SPECIALISED TEXTILES ASSOCIATION INC.
Vol 12 No 4 July • August 2012
STA Expo 2012 All the words and pictures
Young Leaders’ challenge Talent on show
Yields from fields A look at agriculture STA Life Membership
Max Brady honoured
Overall Award for Excellence winner:
Fabritecture
STA member news | 3D shade sails | Members in the spotlight |
RTOs
Contents
6 ASSOCIATION MATTERS Report from incoming STA President Lance St Hill 4 STA office update 32 STA welcomes new members 36 State COM reports 46 Industry Leader Max The prolific Max Brady appointed Life Member of STA 2
EXPO SPECIAL 7
Pictures that captured the Expo’s flavor and variety 10 The 2012 STA Expo that sparkled and shone A round up of events and exhibitors’ impressions 20 Young Leaders’ STA Sanctuary Super smart relief structures, judged by the Red Cross
AWARDS FOR EXCELLENCE 22 Overall Excellence Winner: Fabritecture A look at the trendy, head-turning Halo nightclub 26 Awards for Excellence category winners EH Brett and Sons seal up a balcony – and stitch up copy-cat orders Abacus shelters Gung, Taronga Zoo’s cheeky yet productive elephant Fabritecture’s temporary lecture theatre is here to stay Clark Shade Sails goes for stripes and earns its stripes Young achiever Jamie Howard cements his stellar rise
NEWS CORNER 8
Member news A look at some dynamic developments
CONNECTIONS magazine is published on behalf of the Specialised Textiles Association Inc. by CommStrat Limited.
Design & production Annette Epifanidis annette@commstrat.com.au
Publisher CommStrat
PHOTOGRAPHY Nicola Card, Frank Geremia, Gianni Drougas
Editor Nicola Card nicola.card@commstrat.com.au Contributors Alan Stewart
National Sales MANAGER Yuri Mamistvalov Phone: 03 8534 5008 yuri@commstrat.com.au
SPECIAL FEATURES 38 Yields from Fields We talk to members about the profits and pitfalls of the agriculture sector 42 The ins and outs of 3D Shade Sails Alan Stewart of Structureflex spells out all the intricacies
SPOTLIGHT ON MEMBERS 62 HVG and Ricky Richards Who and what is new, and where they are
TRAINING AND EVENTS 48 Industry events and RTOs
subscriptions To subscribe to Connections for just $75.00 inc GST annually contact Ruth Spiegel ruth.spiegel@commstrat.com.au
COMMSTRAT ABN 31 008 434 802
Level 8, 574 St Kilda Rd Melbourne Vic 3004 www.commstrat.com.au Specialised Textiles Association Suite 201, 22 St Kilda Road, St Kilda 3182 VIC Phone: 03 9521 2114 Local call: 1300 555 787 Fax: 03 9521 2116 www.specialisedtextiles.com.au
Disclaimer: Except where specifically stated, the opinions and material published in the magazine are not necessarily those of the publisher or the STA Council.
ASSOCIATION
JULY• August 2012 · 1
STA MATTERS
From the STA office
As is evident, the COM has a very full and ambitious program, and we hope to gain lots of feedback and assistance from members, as well as maximum involvement in member engagement sessions … It is in all our interests to harness that positivity to drive the Specialised Textiles Association forward and make it an association that we are all proud of.”
of planning and running such an event. Being a joint venture with members and exhibitors from both organisations, we anticipate that the format will be a little different to that of the past. Stay tuned for more information on this Super Expo.
New COM
Insights from the President of the Specialised Textiles Association – Lance St Hill Welcome to my first Connections report from the President’s Desk. It is more than a month since our very successful Melbourne 2012 Expo. Many congratulatory emails and phone calls have been received complementing the Office, COM and Expo Organising Committee for their excellent job! No expo would ever get off the ground without the enormous efforts of our Specialised Textiles Association Manager, Ana Drougas and Administrative Assistant, Mina Geremia. In turn they could not do without the assistance of the Expo Organising Committee, ably headed up by Brendan Hall. Many others helped by packing show-bags, manning registration desks, working as ushers for functions etc., which proves the success of the Expo is very much a result of the efforts and dedication of all involved. While talking of Expo’s, we announced at our AGM that the 2013 Expo will be a joint Expo with the BMAA at the Gold Coast Convention Centre at Broadbeach. We are particularly pleased with this initiative and regard it as an opportunity for a ‘Super Expo’ with many more exhibitors and many more visitors. Both the BMAA and STA management are excited by this development and together we are setting up an organising committee to handle the huge task 2 · CONNECTIONS
We have commenced the new STA year with two new COM members. I welcome the election of David Burton from Ricky Richards and Jamie Howard from Total Shade Solutions and look forward to their input during my term. If the first two COM meetings are a guide, their input shall be very valuable. I would also like to thank Brendan Hall and Glenn Barlow for their enormous efforts and contributions during their terms on the COM. Brendan served with distinction as President and then as Treasurer, Glenn is continuing his association with STA by serving on one or more sub committees. His enthusiasm in his role as President was inspirational and infectious and we are indeed fortunate to have his continued contribution to STA via his involvement in sub committees. The COM has a very large and ambitious program for the coming year and our biggest project is of course the roll-out of the accreditation program. Accreditation is not something to be feared but rather embraced by all, as it lends credibility to our membership and organisation among the wider community. Marketing consultant Mary Simcic has been assisting by contacting members to ascertain the right model to fit our very broad membership base.
