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www.autocomponentsindia.com Vol 7 Issue 12
February 2021
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COMPONENTS
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Micromatic 360
Opportunities Voice of the Automotive Suppliers
But Also Risks
Streamlining E/E Architecture l #Trending Electronics Design and Manufacture Hub l Win-Win Strategy
l #SpecialReads Will Covid-19 Accelerate The Electrification Revolution? @autocomponentsindiaofficial
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Content February 2021
COMPONENTS
INDIA
VOICE OF THE AUTOMOTIVE SUPPLIERS
Cover Story
14 Far-reaching Aspects
Continental AG used the capital market days to share the farreaching aspects of its performance and strategy.
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Strategic Cornerstones
Panasonic Automotive Systems India banks on strategic cornerstones to grow the business.
ACMA and Messe Frankfurt India announce Automechanika 2021 CII recognises conservation efforts of JK Tyre & Industries New Identity of Yokohama OTR and ATG Nippon Paint and Nissan Motor India collaborate Imaginarium is new GE Additive India partner Idemitsu Lube and Kawasaki India collaborate EV push from Tata Motors ISA demands iron ore export ban Exports outlook 2021
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Micromatic 360
Will Covid-19 Accelerate The Electrification Revolution? Vision of Mobility
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Electronics Design and Manufacture Hub Win-Win Strategy
42 #Trendsmap To Subscribe turn to page www.autocomponentsindia.com
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AUTO COMPONENTS INDIA
105-106, Trade World, B-Wing, 1st Floor, Kamala Mills Compound, Senapati Bapat Marg, Lower Parel (W), Mumbai - 400013, India. Tel +91 9321546598, Email us at a.bhatia@nextgenpublishing.net Executive Editor Ashish Bhatia Editorial Advisory Board H. S. Billimoria, Aspi Bhathena Head - Design & Production Ravi Parmar Correspondent: Deepti Thore Asst Art Director Ajit Manjrekar Production Supervisor Dinesh Bhajnik Publisher Marzban Jasoomani General Manager – North & East Ellora Dasgupta
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Just as the industry came forward to support the government, it is justified to expect a helping hand.
rom last month’s Covid-19 mutant strain sending shockwaves all over again, we have come a long way in just a month. Even though the state of being entirely in control of the pandemic is still some quarters away, the end is beginning to unfold. If you were watching the historic ‘Inauguration Day’ in the United States closely, you would resonate with a quote from Franklin D. Roosevelt, the 32nd President of the United States, “the only thing we have to fear is fear itself.” The powerful words hinted at nameless, unreasoning, unjustified terror paralysing the efforts required to convert retreat into advance. Apt for the times we live in! The vaccination drive kickstarted globally is akin to shot at restoring the balance. It is the first step to advance the recovery. In India, it would also be interesting to study the churn in the OE business and the aftermarket. Companies must strive hard to avoid reduced revenues and a higher cost of acquiring new customers by allocating resources to maintain and upgrade existing customer relationships. It will help keep at bay, the heartburn. A few days from the Union Budget, the industry has its wishlist ready and one can only hope it gets what it wants. In words of the newly sworn-in 46th President of the United States, Joseph Robinette Biden Jr., “there’s no accounting for what fate will deal you. Some days when you need a hand. There are other days when we’re called to lend a hand. That’s how it has to be.” Just as the industry came forward to support the government, it is justified to expect a helping hand. In this issue, you will also find appended, the nomination form for the 5th Auto Components India awards. I see the change and seek your nominations. It’s time we acknowledge your show of strength and resilience in the last year. It is bound to have a lasting impact in the coming quarters. Ashish Bhatia Executive Editor | a.bhatia@nextgenpublishing.net /autocomponentsindiaofficial /autocomponentsindia ACI Mag
Views and opinions expressed in the magazine are not necessarily those of Next Gen Publishing Pvt. Ltd. Next Gen Publishing Pvt. Ltd. does not take responsibility for returning unsolicited manuscripts, photographs or other material. All material published in Auto Components India is copyright and no part of the magazine may be reproduced in part or full without the express prior written permission of the publisher Printed by Marzban Jasoomani Next Gen Publishing Pvt. Ltd., 105-106, Trade World, B-Wing, 1st Floor, Kamala Mills Compound, Senapati Bapat Marg, Lower Parel (W), Mumbai - 400013, India.. Published by Marzban Jasoomani on behalf of Next Gen Publishing Pvt. Ltd., 105-106, Trade World, B-Wing, 1st Floor, Kamala Mills Compound, Senapati Bapat Marg, Lower Parel (W), Mumbai - 400013, India. Printed at Spring Graphics, 215 & 238, Shah & Nahar Industrial Estate, Sun Mill Compund, Lower Parel (West), Mumbai 400013, India. Published at Next Gen Publishing Pvt. Ltd., 105-106, Trade World, B-Wing, 1st Floor, Kamala Mills Compound, Senapati Bapat Marg, Lower Parel (W), Mumbai - 400013, India.
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All readers are recommended to make their own independent enquiries before sending money, incurring expenses or entering into commitments in relation to any advertisement appearing in the publication. Auto Components India does not vouch for any claims made by advertisers for their products and services. The editor, publisher, printer and employees of the publication shall not be held liable for any consequence in the events of such claims not being honoured by the advertisers. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Mumbai only. Editor Ashish Bhatia
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AUTO COMPONENTS INDIA n FEBRUARY 2021
General Manager – South Girish Shet
Just in Time
I see the change
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Newscast
ACMA and CII recognises Messe Frankfurt conservation efforts of India announce JK Tyre & Industries Automechanika 2021
AUTO COMPONENTS INDIA n FEBRUARY 2021
The Automotive Component Manufacturers Association (ACMA) and Messe Frankfurt India have announced the first hybrid edition of Automechanika. To be held at Pragati Maidan, in New Delhi, the exhibition from April 22-25, 2021 is expected to attract an estimated 250 exhibitors. To complement the rigorous safety measures put in place for the physical event, a digital participation window has been enabled. A prominent calendar event for the aftermarket business, globally, the 2021 edition is expected to be a brewing ground for networking, innovations and collaborations.
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The Confederation of Indian Industry (CII) has felicitated JK Tyre & Industries Ltd. for its environmental conservation efforts. The company’s Kankroli plant in Rajasthan won big at the 14th CII National Awards for ‘Excellence in Water Management 2020’. The plant is known to have adopted the 3M (Measure, Monitor and Management) approach, and is claimed to have the lowest water consumption rate in the segment, globally. The Chennai plant was recognised as an Excellent ‘Energy Efficient Unit’. Winning for the sixth consecutive time since 2015, the plant also won the ‘National Energy Leader’ title for ‘Excellence in Energy Management’. Averred Anil Makkar, Manufacturing Director, JK Tyre & Industries Ltd., “JK Tyre has set industry benchmarks for its efforts towards carbon footprint reduction and judicious use of resources. Our effort to create an environmentally conscious organisation will help pave the way for industries to go green in the future.”
Partnering Hyundai Motor India
JK Tyre & Industries Ltd. partnered Hyundai Motor India Ltd. on the top-end variants of Hyundai Creta. The original equipment manufacturer will offer the UX Royale 215/60 R17 radial tyre for Hyundai Creta that features a 5-Rib asymmetric design, variable draft groove technology, stable shoulder tread blocks, waffle groove and an aero wing design. Under ‘Hyundai Mobility Membership’, Hyundai customers can now avail offers on JK Tyres’ products including on their smart tyres range.
New Identity of Yokohama OTR and ATG Yokohoma Off-Highway Tires has released a new corporate identity including a new corporate logo. Drawing from the 100 years plus legacy of Yokohama, the current trademark of ATG has ceased to exist from January 01, 2021, globally. Averred Nitin Mantri, Director of YOHT America, “The consolidation of OHT businesses announced earlier will be strongly www.autocomponentsindia.com
supported by the new identity of YOHT globally. This will result in closer integration of brand equity and the technological expertise of Yokohama with the strengths of companies grouped under ATG; namely — strong sales network, diverse product line up and superior cost competitiveness.” In October 2020, Yokohama Rubber Co. Ltd. had announced the consolidation of
its various off-highway businesses into a single entity. It included the consolidation of Alliance Tire Group (ATG) purchased in 2016 and Yokohama’s Off The Road (OTR) tyre businesses across the globe. Named ‘Yokohama Off-Highway Tires’, the new entity is expected to have a global footprint courtesy a leadership team spread across Tokyo, Boston, Amsterdam and Mumbai.
Nippon Paint has inked an exclusive partnership with Nissan Motor India Pvt. Ltd. Under it, the company will supply paints to the pan-India Nissan dealer network through a novel drop shipment model. With it, Nissan dealers will gain exclusive access to the NaxPremila range of Nissan products for body shop operations. Nax Premila is Nippon’s premium solventborne paint system aimed at providing rapid, high quality and cost-efficient
paint repair, and refinishing solutions for automotive
body and paint shops. The range is claimed to be
Newscast
Nippon Paint and Nissan Motor India collaborate based on the best-in-class Japanese technology with superior colour matching capability. Mentioned Sharad Malhotra, President, Nippon Paint India Automotive Refinish, “We have been proactively working with Nissan in India for the past several years. The new exclusive partnership will ultimately result in improved body shop operations, product quality and value that will benefit Nissan dealers and customers.”
GE Additive has roped in Imaginarium in its global sales partner network as the India sales partner to resell GE Additive’s portfolio of metal additive manufacturing machines and metal powders. Direct Metal Laser Melting (DMLM) and Electron Beam Melting (EBM) technologies. These are aimed at industries spanning automotive for quick protos and low-volume production besides use in aerospace and defence for complex geometries and reduced lead times, besides faster part qualification. In tool and die industry, it will be aimed at conformal cooling channels. Stated Czek Haan Tan, General Manager – Sales & Services APAC, GE Additive, “Companies across India are starting to make good progress in their adoption of Industry 4.0, and with that comes increased interest in additive technologies, including metal 3D printing.”
