Blueprint_2011_SeptOct by Building Industry Association of Central South Carolina

blueprint www.columbiabuilders.com

Home Improvement Show August HBA Meeting

Sept/Oct 2011

The exclusive magazine of the Home Builders Association of Greater Columbia

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Is your advertising ON THE RIGHT TRACK? T h e H O M E B U I L D E R S A S S O C I AT I O N O F G R E AT E R C O L U M B I A offers many ways to make sure your advertising is headed in the right direction...

2011 offers new opportunities to increase visibility and image throughout the industry. Advertising in Trade & Professional Association publications is one of the most effective ways to sell your products and/or services! WHAT’S IN IT FOR YOU? . Offers you as the advertiser the opportunity to reach a diverse group of professionals within the design/build industry. . HBAGC offers advertising rates to fit everyone’s budget. . Advertisers receive a FREE categorical listing in the Index to Advertisers. This index works as a Buyer’s Guide for readers. This categorical index in the magazine works as a second buyers’ guide for readers purchasing products and services.

Advertiser’s Goal: Get your product or service utilized by HBA Members! ADVERTISING IN THE BLUEPRINT ALLOWS YOU TO: . Market to a well-defined group of your potential buyers. . Gain maximum exposure to the Association members that read this newsletter to gain important information related to their industry and profession. . Introduce your new products and/or services.

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blueprint Sept/Oct 2011

The exclusive magazine of the Home Builders Association of Greater Columbia

Departments

Features

7 Columbia HBA Remodelers Council

8 Green Building Council of Greater Columbia

8 Sales and Marketing Council of Greater Columbia 13 Members News

15 C-CORE Summit

17 Welcome New HBA Members August - September 2011

18 HBASC Legislative Recap 19 Categorical Index of Advertisers 19 Alphabetical Index of Advertisers

2011 Tour of Homes

The annual TOUR OF HOMES featured six Featured Communities, 16 home builders and 44 new homes for sale.

August HBA Meeting An HBA General Membership Meeting was held on Friday, August 19 at 11:30 am at the Columbia Metropolitan Convention Center.

Home Improvement Show The 17th annual Home Improvement Show was held at the Columbia Metropolitan Convention Center on August 19 â&#x20AC;&#x201C; 21.

October - December 2011

Dunbar Builders New Southern Living Custom Builder Login at columbiabuilders.com

16 Calendar

Enhance Your HBA Experience with an Affiliate Membership

Inserts

Holiday Ball REGAL Awards BIG THURSDAY Oyster Roast

ON THE COVER: Inside Hampton Forest where one of the TOUR OF HOMES Featured Homes is located. Photo by B. Wilcenski.

Published for Home Builders Association of Greater Columbia 625 Taylor Street Columbia, SC 29202 P: (803) 256-6238 www.columbiabuilders.com

HBAGC EDITOR Bin Wilcenski HBAGC PRESIDENT Wade McGuinn, CMB HBAGC EXECUTIVE OFFICER Earl McLeod

Published by E&M Consulting, Inc. 80 West 78 th Street, Suite 230 Chanhassen, MN 55317 P: (800) 572-0011 F: (952) 294-9944 www.emconsultinginc.com

To submit editorial, contact Bin Wilcenski at bin@columbiabuilders.com or call (803) 256-6238. For information about advertising please contact Marc at (800) 572-0011 or marc@emconsultinginc.com Sept/Oct 2011

BLUEPRINT

HOME IMPROVEMENT SHOW The 17 th annual Home Improvement Show

at lunchtime on the opening day of the

was held August 19 – 21 at the Columbia

show. Members at that meeting were then

Metropolitan

invited to visit the show at no charge. (See

Convention

Center.

The

annual event is presented by the HBA of

a recap of that meeting on page 12.)

