SIPA 2015

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SIPA 2015: Free The Press!


Journalistic! Process!

•  Identifying •  Find

a story and an angle.

the facts.

•  Communicate •  Distribute

with the important figures.

it for the world to read.


The Journalistic process is freed with tools!


Tools: Release the Power •

Censorship circumvented by technology

First Amendment embraced by the people

Cameras, recordings and knowledge everywhere

Use the new wealth of information distribution to spread the press everywhere.


Now Trending


Trends •

Journalists start the trend, and craft the discussion.

Trends that are popular are filtered and determined by what is popular with social network users.

Content should be tailored to what is appealing to users.

Trends start naturally, and when in great numbers can spread news faster than anything else.


Social Media Campaigns •

Communicate with students, and encourage students to communicate with each other

Send promotional videos to advisors

Start to trend hashtags

Twitter scavenger hunt and quizzes

#SIPA2015

#FreeThePress #SIPAatUSC


Thank you!



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