Blogs and Social Media
Contents •Reasons for doing it •Some Examples •Finding a voice (and moving beyond photography) •Getting an audience
Reasons for doing it •Making connections •Getting and sharing Ideas •Being Creative •As a notebook/journal •Showing work •Marketing your work (or yourself) •Showing you are competent
Marketing for
•Online Magazines •Handmade Books •Bijou Publishers •Crowdfunding •Competitions •Magazine Work •Apps
Joerg Colberg: Conscientious
Joerg’s key qualities • • • • • •
Authoritative Focussed Global Contemporary Outgoing Communicative
Benefits for Joerg • • • • •
Work in Education Portfolio reviews Curatorial work Publishing Widely recognised
Mrs Deane: The Curator
Mrs Deane’s key qualities
Benefits for Mrs Deane
• Authoritative • Focussed • Specialises in architecture and space • Contemporary • Open to new ideas • Communicative
• • • •
Commercial work Curatorial work Gallery promotion Self-Publishing
Timothy Archibald: The Father
Tim’s key qualities • • • • •
Relaxed Conversational Personal Experimental Communicative
Benefits for Tim • • • • •
Commercial work Personal Work Extends his audience Publishing Editorial work
Timothy Archibald’s advice for up and coming photographers • Learn the history of photography. • Tell someone whose work you love why you love it. • Surround yourself with a community of peers whose work you admire. • Don’t pay a consultant for advice, listen closely to your friends. • Call a photographer on the phone and ask them how they made a photograph you like. • Always be honest and generous with your advice to others. • Learn how to be happy for your fellow photographers when they kick ass. • http://www.thisisthewhat.com/2011/08/10-minutes-with-timothyarchibald/
Lauren Simonutti: The Bookmaker
Lauren’s key qualities
Benefits for Pete
• Focussed • One major interest • Shares work
• Self-expression • Sells her work • Gallery possibilities
Pete Brook: The Advocate
Pete’s key qualities • • • • • •
Focussed Hard-working Connects others One major interest Concerned Nice guy
Benefits for Pete • Work in Education • Online Work (Wired RawFile) • Widely recognised • Crowd-funding
Andy Adams: Just Say Yes
Andy’s key qualities • • • • • • • • •
Energetic Positive Willing to experiment Contemporary Outgoing Communicative Loves everything online Simple Facilitates
Benefits for Andy • • • •
Work in Education Portfolio reviews Publishing Curating
Tony Fouhse: The User
Tony’s key qualities • • • • •
Focussed Local One issue Controversial Direct and up front
Benefits for Tony • • • •
Commercial work Editorial work Personal work Exhibition and publishing possibilities
“Why are you doing this?”
Combining Photography and the Real World
Photography +
Art Mental Illness Climbing The Environment Immigration Education Animals
Getting an Audience •Define your blog •Link to other blogs and areas of interest •Comment on other people’s blogs •Make friends with people online •Be Positive (especially about your own work) •Be Critical in a constructive way •Don’t be scared to make things up •Interview photographers you like on your blog •Use your blog as an online notebook •Use what you learn and study on this course •Borrow ideas from other blogs/magazines •Connect different images and ideas together •Bring in ideas from outside photography
Starting a blog http://www.blogger.com/
http://wordpress.com/ https://www.tumblr.com/ http://issuu.com/home http://twitter.com/ http://www.youtube.com/
Joerg Colberg – The Expert http://www.jmcolberg.com/weblog/ Mrs Deane – The Architect http://www.beikey.net/mrs-deane/ Timothy Archibald – The Father, Artist and Commercial Photography http://timothyarchibald.blogspot.com/ Tony Fouhse – The User http://tonyfoto.com/drool/ Lauren Simonutti – The Bookmaker http://lauren-rabbit.blogspot.com/ Pete Brook – The Advocate http://prisonphotography.wordpress.com/ Andy Adams – Just Say Yes! http://www.flakphoto.com/ (also see Flak Photo Network on Facebook) James Pomerantz: A Photo Student http://www.aphotostudent.com/
How to promote your work – some advice http://jmcolberg.com/weblog/2011/02/thoughts_on_a_sunday_morning_how_to_promote_your_work/ Tony inteviews Stephanie http://tonyfoto.com/drool/2011/01/23/stephanie-interviews-me/
7.7 Magazine
Online Magazines
http://www.7dot7.net/ A Spanish online magazine that features serious documentary projects. 1000 Words Photography http://www.1000wordsmag.com/ UK-based, this features mostly high-profile stories. Ahorn Magazine http://ahornmagazine.com/ Ahorn is an Austrian/European online magazine dedicated to contemporary photography – features a broad range of stories. Burn Magazine http://www.burnmagazine.org/ Daylight Magazine http://daylightmagazine.org/ Foto8 http://foto8.com/ As well as the print edition, foto8 features online stories.
Fraction Magazine http://fractionmagazine.com/ Another online photography magazine. Gomma Magazine http://gommamag.com/ This features a very wide range of photography, both high-profile and less high-profile. Favours black and white and ‘gritty’. Lens Culture http://lensculture.com/ Purpose Magazine http://purpose.fr/ Sporadic, but has themed editions (childhood, work, desire) that feature a big mix of photographers.
Seesaw http://seesawmagazine.com/ A UK-based magazine that features mostly high-profile stories. Unless You Will http://unlessyouwill.com/ Urbanautica http://urbanautica.com/ Urbanautica features photographers who work with ideas of space and the built environment.