Greater Columbia Remodelers and was

TOP LEFT: A look at the Home Improvement Show floor from above. The show was held at the Columbia Metropolitan Convention Center in August. ABOVE: The Habitat for Humanity ReStore set up in the concourse area near the entrance to the show. They brought many great items for sale to benefit the building of new homes for those in need.

sponsored by The State newspaper and

Other changes included the way our

Plans are already underway for the

the Habitat for Humanity ReStore.

advertising package was timed around

2012 show, and we expect the show to

the event, hours of the show, unlimited free

keep moving in a positive direction for

The event saw many changes this year that

tickets for exhibitors to distribute, and free

everyone involved. The next show by the

were designed to improve the overall show

tickets in our newspaper ads. The result

HBA of Greater Columbia is the Carolina

for exhibitors and attendees alike. Most

of all of these changes was positive! The

Classic Home & Garden Show to be held

notably was the absence of the traditional

attendance doubled from the previous

March 9 – 11, 2012 at the SC State

Preview Party, which was replaced with

year and the exhibitors were very pleased

Fairgrounds. Exhibit space is on sale now

an HBA General Membership Meeting

after the event.

through the HBA office.

LEFT: Tony Thompson of Remodeling Services Unlimited gives his popular “Kitchens!” seminar during the Home Improvement Show. MIDDLE AND RIGHT: Two exhibits at the show.

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CouncilNews

10th Annual Columbia Remodelers Awards Announced

The Home Builders Association of Greater Columbia Remodelers presented the 10th annual Columbia Remodelers Awards (CRA) program this year. The CRAs is the only program in the greater Columbia area to award top-quality remodeling work. Entries are collected in categories including kitchen remodels, bathroom remodels, whole house renovations, additions and outdoor living. Twenty-one entries were collected this year, and local and out-of-town judges through personal visits to each project chose 12 winners. Here are the winners: KITCHEN REMODELS Small Kitchen - Hinson Cabinet Company Medium Kitchen - Design & Remodeling Solutions Large Kitchen - Design & Remodeling Solutions Large Kitchen - Hinson Cabinet Company

BATHROOM REMODELS Small Bathroom - Carolina Traditional Homes, Inc. Medium Bathroom - Hinson Cabinet Company Large Bathroom - Hinson Cabinet Company REMODELED AREAS Remodeled Area - Carolina Traditional Homes, Inc. Lrg. Remodeled Area - Design & Remodeling Solutions ADDITIONS Addition - Hinson Cabinet Company Large Addition - Hinson Cabinet Company OUTDOOR LIVING/EXTERNAL RENOVATIONS Carolina Traditional Homes, Inc. See before and after pictures of each project and learn about participating in the 11th annual CRAs at www.columbiabuilders.com.

August Quarterly Meeting

The membership of the Columbia Remodelers met for a Quarterly Meeting on Tuesday, August 30 at Seawell’s. About 25 members were in attendance. After networking, the meeting got underway. We had a recap and discussion about the Home Improvement Show held earlier in the month. After that, we had dinner and then our guests speaker started the program.

We had Andrew Cole from Collins & Lacy speak to us about a recent decision by the SC Supreme Court that affects general liability insurance for builders. The cases involved have been heard and reheard multiple times over the past few years and involve a lot of “legalese,” but Andrew gave a great review and translated it into English for us. Sept/Oct 2011

BLUEPRINT

CouncilNews

Green Certification Program Overview The Green Building Council not only helps members and the public better understand how homes are built green, we also certify homes that are built to the National Green Building Standard (ANSI ICC-700). We have copies of the Standard available for purchase at the HBA Office and we have members that can make the process of building to the Standard as easy and cost-effective as possible.

And, since this is a local certification program, we are able to offer this green home certification at a fee lower than any of the national programs. Plus, there are discounts for HBA Members, Green Building Council members and volume builders. If you’re thinking about building green, we hope you consider the local Build Green Greater Columbia certification program. Contact Bin Wilcenski at the HBA to learn more and get started TODAY!

