shirt, printed dupatta & dyed shalwar.

89


cl-53B

Embroidered Lawn Collection 100% Pure Cotton

cl-53C Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

90

91


The

Spring Classic Glorious summer days are made for relaxing in the

coziest weekend favourites:

GulAhmed lawn collection is your partner in enjoying the soothing breeze.

cl-50B Printed Lawn Collection 100% Pure Cotton

Printed shirt, printed dupatta & dyed shalwar.

Premium Lawn

92

cl-50A 93


Embroidered Lawn Collection 100% Pure Cotton

cl-52

Printed shirt, embroidered neckline, printed dupatta & dyed shalwar.

94

95


Printed

Lawn Collection 100% Pure Cotton

cl-49 96

Printed shirt, printed dupatta & dyed shalwar.

97


Printed Lawn Collection 100% Pure Cotton

cl-23B Printed shirt, printed dupatta & dyed shalwar.

summer lawn collection

Printed shirt, printed dupatta & dyed shalwar.

98

cl-29A

99


Effortless, feminine, and so glamorous‌

lean Cu 100

sl-6c

Printed shirt & embroidered lace.

Premium Lawn

Embroidered Single Lawn

Collection

Nothing says summer quite like head-to-toe prints with a minimal touch of embroidery. Enjoy your day with the Embroidered Single Collection complemented by bright knits. 101


Embroidered Single lawn collection 100% Pure Cotton

Premium Lawn

sl-6b Printed shirt & embroidered lace.

102

sl-6A 103


New girl in town

enchanting at dawn and glistening in the daylight. GulAhmed provides the perfect setting to create a new season spectacle with fresh single embroidered collection.

sl-14A Embroidered front, printed back & sleeves.

104

embroidered single lawn collection


sl-14b

sl-14c

Embroidered front, printed back & sleeves.

Embroidered front, printed back & sleeves.

Embroidered Single lawn collection

106

100% Pure Cotton

107


Embroidered Lawn Collection 100% Pure Cotton

cl-67b Embroidered shirt, printed sleeves, printed dupatta & dyed shalwar.

the

Spring Reverie The lawn this season includes ornaments of legacy fancied by all.

108

109


Embroidered Lawn Collection 100% Pure Cotton

cl-67c Embroidered shirt, printed sleeves, printed dupatta & dyed shalwar.

110

111


Embroidered Lawn Collection 100% Pure Cotton

cl-67a

Embroidered shirt, printed sleeves, printed dupatta & dyed shalwar.

112

113


New look forever

The summer collection unveils a confident and ultra-feminine new look: the bold and bright hues inspired by the Mandala tones is all set to surprise you.

embroidered lawn collection 100% Pure Cotton

114

cl-56c

Embroidered shirt, printed dupatta & dyed shalwar.

115


Embroidered Lawn Collection 100% Pure Cotton

Premium Lawn

cl-54a Embroidered shirt, printed dupatta & dyed shalwar.

116

117


Embroidered Lawn Collection 100% Pure Cotton

cl-55C

Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

118

cl-55B 119


Embroidered Lawn Collection 100% Pure Cotton

cl-54C Embroidered shirt, printed dupatta & dyed shalwar.

Premium Lawn

120

cl-54B

121


Dramatic details GulAhmed plays with striking contrast

of summer tones and the result is truly amazing. These exclusive lawn prints

are the right picks for your day.

Embroidered

Lawn Collection

100% Pure Cotton

cl-56a Embroidered shirt, printed dupatta & dyed shalwar.

122

123


cl-55a Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Embroidered Lawn Collection 100% Pure Cotton

cl-56B Embroidered shirt, printed dupatta & dyed shalwar.