Japanese manufacturer and supplier – Idemitsu, known for its highperformance lubricants has collaborated with Kawasaki India for ‘Kawasaki Genuine Oil’. Aimed at the Kawaski motorcycles range in the country, as per Naoki Matsumoto, Managing Director, Kawasaki Motors Pvt. Ltd., it’s a great opportunity for the two Japanese brands to showcase their expertise. Mentioned Sanjeev Pradhan, Vice President- Sales, Idemitsu Lube India, “Idemitsu has already started manufacturing of Kawasaki Genuine Oil at our state of the art manufacturing facility in Patalganga, in Maharashtra and plans to create a win-win for all stakeholders. The objective being to offer a high-quality product and serviceability to Kawasaki dealers and a better riding experience to the end customers. The fully synthetic 10W-40MA oil is claimed to have been developed using a high-quality base oil and additives to enhance engine performance. www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
Imaginarium is new GE Idemitsu Lube and Additive India partner Kawasaki India collaborate
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Newscast
EV push from Tata Motors
Tata Motors Ltd. delivered Nexon EVs to the Haryana Renewable Energy Development Agency (HAREDA) in-line with the Energy Efficiency Services Limited (EESL) tender. As per the latter’s Memorandum of Understanding (MoU) with the Government of Haryana to accelerate the adoption of electric vehicles and strengthen the charging infrastructure, in the state, the original equipment manufacturer is working closely with
MoU with Karnataka Bank
Tata Motors has signed an MoU with Karnataka Bank under which it will offer attractive financing offers on the Tata cars range, though the latter’s 857 branches including 199 semi-urban and 67 rural branches. Customers can avail loans of up to 85 per cent on the on-road pricing of a Tata Motors vehicle with an interest rate linked to External Benchmark Lending Rate (EBLR), periodically updated on the bank’s website. Tata Group companies including Tata Power, Tata Chemicals, Tata Auto Components, Tata Motors Finance
and Croma to accelerate EV adoption in Haryana and the rest of the country through its EV ecosystem.
AUTO COMPONENTS INDIA n FEBRUARY 2021
ISA demands iron ore export ban
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The Indian Steel Association (ISA) wrote to Prime Minister Narendra Modi demanding a ban on iron ore export for a period of six months. In a letter dated December 28, ISA wrote, “We would like to highlight some of the very serious and compelling reasons which have left the steel industry with no recourse, but to raise prices of steel from time to time.” “A temporary ban of iron ore export for a six-month period till the situation stabilises is the need of the hour. This will help the domestic steel industry in increasing the availability of iron ore in the country,’’ the letter stated further. “Due to a temporary shortage www.autocomponentsindia.com
of steel in the wake of the COVID-19 disruptions, the international prices surged to over USD 750 per tonne from a low of USD 397 per tonne witnessed this year. As India is an open economy, the steel prices in the country move up with the global prices,” pointed ISA Secretary-General, Bhaskar Chatterjee, in the letter. Drawing attention to the iron ore prices more than doubling, from Rs.1,960 to
Rs.4,160 per tonne in June-December 2020, he opined, “With an increase of Rs.1,000 in iron ore prices, the minimum impact is Rs.2,000 per tonne for steelmaking.”
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Newscast
Mahindra and Ford not to pursue their JV
AUTO COMPONENTS INDIA n FEBRUARY 2021
Mahindra & Mahindra Ltd. (M&M) and Ford Motor Company (FMC) have mutually and amicably decided not to pursue their Joint Venture (JV) plan. Following the expiry of the “Longstop Date” of December 31, 2020, as contemplated in the definitive agreements entered between the two, the outcome is claimed to be a result of fundamental changes in global economic and business conditions known to have been caused, in part, by the global pandemic since the agreement was first announced. It led to the two entities reassessing their respective capital allocation properties. M&M with FMC had executed in October 2019, a business transfer agreement and share subscription agreement to enable the formation of a JV by way of its company and subsidiaries acquiring 51 per cent of the equity share capital of Ardour Automotive Pvt. Ltd., a wholly-owned subsidiary of FMC (“NewCo”) in India with the balance 49 per cent equity shareholding to be held by FMC and or any of its affiliates.
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FCA earmarks investment for local manufacture
Fiat Chrysler Automobiles NV (FCA) has earmarked USD 250 million for growth in India. Expected to launch four new Sport Utility Vehicles (SUVs) under its Jeep brand over the next two years, the investment will be directed to local manufacture of a mid-size, three-row SUV, assemble the Jeep Wrangler and Jeep Grand Cherokee vehicles in the country besides the new version launch of the Jeep Compass SUV. With an under one per cent market share in India’s passenger vehicle market, the move to locally manufacture is expected to aid in higher local sourcing of components, and achieve better economies of scale and boost sales. According to Partha Datta, Managing Director, FCA India, the new investment will give the company a competitive edge in multiple segments. The latest round is known to have taken FCA’s total investment in India to over USD 700 million, including USD 150 million in a new global tech centre.
Varroc Elba is a wholly-owned subsidiary of VCHBV VarrocCorp Holding B.V., the Netherlands (“VCHBV”), a wholly-owned subsidiary of Varroc Engineering Ltd., has acquired the balance 30 per cent stake amounting to 60,000 equity shares of VARROC- ELBA ELECTRONICS S.R.L (Varroc Elba) held by its other JV Partner, ELBA SA, Romania for an aggregate consideration of Euro 150 million thousand. In effect, www.autocomponentsindia.com
turning into a “step-down subsidiary of the company, the move is known to be a part of the overall consolidation exercise at the group. Varroc Elba was incorporated on January 14, 2019, as per laws of Romania. It is engaged in the business of manufacturing and sale of electronic lighting solutions for automotive OEMs and Tier 1 suppliers.
Sharad Kumar Saraf, President, Federation of Indian Export Organisations (FIEO) recently shared the 2021 exports outlook. Expressing a ray of hope and optimism, he hoped for the negative impact of Covid-19 to be behind the industry across the globe especially given the announcement of the vaccination drives. “We are confident that a V-shaped recovery will be witnessed in world trade and we will recover much more from what we lost in 2020,” he exclaimed. “Fortunately for us, the decline in exports in Q32020 and Q42020 has been largely addressed with even a few months of positive exports,” he claimed. Expecting FY2020 to end with exports of around USD 290 billion, he added, “looking into the excellent order booking position for chemical, plastics, electronics and networking products; we should endeavour to take exports to USD 350 billion, in 2021-22.” Admitting to the target
being ambitious yet achievable subject to supply-side challenges being addressed. Reiterating that the exports growth was vital to clock eight per cent plus GDP growth and to reach the milestone of a USD five trillion valuation economy, he
Sharad Kumar Saraf, President, (FIEO)
Newscast advised on the need to put in place a two-pronged export strategy: one focussing on sectors where major imports are happening and the other being to boost traditional sectors, important for exports as well as employment. He explained that the major contributor to global trade consists of ‘Electronics & Electricals’, ‘Machinery’, ‘Automobile’ together with non-automotive segments of ‘Pharma and Medical equipment’. Accounting for about 40 per cent of the global imports, he said, India’s current share in it was less than 0.9 per cent. Expressing satisfaction on the Production Linked Incentive (PLI) scheme, focussed on these sectors, he said, once the country attains production capabilities in these products, pushing exports at a brisk pace should not be a challenge. “Both for attracting exports led FDI and exports, we require robust FTAs with some of our major partners like the US, EU and the UK, which should be www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
Copyright© 2012 Adani Group
Exports outlook 2021
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Mobilised
Micromatic 360 Ace Micromatic Group offers a range of after-sales services for ancillaries through the Micromatic 360 suite. achining processes have come off age. Preventive maintenance and timely upgrades have turned more crucial to meet the pressing needs of ondemand machining. The need of the hour is to ensure longevity and thereby uptime. Maintenance downtimes or outages are required to be managed more efficiently too. To cater to a wide range of such customer needs, the Ace Micromatic Group (AMG) launched the Micromatic 360. A full solutions suite, it is claimed to be well equipped to meet needs from product commissioning to the end of lifecycle. “With Micromatic 360, customers need not seek out different service providers or even different departments within the same company,” states Narendra R, National Head - Strategic Services Business, Micromatic
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Story by: Deepti Thore
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Machine Tools Pvt. Ltd. According to Narendra, who has spearheaded the conceptualisation and launch of Micromatic 360, it is a first-in-segment offering. “We are the only one in the Indian machining landscape and we are leaving no stone unturned to offer our customers a complete solution which is rare,” he claimed. Micromatic 360 is aimed at eliminating redundancies involved in the conventional way of maintaining multiple touchpoints. With the automotive sector dominating its customer demography, AMG caters to select segments like medical and defence too. It meets turning, milling and product finishing, grinding requirements besides catering to CNC machines popular with auto component manufacturers.
AMG provides value-added services for its machines in a hassle free process and at competitive prices.
www.autocomponentsindia.com
End-to-end services
AMG end to end services are designed for a 360-degree approach. Delivered with a dedicated team of experienced, machine-tool engineers, the suite also encompasses reconditioning and retrofits, up-gradation, machine calibration, automation, validation for refurbished machines apart from other add-ons. Through the Annual Maintenance Contract (AMC) provision, AMG undertakes constant State-of-Health (SoH) monitoring. Through measurements and big-data analysis, customers can look forward to corrective and preventive actions from the company’s side. Regular lubrication, record maintenance and analysis, staff training, inventory planning and handling of wear and tear are part of the suite. For instance, AMG has set up professionally managed stores with well-equipped and trained personnel in partshandling with a sound knowledge on dealing with criticality and inventory management through the movement analysis. Through machine calibration and alignment, explains Narendra, AMG enhances machine reliability thereby improving delivery of precision, tolerance, wear parts spotting, lowering rejection rate, and risk management in accordance with the ISO 9001 standard. Equipped to offer onsite as well as remote servicing, AMG is especially
Mobilised
customers. Other services include in foundation and electrical, machine and sub-system painting, machine reliability - analytics and reconfirmation, product financing and value services backed by a hassle-free process.