Green Building Council of Greater Columbia Annual Meeting October 20 “WINDOWS AND DOORS” Sponsored by Andersen Windows

CouncilNews

A Letter from the Chairman As I traveled to different builder and real estate offices this past year there was one question I heard repeated over and over in conversations…”Where are all the buyers?” Believe it or not there are buyers out there. Maybe a little less than last year, but they are out there. The question is not “Where are the buyers?” but rather “Who is your buyer?” In the pressure of a buyers market many builders struggled to increase features while having to lower their overall price in order to stay competitive. While pricing and features are extremely important you may be leaving sales and/ or a little profit on the table if you do not understand who your buyer is. By identifying who your buyer is, you can design your product not based on what the competition is doing but on what the needs and 8

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wants of your buyers are. By identifying who your buyer is, you can target your marketing efforts and dollars to attract and capture these buyers. Throughout this year your Sales and Marketing Council has worked hard to bring you free and informative educational opportunities to help you identify buyers in the market, such as with our She-Conomy topic, as well as different mediums to reach them with classes on blogging, video marketing, and the maximizing your internet presence. Our goal is to help provide the tools members need to be successful and provide those tools at the lowest cost possible. I strongly encourage you to take advantage of these free opportunities. Thank you so much for this opportunity to serve you, Marlene Sheard, 2011 SMC Chairman

CouncilNews

8th Annual Back-to-School Supplies Drive

SMC Members collected a truckload of school supplies and rose over $800 to help the children of St. Lawrence Place get a great start to the new school year!!! Special THANKS to those who contributed: Bank of America; Essex Homes,

Inc.; Harvey & Vallini, LLC; Inspired Communities; Homeowners Mortgage Enterprises, Inc.; Lake Carolina; Michael J. Mungo Foundation; Rogers Townsend & Thomas, PC; Beth Gardner, Rob Haney and Jennifer Harding.

Welcome New SMC Members! Coldwell Banker United Realtors, Cardell Wilson

Essex Homes, SE, Kathy Arnold

ERA Wilder Realty, Jen McConnell

Saluda River Club, Kara Powell

CHILI for CHARITY & Scaryoke Tuesday, October 25, 2011 6:00 – 8:30 pm, Essex Homes 120 Cromer Road, Lexington, SC $10 Donation at the Door Teams will compete for the best chili and have the opportunity to secure the People’s Choice title by monetary vote! Come out and vote for your favorite, buy a baked good and sing some tunes for “Scaryoke”!! Join us for our fall fundraiser to benefit the SMC Scholarship Fund!

Sept/Oct 2011

BLUEPRINT

The annual TOUR OF HOMES was held during the last two weekends of September and the first weekend of October this year and featured six Featured Communities, 16 home builders and 44 new homes for sale. An estimated 6,000 people attended the scattered-site showing of new homes.

UNDER $150,000 Best Overall #23, The Byrnes by Hallmark Homes Hampton Forest, Columbia $151,000 - $200,000 Best Overall #11, The Drayton by Holiday Builders Cherokee Village, Lexington Honorable Mention #26, Aboreta by Villas Construction an Epcon Communities Builder Peach Grove Villas, Elgin $201,000 - $300,000 Best Overall (Tie) #46, The Barrington by Holiday Builders Eagles Nest, Chapin

The event officially began with the Sneak Peek held Thursday, September 15 at Saluda River Club in Lexington. Real Estate professionals and home builders enjoyed a beautiful evening at the Village Clubhouse visiting six homes in the neighborhood on the Tour. We also sent a team of judges to every new entry on the Tour and had them choose the best home in each price range. Here are the award winners:

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Best Overall (Tie) #49, The William II by Crown Communities Rose Oaks, Irmo Honorable Mention #14, The Askins by Ensight Homes Summerlake, Lexington Honorable Mention #37, The Calhoun by Hallmark Homes Lake Carolina, Northeast Columbia