124

125


Beyond

the sea this season’s vivid new shades pack a powerful punch. Tangerine, citrine and dynamic neons make for a tangy combination, as bold color-block dresses light up the day.

si ngle print lawn c o l l e c t i o n

126

127


single print lawn collection

sl-39

128

129


sl-17 130

Premium Lawn

Single Print lawn collection - 100% Pure Cotton


Good vibrations Put the top down and head for the coast with bright, fun beach accessories.

sl-38 132

s i n g l e l a w n

p r i n t

c o l l e c t i o n

133


Dazzle

Reign An easygoing approach with glamorous accents is key to lawn success this summer. With GulAhmed’s Single Print Collection in deep shades, your work is done.

Single print lawn collection

sl-42 134

135


Single print lawn c

o

llec

t

i

o

n

100% Pure Cotton

136

sl-43

137


Single print lawn collection 100% Pure Cotton

sl-41 138

139


Single Print lawn collection

sl-40

140

sl-37

141


A

cut

above Tailoring breezes back this season with a

refreshing touch of formality: cue the longer, leaner wardrobe solution.

Printed

Lawn

Collection 100% Pure Cotton

cl-1a Printed shirt, printed dupatta & printed shalwar.

Premium Lawn

142

143


Printed Lawn Collection 100% Pure Cotton

CL-45b Printed shirt, printed dupatta & dyed shalwar.

144

145


146

Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Law Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Printed Lawn Collection Collection % Pure Cotton Lawn Collection 100% Pure Cotton Law Cotton Lawn Collection 100% Pure Cotton Lawn 100% Pure100 Cotton Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collecti CL-46B 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% P Printed shirt, printed dupatta & dyed shalwar. 147 Law Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton Lawn Collection 100% Pure Cotton


Printed Lawn Collection 100% Pure Cotton

CL-45A Printed shirt, printed dupatta & dyed shalwar.

148

149


Printed Lawn Collection 100% Pure Cotton

CL-46A Printed shirt, printed dupatta & dyed shalwar.

Girl of the moment The summer collection unveils a confident super-feminine look. Combine a little attitude with elegant prints and let people speculate‌

150

151


Printed Lawn Collection 100% Pure Cotton

CL-64B Printed shirt, printed dupatta & printed shalwar.

CL-58B 152

Printed shirt, printed dupatta & dyed shalwar.

153


go with the

flow from soft tones to brighter silhouettes, motifs to paisleys, classic to modern, GulAhmed’s summer lawn collection is to be cherished by all.

Printed Lawn Collection 100% Pure Cotton

154

cl-1a

Premium Lawn

Printed shirt, printed dupatta & printed shalwar.


Printed

Lawn

Collection 100% Pure Cotton

Printed shirt, printed dupatta & dyed shalwar.

156

CL-57A 157


Printed Lawn Collection 100% Pure Cotton

CL-31A

Printed shirt, printed dupatta & dyed shalwar.

158

CL-31b

159


Printed Lawn Collection 100% Pure Cotton

CL-57c CL-57B 160

Printed shirt, printed dupatta & dyed shalwar.

161


Printed Lawn Collection 100% Pure Cotton

Printed Lawn Collection 100% Pure Cotton

CL-64A Printed shirt, printed dupatta & dyed shalwar. Printed shirt, printed dupatta & dyed shalwar.

162

CL-58A 163


collective spirit Who better to show off the individuality and charm of this sUMMER collection than the beautiful diva flaunting the subtle single prints with a touch of fine embroidery? Embroidered Single lawn collection 164

sl-20A

sl-20b Embroidered front, printed back & sleeves.

Premium Lawn

165


Embroidered Single lawn collection 100% Pure Cotton

sl-7B Embroidered shirt, sleeves, & laces.

166

167


Embroidered Single lawn collection 100% Pure Cotton

sl-7c Embroidered shirt, sleeves, & laces.

sl-7A 168

169


Embroidered Single lawn collection 100% Pure Cotton

sl-23B Embroidered front, printed back & sleeves.

A place in the Sun The gorgeous diva with a thirst for travel returns to her roots and reveals her idea of a perfect date with nature.

sl-23A 170

Premium Lawn

171


Simply

Perfect The season’s hottest trend, the flora princess, in her perfect setting: standing tall and pretty draped in rich cotton fabric with stunning prints in a backdrop of majestic views.

