Our Pricing Strategy

Assessing the value of your home is a vital part of the selling process which is dictated by current market value and influenced by several key factors:

• Supply and demand

• Economic conditions

• The selling and asking prices of comparable homes with similar criteria in your area

• Interior and exterior condition of the property

• Floor plan layout

• Buyer’s perception of your home

Our pricing approach considers each of the mentioned variables inclusive of our marketplace expertise and a goal to generate the highest level of engagement, interest and showings as soon as the property hits the market.

Those factors with minimal pricing influence to consider include the seller’s expected net proceeds, amount spent on improvements and the price the seller originally paid for the home.