Customer-centric approach
Narendra R, National Head - Strategic Services Business, Micromatic Machine Tools Pvt. Ltd.
focussed on maintaining a state where customers are assured of a best in category resale value. “The suite through the preventive maintenance cycles and up-gradation offerings, extracts optimum performance and thereby elevates the machine value itself,” Narendra asserts. The up-gradation of the machine involves a robust evaluation process. In stage one, the machines are analysed and solutions are recommended. Hardware up-gradation is undertaken and top-ups like product reliability upgrade kits are offered. On the software front, upgrades tackle logic, tool life, tool monitoring and safety upgrades including on the humanmachine interface are carried out. Machine tool manufacturers, mentioned Narendra, are open to trying out new age solutions like automatic loading and unloading. Known to reduce fatigue and reduce cycle time, these are aimed at helping increase productivity. AMG offerings in this domain enable complete machining in a single setup according to Narendra. “It saves cost and cycle time, avoids component rejection and reduces manual errors,” he mentioned. Through the Ace ‘Value’ option, AMG offers services like buyback, sell and lease-cum-sale of the used machines. Confident of demand growing for such value-additions, Narendra expressed hope of such offerings gaining momentum among
With over 60 service centres, over 200 products and more than 60,000 installations, AMG has a customercentric approach. Converting design concepts into working products to especially suit Indian requirements at an affordable valuation, a CRM software forms the backbone of connectivity across all touchpoints. With in-house casting and fabrication shops, and completely indigenous technology sans foreign collaborations, Narendra calls the group the largest machine tool group in India. Speaking of the need to be agile, Narendra also shared challenges that need to be overcome on a daily basis. “We find that customers have unreasonable expectations from services and they opt for freelance servicemen which is again a big challenge. As a result they also end up paying higher and are prone to facing service-oriented problems,” he adds. A positive trend from the pandemic, according to Narendra has been the shift from capex to opex considerations. It has played a catalyst in generating a greater demand for after-sales compared to a new purchase. Confident of the new services offered through Micromatic 360 boosting demand, Narendra avers, “We offer machines for rent, lease and leasecum-sale options through Micromatic 360 and sometimes these offerings turn into a sale when the customers are happy with our machines and see that it is beneficial in the long run.” “There are not many competitors who offer a comprehensive package like AMG and Micromatic 360, which is a definite plus for customers,” he mentions. AMG is positioning the Micromatic 360 suite with all its capabilities to its core customer universe from the MSME. ACI www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
Promising a 10-year lifespan on an average, Narendra draws attention to the customers being served well by their machines, some aged 15! A national warehouse for spares and their fast delivery is an added advantage for the company. In all, through Micromatic 360, AMG offers services at 55 plus locations across the world as a testimony to the ease of customers accessibility. The deal is sweetened through discounted offers. Customised plans, for instance, in machine calibration, on turning and machining centres, annual maintenance contracts and an offer on spares and kits were on offer recently.
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Cover Story
Far-reaching Aspects Continental AG used the capital market days to share the far-reaching aspects of its performance and strategy. he ‘Capital Market Days’ are an ideal window to offer a broader perspective. Continental AG held it between December 8-16’ 2020 in a rather comprehensive schedule, claimed to be a first for the company. The objective was to ensure a more accessible and transparent communication for its stakeholders including the investors. Describing the inevitable transformation in mobility as challenging, Nikolai Setzer, Chief Executive Officer
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Story by: Ashish Bhatia
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(CEO) at Continental AG called for the need to be prepared to deal with the change. “At Continental, we want to make use of this dynamic situation. Because the transformation, as challenging as it may be, it does at the same time present us with many opportunities,” he exclaimed. Elaborating on the positive effects to be expected as an outcome, the CEO spoke of a new aligned strategy. Sharing aspirations with cautious optimism, Setzer emphasised on the
Continental is committed to tapping oppportunities in connected and sustainable mobility more than ever before.
www.autocomponentsindia.com
Cover Story need to set realistic goals. Over the course of the exchange, ‘Automotive Technologies’, ‘Autonomous Mobility and Safety’, ‘Vehicle Networking and Information’, ‘Smart Solutions’ by ContiTech, Tyres, and ‘Sustainability and Environment’ were touched upon in greater detail. It gave a sense of the far-reaching aspects of the company’s performance and strategy. The continental strategy according to Setzer is one based on three cornerstones: future portfolio strategy, operational performance and operation based on connected and sustainable mobility. Elaborating on the future portfolio, strategy, averred Setzer, “Strategically, we will differentiate it between two separate focal points: One is “growth” and the other is “value.” The goal of growth is, above all, the establishment of a strong position in fields featuring highly dynamic growth. “In contrast, value areas operate in saturated markets with stable growth. And the concentration here when it comes to value creation is above all on improved profitability and cash generation,” he stated. Resolving to continually strengthen operational performance, Setzer, committed to tapping opportunities in connected and sustainable mobility more than ever before. Of the opinion, that while hardware continues to be important, the software will make the difference going forward.
Wolfgang Schäfer, Chief Financial Officer at Continental AG
Maria Anhalt, Chief Technology Officer at Elektrobit at Continental AG
Future portfolio strategy
Attention was drawn to the company being the first automotive supplier to supply a High-Performance Computer (HPC) to OE customers of the company like Volkswagen, for instance. “These computers combine vehicle functions from the areas of safety, assistance, connectivity and entertainment. We have already received in total more than Euro four billion worth of orders from several automotive manufacturers for these computers,” claimed Setzer. Staying on course for value creation through its product portfolio, the company, according to Setzer, will leverage its strength in the domain of safety solutions, display and
Dr Dirk Abendroth, Chief Technology Officer Automotive at Continental AG
control systems, surface materials and the European passenger car tyre business. “Given a higher degree of maturity of their underlying markets, only limited outperformance above market is to be expected. That means that we must be selective when it comes to growth and focus closely on sustaining profitability and generating cash,” he opined. Stated Wolfgang Schäfer, Chief Financial Officer at Continental AG, in the tyres business, the company continues to strive to expand its position. “We want to increase market share in the growth markets of Asia and North America in particular. We want to continue to expand the electric mobility segment. We also see further growth for truck and bus tyres as well as in the area of speciality tyres,” he said. Growth in ContiTech, as per Schäfer, comes on the back of increasing demand for digital and intelligent solutions. For instance, the company combines various materials with electronic components and individual services believed to present new business opportunities. In addition to experimenting with materials, the company banks on cloud and artificial intelligence to reduce unscheduled and cost-intensive downtimes. ContiTech is also said to have strengthened its plastics expertise through acquisitions. Admitting to divestiture being considered, the CEO was quick to explain that the option would only be exercised after a thorough review www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
Nikolai Setzer, Chief Executive Officer at Continental AG
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Cover Story
Operational performance
Continental expects vehicle automation to deliver improved safety, greater freedom for the driver, and improved vehicle efficiency.
AUTO COMPONENTS INDIA n FEBRUARY 2021
and post considering potential dis-synergies. For instance, the spin-off, of Vitesco Technologies, into drivetrain technologies
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for both internal combustion engine and electric vehicles, is an outcome of a systematic review at the company.
Continental will focus on operational performance to ensure future viability and competitiveness. Mentioned Setzer, “We are adjusting our cost structure to the global market conditions. We summarised these measures in our structural program and started implementing them in September 2019.� Admitting to few measures having a negative impact for instance on the workforce, he claimed, each measure was discussed and weighed at the executive board level. On enhancing productivity, the company in addition to adjusting the cost structure is also increasing automation and digitalisation in its production ecosystem. It has deployed 2000 cobots besides autonomous and driverless transportation systems to drive this objective. The company will
The company will leverage domain knowledge in sensor technology, autonomous driving and electromechanics for its factories.
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Architecture and networking
For software-defined vehicles, Dr Dirk Abendroth, Chief Technology OfficerAutomotive committed to attaining software and systems excellence across autonomous mobility, smart mobility, user experience and safety. To overcome the limitations of convention architecture and functions based on gateway, body controller and other ECUs, for instance, the company will adopt a more functiondefined architecture based on ICAS1 (HPC), scalability across platforms and, new functionalities and value streams. The new approach will translate to use of fewer HPCs and zones, use of functions defined by software, approximately 50 per cent reduction of wires and staying always connected. It will aim to meet the consumer requirement of smart Internet of Things (IoT) devices. Over the vehicle lifecycle, the company will look to build upon the use of electronics and software and system integration with software maintenance, new features and functionality and the deployment of cloud services. Continental to its credit has an order intake of greater than Euro four billion for Long Term Support (LTS). The order pipeline includes ICAS for Volkswagen and the 3D Cluster for Hyundai (encompassing body and cockpit). Continental is focussing on its capability to provide fully pre-integrated and cyber-secure functional stacks to help customers overcome challenges of integrating complex systems besides helping them overcome the lack of software expertise and manage new business models.
Cover Story
fatal given that a typical car contains 100 microcontrollers, four displays, four operating systems, over 100 sensors and an upper-speed limit of 250 kilometres per hour. She explained, the need of the hour is to overcome challenges like complexity, a high degree of variants, long product lifetimes, vague standards and areas involving safety concerns. Continental, according to Anhalt, covers differentiating and nondifferentiating software in a 40:60 per cent ratio. The company is banking on its past acquisitions like that of Elektrobit, Zonar and Argus besides putting to use an inhouse-software academy and state-ofthe-art learning units. Efficient software development is
At Continental, software will be treated like hardware going forward.
ensured through the use of classical project setup with V-model (with a sixmonths iteration) and state-of-the-art flow development (with two to four weeks iteration). With hardware and function coupling, explained Anhalt, the software will be treated like hardware going forward. Continental will leverage its collaborations with NVIDIA, Qualcomm, Huawei, Intel, Samsung, Renesas, Infineon, NXP and STMicroelectronics
Software excellence
Maria Anhalt, Chief Technology Officer at Elektrobit drew attention to Continental performing in excess of 250 builds for its existing customer projects per day. Anhalt cautioned on faulty software turning
Audi A5 at a Continental booth.
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AUTO COMPONENTS INDIA n FEBRUARY 2021
leverage domain knowledge in sensor technology, autonomous driving and electromechanics, for instance, to its factories.
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for semiconductors. It will leverage partnerships with Adasis, Sensoris, ELISA Navigation Data Standard, VDA, TISA, ASAM, and ZVEI Safety Pool consortia. It will also leverage collaborations with technology partners in Dassault Systemes, HPE Pioneer, Sennheiser, Synopsys Ansys, dSpace, Siemens and IBM.