Embroidered Lawn Collection

100% Pure Cotton

cl-13A Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Premium Lawn

172

173


Embroidered Lawn Collection 1 0 0 %

P u r e

C o t t o n

cl-28A Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Premium Lawn

174

175


Embroidered Lawn Collection - 100% Pure Cotton

cl-28B Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

176

Premium Lawn

177


cl-18A Embroidered Lawn Collection 100% Pure Cotton

Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.

178

179


GulAhmed presents this season’s hottest in-demand prints: sharp silhouettes,

laser cuts and radical geometry. Pick your favourite!

Embroidered Lawn Collection 100% Pure Cotton

cl-18B Embroidered front, printed back, embroidered sleeves, printed dupatta & dyed shalwar.

180

181


Petal

Pushers

Think of summer and you think about all sorts of blooms – from parasol roses to teal orchids. Embroidered Lawn Collection 100% Pure Cotton

cl-65a

Embroidered shirt, jacquard lace, printed dupatta & printed shalwar.

182

183


Embroidered Lawn Collection 100% Pure Cotton

cl-65c Embroidered shirt, jacquard lace, printed dupatta & printed shalwar.

184

Prima

lawn collection 100% Pure Cotton

Pr-2A

Embroidered shirt, printed dupatta & dyed shalwar.

185


Prima

lawn collection 100% Pure Cotton

Pr-2B

Embroidered shirt, printed dupatta & dyed shalwar.

dandy

haze GulAhmed is spinning lush cotton and dazzling prints into smart new daytime looks. Vibrant, refined and delightfully high-spirited.

186

187


Pr-2C Embroidered shirt, printed dupatta & dyed shalwar.

188

Prima lawn collection


Embroidered Lawn Collection 100% Pure Cotton

cl-65b Embroidered shirt, jacquard lace, printed dupatta & printed shalwar.

190

191


to

Summer,

with

love

A well-versed mix of classic and petite prints is your key to a vibrant summer look.

Embroidered Lawn Collection 100% Pure Cotton

per-4a Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Premium Lawn

192

193


Printed Lawn Collection 100% Pure Cotton

cl-88B Printed shirt, sleeves, printed dupatta & dyed shalwar.

194

cl-88a

195


Printed Lawn Collection 100% Pure Cotton

per-2A Printed shirt, printed dupatta & dyed shalwar.

per-2B 196

197


Embroidered Lawn Collection 100% Pure Cotton

per-4b Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Premium Lawn

198

per-4c

199


Single print lawn collection 100% Pure Cotton

Dream boat Softly does it:

unwind and get vacation-ready with pleasant textured prints and subtle nautical accent.

sl-16C

200

201


s i n g l e

202

P RIN T

l aw n

sl-11

co l l e ct i o n

203


Single print lawn collection 100% Pure Cotton

sl-10

sl-4 204

205


single print l a w n

c o l l e ct i o n

sl-16B

206

207


Single print lawn collection 100% Pure Cotton

Turn up the Heat

With summer in full swing, you know where to go for a glamorous retreat

sl-13 208

sl-16A tights available at all ideas stores

209


Every season, GulAhmed releases signature creations; your selection makes them the season’s must-haves.

Printed

Lawn Collection

cl-32A Printed shirt, sleeves, printed dupatta & dyed shalwar.

210

211


cl-29B

Printed shirt, printed dupatta & dyed shalwar.

Printed Lawn Collection 100% Pure Cotton

cl-23A

Printed shirt, printed dupatta & dyed shalwar.

212

213


cl-30A

Printed Lawn Collection 100% Pure Cotton

cl-30B Printed shirt, printed dupatta & dyed shalwar.

214

215


Embroidered Lawn Collection 100% Pure Cotton

cl-53A Embroidered front, printed back, sleeves, printed dupatta & dyed shalwar.

Printed Lawn Collection 100% Pure Cotton

cl-44B

Printed shirt, printed dupatta & printed shalwar.

216

217


Printed Lawn Collection 100% Pure Cotton

218

cl-32B

cl-44A

Printed shirt, sleeves, printed dupatta & dyed shalwar.