$301,000 - $400,000 Best Overall #5, The Columbia 4 by Lifestone Residential Saluda River Club, Lexington Honorable Mention #39, The Lexington by Essex Homes, SE Longcreek, Blythewood $401,000 - $500,000 Best Overall #1, The Cullowhee by Lifestone Residential Saluda River Club, Lexington FEATURED COMMUNITIES Cherokee Village Concord Park Lake Carolina Lexington Villas Peach Grove Villas Saluda River Club

FEATURED BUILDERS Blythe Building Company, LLC Carolina Country Homes Crown Communities, Inc. Ensight Homes Epcon Communities Essex Homes, Inc. Fortress Builders Hallmark Homes/Inspired Communities Holiday Builders Hurricane Construction, Inc. Lake Carolina Properties, Inc. Lifestone Residential Paradime Construction, Inc. Rymarc Homes Shumaker Homes, Inc. Village Green Builders

Sept/Oct 2011

BLUEPRINT

August HBA Meeting

TOP LEFT: Wallace Steadman gets a new SPIKE Club pin for his lapel. TOP MIDDLE: Barbara Ricker receives a SPIKE Award from HBA President Wade McGuinn. TOP RIGHT: SMC Chairman Marlene Sheard reaches a new level in the SPIKE Club. BOTTOM MIDDLE: Ed McDonnell of McDonnell & Associates, P.A. receives the Spirit of Leadership Award for sponsoring his 1st new member.

An HBA General Membership Meeting was held on Friday, August 19 at 11:30 am at the Columbia Metropolitan Convention Center. Over 200 members were in attendance for the meeting, which featured two USC football coaches and the Columbia Remodelers Awards winners announcement. Normally, our meetings are held on Thursday evenings at Seawellâ&#x20AC;&#x2122;s, but this meeting was held in conjunction with our Home Improvement Show that was taking place in the convention center and opening to the public at 1 pm that day. The meeting was set at that time and location in order to let members see the show with the greatest of ease. Because the Home Improvement Show is presented by the Columbia Remodelers council of the HBA, this meeting also served as the vehicle to announce the winners of the 10th annual Columbia Remodelers Awards (CRAs). The purpose of the awards program is to showcase high-quality work being performed by local remodelers, and announcing the CRA winners to our members helps spread the word and accomplish that goal. Special thanks to Columbia Metropolitan Magazine for sponsoring the awards program and for helping to announce the winners at the meeting. We had 21 entries in 11 categories and

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the judges selected 12 winners. Please turn to page 7 to learn who the winners are. Congratulations to the winners and thanks to everyone who participated. Entries for the 11th annual CRAs will be accepted in May of 2012. Start taking before pictures of your remodeling jobs so you can enter the awards. Our special guest speakers at the General Membership meeting were University of South Carolina Defensive Line Coach Brad Lawing and Offensive Line Coach Shawn Elliott. They gave an inside look at what the Gamecocks were working on and facing for the coming year, and did so in an informal and humorous way. We finished up the meeting with some awards for members reaching new levels in the SPIKE Club. We also awarded the Spirit of Leadership Award to Ed McDonnell. Allyson Way Hank accepted the Membership Drive Cup on behalf of the Queens of Hearts team in the May Membership Drive. After the meeting concluded members were invited to head down the hallway to the Main Hall for a first look at the 17th Annual Home Improvement Show. See page 6 to see how the show went this year.

MemberNews DUNBAR BUILDERS NEW SOUTHERN LIVING CUSTOM BUILDER

Dunbar Builders Inc. has been selected for membership in the

of information for members, but you must be logged in to the site to

Southern Living custom builder program. The Columbia-area

see everything. We send out a personalized e-mail at the beginning

homebuilder is one of 100 builders chosen for the 18 year of the

of each month that includes your Username and Password for

Southern Living builder program.

the site. Login to see the full HBA Calendar of Events, register for

The redesigned website at columbiabuilders.com is a treasure trove

meetings on-line, manage your HBA Profile and more! Each year, Southern Living selects members based on their reputation their respective markets; quality and attention to detail; innovative

Special thanks to our Website Sponsors who help make this new site possible:

style; and other criteria. Members of the Southern Living custom

Blythe Building Company, LLC

builder program have access to the Southern Living House Plans

Boral Building Products

Service collection, which features more than 1,000 plans created

Builders FirstSource – Southeast Group

among local businesses and consumers; strength of presence in

by architects and designers throughout the nation.