AUTO COMPONENTS INDIA n FEBRUARY 2021
Autonomous mobility and safety
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Cristina Arias, Head of Sales, Business Unit Hydraulic Brake Systems at Continental AG exclaimed, “Safety is not negotiable.” Explaining the basis of Continental solutions on ‘Sense’, ‘Plan’ and ‘Act’, Arias classified the product portfolio broadly across hydraulic brake systems for safe stop and standstill capability, electronic brake system for stabilising and emergency braking, and a restraint system to mitigate the crash impact. “There is a need to assert position through portfolio refinement and extension and better the delivery of over 300 million sensors in 2019,” she stated. Continental will bank on high resolution, automated driving ready wheel speed sensors range by 2022; it will also develop battery sensors for electric vehicles by the same period. On the tyre information system front, Arias drew attention to over 15 SOPs the company has established. Opined Aria, friction brakes with electronic brake systems will stay the dominating solution and hence a focus area for the company over ‘recuperation only’ braking. The former will help the company align with trends of corrosion robustness and brake dust reduction. The future brake systems will score high on integration into one unit and offer superior performance and full recuperation.They will be highly automated driving ready and be packaged better. For restraint systems, the company will provide new functions like precrash safety monitoring and adaptive deployment strategies. Frank Petznick, Head of Business Unit Advanced Driver Assistance Systems at Continental AG drew attention to to the company having delivered in excess of 100 million units of radars, camera, lidars and automated driving control www.autocomponentsindia.com
Continental will bank on high resolution, automated driving ready wheel speed sensors range by 2022.
units for over 300 models between 2017-2019 alone, resulting in a 15 per cent CAGR. With increasing content per vehicle, explained Petznick, software as a product with licenses and updates and system integration would be the key growth drivers for the company. Scalable software and computing platforms, high-resolution lidars (greater than equal to L3) besides additional integration in L2 plus systems, legislation compliance, high quantity in satellite cameras (camera belt), high quantity in radars (radar belt) in L2 plus systems, and the deployment of next-generation (4D) radars and ultrasonic sensors would be a focus area. The latter boasts of capabilities like
sensing non-overridable ground obstacles, road boundaries, complex/dense traffic, underridable elevated objects, debris and potholes besides sensing capabilities of landmarks for which the company has ‘first to market’ SOPs (L2 plus) for 2021 and 2024 planned. Leveraging domain expertise in 360 degrees automated driving, said Petznick, the company has plans in place for a 2022 SOP of a satellite camera platform in production since 2017 for customers like Volkswagen, JLR and Daimler. A 2024 target SOP has the company working on 360-degree vision systems for L2 plus systems to aid camera vision for cruising. Leveraging a strategic investment in the company — AEYE, the company’s long-range Lidar will target highway applications to offer a dynamic spatial resolution enabling concurrent far range, high resolution and high sensitivity at minimised power consumption. Among software stack and high-performance computing solutions on offer are planned SOPs from combinable surround view and assisted driving to integrated automated driving and parking HPC coupled with over the air updates. The AI competence centre will be leveraged for the core development of AI technologies and rollout to product development teams. Additional business areas of interest include commercial vehicles where the company expects the first commercial vehicle fleet operations to commence. The company expects strong market growth over the next five years driven by policy push and aims to become a full system and solutions provider to support the fleet.
Vehicle networking and information
The high resolution long-range LiDAR is claimed to improve the classification of objects.
Gilles Mabire, Head of Business Unit Commercial Vehicles and Services at Continental AG touched upon the growing need for smart mobility solutions. Covering the demand side of both passenger vehicles and commercial vehicles, Mabire, touched upon growth drivers in the digital logistics value chain, emission regulations, new mobility business drivers and cross-technology
metal structures in cars, automated tooling recognition and digital integration in the interior, Continental has planned solutions. They span across active battery management, interior sensor integration, predictive maintenance, metal replacement composites for weight reduction and smart tooling. Here engineered thermoplastics, rubber thermoplastics, hybrid materials and composites like fibres are being focussed on with 800 per cent increase in content per vehicle, explained Dr Jens Högermeier, Head of Advanced Technology Development at the company.
Sustainability mobility
Continental is committed to making its global business for emission-free vehicles, carbon-neutral beginning 2022. By 2050, it aims to attain 100 per cent emission-free mobility and industry, 100 per cent circular economy and 100 per cent responsible value chains. Dr Steffen Schwartz-Höfler, Head of Group Sustainability at Continental AG and Thomas Sewald, Head of Group Environmental and Climate Protection at Continental AG stressed on the need to turn challenges coming the industry’s way into opportunities. They stressed on the need for a systematic approach based on ownership, integration and KPIs. These
Material science
To help customers overcome challenges like the BEV range and battery temperature, remote area breakdowns, IoT in production, on-demand information,
Cover Story
were demonstrated through components used in Volkswagen ID.3. For example, the drive control unit in ID.3 is sourced from Vitesco Technologies. On the autonomous mobility and safety front, the drum brake, brake hoses, long-range radar, damper control unit, intelligent battery service, and wheel-speed sensors were put to good use. In the case of vehicle networking and information, in-car application services, a 10-inch centre information display unit, sensor-actuator product besides seat and door control units play an important role too. ContiTech is known to have provided the battery thermal management pack beside next-generation air-conditioning and heating. Through ‘Rubberway’, a supply chain initiative, Continental with its JV partner Michelin, together with IT agricultural expert Smag has been mapping sustainability practices. Continental will adhere to the RE 100 project which entails the use of highquality renewable energy sources by accredited certificate systems. The technology roadmap 2040 will entail measures to decarbonise and drive material cost savings through energy efficiency drives. It will also entail a reduction of water intensity driven by a risk-based approach and striving for closed resource cycles to mitigate the negative impact on the business. By 2022, the company aims to neutralise the CO2 backpack, from raw materials, production, logistics to the end of the product life cycle pertaining to the Zero Tailpipe Emissions Vehicles (ZTEV) business. ACI
AUTO COMPONENTS INDIA n FEBRUARY 2021
solutions. For instance, in commercial vehicles, the need of the hour is 100 per cent connected, digital logistics and big data. In the case of passenger vehicles, the need is for sharing and hailing, fleet vehicles managed as investment goods and total cost of ownership reduction. Through digital tachograph, the company will offer driver and rest periods tracking, speed, driver and weight information tracking, and compliance to cabotage, on-board weighing and CO2 regulation. Among under development products are ‘Key as a service’ wherein the company will offer access and authorisation via smartphones, a secure cloud backend and highest security besides short loop communication. Claiming to be the only integrated tyre and vehicle electronics player in the market, Continental, according to Mabire, will offer integrated smart systems and services like Conti360, ContiLifeCycle, ContiPressureCheck and ContiConnect. On the user experience front, the company will continue its focus on user experience. Spanning across audial, visual, software and system, system integration, tactile inside (Shytech and haptic controls) and outside (secure digital car access via key or phone). Explained Mabire, while the customer satisfaction and willingness to pay is linked with the ease of use, the OEM satisfaction is linked with the high-value interior as a new key brand identifier especially given that the traditional differentiators are fast losing significance. Hardware value creation and parts refinement here is expected to hold the company in good stead. For instance, across backlit mechanical components, backlight LED PCB, electronic PCB, camera and infrared illumination and diecast housings. The MB S-Class, Hyundai Genesis, Volkswagen ID.3 in the luxury segment and Citroen C4 in the entry segment are a testimony to this, he pointed.
The high resolution long-range LiDAR is claimed to improve the classification of objects.
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Strategic Cornerstones
AUTO COMPONENTS INDIA n FEBRUARY 2021
Panasonic Automotive Systems India banks on strategic cornerstones to grow the business.
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Story by: Team ACI anasonic Automotive Systems India (PASI) is building on its capabilities. The company is focussed on ‘Development’, ‘Manufacture’ and ‘Sale’ as the strategic cornerstones for growth in the automotive components segment. The auto components and parts in the fray include infotainment solutions including audio, video and navigation. It also includes sensors, relays, cameras, parking assistance systems, Telematics Control Unit (TCU), smart entry systems, and LED solutions for headlamps and batteries. If the recent display at Consumer Electronics Show 2021 is any indication, the company could draw from its global legacy with advancements like those at Panasonic Automotive Systems of America. The latter showcased the Augmented Reality (AR) Head-Up Display (HUD) known to offer features like eye-tracking technology, advanced optics, AI
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navigation accuracy, vibration control, real-time situational awareness, 3D imaging radar, compact packaging and 4K resolution. Bhupesh Kanyal, Group Chief, PASI, however, has clarified in the past on the company’s strategy to meet the diverse customer requirements across geographies like India with customised and localised solutions. In effect, the global approach will be localised for India. PASI is known to be focussed broadly on three themes: ‘Beyond Comfort’, ‘Integrated Safety’ and ‘Electrification’. Under ‘Beyond Comfort’ it focusses on the automobile interiors such as cockpits, navigation systems and HUDs. Under ‘Integrated Safety’, it prioritises the safety of passengers in commute and prevention of on-road accidents. Here it banks on products like back and corner sensors, interior rearview mirrors, vehicle camera
Cover Story modules, and steering angle sensors among others. In electrification, Panasonic provides Li-ion batteries for xEV, heater devices, and onboard charging systems. The India portfolio includes HUD, in-vehicle infotainment, TCU, temperature oil sensor and steering angle sensor.