Printed shirt, printed dupatta & printed shalwar.

219


Playing with Print

digital print signature series Collection

100% Pure Cotton

sgs-22

Digital printed shirt, digital printed dupatta & dyed shalwar.

Premium Lawn

Make an optical fashion statement in graphic prints and artsy textures.

digital 220

221


Printed Lawn Collection 100% Pure Cotton

cl-4b Printed shirt, printed dupatta & dyed shalwar.

cl-4a 222

223


Printed Lawn Collection 100% Pure Cotton

cl-4c Printed shirt, printed dupatta & dyed shalwar.

224

cl-19b Printed shirt, printed dupatta & dyed shalwar.

225


Printed Lawn Collection 100% Pure Cotton

Update your wardrobe to reflect summer’s fresh perspective – go with unexpected colors and put a prime on luxe aesthetics on prints.

cl-19A Printed shirt, printed dupatta & dyed shalwar.

226

227


wal k the li n e word on the street Bright neons, graffiti scrawls and the artsy feel of ‘80s pop pave the way for the new

Single Print Lawn Collection

Printed shirt & printed sleeves.

sl-53 228

229


sl-33

Single PRINT lawn collection Definition is the reigning mantra. GulAhmed goes into details – shapes often forgotten, angles sometimes ignored – and brings you all-encompassing beauty.

sl-34

sl-48

body language

sl-52 230

231


Single PRINT lawn collection

100% Pure Cotton

sl-47 232

sl-49 233


sl-12

Single Print LAWN Collection sl-50

fine geometry In the world of accessories, impeccably clean lines, punchy primary colors and no-nonsense shapes are what matter now.

234

sl-51 235


Pe r fect

harmo ny Weaved with emotions, dipped in cherished hues and lively as the season. The taste of friendship is everlasting.

L a w n

Printed Lawn Collection 100% Pure Cotton

Printed shirt, printed dupatta & dyed shalwar.

236

P r i n t

C o l l e c t i o n

CL-8A

CL-8B

CL-8C 237


CL-3C Printed shirt, printed dupatta & dyed shalwar. CL-3B Available with printed shalwar.

Printed

Lawn

CL-3A CL-3B

Collection

Premium Lawn

238

239


Printed shirt, printed dupatta & dyed shalwar.

Printed

Lawn Collection

CL-2A

240

CL-2B

CL-2C

241


Grace

Flavour & Friendship and good cheer, the most memorable meals should toast the best things in life.

Printed shirt, printed dupatta & dyed shalwar.

Printed

CL-9B 242

Lawn CL-9A

CL-9C

Collection

243


CL-10B

CL-10C

Printed shirt, printed dupatta & dyed shalwar.

CL-10A Premium Lawn

Printed Lawn C o llec t i o n 100% Pure Cotton

244

Printed shirt, printed dupatta & dyed shalwar.

CL-7A

CL-7B

CL-7C 245


two-piece lawn

collection

TL-2A Printed shirt & printed dupatta.

247


TL-1A Printed shirt & printed dupatta.

two-piece lawn collection

248

Premium Lawn


two-piece Printed Lawn Collection 100% Pure Cotton

TL-2B

Printed shirt & printed dupatta.

TL-2C 250

251


two-piece Printed Lawn Collection

100% Pure Cotton

TL-1B Printed shirt & printed dupatta.

252

TL-1c

Premium Lawn


Splash Out

Its time to start boldly and break a few rules. Embrace embellishments and neon tones, as this summer, it’s all about exploring your inner self.

embroidered SINGLE PRINT LAWN COLLECTION

sl-26b 254

Embroidered front, printed back & sleeves.

Premium Lawn

255


Single PRINTS

Embroidered Single lawn collection 100% Pure Cotton

sl-24A Embroidered front, lace, printed back & sleeves.

Premium Lawn

sl-27A Printed shirt & embroidered laces.

Premium Lawn

256

257


Blue

planet sl-28 Embroidered front, sleeves & printed back.