Clark’s Termite & Pest Solutions Essex Homes Southeast

“The builder program is a natural extension of our overall homes effort,

TRANE / General Wholesale Distributors

which aims at offering quality designs and new ideas to consumers

Great Southern Homes, LLC

across the Southeast,” said Kristen Payne, executive director of the

McGuinn Homes

Southern Living builder program. “We believe we have chosen

Palmetto Bay Builders, LLC

outstanding builders across the region to help us do this.” Featured Listings put your company listing and logo at the top of Dunbar Builders Inc. has served the greater Columbia area

the on-line membership directory and are available at any time.

since 1994. The father-son team of Pat and Patrick Dunbar

Purchase a Featured Listing for one month ($15), six months ($75)

builds in many communities in the Columbia area including the

or 12 months ($125). Contact Bin Wilcenski for more information.

Saluda River Club, Woodcreek Farms and Timberlake, and on client-owned lots. Pat Dunbar serves on the Lexington County Planning Commission, and previously spent 16 years on the Richland

County Planning Commission. He is a past president of the Home

On Facebook at facebook.com/columbiabuilders

Builders Association of Greater Columbia. Patrick Dunbar is involved in the Home Builders Association of Greater Columbia, and serves on the association’s board of directors.

Sept/Oct 2011

BLUEPRINT

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ENHANCE YOUR HBA EXPERIENCE WITH AN AFFILIATE MEMBERSHIP

The HBA’s affiliate membership is exclusively designed to reach the employees of active Builder and Associate member companies, enabling more industry professionals to reap the rewards of their HBA of Greater Columbia, Home Builders Association of South Carolina (HBASC) and National Association of Home Builders (NAHB) memberships. Access these resources to expand your industry knowledge and exposure as an Affiliate Member. Just as with company membership in the HBA, affiliate members are recognized at the local, state and national levels. Affiliate Membership is available to Builder and Associate Member firms. Your company must have at least one full HBA Membership at your location, and then anyone else may sign up as an Affiliate for just $250 for 12 months. Join today and start taking advantage of these benefits: • Receive HBA event and meeting notifications including monthly Mark Your Calendar e-mail • Annual HBA Membership Directory • Subscription to Blueprint magazine

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• Subscription to Greater Columbia Economic • Quarterly Review e-newsletter • Access to HBA Member-only events and meetings (General Membership Meetings, event Preview Parties, Golf Tournaments, Bass Classic, Big Thursday Oyster Roast, Holiday Ball and more). • Listing in the annual HBA Membership Directory and within the HBA Member section at www.columbiabuilders.com • Subscriptions to HBA of SC publications including SC Builder Journal, Builder News Network (BNN) e-newsletter and the Legislative Report e-newsletter • Access member-only section of wwwcolumbiabuilders.com and www.nahb.org • Subscription to Monday Morning Briefing e-newsletter from NAHB • Discounts on all NAHB publications and conferences • Access to NAHB Member Advantage discounts (see NAHB.org/MA for details) • Discount registration for annual International Builders’ Show

March 9 – 11, 2012 SC State Fairgrounds Now Taking Exhibitor Applications!