Young Leaders We are of course running another Young Leaders’ Conference later this year. This follows the enormous success of the program and the Young Leaders’ Challenge. (See
pages 11-14 for more on the Young Leaders’ Challenge.)
Representation The COM, and more specifically Ana Drougas and I, regularly deal with government and associated agencies such as Manufacturing Skills Australia (MSA), by attending meetings and presenting submissions etc. I am pleased to report that our STA submission to MSA resulted in a grant of $422,000 for training in the installation of blind, awning and shade structures. We shall be working to secure more funding for training and also dealing with training authorities to develop and target training applicable to our industry. To that end we will set up a training sub-committee.
Sub-comittees We are also establishing a sub-committee to review the STA Awards for Excellence categories, judging criteria and entry cut-offs. Also, a subcommittee will be established to examine the commercial prospects of the disaster shelter among various aid organisations. By concentrating on their particular brief and reporting back to the COM regularly, these subcommittees, along with the very successful Shade Structures sub-committee, will assist the COM throughout the year. As is evident, the COM has a very full and ambitious program, and we hope to gain lots of feedback and assistance from members, as well as maximum involvement in member engagement sessions. With more information from members’ organisations – and significant participation – I am confident we can continue the momentum and positive feeling that has been generated in recent times. It is in all our interests to harness that positivity to drive the Specialised Textiles Association forward and make it an association that we are all proud of.
Backpacks
Marine
Panel Blinds
Fencing
Swags
Bags
Luggage
Grain Covers Blinds PVC Tension Structures
Ground Covers
Tarpaulins Covers
Sports Equipment Cotton Modules
Awnings
Canvas
Polyethylene
Banners Nylon Motor Awnings
Hay Stack Covers
Truck Side Curtains Interior and Exterior Jumping Castles
Window Furnishing Fencing Marquees Tents Structure and Membrane
Signs
Shade Sails Dam Liners Annexes
fabric solutions for australian applications
Roller Blinds
For 30 years Ricky Richards has assisted fabricators across Australia with solutions for a multitude of fabric applications. Our extensive product portfolio, technical expertise and friendly, efficient staff ensures that Ricky Richards offers the highest quality of service available to customers today.
N AT IONAL D ISTRIB UTORS O F INDUSTRIA L & COMMERCIA L TEX TILES
Contact our team today to find your fabric solution! Ricky Richards (Sales) Pty Ltd 16 Park Road Homebush NSW 2140 Phone: 02 9735 3333 Fax: 02 9735 3311 www.rickyrichards.com.au
STA MATTERS
Specialised Textiles Association On the go! Office report by Ana Drougas, Association Manager This year’s Expo brought home to me depth of fellowship and bonds that exist among our diverse range of specialised textile members. Long may it continue!
And next year … EXPO 2013!
Our 2012 STA Expo What a truly great Expo we all experienced this year! Stretched out over three days, I am told the event excelled from beginning to end. Given the widespread interest and accolade, the planning over the past few months clearly paid dividends for all. I would like to thank all our Gold, Silver and Bronze sponsors and each individual exhibitor, without whom the Expo would simply not exist. The pride and creativity poured into each and every stand do not go without notice, and the pages of coverage in this magazine cannot and do not do justice to all. Many more deserve thanks – the four technical presenters, the Young Leaders for their commitment and delivery. And congratulations to all our Awards for Excellence winners (see pages 15 to 26) as well as all those who submitted entries of structures that can only be described as superb. A trademark of our association is our ability to work extremely well under pressure while continuing to produce the necessary high level results. 4 · CONNECTIONS
With the 2012 Expo only just behind us, we are already looking at next year’s event which takes a different shape with us joining forces with the Blind Manufacturers Association Australia (BMAA) to stage a Super Expo. What this translates into is a larger show with a greater display area, more exhibitors, more content and of course more visitors. STA President Lance St Hill says the combined offerings of the window furnishings and specialised textiles industries will provide a bigger market for exhibitors and a more unique one stop shop experience for attendees. He is on record as stating “in this economically uncertain environment, it makes particularly good business sense for exhibitors to consolidate and redirect their planned expenditure at both association expos in 2013 to the Super Expo." For his part, BMAA President Joe Turner says the Super Expo “is likely to be the largest trade exhibition ever staged for the window furnishings and specialised textiles industries in Australasia.” The Gold Coast Convention & Exhibition Centre (www.gccec.com.au) is playing host to the 2013 event. Put Wednesday June 5 to Friday June 7, 2013 in your diary now and stay tuned for more details!
Meetings During the time this issue of Connections is being circulated we are holding a round of information sessions for members in each state capital. Along with myself, President Lance St Hill will be guiding the subject matter which will include the Accreditation Model and Young Leaders Program. One of the major topics up for discussion will be the findings of our 2010 Strategic Review; there is much to be gained in revisiting this vital document which presents a great deal of insight into all facets of the association, seen through members’ eyes.
