Crystal Pools and Spas
Pool Construction Makes a Splash in the Midlands
L
ess people than ever before are jealous of their neighbor’s pool or hot tub — because they’ve turned wishing into action and have gotten one put in themselves! The pool industry has seen a definite spike in activity, starting around March 2020, when kids were sent home to do virtual learning across the state.
Jack Oliver of Jack Oliver’s Pool, Spa & Patio knows that first hand. “Our business has been ballistic with no sign of slowing down!” he exclaims. “The pandemic has caused the pool industry to have its best time ever. People with 16
pools made their neighbors and families jealous, especially ones with kids.” Oliver’s business does pool construction, pool maintenance, and remodeling of pools, plus they have a 13,000 square foot storefront with full size patio furniture, hot tubs, and swimming pool
Columbia Homes Magazine | Spring 2021 | biacolumbia.com
supplies. He says the retail side of the business has been just as busy as the construction and maintenance side. It’s a surefire sign people are looking to their backyards and outdoor living space to maximize what they can do while staying on their home turf. As for what’s changed in the pool industry beyond sheer demand, Oliver notes the trends are shifting. People don’t want traditional pools with eight foot deep ends and diving boards as much anymore. Instead, they are looking for sun ledges, fountains, and special resort-like water features in their modern pool designs to create an outdoor oasis feel in their own backyard. “What we’ve seen is the American consumers shift