This summer’s standout color is given a futuristic edge. Totally out of this world.

Embroidered Single lawn collection 100% Pure Cotton

sl-24b Embroidered front, lace, printed back & sleeves.

Premium Lawn

Premium Lawn

258

259


Embroidered Single lawn collection 100% Pure Cotton

sl-27B Printed shirt & embroidered laces.

Premium Lawn

Printed front, embroidered back & printed sleeves.

Premium Lawn

260

sl-26A 261


That Charisma Glamour comes UNder many guises. Challenge convention this season – soothing prints, alternative textures and fair color pallets will induce a style surge

Embroidered Lawn Collection 100% Pure Cotton

Embroidered Lawn Collection 100% Pure Cotton

CL-24B Printed shirt, embroidered lace, printed dupatta & dyed shalwar.

CL-24A

262

Printed shirt, embroidered lace, printed dupatta & dyed shalwar.

263


Embroidered Lawn Collection 100% Pure Cotton

CL-14B

Printed shirt, neckline, printed dupatta & dyed shalwar.

Embroidered Lawn Collection 100% Pure Cotton

CL-14A Printed shirt, neckline, printed dupatta & dyed shalwar.

264

265


Composed

attitude It’s all about easy-breezy this summer with no-stress, which will satisfy your appetite for being chic. Printed Lawn Collection 100% Pure Cotton

cl-17b Printed shirt, printed dupatta & dyed shalwar.

CL-15B Printed shirt, printed dupatta & dyed shalwar.

266

267


Printed Lawn Collection 100% Pure Cotton

CL-15A Printed shirt, printed dupatta & dyed shalwar.

cl-17A Printed shirt, printed dupatta & dyed shalwar.

268

269


store Locator Karachi Bahadurabad Bahadurabad Arcade, Shop No. 5 & 6, Block-3, Near KFC. Tel: 021-34858951-54 Clifton BC 13, Block-9, Ground Floor, Razi Towers, Near Schon Circle, Main Clifton. Tel: 021-35374131-5 Dolmen City Outlet No. G140-4, Block-4, Scheme No. 5, Ground Floor. Clifton. Tel: 021-35296106-10 Park Tower Shop No. GR-35, Clifton. Tel: 021-35837515-18 The Ocean Mall Plot No. G-3, Khayaban-e-Iqbal, Block-9, Clifton. Tel: 021-35140831-35 DHA The Place, 214-A Khayaban-e-Shaheen, Phase VIII, DHA. Tel : 021-35249725 Dhoraji Colony Block 7&8, Shop No. 3 & 4. Tel: 021-34942441 Gulistan-e-Johar Millennium Mall, G-1, Shop No. 17, 18, 19, Main Rashid Minhas Road, Tel: 021-34603366 & 021-34680671 Gulshan-e-Iqbal Shop No.3 & 4, Block-3, KDA Scheme No.24. Tel: 021-34988285 Factory Outlet Plot No. 27 & 28, Korangi Industrial Area, Korangi, Karachi. Tel: 021-35144311-6 Hyderi Plot No.D-4, Block H, North Nazimabad, Hyderi. Next to Saima Pari Mall. Tel: 021-36724481-88 Lasbela Shop No. G3 & G4, Bagh Sarah Apartment, Lawrence Road, Garden West. Tel: 021-32237341-2

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Saddar Atrium Mall, 249 Staff Lines, Shop No. 2, 3, 24, & 25, Zaib-un-Nisa Street, Saddar. Tel: 021-35640994-6 Metro Cash & Carry Store Lines Area, Saddar. Tel: 021-32788868 & 021-32788801 Shahrah-e-Faisal Metro Cash & Carry Store, Star Gate, Shahrah-e-Faisal. Tel: 021-34602257-59 Tariq Road Dolmen Mall, 3rd Floor, Outlet No. T-32, Block No. 3, PECHS. Tel: 021-34321180-4 Shop No. 2&3, Ground Floor, Liberty Chowk. Tel: 021-3489554-55 University Road Shop No. 4, Ground Floor, Al Khyber, Market, Adj. Samama Mall. Tel: 021-34810980