The India portfolio
In India, the company’s HUD systems keep the drivers informed on relevant data while at the same
Head-Up Display (HUD)
time ensuring they are focussed on the hygiene factors associated with a safe drive. It is claimed to have built an in-house designed, cost-effective HUD technology range to meet the OEM needs. It offers windshield HUDs and combiner HUDs both. On the in-vehicle infotainment front, the company offers audio/video entertainment and information content via radio, media player, TV and video, telephony, navigation, speech controls, apps and connectivity to aid
OEMs, in turn, offering a holistically designed electronic cockpit to the consumer. Leveraging its over a decade of expertise in TCU, consumers can look forward to features like tracking vehicle location, SoS calls if met with an accident, anti-theft solutions like tracking the stolen vehicle, and record of diagnostic codes for service stations. The vehicle owner or operator is
AUTO COMPONENTS INDIA n FEBRUARY 2021
Bhupesh Kanyal, Group Chief, Panasonic Automotive Systems India
Basic Audio unit
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Temperature Oil Sensor
Display Audio Unit
AUTO COMPONENTS INDIA n FEBRUARY 2021
offered a complete State-of-Health (SoH) of the vehicle including ride mode, tyre pressure, fuel level and battery charge status among other metrics with the convenience of access through a mobile app. Through the temperature oil sensor, information on the component heating for automobiles and industry are provided. In automotive, the company calls it a key component for two-wheeler and four-wheeler fuel injection systems particularly relevant to the BSVI era. Its steering angle sensor predicts the steer direction of the driver thereby
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Steering Angle Sensor
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synergising between the steering and the drive wheels. Placed in the steering column, a single unit ensures redundancy, accuracy and diagnostics.
Premium and safe commute
Focussed on offering a premium commuting experience and passenger and environment safety, the company is claimed to have designed its technologies keeping the Indian customer in mind. It is also leveraging the experiences gathered on new age cost-efficient technology prioritising ease of use, safety and durability. The focus of the company is on core areas like development, manufacturing and sale of automotive components
to major automotive players such as Maruti Suzuki India, Toyota Kirloskar Motors, Honda Cars India, RenaultNissan, Isuzu, Hero MotoCorp, Honda Motorcycle & Scooter India, and India Yamaha Motor. With a single-vehicle fitted with a number of devices like sensors, and known to generate terabytes of data signals on-road, the company recognises the role of connectivity invehicle telematics too. Acknowledging autonomous vehicles as the next major disruptive technology for the automotive industry, the company is preparing for the future. With a presence across automotive clusters like Gurugram, Chennai, Gujarat, Pune and Bangalore, the company is adhering to the ‘Vocal for Local’ vision of the government. PASI’s manufacturing plant at Jhajjar, Haryana, for instance, manufactures sensors and devices with a substantial degree of localisation. A major revenue stream for the company is the infotainment solution’s Business-to-Business (B2B) sales to OEMs. Both infotainment and HUD solutions present major opportunities for the company. ACI
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Special Reads AUTO COMPONENTS INDIA n FEBRUARY 2021
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Will Covid-19 Accelerate The Electrification Revolution? As the world continues to respond to the Covid-19 crisis, which resulted in tremendous loss of life and the grinding halt of the world economy, we can begin to envision what a post-Covid-19 world may look like. Story by: Patrick Morgan, Vice President and General Manager of Automotive Business Unit, Analog Devices www.autocomponentsindia.com
Special Reads
“If we had electric cars and buses in Los Angeles, the air would be clean every day.” Leah Stokes, PhD, Assistant Professor, University of California, Santa Barbara.
Patrick Morgan, Vice President and General Manager of Automotive Business Unit, Analog Devices
carbon monoxide, and nitrous oxide emissions were down significantly in Beijing, New York City and Paris. Nature bounced back, if only for a moment in time. While putting transportation and transportation infrastructure on hold indefinitely in the name of environmental integrity is not a feasible solution, and would surely cripple world economies, the carbon-neutral promise of an electrified future allows us to have the best of both worlds.
Electric vehicles at the epicentre of electrification
At the centre of the world’s push to a more sustainable, electrified future is the Electric Vehicle (EV). According to the World Economic Forum, “215 million electric passenger vehicles will be on the road by 2030. This implies a 23 per cent growth in new sales of electric passenger vehicles every year from 2018 to 2030.” With the worldwide adoption rate of electric vehicles projected to grow at such a rapid rate over the next decade, the demand for
AUTO COMPONENTS INDIA n FEBRUARY 2021
C
hanges to how we interact with each other, and service workers are sure to come about, but a lesser discussed result of the Covid-19 crisis is the indirect and unintended impact it may have on the environment. Through the month’s long stay-at-home mandates to flatten the curve across the globe, the world has gotten a peek into the promise that a carbon-neutral or drastically reduced carbon future may hold. With fewer cars on the road, boats in the water, and planes in the sky, our decades-long damaging impact on the environment has become much clearer. Before versus after stay-at-home mandate pictures and videos of the environmental impact have become viral sensations. For instance, residents of the province of Punjab in India saw the Himalayas from a distance of 150 miles for the first time in 30 years due to reduced air pollution, and sea life not seen in the waterways of Venice for years returned, as boat traffic and water pollution in the region ceased. Carbon dioxide,
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Special Reads
“By 2030, there will be 2523 GigaWatt-hours (GWh) of global battery demand, and 2333 GWh will be from electric mobility.”
AUTO COMPONENTS INDIA n FEBRUARY 2021
World Economic Forum (WEF)
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supporting technology will continue to increase. Nearly every region of the world has renewed its EV incentives, and every major OEM is on track to electrify its vehicle fleet. The world is doubling down on electric. Now is the time to push for accelerated adoption of electrification technology, but it won’t happen overnight. Many EV adoption barriers still exist across the entire electrification ecosystem. Today’s power grid infrastructure is woefully unequipped to handle the amplified demands that will come with an increase in electric vehicles on the road. Also, electric vehicles are yet to achieve the price and performance parity with combustion engine vehicles necessary to spark demand among consumers. In addition, automotive manufacturers are still searching for a more efficient and costeffective way to scale electrification technology across their fleets. Finally, EV battery recycling and reuse programs today are not cost and are resource-efficient enough to warrant widespread adoption. Without EV battery reuse and recycling for second-life applications, many electric vehicle batteries end up in landfills. This current practice is out of line with the greener promise that comes with electrification adoption.
The foundation of an electrified future: ESS, BFT, and Battery Chemistry
Energy storage has become a global focus in recent years, assisted by the projected adoption rate of electric vehicles and other electrification technology. As the world becomes increasingly reliant on www.autocomponentsindia.com
electrification, the strain on the existing power grid could be substantial. Energy Storage Systems (ESS) allow for stabilisation of the modern grid by using large batteries as a buffer to store off-peak energy generated from renewable sources and making the energy available anytime, but especially during times of high or peak demand, to all users, and for all applications, including electric vehicle charging. ESS can leverage many buffers, placed
near the point of load, so the existing grid can supply more energy without more power lines or more power plants, reducing costs associated with upgrading infrastructure. In 2030, according to Bloomberg New Energy Finance, 65 per cent of storage capacity added will be used to support the integration of variable renewable energy sources onto the grid and to offer various grid services; 30 per cent to support residential, commercial, and industrial facilities; and five per cent to support EV infrastructure. Battery formation and test is a crucial part of the battery manufacturing process for electric vehicles, as this is when it’s determined
“Over 1/3 of the sticker price on an electric vehicle is related to the battery.”
Special Reads
even higher degrees of precision electrical measurement under the toughest of manufacturing conditions, all while keeping capital expenditures under control. Additionally, rapid scaling requires manufacturers to reduce the footprint of existing formation and test equipment. As we look to the future, we see the battery chemistries such as Lithium Iron Phosphate (LiFePO) growing in importance. While cobalt-based chemistries may deliver 10 per cent to 20 per cent more energy density than LiFePO, cobalt has high ecological toxicity, and the controversial mining practices of cobalt have resulted in its listing as a conflict material— connected with the commission of
violations of human rights. At its current rate of use, the world’s cobalt reserves may be exhausted by 2030. Furthermore, LFP has low cost, which is safer with respect to handling punctures or thermal runaway issues, and is fully proven in production having been used in the industry for over 10 years. It is also fully supported as the primary technology of choice by leading Original Equipment Manufacturers (OEMs).
Operation: Accelerating mainstream adoption of electric vehicles
Today’s EVs have a driving range of anywhere from 60 miles to 400 miles depending on vehicle model, with a recharging time from 30 minutes to 12 hours depending on the type of vehicle charger—great for short-hauls or commuter-type driving where the vehicle can be charged at home. However, range and charging times are important factors for the broader automotive market. Furthermore, with 10x growth projected in the EV market during the next decade, there is an increasing need for an effective Battery Management System (BMS) to monitor, manage, and maintain high-performance batteries to power millions of electric vehicles. Unlike a single energy storage element, such as a fuel tank, an EV battery pack consists of hundreds or thousands of individual battery cells working together. As power flows into or out of the battery pack, the cells must be precisely managed together with excellent accuracy to ensure maximum range per charge. Furthermore, though the electronics www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
whether the battery will meet critical performance and safety criteria. Not meeting these criteria renders the battery useless or negatively impacts the efficiency of the battery during operation and second life. The formation and test process consist of extremely precise administrations of current and voltage over the course of 24 to 36 hours. Going too fast or without high accuracy risks damages the active chemistry within the battery cell, thus reducing its overall capacity and useful life significantly. To compound the already difficult battery formation and test, equipment and battery manufacturers are being further challenged by emerging battery chemistry. The new chemistries require
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Special Reads AUTO COMPONENTS INDIA n FEBRUARY 2021
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ADI’s 3600 Solution
By understanding each facet of the electrification ecosystem, infrastructure, operation, and second life, and developing solutions to complement the advancement of the full ecosystem, Analog Devices is uniquely positioned to bring about a carbon-neutral future across the globe.
cost only a fraction of the cost of the battery, they are a major factor in determining vehicle range, safety, and cost. For example, to ensure maximum usable battery capacity for the full lifetime of the vehicle, the accuracy must be guaranteed across all operating conditions and harsh environments, including extreme temperatures as well as magnetic and electric noise, for the full 15 year lifetime of the vehicle. State-of-the-art accuracy is as good as two mV, which must be guaranteed at each cell within the 400-800 V battery pack. To ensure safety, the electronics must be carefully designed from the beginning to fully comply with all stringent safety standards worldwide, which are in constant evolution around the world. These standards go far beyond just ASIL-D compliance; they require innovative battery functional architectures to be developed. Furthermore, new disruptive technology is coming for BMS, and this technology is wireless. Built upon existing components of the wired BMS, the wireless BMS recently developed by Analog Devices eliminates the need for the wire harness known to connect the battery cells together in turn saving engineering design and development costs, as well as the associated mechanical challenges and complexity of the wire harness. It also allows the battery pack design to become highly modular and scalable so that it can be reused across multiple car designs. Also, because each battery module is wireless, data can be collected and stored from the time the cell is formed through storage, assembly, and used www.autocomponentsindia.com
within the vehicle, enabling stateof-health calculations that can set a residual value for the battery pack. This reduces the cost of a battery and enables a more efficient second use (or second life), such as in storage, recycling, or other applications, reducing the overall cost to the manufacturer and the vehicle owner and limiting environmental impact.
