Top 6 Remarkable Digital Marketing Trends for 2022
Since the advent of the Internet, everyone has completely liked a digital presence. Here, nothing is more effective than building a robust digital presence to attract the maximum audience. And all of this is only possible with strong digital marketing campaigns that raise your brand awareness and global audience. Today, we will collect the top 6 Digital Marketing trends for 2022. Let’s take a glance & grow!
Meta highly dominates Social Media
Meta, Facebook's product, puts a big hit on the Metaverse and on the entire social media. 35% leverage AR & VR technology in their 2021 strategies and several plans to enhance its usage. It has proved a powerful move to upscale user experience & to stand out from the rest.
Influencer Marketing touches High Bars The honest reactions of influencers positively impact customer buying behavior. According to Hubstaff, Influencer marketing is the #1 approach to marketing trends in 2022. It allows brands to build credibility, robust brand messages, product endorsement, and a lot more.
Shorter Videos is today’s Preference 30% of people stop watching videos after 30 seconds, and 60% will do so after 2 minutes. In the meantime, short videos hit straight to the point and save a lot of time, which every user wants. Due to that, Tiktok, Instagram, and Youtube Reels are getting skyrocketing growth and ROIdriven opportunities.
Data Approach is Altered To keep up with high-evolving trends, it's
challenging to get accurate data to reach a potential audience. This is where the new data approach comes into the ground. Now, businesses start using 1st party, 2nd party, and 3rd party to reach out to the targeted audience.
Note: We know the third party is quite a shady dealing; thenceforth, GDPR is introduced to collect your data perfectly.
Online Storytelling Advertising is the lifeblood of the marketing phenomenon. This is where people want some identity or emotional attachment before buying a product. To maintain the emotional bond, digital storytelling will prove an effective way to improve customer experience. Nowadays, this approach is not highly popular but will play a big hit in the long run to improve the sales cycle.
Automation Investment
27% of CMO’s expand their budget for investing in automation marketing. Even, it is worth your attention to succeed your business in the long run. AI (Artificial Intelligence) is the first choice to serve your user a quick & responsive digital experience; that every modern user demands.
Have any Digital Marketing trends in Mind?
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