A trademark of our association is our ability to work extremely well under pressure while continuing to produce the necessary high level results. This year’s Expo brought home to me depth of fellowship and bonds that exist among our diverse range of specialised textile members. Long may it continue!"
Looking for a supplier to solve your industrial fabrics requirements...
the answer is
• Blinds & Awnings • Covers & Tarpaulins • Marquee & Tenting • Banners & Billboards • Shade Sails & Structures
• Architectural Fabrics • Motor & Marine • Solar Protection • Sporting Equipment • Fasteners, Fittings & Accessories
We’ve always got you covered! Sydney – (02) 9669 3333 • newcaStle – (02) 4957 7766 • Melbourne – (03) 9545 5588 briSbane – (07) 3387 8500 • adelaide – (08) 8260 1055 • Perth – (08) 9376 2666 darwin – (08) 8981 1555 • www.NolanUDA.com.au
STA MATTERS STA Council of Management SPECIALISED TEXTILES Association Inc. Suite 201, 22 St Kilda Rd St Kilda, Vic 3182 Ph: (03) 9521 2114 Local Call: 1300 555 787 Facsimile: (03) 9521 2116 Email: ana@specialisedtextiles.com.au Web: www.specialisedtextiles.com.au
ASSOCIATION MANAGER Ana Drougas Email: ana@specialisedtextiles.com.au
STA Committee L to R: Kent Williamson of RMIT, Tom Gastin of Pattons, David Burton of Ricky Richards, Lance St Hill (President) of Fabric Solutions Australia, Jamie Howard of Total Shade Solutions who is our youngest ever COM member and Gary Smith of Campbell and Heeps.
We are hoping as many members as possible will participate in these STA meetings which, among other benefits, foster industry cross-communication. Please visit www.specialisedtextiles.com.au for more information and to register.
By tradition the COM meets monthly to progress all STA matters. If you would like to raise any specific issues, please email or phone me or any of the COM.
A rush of new members
There are many highlights on the STA agenda, not least of which is the upcoming Conference for Young Leaders on the weekend of 13 -14 October, possibly in Queensland. We will keep you posted on this. Who cannot help but feel invigorated by the brilliant achievements of our talented young leaders. The concept and delivery has truly regenerated the sector and bodes well for the future of the association. The stage has been set for this vital program and the momentum looks set to continue. Watch this space!
I am pleased to report that the Specialised Textiles Association is currently processing more than a dozen membership applications. In addition to the seven who recently joined or rejoined STA, this surely is testimony to the swag of initiatives and activities that are underway as the association revitalises and regenerates. The process continues, as notified, we are keen to establish more committees including Editorial and Marketing. We are hoping that several members will enjoy playing a more active role in association activities.
Welcome COM Still on new committees, a big welcome to the two newcomers to our Council of Management: David Burton of Ricky Richards and Jamie Howard of Total Shade Solutions. Jamie is believed to be the youngest ever voted on to the COM and also earned the honour of 2012 STA Young Achiever of The Year (see story on page 18). Jamie entered the industry in 2005 when aged just 16. Attracted by the stability it offered, he has remained with the same company where he has progressed from fabrication to design to sales and project management. This industrious young man also took the helm of Team A in the Young Leaders challenge. David Burton, meantime, brings well over two decades of industry experience to the COM, which is pictured above. Profiles of each were circulated in STA’s recent e-newsletter. 6 · CONNECTIONS
Young Leaders’ Conference
OFPANZ Annual Conference and Expo Capitalising on the number of international visitors ‘down under’ for the STA Expo, OFPANZ staged its annual conference the week after ours, in scenic Queenstown. I was there to represent our association, and enjoyed two days with our counterparts in New Zealand. A highlight for me was seeing 63 Awards for Excellence project entries, and meeting Danicia Manning who is the new OFPANZ Executive Officer. Although OFPANZ membership is slightly lower than ours, we share many industry issues such as declining trainee numbers and a member base experiencing slow business. In my discussions with Danicia and Barry Wybrow (President) we agreed that the synergies between our two associations warrant the continuation of reciprocal rights.