Battery Second Life: A self-sustaining electrification ecosystem
While touted as a green alternative to combustion engines and fossil fuels, EVs have an obvious Achilles heel– what to do with a half-tonne of battery when it can no longer hold a large enough charge to power the vehicle? Today, recycling is the more common option, a process that recovers some– but not all–raw materials such as cobalt and lithium. Recycling is costly, unregulated, and lacks a clearly defined supply chain. As such, the Institute for Energy Research expects that by 2025 the world will have accumulated more than 3.4 million discarded EV batteries, up from about 55,000 last year. An alternative to recycling, or more accurately an interim step, is emerging in the form of battery reuse. When a vehicle’s lithium-ion battery degrades to 70-80 per cent of its original charge capacity, after eight to 10 years of use, it can no longer power the vehicle and needs replacement. The growing supply of these retired batteries is creating a whole new market opportunity that some refer to as the second-life battery sector or battery second life. Second-life battery applications could add another five to 10 useful years, but ultimately that lifespan will be determined by how well the battery was treated during its primary use. Wireless BMS technology (WBMS) collects battery data continuously and transmits and stores it in the cloud— making it a perfect tool for historical granular data record-keeping. WBMS, by its wireless nature, enables battery
data to be stored with the battery cells before they are used in the vehicle. During vehicle operation, calculations are performed to understand the Stateof-Health (SoH) of the battery and can be updated continuously according to driving and environmental conditions, providing a powerful gauge the life left in the battery pack. This sets a residual value on the battery pack, which lowers overall costs, and also sets a direction for the next life of the battery cells.
Wireless BMS is a technology disruption that simplifies the journey of the battery into its second life and beyond, advancing the entire industry toward a sustainable future. Before a battery is repurposed into second life, the seller can use that data to generate an extensive SoH history, enabling both buyers and sellers the ability to assess the battery’s value before arriving at a fair sale price. According to McKinsey & Company, “Finding applications for these still-useful EV batteries can create significant value and ultimately even help bring down the cost of storage to enable further renewable-power integration into our grids.” EV batteries can be repurposed for second life into ESS to suit their reduced performance capabilities, even if they no longer maintain EV performance standards.
The electrification ecosystem
As the world rapidly moves toward more environmentally sustainable applications, it is important to consider the implications and barriers that exist across the entire electrification ecosystem. A focus on one area alone will not bear the fruit of a greener tomorrow.
Special Reads Electricity is central to all of our lives. Hospitals, schools, houses, streetlights, and communication are dependent upon its ability to power our modern society. Now,
more than a century after the first wires crisscrossed our cities; the power industry is undergoing a second revolution—one that will not only shape the fuel mix powering the grid but also the distribution system itself—from centralised to
Averaged across all women, men, and children globally, particulate matter air pollution cuts global life expectancy short by nearly two years.* *Air Quality Life Index®, Energy Policy Institute at the University of Chicago
decentralised. In the balance lies the health of our planet and ourselves. The burning of fossil fuels to produce electricity or heat is responsible for roughly half of the global warming pollution. Second life battery recycling can help reduce resource depletion and lower ecological toxicity. ESS has the potential of delivering the promise of an electrified future by storing excess solar and wind power generated locally and selling it back to a hungry energy grid. EVs mounting advance over gas-guzzling cars can, in time, lower air pollution in urban areas by between 50-90 per cent. ACI www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
The promise of a clean and healthy future
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Special Reads
Vision Of Mobility AUTO COMPONENTS INDIA n FEBRUARY 2021
Through a state-of-the-art digital solutions centre, ZF builds on its vision of mobility.
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Story by: Deepti Thore nderlining its commitment to mobilise fleet intelligence and build upon its vision of mobility with next-generation solutions, ZF India has commissioned a state-of-the-art digital solutions centre at Bengaluru, in Karnataka. Contributing to the group’s global network of digital technological capabilities, the new ZF centre in India has been set up with a strategy to utilise it as a global hub. The global hub will facilitate the development of advanced fleet management and connectivity
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solutions. Spread over an expanse of over 15,000 sq.ft., the centre will give direct employment to nearly 150 human resources in the Silicon Valley of the country. Designed to develop, test and deploy an increasingly broad portfolio of integrated functions, the centre will especially help build an ecosystem for the commercial fleet operators. Its major contributions will be towards enhancing safety, adding to efficiencies and ensuring advanced connectivity.
Special Reads Dr Christian Brenneke, Senior Vice President, Product Engineer, ZF Commercial Vehicle Control Systems division
Advanced Tech
The new centre boasts of an advanced driver behaviour management and fleet operations support, including applications for fuel consumption and tyre pressure monitoring, fleet track and trace, data science and cargo safety and security systems. The centre will also provide access to a strong talent pool, aid in tapping local market opportunities besides helping to attract an increasing number of technology partners. The latter will constitute of those seeking to advance cloud solutions, big data and analytics on the back of the group’s Fleet Management Solutions (FMS). Marketed through a number of brands already, including WABCO and serving Oceania, Asia, North America and South America, under Transics, the centre is known to serve customers throughout Europe, and in India under the AssetTrackr umbrella. Mentioned P Kaniappan, Managing Director, WABCO India Ltd., “With a wealth of talent in data science, cloud solutions and analytics, the centre is another gateway to tap and serve domestic and global needs on a significant scale.”
Addressing cybersecurity
As the vehicle fleets increasingly turn to ACE given the opportunities with associated demand for technology
P Kaniappan, Managing Director, WABCO India Ltd.
innovation, it also brings with it risks not faced previously. With more and more vehicles connected to the cloud via telematics systems, the vehicles are also connected to each other through Vehicle-to-Everything (V2X) mesh networks. The complexity of such a network creates new nodes and potential entry points for cybersecurity breaches. Leveraging its acquisition of WABCO, ZF’s Commercial Vehicle Control Systems division is addressing this problem area through initiatives like Autonomous Driving Open Platform Technology (ADOPT). Known to translate driving instructions from the virtual driver applications (autonomous driving and artificial intelligence) to real vehicle motion commands, ADOPT enables access to the controls of all the relevant vehicle actuation systems. The resulting vehicle motion control is executed under safety and efficiency principles, benefitting from ZF’s industry-leading experience in vehicle dynamics and powertrain control. Of the opinion, the implementation of dedicated cybersecurity standards needs to be prioritised by the commercial vehicle industry, Christian Brenneke concluded, “We have tested the early versions of our products to understand their resistance to cyberattacks, and we also monitor hacker forums to stay on top of how our products are misused.” ACI www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
Commercial fleet operators can look forward to turning leaner, greener and safer through the suite of innovative applications expected to help in the advancement of vehicle autonomy. “This new centre which joins an extensive network of ZF WABCO development and manufacturing facilities throughout India powerfully underlines ZF’s enduring commitment to India as an important hub for pioneering solutions that mobilise commercial vehicle intelligence,” exclaimed P Kaniappan, Managing Director, WABCO India Ltd. ZF acquiring WABCO, in effect translates to the latter’s industryleading solutions in the Autonomous, Connected and Electric (ACE) domain of commercial vehicles being complemented. In India, the five WABCO manufacturing facilities, an advanced technology development centre, a vehicle testing facility and a nation-wide aftermarket distribution and services network has been handed over to ZF as a result of the acquisition. Explained Dr Christian Brenneke, Senior Vice President, Product Engineering for ZF’s Commercial Vehicle Control Systems division, “Connecting this latest hub in India to the group’s global network of advanced digitalised R&D facilities optimally positions us to stay at the forefront of innovation and technology leadership in this domain.” Supporting the development of programs for the domestic market and growing the fleet management business globally, the centre has been built with a vision to leverage the increasing digital capability of the group and the inherently connected capabilities across multiple vehicle platforms. Claimed to be fully integrated into ZF’s Commercial Vehicle Control Systems division and ZF’s global R&D network, the hub, is expected to help scale-up and accelerate ZF’s transformation strategy and the next leg of leadership aspiration in digitalisation, AI, big data analytics and cloud-based solutions.
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Electronics Design and Manufacture Hub CII and IDA Ireland set the expectations as an automotive electronics design and manufacture hub.
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he sixth edition of ‘Automotive Electronics’ conference, organised by the Confederation of Indian Industry (CII) and its partner IDA Ireland, concluded a successful virtual edition. In an unanimous admission, the automotive industry’s transition to a more electronic and digital future was deemed inevitable. Averred Dr Tapan Sahoo, Executive Vice President (R&D), Maruti Suzuki India Ltd., the growing electronics content in vehicles is driving affordability, safety and efficiency on the whole. Acknowledging the Covid-19 induced hit taken by the automotive industry as a litmus test for India’s aspiration to become an automotive electronics design and manufacture hub in the near future, Dr Sahoo expressed confidence in regaining the lost ground over the medium to long term to be on course. “The industry in the short term will have to overcome volatility, uncertainty, complexity and ambiguity,” he exclaimed. With the electrical and electronics (E/E) market projected to rise from
Picture Courtesy: Saint-Gobain
AUTO COMPONENTS INDIA n FEBRUARY 2021
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Story by: Team ACI
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USD 238 billion valuation to USD 469 billion, between 2020 and 2030, Chandra Nataraja, Managing Director, Knorr Bremse Technology Center India Pvt Ltd., expressed the urgency to align with the global average, segment growth.