May 5 – 20, 2012 The Park at Woodcreek Farms

www.columbiabuilders.com

(803) 256-6238 or

On-line at columbiabuilders.com. Facebook.com/ColumbiaHomeShow

C-CORE Summit takes teamwork and some of these team members were invited to celebrate, share, and learn during the 3-day Summit. A special thanks to the our counterparts – Columbia: Earl McLeod – Executive Director: HBA of Greater Columbia, John Butcher – Chairman: C-CORE CAG (Community Advisory Group), Sue Cirillo-Bailey – Transition Specialist: Richland District One, Mike Gannon – Support Services Director: DJJ, Reggie Murphy – Chairman: Midlands Workforce Development Board, Cory Lorick – C-CORE Program Coordinator: HBA of Greater Columbia, Charleston: Phillip Ford – Executive Director: Charleston Trident HBA, Anne Svetlik – Board Member: Charleston Trident Attending college on a full scholarship, successful rescue from emotional and physical abuse, family restoration, progressing from incarceration to law school graduate……these are just a few of the awesome developments in the lives of some Members and Coaches as reported during the C-CORE National Mentoring Summit held in New Orleans, LA September 20 - 22. C-CORE

(Construction

Coaching

HBA, Michelle Hood – Event Planner: HBA of Greenville, Dean Jones – Greenville County WIA Administrator, Beverly Tate – Human Resources, Gordon Food Services, Jay Blankenship – Coordinator, SC Pathways for Success, Nyroba Leamon – R.E.A.C.H. Coordinator, Greenville Housing Authority, Representing Florence and Serving as Regional Coordinator for SC and GA: Beau McLeod – Regional Coordinator: C-CORE/HBI.

Opportunities

Reach

Employment) began exposing young people to the careers in homebuilding one (1) year ago through mentoring relationships and this Summit gave the many different organizations that originally emerged to administer its success a chance to come together and celebrate some success. As with any new effort, the first year is spent letting people know that you exist and soliciting their involvement for the sake of a greater good. In the case of professionals of the homebuilding industry, the greater good offered some immediate return on investment of their time since the targeted group of young

Sue Cirillo-Bailey, John Butcher, Earl McLeod and Mike Gannon at the C-CORE Summit in New Orleans.

people represented the future lifeline to the many different professions in homebuilding. Some of the first organizations across the nation to

We have just completed the first year of this 3-year funded program

step up to the plate include but are not limited to Communities in

and we are excited about what can and with your help, will be

Schools of Georgia, Big Brother Big Sister of New Orleans, ACE

achieved through mentoring in our area. So let this serve as an

Mentors Florida, United Way of Tucson, and taking on what is one

invitation for you to offer your expertise, vision for the future of our

of the largest roles in this program by administering for three sites is

industry, and your time to enriching the lives of young people. Let me

our very own HBA of Greater Columbia.

first warn you, more than you want to prepare to come and give to these kids focus more on preparing yourself for what you will receive

South Carolina has four total sites/cities that serve the program;

as these young people share their lives, stories, and incredible

Columbia, Florence, Charleston all administered by HBA of Greater

resilience with you. Individually you can do a lot, but go one step

Columbia. The fourth site, Greenville is managed directly by HBI

further and encourage your colleagues, employees and even your

(Home Builders Institute). The vision to see the importance of the

boss to allow the entire company to give back through mentoring.

program is accredited to the HBA Board of Directors and our Executive Director Earl McLeod, but the work required to carry out the plan

For more information contact Cory Lorick (803) 354-6991.

Sept/Oct 2011

BLUEPRINT

CALENDAR Winter 2011 SEE THESE MEETINGS AND EVENTS AT WWW.COLUMBIABUILDERS.COM AND LOGIN TO REGISTER ON-LINE!

OCTOBER 2011 20 Green Building Council Annual Meeting, 6:00 pm, Seawell’s Sponsored by Anderson Windows

24 Columbia Remodelers Annual Meeting, 6:30 pm, The Summit Club

don’t miss out on this

great opportunity

Lexington Builder/REALTOR Breakfast, 8:30 am,

The 2012 Home Builders Association of Greater Columbia Membership Directory

Saluda River Club, Chickawa Center

is underway! The HBA has partnered with E&M Consulting, Inc. to publish our