President Lance St Hill Fabric Solutions Australia Pty Ltd PO Box 6283 Yatala DC Qld 4207 Mobile: 0400 103 534 Ph: (07) 3807 0200 Fax: (07) 3807 8217 Email: lances@fabricsolutions.com.au
COUNCILLORS Kent Williamson Royal Melbourne Institute of Technology (RMIT) 25 Dawson Street Brunswick, Vic 3056 Ph: (03) 9925 9182 Fax: (03) 9925 9129 Email: kent.williamson@rmit.edu.au www.rmit.edu.au Gary Smith Campbell & Heeps 5/125 Highbury Rd, Burwood, Vic 3125 Mobile: 0419 311 899 Ph: (03) 98086911 Fax: (03) 9808 3148 Email: gsmith@campbellheeps.com.au Tom Gastin Pattons—Textile Fabrication 80 McDougall St, Kirribilli, NSW, 2061 Mobile: 0414 952 007 Ph: (02) 9955 2563 or 1300 799 980 Fax: (02) 9959 3158 Email: tom@pattons.com.au David Burton Ricky Richards 16 Park Road, Homebush NSW 2140 Ph: 02 9735 3333 Fax: 02 9735 3311 Email: David.burton@rickyrichards.com.au Jamie Howard Total Shade Solutions 4 Aldinga St, Brendale Qld Ph: 07 3889 7200 Fax: 07 3889 8865 Email: Jamie@totalshadesolutions.com.au
Connections Magazine Advertising submissions: yuri@commstrat.com.au Ph: 03 8534 5008 Editorial: Nicola Card nicola.card@commstrat.com.au
STA Expo wrap
Member news
Movers and shakers Words and pictures by Nicola Card
Capron Carter’s Brendan Traynor and Lee Stebbing (on the right)
Steve Busutill (L) of Sydney Institute TAFE, Vehicle & Marine Trimming, Ultimo with Bob McLaurin of Capron Carter
Grand prize Later this year Capron Carter is very kindly donating a sewing machine to a top performing student at Ultimo TAFE in Sydney. The lucky winner will be selected from the third year motor trimmer course and announced at the end of the year. Long-time Sales Manager Bob McLaurin told Connections that the machine – a Protex TY-3300 single needle walking foot designed for upholstery - is valued at about $1500. He added that the same machine has been donated to top performing students at Kangan TAFE over the past three years. The generosity of Capron Carter does not end with Ultimo TAFE, Bob Mac (as he is known to all in the industry) says the company has donated machines and cash vouchers to students at colleges across NSW and elsewhere. “It’s proven a worthwhile promotion for us,” Bob said. “We support TAFE Australia wide. Capron Carter is an Australian owned company and we sell our machines to all the larger TAFEs across Australia.” He explained that the newly opened $100 million Kangan Institute in Melbourne recently purchased 20 Capron Carter machines. “That was a big-time order for us; they wanted to update their machinery into the 21st century.” Capron Carter sewing machines are imported from the US, Germany and Japan, and retail from $1500 to $3000. The Capron Carter Exhibit at the STA Expo proudly promoted the company’s 100-year anniversary and this major milestone will feature in an upcoming issue of Connections.
“These guys are used to selling a similar product range, that is machines and material,” Lee told Connections. “This development is all very exciting for us.” The Carr Group of companies evolved from a manufacturing background in sheet PVC production and blowing urethane foam in Auckland New Zealand. The group now boasts operations in four regions including Haining in China and employs 20 globally. Just what are Lee’s impressions of the current market? “Judging by the news from the US things there are a bit slow,” he said. “Here in Australia it is also a bit slow, it is a bit of a depressed market however there are pockets that keep on keeping on. For example sign and banner media and window furnishings continue to do well.” www.carrgroup.com.au
Family footsteps
International expansion Proudly showcasing the range of Carr Group goods at STA Expo 2012 were Lee Stebbing and Brendan Traynor, who freighted all machinery and other display products down to Melbourne from home base in Sydney’s Pendle Hill. During the Expo Lee proudly reported that the company has extended its reach across the Pacific by setting up operations in North America. Based at Lakeville, Massachusetts, the US office and warehouse employs two staff who are American citizens and are well acquainted with the local market. 8 · CONNECTIONS
Connections through the generations As sure as day follows night, at each and every STA Expo is long-term, prominent exhibitor Wax Converters Textiles. Over the decades it has become tradition for industry players from far and wide to congregate at the WCT stand for a chat with Jim Kelman and his loyal, long standing crew. This year Connections spotted Jim in deep conversation with Cathi Buttfield, the grand-daughter of industry icon Ken Major, founder of Sar
Major Canvas Goods & Trailers in Adelaide. During his address at the Awards Gala Dinner, Jim remarked how thrilled he was to see family continuity in the business. Cathi took over as Sar Major Managing Director back in January 2012, and has comfortably assumed her role in supervising staff and overseeing orders in the business. After the Expo Connections managed to catch up with the somewhat dynamic Cathi Buttifield, who has been a company director at Sar Major over the past decade while also pursuing a high flying career with government and raising two children. “When our existing Managing Director retired at the end of last year I took over his role and now work with [brother] Todd. My goal is for the business to reach 100 years – by which time I will be 80,” she said. “Next year will be a practice run as the company celebrates 60 years!” Many STA members will remember Cathi’s gregarious grandfather Ken who, along with his wife Fov, was a popular presence at CGMA and ACASPA Expos. “He loved and breathed the industry, he really sparkled but was a cheeky chap too! All up he was very passionate about the industry, his company, his country and the military,” said Cathi, adding that the Majors have known Jim Kelman since his Birkmyre days. “Our Wax Converter Textiles State Representative is David Seymour-Smith who was Sar Major Manager in the 60s and 70s and is basically considered to be part of the Major family. “In fact that is what I love about this industry – employees, colleagues, suppliers, other similar or totally different firms – we are all part of the same supportive family of Australian manufacturers and we are all passionate about our products, our businesses, our people, our country and our future.” Connections can only conclude that Cathi is very much a chip off the old block. We look forward to hearing more from her about the Sar Major team – stay tuned.