Emerging trends
The conference focussed on the key trends in the electronics industry and evolving consumer requirements like enhanced computation capability, high-speed connectivity, nextgeneration human-machine interface and connected devices. Setting the record straight on the need for standardisation in electronics, Dr Sahoo stood by the regulations in the country being at par with developed economies. Stressing on the need to up the ante when it came to safe and sustainable mobility, he compared internal combustion engine-powered vehicles and electric vehicles. “While conventional engines can have around 2000 moving parts, an electric
Trending Mechatronics
Suresh D, Chief Executive Officer (CEO) and the Centre Head, Spark Minda Technical Centre (SMIT) drew attention to the evolution of mechatronics. Pointing at a case study of powertrain systems evolution, he referred to a statistic stating the average powertrain efficiency in 2013 improved to 20.9 per cent from the erstwhile 18.8 per cent level in 2009. “The
journey from ICE 1.0 to ICE 4.0 is all about attaining zero impact emission,” Suresh stated. Stating that the vehicle architecture was in transition from an ECU based E/E architecture to domain based architecture, he projected its evolution to a server-based vehicle network architecture. Pointing at the evolution of safety metrics, from active to preventive (with ABS), the predictive vehicle technology driven by ADAS, telematics and onboard diagnostics would play a major role in the future according to Suresh. He advocated the introduction of reliable hardware and proven software logic. Arvind Chandra, CEO - Business Vertical (Mechatronics), Spark Minda Automotive talked about the future E/E architecture being driven by cost, safety, security and Over The Air (OTA) updates. Explaining the rising complexities in E/E architecture and the need to mitigate the exponential rise in costs, he hinted at the potential for Indian firms in assisting global companies. To tap the potential of www.autocomponentsindia.com
AUTO COMPONENTS INDIA n FEBRUARY 2021
Ireland’s indigenous capability. She welcomed Indian originated companies in Ireland to scale up their manufacturing footprint in India. The government was called upon to emulate the Ireland model claimed to offer a cost-effective ecosystem backed by research. Toby Sainsbury, Technologist, Engineering and Industrial Technologies Group, IDA Ireland echoed similar sentiments as he backed Buhariwalla with examples of megatrends and associated cluster initiatives in Ireland. He drew attention to the Connected & Autonomous Vehicles (CAV) Ireland initiative and the ecosystem built together with key stakeholders including the government, industry and academia under the forum CAV Ireland.
Picture Courtesy: Automotive Electronics Council
vehicle, for instance, will have around 20 parts lowering the maintenance and operating cost. It simply means that electronics will drive affordable mobility,” he explained. Pointing at the evolution of electronics, he also drew attention to the landscape moving beyond touch and gesture controls dominating 2015, to mind and body playing a role in 2025. “Vehicles are becoming computers on wheels where product innovation is focussed more on software, electronics, xEV (hybrid electric vehicles, plug-in hybrid electric vehicles and fuel-cell electric vehicles etc) and comfort,” he said. Speaking on on-road drive technology, Dr Sahoo mentioned, “India requires a value proposition to meet the technology requirement of its citizens.” For instance, 62 per cent of citizens are expected to purchase smart solutions; the need of the hour is to offer local adaptations to meet the specific demands. Pothole and speed breaker detection, virtual lane marking and pedestrian detection using location data have made it to the top of the wishlist. “We need to identify, ideate, research solutions for India-specific problems and a new approach is required for technology development,” he asserted. Dr Sahoo urged stakeholders to focus on an ecosystem-centric and a collaborative approach. Staying on localisation, the latter was mentioned as a key change in approach for India to realise its goal. “Localisation is essential as most of the critical electronic components are imported from China, Korea, Malaysia and Taiwan,” he informed. “It is imperative for the companies to invest in India not just to realise cost competitiveness but to also increase indigenisation and localisation,” Dr Sahoo exclaimed. Calling upon the need of 3Es -- Enrichment, Enablement and Enhancement, he urged the stakeholders to brainstorm on affordable innovations. Tanaz Buhariwalla, Director-India at IDA Ireland, drew attention to
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Chandra Nataraja, Managing Director, Knorr-Bremse Technology Center India Pvt. Ltd.
Tapan Sahoo, Executive Vice President (R&D), Maruti Suzuki India Ltd.
the offshore service, Chandra stressed on the need to attain high-level know-how and competency before embarking on the journey. As a derisking strategy in the post-Covid-19 era, he advised stakeholders to secure business with higher inflows of global revenue streams.
E-mobility
AUTO COMPONENTS INDIA n FEBRUARY 2021
Ravin Mirchandani, Executive Chairman, Ador India called for the need to address customer anxiety by creating greater awareness if the government was to realise its vision. Taking the three-wheeler segment as a case-in-point, he called for passenger vehicle OEMs to build a sustainable ecosystem with both a battery and charging infrastructure in place. “For Lithium, we don’t have to rely on China as we have Australia
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Suresh D, Chief Executive Officer and the Centre Head, Spark Minda Technical Centre (SMIT)
supporting our requirements,” he remarked. Dr. Krishnamurthy Vaidyanathan, President, Spark Minda highlighted the revenue gap and methodology to improve margins over the life cycle. “The base price of an EV is determined by the high cost of battery and the motor. OEMs are compelled to include more options in the base configuration of an EV compared to that of an ICE thus losing a high margin over the downstream income which entails the production and distribution side of the business,” he explained. Sharing an internal best practice, shared Vaidyanathan, at Spark Minda, the focus is on smart, softwaredriven, and connected components supporting a virtual service provision. Sandeep Singh, General Manager - India, A2Mac1 India (P) Ltd. drew
Arvind Chandra, CEO - Business Vertical (Mechatronics), Spark Minda Automotive
www.autocomponentsindia.com
Tanaz Buhariwalla, Director-India at IDA Ireland
Toby Sainsbury, Technologist, Engineering and Industrial Technologies Group, IDA Ireland
attention to the electric powertrain and xEV batteries. The passive air Battery Thermal Management System (BTMS) though a preferred choice for cost optimisation of the battery or the vehicle according to Singh, is not efficient. He advocated the use of liquid BTMS instead. Cell formats, lithiumion battery working principle, active materials in the battery and examples of range improvements through chemistry found a mention in his speech.
Cockpit electronics
Aashish Bhatia. President at Visteon India gave a sense of the direction in which cockpit electronics would take a turn. Pointing at likely secular trends post the emergence from the pandemic, he focussed on prospects of digital clusters. From Advanced Driver Assistance Systems (ADAS)
Ravin Mirchandani, Executive Chairman, Ador India
Sandeep Singh, General Manager - India, A2Mac1 India (P) Ltd.
Ramalingam Balaji, Chief Expert, Powertrain Systems at Bosch cited the company’s experimentation platform. He shared the practice of centralisation of higherlevel algorithms, hardwareagnostic approach, E/E network architecture with multilayered security and ensuring QoS to enable Sirish Batchu, Mayank Sikaria, Aashish Bhatia, plug and play. Autonomous Managing Director, Chief Technology Officer and President at Visteon India emergency braking and Danlaw technologies Co-Founder, Sibros Technologies electronic stability control leading digitisation to smaller display considerations for OTA software also found a mention. Girish clusters penetrating the mass market. updates in the new mobility era. He Kamala, Director and Country Head Bhatia added that the in-connected Automotive SMD, Infineon cited drew attention to an overview of the infotainment systems would witness the potential in body electronics. Vehicle to Cloud (V2C) ecosystem. a rise in android OS utilisation For instance, in LED front and rear Citing the shift from the vehicle backed by OTA and apps., and the lighting, driven by innovation in design first to software first mentality, he integration of voice assistance and and functionality. He also spoke of the stressed on the need for recording camera functions in the entry-level smart power distribution to support advanced in-vehicle metrics and products would witness a surge. In the simplification of the wire harness. carrying out deep software updates. the large display range, he projected On the exponential rise of software Teething issues the rise in size and complexity to complexity, he added, “Vehicles Guruprasad Mudlapur, Managing continue. While pillar to pillar and are becoming more intelligent Director at Bosch India Automotive OLED displays would witness a and it is predicted that hundreds Electronics India Pvt. Ltd., spoke of delayed introduction, he opined. of millions of cars will get over the need to address the labour shortage Sirish Batchu, Managing Director, the air updates in the near future. and potential hike in investments. Danlaw technologies focussed Challenges like faster delivery in Shitalkumar Joshi, Head - Electronics on connected ecosystems and its less time, more complexity and Application Engineering, India & enablers. Classifying the applications increased functionality, absence ASEAN sought a collaborative effort into ‘in-car’ services and ‘out of car’ of OTA software update system from the electronic and mechanical services, he asked the stakeholders and functional safety threat must industry in keeping with the larger to focus on technology continuum, not remain an afterthought,” he picture. Srikanth Sathiyanarayanan, the network, security, platforms and expressed. Ronan Quinlan, CoGeneral Manager, Engineering and regulations. Aurobind Rath, Director founder and Co-CEO of Taoglas & Country Head for Distribution cited the advanced antenna products Development, CREAT, UNO Minda Group added, “We need to focus Sales at Infineon talked about the and RF engineering solutions. on the core areas over blindly in-car experience (office on following others. In western wheels) with the connectivity countries, for instance, engineers of varying degrees between the are very passionate and focus involved entities. The market on one thing.” Gerry Kelly, Irish for automotive large touch diplomat Consulate General screens greater than nineof Ireland, in Mumbai praised inch, according to Batchu, is Indian companies for their expected to grow at a 13 per efforts in the domain and assured cent CAGR between 2018-22. Ireland’s support to help shape Mayank Sikaria, Chief up the design and manufacture Technology Officer and Coecosystem for automotive Founder, Sibros Technologies electronics. ACI talked about functional safety The digital reconfigurable Visteon cluster in the Nissan Rogue. www.autocomponentsindia.com
Trending AUTO COMPONENTS INDIA n FEBRUARY 2021
Centralisation and body electronics
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Win-Win Strategy In a win-win strategy, India is exploring its bilateral ties with Taiwan for electronics, telematics, EV components and infotainment.