Lahore Cavalry Ground Plot No. 13, Commercial Area, Lahore Cantt. Tel: 042-36610234-6 DHA Building No. 1, Block Z, Phase-3, Commercial DHA. Tel: 042-35692884 Gulberg City Tower, Shop No. MF C2-A, Main Boulevard Road, Gulberg. Tel: 042-35788778 & 042-35788791-2 Iqbal Town Plot No. 17, Pak Block, Allama Iqbal Town. Tel: 042-37800577 Liberty Building No. 5 Commercial Zone Liberty Market, Lahore Cant. Tel: 042-35789703-4

Model Town Plot No. 207 B/P-II, Link Road, Model Town. Tel: 042-35201592-7 Metro Cash & Carry Store Link Road, Model Town. Tel: 042-35916953 New Anarkali New Anarkali, Wool House. Tel: 042-37360855-7 Ravi Road Metro Cash & Carry Store, Main Ravi Road. Tel: 042-37947261-3 Wapda Town Plot No. 189-F, PIA Housing Society. Tel: 042-35955403 Xinhua Mall 24-B-II, Gulberg, Mahmood Ali Kasuri Road. Tel: 042-35779771-76

Islamabad Centaurus Mall Plot No.1, Blue Area F-8/G-8, Jinnah Avenue, Centaurus Mall, Tel: 051-2701240-5 Safa Gold Shop No. S-21 & S-28, Second Floor, Plot No. 5, Markaz F-7. Tel: 051-2608531-32, 051-2608534-37 F-7 Markaz Plot No. 13-A, Main Double Road, F-7 Markaz. Tel: 051-2652491-96 F-10 Markaz Building No.7-G, Lords Plaza, F-10 Markaz. Tel: 051-2113614-19

Rawalpindi

EME Society Shop No. 4-10, Sraw Square, Near Muhafiz Town, Phase 1, Canal West Bank Road. Tel : 042-35452973-79

Saddar Adamjee Road, Opposite Paradise Inn hotel. Tel: 051-5120792-6

Mall Road Shop No. S-19-59, Mall Road, Near Panorama Center. Tel: 042-36309166-8

Satellite Town Building No. B-1, City Shopping Center, Commercial Market. Tel: 051-4428819-21

Hyderabad Auto Bhan Road Plot No. 7, B-15, Railway Employee Housing Society, Main Auto Bhan Road, Latifabad No. 3. Tel: 022-3820023-24 & 022-3821321-22 Chandni Bazaar Shop No. 56-57, Cantonment Shopping Center, Salahuddin Road, Chandni Bazaar, Cantonment, Near Bombay Bakery. Tel: 022-2729972-3 & 022-2729934

Faisalabad Jaranwala Road Kohinoor City, Doburj Plaza. Tel: 041-8535686-88

Sialkot Sialkot Cantt. Eastern Portion Building, V Mall, Adj. to Borjan, Sialkot Cantt. Tel: 052-4292070

Gujrat Main Court Road Abdullah Mall, Main Court Road. Tel: 053-3606490 & 053-3607945

Gujranwala Satellite Town Ground & First Floor, Green Center, Main Market. Tel: 055-3734006-7

Mirpur (AJK) Kotli Road Plot No.63-A, Muhammad Ismail Plaza. Tel: 05827-437353-5

Multan Ismail Abdali Road 77, Abdali Tower, Near Ramada Hotel, Abdali Road. Tel : 061-4574005-10

Peshawar University Road Ideas By GulAhmed Store, University Road. Tel: 091-5854154-5.