Steve explained that all wire products are made in Korea, while stainless steel fittings are made in a factory in Thailand. In an upcoming issue of Connections we will take a closer look at Arcus Wire Group’s extensive involvement in the marine industry.
Arcus Wire Group circles the globe Arcus Wire Group has successfully spread its tentacles across the globe, exporting goods to Korea, India, New Zealand, South Africa and beyond. But additional customers are always welcome, and meeting the need nicely is the STA Expo which acts as a magnet. According to Steve Morris the company made many new contacts, “People we have not met before – and that is a good thing. One [expo] visitor from India wanted a certain specialised wire that we can provide. All up we will probably add about a hundred new industry customers to our data base [so] the Expo is definitely worthwhile,” he said. Prompt follow-up is always important, so new customers would soon be emailed or sent company catalogues. “We plan to make a connection with them soon after the Expo to increase our chances of hearing from them again,” said Steve, whose company is a market leader in the marine arena. He explained that Arcus wire undergoes additional processes during manufacture which prolongs its lifespan. “Also it goes through an ultrasonic bath procedure which means that, unlike inferior products, you do not end up with black marks on your hands from the grease etc when handling the wire.” The process also helps avert rust stains. JULY• August 2012 · 9
STA Expo wrap
The vitality of STA Expo 2012 Melbourne dished up some chilly weather but provided a warm welcome for all visitors to this year’s Specialised Textiles Association Expo. True to form, the Expo delivered something for everyone. Words by Nicola Card In late May, the Specialised Textiles Association was pleased to welcome Expo 2012 visitors to Melbourne. Expectations were high but the consensus seemed to be that the annual Expo delivered all that was expected - and possibly more. On the business front, each of the four technical presentations staged in the midst of the exhibition area were very well received, thanks to the ease and expertise of Chris Nolan of Nolan.UDA, Alan Stewart of Structureflex, Trevor Scott of Lightweight Structures and John Pierce of Contender. Also attracting great interest were the two relief shelters that can only be described as ingenious and most impressive. (See following pages for full coverage of The Young Leaders’ Challenge instigated by Bob Cahill.) The three-day Expo offerings also included a wet and windy afternoon at the MCG witnessing the Tigers maul the Hawks, or for non sports fans the more tranquil option of a stroll through Melbourne’s laneways.
STA members got right into the spirit of the seventies during the ‘70s disco themed evening at the Crown Promenade on Sunday evening and in a warm show of camaraderie, all linked arms to form one large circle while singing together. The fellowship continued during Monday evening’s glittering Gala Dinner with the hilariously irreverent Marty Fields as MC for the Awards for Excellence; and spotlight on the Young Leaders’ achievements, followed by movement on the dance floor to the harmonies of Melbourne’s most popular cover band Big City Beat, fronted by charismatic lead singer Brian Rault.
Presidential transition During his parting speech, STA President Glenn Barlow nominated the Young Leaders’ Challenge as one of two highlights during his reign; the other being the member meetings of February. Concluding his ten-month term, he spoke of his pride in developing a new name for the association and progressing the accreditation agenda as well as the Fabric Structures Committee. “I love the specialised textiles industry and hope it goes from strength to strength,” were Glenn’s closing words. Taking centre stage to a round of applause New President Lance St Hill paid homage to his wife Alyson and remarked on Glenn Barlow’s “passion and commitment which are infectious”. “I am keen to see the continuation of the Young Leaders’ initiative and we will continue our round of roadshows in our concerted effort to encourage more members to more actively participate in the association,” Lance said. He looks forward to meeting and greeting STA members at the Gold Coast during the association’s 2013 Expo which is being staged in conjunction with BMAA.
For more insights into the 2012 Expo see pages 38-41
10 · CONNECTIONS
Young Leaders rise to the Challenge On show at the 2012 STA Expo was the power of collaboration. With one big challenge to deliver two unique disaster shelters, the Young Leaders combined a dash of friendly rivalry with smart, practical designs to deliver outstanding results. Words by Nicola Card, images by Nicola Card & Gianni Drougas.
The vision of 500,000 people left homeless following the tsunami of late 2004 was the impetus for the Young Leaders’ Challenge instigated by Bob Cahill of TexConnex. In his words, “As an industry we were helpless, and there have been many disasters since.” And so the two teams were primed to design ‘disaster’ shelters for those swept well out of their comfort zone. Their efforts kicked off in early December 2011 and several months’ work culminated in the presentation of two awe-inspiring relief tents at the STA Expo. It took the three judges the best part of the afternoon to deliberate over the merits of both structures before deciding on the winner. Before that, let’s take a closer look at the movers and shakers behind the projects.
Team A2Z Team A2Z comprised Justin Esdaile of Triax Systems; Angela Courie and Leisa Manning of Ricky Richards; Sean Toohey and Aaron Purdey of Nolan UDA; Robert Bull of EH Brett & Sons; Michael Guinea of Sail Structures; and Chris Smith and Zoe Smith of Campbell & Heeps. The team was helped by contributions from Ricky Richards, Brett’s, Campbell and Heeps, Triax, Nolan.UDA, and Sail Structures.