AUTO COMPONENTS INDIA n FEBRUARY 2021
I
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Story by: Team ACI ndian companies are hedging the trade dynamism with China, with a China plus one strategy. It has translated to India working on bilateral ties with other partner nations, in a win-win strategy. Its ties with Taiwan, for instance, are known to have gained traction over the past decade with several agreements including investments, industrial cooperation, SME cooperation and customs cooperation signed. In 2018, a bilateral trade agreement was signed between both countries, in a move looked at as a means to encourage a two-way investment flow. A great impetus has since been laid on protecting Taiwanese investments in India, in line with the international standards. Taking a leaf out of the cooperation between the two countries, the Auto Component Manufacturers Association (ACMA) played its part in exploring potential areas of cooperation. Scouting for organic collaborations in the domain of automotive electronics, telematics, EV components and infotainment, a first of its kind virtual expo marked a step in the right direction. On one hand, 25 Indian companies showcased their capabilities and on the other hand, 15 Taiwanese companies are said to have showcased their capabilities with another 60 visiting the matchmaking event. Sunjay Kapur, Vice President,
Sunjay Kapur, Vice President, ACMA and Chairman, Sona Comstar
Sumita Dawra, Joint Secretary, Department for Promotion of Industry and Internal Trade (DPIIT)
www.autocomponentsindia.com
ACMA and Chairman, Sona Comstar expressed hope in the two countries contributing to technological collaborations.
A red carpet welcome
India has welcomed investments in its value chain. Sumita Dawra, Joint Secretary, Department for Promotion of Industry and Internal Trade (DPIIT) said, “With the outbreak, the challenges for India and the global economy can be dealt with localisation.” “We are rolling out the red carpet for investors and supporting the call to ‘Invest in India’ and ‘Make in India’ with initiatives like the development of 3400 industrial parks,” she averred. Praising Taiwan as the hub for electronics and telematics, she invited companies from Taiwan to consider India for setting up local auto component units. Vikrampati Singhania, Managing Director of JK Fenner (India) Ltd., pointed at the supply chain undergoing a massive transition. “We will have new partnerships and innovations out of this potential long term partnership,” he exclaimed. He cited it as a step in the right direction, especially as a means to de-risk the automotive supply chain. Wu Ching-Yuan, Chairman, Taiwan Transportation Vehicle Manufacturers Association
Vinnie Mehta, Director General, ACMA
Nishant Arya, Executive Director, JBM Group
ZEPT EDM1-S-P95
ZEPT EDM1-X-P95
Delta AC charger for residential applications
www.autocomponentsindia.com
Trending
Betting on the indigenous supply chains doing the trick for India, he praised the Indian government for a holistic approach and the integrated measures seen as having a potential of transforming the e-mobility landscape. Citing electronics as the fastest-growing category in the automotive Bill of Materials (BoM), he mentioned, the partnership had the potential to support the electronic components supply ecosystem in multiple ways. Ian Yang, Chief Operating Officer at ZEPT Inc, specialising in the development and manufacture of electric powertrains, plug-in hybrid electric vehicles and hybrid electric vehicles came forward to help Indian companies as a supplier of e-drive systems and platforms in an attempt to help overcome the voids in the supply chain. Yang showcased the ZEPT EDM1P95, a three in one design concept involving a motor, gearbox and microcontroller unit. Jin Chi, Senior Sales Representative in Delta with its e-mobility solutions projected the two-wheeler and threewheeler EV market in India to be 3.5 million units strong by 2025. The company is known to be developing charging infrastructure and battery swapping stations. Stanley Wang, Deputy Director-General, International Division, Institute for Information Industry (III) expressed confidence in the win-win strategy of working closely to grow in the segment. It has the potential to better the future mobility solutions in the two countries, concluded Wang. ACI
AUTO COMPONENTS INDIA n FEBRUARY 2021
said, “Our government grants an exemption for EVs from commodity taxes and license taxes”. She gave the example of incentivising e-scooter purchase and charging station Amit Dakshini, Ian Yang, installations Director, Management Consulting, Chief Operating Officer to support PwC India at ZEPT Inc. the claim. The echoed similar sentiments as he Taiwanese government is known to focused on expansion. “India plays have released the e-scooter standard a key role in the global automotive way back in 2009 where the basic market and Taiwan is a leader in the criteria was stipulated, according smart vehicle segment,” he stated. to Hung. Vinnie Mehta, Director General, ACMA asserted the underlying benefits On the Indian side India’s EV potential is believed to be of the partnership to the Indian auto largely untapped. With a public policy components industry which according deemed to be in favour of aiding the swift to him stands to benefit from Taiwan’s EV revolution, Amit Dakshini, Director, expertise. “We import electronic items Management Consulting, PwC India, at 15-25 per cent average overall. With opined, the EV adoption in the country EVs on the anvil, this is only bound to would be led by e-rickshaws and twoincrease manifolds, presenting Taiwan wheelers besides the new model launches a huge opportunity,” he opined. from incumbents and mature startups. Nishant Arya, Executive Director, Citing a major challenge in infrastructure, JBM Group drew attention to the Dakshini doled out a statistic of India focus on e-mobility and companies having 24 charging stations per 1000 with a high degree of localisation EVs relative to 125 charging stations staring at a greater possibility of per 1000, in China. He also blamed the realising growth. Citing Taiwan high component imports like batteries Government’s efforts in emobility, and parts for OEMs failing to attain the Denise Hung, of Taiwan’s Automotive benefits from economies of scale. Research and Testing Center (ARTC)
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ACI Awards 2021
Auto Components India, the voice of the automotive suppliers, is immensely proud to announce the fifth edition of Auto Components India Awards (ACI Awards 2021). The pioneering effort of the niche, widely followed B2B2C magazine has taken upon itself to identify and award the torch bearers of the USD 51.2 billion Indian auto components industry over the last half a decade. We especially look forward to building on the past momentum in these unprecedented times. Building on the rousing success of the previous edition held in February 2020, we once again seek your active participation and look forward to the automotive industry, as a whole, extending its full cooperation and support. As we near the fifth edition in March-April’ 2021 (TBC*) in-magazine (or virtual format), we humbly invite all of you to send in the nominations for an edition that is bound to highlight ‘All Things Resilience’ in the pandemic marred calendar year. You are requested to send in your entries latest by February 28’ 2021 as we look forward to acknowledging the inspiring efforts put in, going beyond just the call of duty. In an emotionally exhausting year, despite the fear of the unknown, the wheel of innovation kept spinning and extending hope for a better future only because of you the stakeholders of the industry. Accounting for 2.3 per cent of India’s Gross Domestic Product (GDP) and 25 per cent of its manufacturing GDP, it is no secret that the industry directly and indirectly employs over three million people. The Indian auto components industry is now taking even bigger strides to attain higher localisation levels and turn India into a global hub of design, manufacture and sales. The ability of the industry to innovate and excel, keep pace with the latest technologies and practices, explore two-way bilateral ties to de-risk the supply chain make it even more eligible to be crowned as the global sourcing hub for Original Equipment Manufacturers (OEMs). No surprises then, the Indian auto components industry is poised to become the third-largest in the world by 2025. The fifth edition of ACI Awards 2021 will honour the achievements of the strong and resilient Indian auto components industry under nine comprehensive categories as mentioned below: l l l l l l l l l l l
Auto Components Leader Of The Year. Component Manufacturer Of The Year. Component Of The Year. Shopfloor Management Of The Year. Component Start-up Of The Year. Green Application/Product Of The Year. Auto Ancillary JV Of The Year. Innovative E-Mobility Solution - Supplier of the Year. Export Component Of The Year. Ancillary Of The Year Supply Chain Management Of The Year
The Jury, comprising independent experts, internal and external to the Auto Components India Magazine will evaluate the nominations and single out the winners. The Indian auto component original equipment manufacturers are invited to send in their nominations by duly filling up the accompanying form. The form may be scanned and mailed to the email address mentioned on the last page. Alternatively, you may also download the nomination form available on the Auto Components India website: www.autocomponentsindia.com Methodology: The evaluation process consists of the following steps: 1. An authorised officer of the manufacturer will duly fill the ‘Nomination/Application Form’. 2. The officer will build an effective winning case for the category he or she deems most appropriate. For the 500-word note, he or she, finding the space on the form insufficient, can use the respective company letterhead (duly signed) along with the form. The same will have to be submitted to Auto Components India. 3. Auto Components India will study the information received. 4. Auto Components India will assess each entry to understand the merits of the winning case put forth. If need be, the Auto Components India team may carry out an independent assessment to ensure that full justice is done to a deserving entry. 5. The Jury will choose the winner from the cases/entries/nominations received for the respective category through an in-depth evaluation of the cases/entries/nominations in each of the 11 categories, sequentially. Model of excellence The merit of the cases/entries/nominations will be evaluated by the excellence model tool. It is a the non-prescriptive framework that would recognise the approach towards excellence; towards the applicants’ soundness of approach; the rigour with which the approach was deployed, and if systematic assessment and review were integral to the process. The merit of the cases/entries/nominations will be also evaluated in terms of business excellence. It would look at the many approaches to sustainable excellence. The endeavour would thus be to ascertain how the applicant organisation fares in areas like: l l l l l l l l
Result orientation. Customer focus. Management by processes and facts. People development and involvement. Continuous learning, innovation and improvement. Leadership and purpose. Partnership development. Societal responsibility.
Please fill the ‘Nomination/Application Form’
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ACI AWARDS 2021 NOMINATION / APPLICATION FORM
Name of company: (in capital letters) .................................................................................................................................. ............................................................................................................................................................................................. Brief Profile: .............................................................................................................................................................. Contact Details: (a) Contact Person: .......................................................................................................................................................... (b) Postal Address: ........................................................................................................................................................... ......................................................................................................................................................................................... City ............................................... State ......................................................... Pin ........................................................... Phone ............................................. Mobile ..................................................... (c )Email Id & Website ...................................................................................................................................................... Please tick the category you want to nominate for: q Auto Components Leader Of The Year. q Component Manufacturer Of The Year. q Component Of The Year. q Shopfloor Management Of The Year. q Component Start-up Of The Year. q Green Application/Product Of The Year. q Auto Ancillary JV Of The Year. q Innovative E-Mobility Solution - Supplier of the Year. q Export Component Of The Year. q Ancillary Of The Year q Supply Chain Management Of The Year
All entries must enclose a 500-word note stating why you deserve to win an award in the respective nominated category. Developments should be for the period between January 01, 2020, to December 31, 2020 .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... .......................................................................................................................................................................................... You may fill in this form, scan it and send it across to autocomponentsindia@gmail.com Hurry! The last date for sending applications is February 28, 2021.
22 – 25 April 2021 Pragati Maidan, New Delhi
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Attend live product demos, panel discussions & workshops that will enrich your business further
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