Sargodha

University Road Ideas Sargodha, Modern Shopping Mall, Main University Road, Sargodha. Tel : 048-3769070, 048-3769170

Bahawalpur

Ideas Bahawalpur Near DC Office Chowk in, Haqi Center, Bahawalpur, Tel: 062-2281224, 062-2281227, 062-2281229

QUETTA

Gulistan Road Shop No. 2, Millennium Mall, Adj. of Police Lane, Shahrah-e-Gulistan, Quetta Cantt. Tel : 081-2830476-77

SAHIWAL

Bhandari Chowk Girls College Road, Near Bhandari Chowk, Sahiwal, Tel: 040-4460222 & 040-4460444

RAHIMYAR KHAN

Model Town Plot No. 28, Town Hall Road, Opp. North Gate City Park, Model Town. Tel: 068-5879100-3

Mandi Bahauddin Jail Road Hakim Mall, Jail Road. Tel : 054-6502431-93

Sukkur

Mission Road Shop # 260 C, Mission Road, Opp: Muhammad Bin Qasim Park. Tel: 071-5627850, 071-5627854-57

Jhelum Deen Plaza, Civil Lines, Near Gumbad Wali Masjid. Tel: 0544-623094-96, 0544-277182-84

Abbottabad Shop No. 902, Main Mansehra Road. Tel: 099-2341205-8

upcoming stores Islamabad F-6 Markaz F-11

Lahore

Fortress Square M.M. Alam Road Bahria Town

SWAT

GT Road Mangora,

Rawalpindi Bahria Town North Expressway, Bahria Town, Phase-7.

PWD Society, Property No. 25, Block-D, Pak PWD Cooperative Housing Society Ltd. GT Road

MULTAN

Pace N Pace, Shop No. 15-18 & 24-30, Ground Floor Hall, Basan Road.

GUJRANWALA Wapda Town Kings Mall, Bypass, Opposite Wapda Town.

Burewala District Vehari.

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fashion trends Gold was the theme of the night as rich, opulent pieces took center stage at the GulAhmed fashion show.

Accessories are an easy way to incorporate embellishments into your look whereas clothing can be a bit trickier.

How to wear

GulAhmed redefined fashion at the PFW. From palazzos to culots, this season takes pants to the next level.

Pakistan

fashion week 2014

Cool, fresh and artistic, the inspiration is nothing but Ethos of the ERA!

Mehreen Saeed featured by HELLO as HOT 100 wearing GulAhmed outfit...

272

A fashion standard, this must-have is essential for any wardrobe. GulAhmed showcased the right balance with long embellished coats, cigarette pants and heels for a modern look.

we are on

download the Gulahmed Summer Magazine 2015 at www.gmag.gulahmed.com

273


Send your love ones a perfect gift for the season...

Stay Gorgeous

Anytime Anywhere Get your digital edition

Gift Box Ava i l a ble

For Online orders log on to:

gulahmedshop.com

GULAHMED INTERNATIONAL UAE GulAhmed International Limited FZC, Sharjah, UAE. Tel : +971-6-557 9483 Fax : +971-6-557 9485 UK GTM Europe Limited, Suites 3 & 5, Third Floor, No. 3, Universal Square, Devonshire Street North, Ardwick Manchester M12 6JH Tel : +44-161-2760888 Fax : +44-161-2760998

For business enquiries, please contact :

+9221-111-485-485 & +9221-111-486-486 Ext. 6530, 6517 & 6510 inquiry.directormarketing@gulahmed.com mediamarketing@gulahmed.com info@gulahmedshop.com fashion@gulahmed.com www.gulahmedshop.com www.gulahmed.com Exclusively available at IDEAS & GulAhmed exclusive stores and nationwide at all

leading stores

Designs, Patterns and brand names are exclusive property of GulAhmed Textile Mills Limited under the copyright act, and no attempt shall be made to counterfeit these designs patterns and brand names.

view online at :

gmag.gulahmed.com

instagram.com/gulahmedfashion facebook.com/gulahmedfashion twitter.com/gulahmedfashion pinterest.com/gulahmedgtm info@gulahmedshop.com +9221-111-485-485 & +9221-111-486-486 Ext. 6530, 6517 & 6510


visit gulahmedshop.com

download the Gulahmed Summer Magazine 2015 at www.gmag.gulahmed.com/


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