Key features of the impressive structure included: provision for water collection and storage, privacy screens, a ‘slot or push together’ construction method (importantly, avoiding the need for power tools), large windows facilitating maximum airflow, and ground anchors for additional stability. The structure makes use of lightweight fibreglass rods for windows and Velcro at base of exterior windows.
JULY• August 2012 · 11
Young leaders
“I believe that we can take these structures to the next stage;that is register the designs and commercialise the systems.” Team A Team A included James Formosa and Christopher Field of ABC Products, Dan Wright of Pattons; Luke Goddard of Rainbow Shade; Albert Malouf, Katherine Szczepanska and Sarah Lavorato of Ricky Richards; Ben Thorburn of Thorline; and team leader Jamie Howard of Total Shade Solutions. The team was grateful for contributions by: Goodearl and Bailey, Ricky Richards, ABS Products, Rainbow Shade, Aeronaut, HVG, Innova and Ultracut Industries.
The lightweight aluminium frame was secured using Triax brackets, while the flooring consisted of plywood sheets. The PVC mesh was Hiraoka 254; Nolan’s supplied the generic fabric for the main skin, and Ricky Richards provided the interior block-out curtain. “We did the best with limited space, resources and funds, to cover all necessary specifications,” Team A2Z representative Robert Bull told Connections. “We included solar panels, guttering, self levelling floors and modular joints, plus a wardrobe, and the base of flooring doubles as packaging.” 12 · CONNECTIONS
Constructed from aluminium, Team A’s relief tent featured multi core technology unique to the SAS63 extrusion that enables a dual layer insulation system. Included were flyscreens and internal dividing walls for three by three metre compartments. The tent also harnessed solar power for lighting while a large bladder was installed to collect water for drinking, washing and showering. The modular structure is such that multiple additions can be installed adjacently for a variety of applications including accommodation, field hospitals, mess halls and more, as required during short term or extended relief demands. Engineered to withstand 75 km/h winds, the structure requires no power tools for construction and all materials were recyclable.
Red Cross to the rescue STA was delighted to welcome Red Cross International Emergencies Manager Steve Ray to assist in the judging process. Steve warned: “There will be an increasing number of natural disasters due to climate change, both domestically and internationally”, and he emphasised the need for human comfort during such circumstances, saying “I think dignity is one of the very important considerations when it comes to the humanitarian response as you are talking about people who have suffered through a natural disaster … they are traumatised and the last thing they want to feel is exposed.” Jamie Howard, Steve Ray and Bob Cahill
New for 2012
Fully adjustable • No welding Spans over 6m
Fixed 90° coupling
(02) 9804 1146
www.triax.com.au
STA Expo wrap
“I know theYoung Leaders’initiative will last a long time and serve our industry well in the future.” “I really liked that bit [that Bob determined] because it brings into play the human perspective. Most people are resilient in the short term but then you have a period of uncertainty and that is the time that can make or break them. “You also need to consider transportation which may be on the back of a moped, in a rickshaw or a bus. Or a boat – so you have to think about size and weight,” said Steve who has been at the forefront of relief efforts following many emergencies. He talked about communal space and the impact of cooking in close confines which can spark respiratory infections, hence the importance of adequate ventilation. With all these and other factors in mind, Steve Ray described the work of both Team A2Z and Team A as outstanding, saying “I was most impressed, not just with the final products but also the thinking and design process as well as the level of cooperation and collaboration among team members.” Bob Cahill commended all Young Leaders for their outstanding work, saying “We have shown that technology, collaboration and coordination deliver an effective response and I am totally impressed with the amount of thought and research that has gone into both projects. I also believe that we can take these structures to the next stage, that is register designs and commercialise the systems. There
14 · CONNECTIONS
is a market niche for structures in the medium term to provide comfort and shelter.”
And the winner is …. STA’s black tie Gala Dinner was a befitting location for the announcement of the winner of the Young Leaders’ Challenge, a privilege that fell to then STA President Glenn Barlow who declared: “The Young Leader groups have taken Bob’s concept and run with it … the level of detail by both teams is phenomenal, they have not missed a beat. They have shown massive work ethics, they have blown us away.” He then declared Team A2Z the winners of the Young Leaders’ Challenge. An elated Team A2Z took to the stage where Robert Bull first thanked all key sponsors, among them Ricky Richards and Nolan.UDA, and remarked how great it was to see “old guys pushing the young guys!” “Our tent looks better than we thought it ever would,” a proud Robert Bull said. “And the reaction we have had has been fantastic, and for the team it has been a fantastic experience.” Bob Cahill revealed “In his seventeen years in the industry Steve Ray has never seen such application by any association as that of STA. So impressed was Steve that he is keen to open the door to future discussions, and this could open up avenues of opportunity.” STA President Lance St Hill described the results as “nothing short of astounding”. > continues page 31
Awards
for Excellence
STA Awards for Excellence Winners 2012 STA members excelled themselves again this year, submitting award entries which showcase structures that are as creative as they are remarkable - as well as complex. Here we take a behind-thescenes look at the ingenuity and hard work involved in producing eye-catching, structural perfection. Images by Frank Geremia and the award entrants.
Overall Award for Excellence Winner: Fabritecture And Category 7 winner - Tension structures (coated fabrics) less than 500sqm Company: Fabritecture Project: Roof of Halo Lounge Bar/nightclub in Caxton Street, West End of Brisbane Fabric: 702 Alu Black/702 blockout Fabric Supplier: Innova In the trendy suburb of Paddington in Brisbane’s inner west is the Caxton Street precinct which is renowned for its entertainment venues and nightlife. Now the hot spot sports an eye-catching new venue with the launch of the Halo Lounge Bar, designed to take full advantage of Brisbane’s balmy climate by offering a sophisticated, open air lounge environment, with a stylish achitecturally designed tensioned fabric roof. The aesthetic appeal of the venue is enhanced by a ‘floating’ fabric roof over the outdoor lounge bar which effectively gives the nightclub its ‘halo’ appearance, while serving as an open air lounge area where patrons can enjoy live music and a few drinks.
Daniel Gollan of Gold Sponsor HVG with a justifiably proud Jethro Jones of Fabritecture The 498sqm ‘halo’ is made from blockout fabric with an internal floating gutter suspended from the steel framework above. The structure is free from above with the bracing struts designed to be no higher than the top of the columns and all within the depth of the perimeter skirt which created the architectural look required, a seamless and floating halo effect. The weatherproof rooftop bar and lounge area which enables guests to enjoy the venue year round, even in the colder months fulfills the client’s request for a distinctive, weatherproof structure that promotes the ‘indoor-outdoor’ nature of the venue. JULY• August 2012 · 15
Awards
for Excellence
The perimeter skirt is clad with fabric on both the outside and inside. Not only does this hide all the framing but on the inside acts as a projection screen so images - projected onto the internal membrane and sidewalls around the perimeter of the structure - from the four projectors suspended from the internal structural gutter. The images add more than a touch of atmosphere and ambience for patrons; all up the design package is striking, a standout structure. But there is more than meets the eye. A unique, complex design underpins the illusion of simplicity. In essence the design is an oval shaped inverted cone. All steelwork was designed to be hidden within the depth of the perimeter skirt so no steel was visible from above the top line of the skirt or below; just the four columns are visible. The internal structural steel gutter also acts as the support of the audio and projection equipment which disguises the actual main use -- to control water catchment of the membrane above. The existing carpark on which the halo was built had a very thin slab of concrete, which limited access for project equipment. We improvised using a trailer mounted boom-lift and scissor-lift. Because of strict site access the trailer-mounted machinery had to be parked on the road in front of the venue, this meant on ocassion closing a busy one-way street in Brisbane city, with traffic controllers employed to direct cars around the equipment. The project presented some challenges due to the irregular shape of the structure but came together to the exact specifications of both the client and the architect, and the completed halo has achieved the aim of a prominent club feature and indeed Caxton Street. Unsurprisingly, the client and the public are very pleased with the The Halo Lounge Bar which has been described as “The latest venue to meet with friends”. The team from Fabritecture is also justifiably proud. Speaking at the Awards for Excellence Gala dinner immediately after receiving the top award, Fabritecture Director David Gullis said “It really is a great honour taking out the Overall Award for Excellence, it is a milestone for our company, it is very exciting.” Fabritecture Director Jethro Jones and Matthew Vincent who is Business Development Manager, were also at the ceremony to share in the honour. After thanking the Specialised Textiles Association for staging the awards ceremony, David Gullis told Connections “Fabritecture prides itself on being a company that is focused on innovation, our team is committed to exceptional design, construction and delivery and they share in the excitement of these awards”. What was special about the Halo Nightclub? “In essence the design is an oval shaped inverted cone. All steelwork was designed to be concealed, no steel was visible; the strip of lighting which runs across the ceiling is actually attached to the main gutter, nightclub patrons would have no idea that the beam also transports rainwater!” Fabritecture was established in 1999 and the last few years has seen phenomenal business growth. Fabritecture recently secured the four million dollar contract for the redevelopment of Adelaide Oval, “and this Award for Excellence gives us even more reason to celebrate,” David said. 16 · CONNECTIONS
Above & below: Fabritecture's superb work on show at Brisbane's Halo Lounge
Awards
for Excellence
Award winner: E H Brett & Sons Pty Ltd
Greg Penman and Brendan Hall
Category 3 – Window coverings, canopies and awnings: Domestic and commercial Project: Tracking Blind System in Gladesville, NSW Fabric: Solarview PVC Mesh Fabric Supplier: Wax Converters Textiles This project involved designing and installing a customised powder coated frame to house two fixed PVC mesh panels and one PVC mesh spring-loaded tracked blind system to a small, top level balcony. This effectively converts it into a private area by blocking out peering neighbours and shielding the area from gusty winds and light rain which in turn protects the furniture. Strata regulations prevent anything too permanent on top of the existing balustrade so a wall or shade sail were not an option, hence our recommendation for a tracked blind system that could be easily rolled up or down, combined with side in-fill panels. Access to the balcony on the top floor of the block of units was via a staircase so the frame - which had to be physically lifted and
manoeuvred - could not be too heavy. However the design of the frame was complex as the pelmet of the blinds would act as flashing, extending the existing roof line to the edge of the balcony and improving the weatherproofing properties. The structure had to be prepared in a way that allowed it to be installed from the floor level as there was no easy or safe roof access. This meant designing the frame to slip up in behind the cladding of the bulkhead when being moved into position. The design and colour scheme of the custom made frame had to complement the existing balcony. With tricky access and limited space, our installation team had to be able to dismantle the frame and blind while maintaining the frame’s structural integrity. The blind also had to be handled inside the small unit before being squeezed out into position on the balcony. The client originally considered a rope and pulley operated canvas blind, but due to the balustrade being out of line with the bulk head we recommended a spring loaded tracked blind system, using PVC mesh to enable a more ventilated area that allowed sunlight yet privacy.
Voila! The tracking blinds were such a success that the Unit’s Body Corporate has requested similar installations on each and every balcony in the building!
18 · CONNECTIONS
SP36 Pedestal
Digital Graphics Triad Austech Welders are proud to announce being appointed as the Australian distributor for the Smartseal by Seamtek range of hot air welders and seam tapers.
SP36 Side Arm
Seamtek are industry leaders in rotary hot air welding and seam sealing. Their welders/tapers feature Smartseal digital control technology. As the first rotary hot air welder to use a touch screen controlled PLC (a standard feature for over 10 years) the Seamtek welder/taper makes it easy for the operator to control on the fly speed adjustments and differential wheel speeds, repeat complex shape patterns and precisely control production variables.
6 inch Pole Pocket Triad
For ease of use and the ability to change from one type of weld to another quickly and easily nothing beats the SP range of welders. The one welder can be configured with a pedestal, side arm and quick arm. The operator can change between these by simply swinging one out of the way and swinging the new one into place.
SP36 Quick Arm
For more information on the new Seamtek call Greg on 0418 771 600. Austech Welders Pty Ltd Managing Director — Greg Schmidt Ph: 0418 771 600 Fx: (08) 9498 3015 Email: info@austechwelders.com
www.austechwelders.com NSW Rep – Robin Pethybridge Ph: 0413 744 315 Email: gosew@optusnet.com.au Vic Rep – Mick Jewel Ph: 0417 352 130
Acrylic Triad
Awards
for Excellence
Award winner: Abacus Shade Structures Category 5 – Shade sails or structures, commercial Project: Gung's Place, Taronga Zoo at Mosman, Sydney Fabric: Monotec 370 Fabric Supplier: Ricky Richards (Sales) Pty Ltd The project invovled a single mast structure for Gung’s elephant enclosure at Taronga Zoo in Sydney. Who is Gung? Zoo royalty, as it turns out. The lively 4000kg (yes, four tonne) 12-year-old Asian bull elephant fathered the first elephant born in an Australian zoo and is enormously popular with zoo visitors as well as staff.
20 · CONNECTIONS
Eric Moonen and Ron Gottlieb We spoke to an elated and animated Beatrice Moonen of Abacus Shade Structures about the Award for Excellence win, and her affection for the elephant - who evidently has a personality as large as his girth - shone through. In Beatrice’s words: “Gung is a four tonne bull elephant from Thailand who is actively involved in a breeding program at the zoo, in fact he fathered the two baby elephants who were recently born there and received lots of publicity in the process. The trouble is they cannot keep Gung, who is a bull, with his female companions at all times. He needed his own enclosure, but being on his own without much action he becomes a little frustrated. “The poor thing needs distractions to keep him entertained. He is given toys and treats but with all his youthful and playful exuberance he just destroys them, so this structure – which is designed to provide shade and a place from which his toys could hang - had to be designed to withstand all those bullish pressures!” Beatrice chuckled. Specifically: the structure was to consist of a single vertical post, provide maximum shade, and be strong enough to support repeated impacts of seven tonnes from multiple directions, while being able to support up to three tonnes at the ends of the 6 metre support beams. The sucessful end result is a structure 18m long, 8m high and with a 6m projection. The central mast measures 11000mm x 450mm OD x 12.7mm wall. Unsurprisingly, it was tricky manouvering the 11m x 2 tonne post around the zoo grounds and through the elephant enclosure’s high security gates. Gung’s caring keepers were concerned that the energetic elephant would become restless if kept indoors for too long during the installation process, hence the use of quick drying 50mpa concrete on the pier.
“Even so, boisterous young Gung let the installers know the pressure was on to finish the job by repeatedly flicking bark and wood and spraying them with water from his confined pen!” “My son was one of the installers and he told me Gung would come flashing past before throwing whatever he could ... Gung really did play games with them!” Beatrice told Connections. Gung is still growing and by age 20 will weigh an estimated five tonnes. The structure therefore has to bear the weigh of him as he reaches maturity, so we worked closely with engineers to achieve the correct load capacities. A 4 x 4m cement pad was cemented into the pier as additional ground support for the structure. “We have an excellent working relationship with the zoo officials and do think Gung really does like us as well,” Beatrice said. “Currently this enclosure remains Gung’s main home, he now plays with his toys under the shade of an elephant proof unbreakable shade structure. Gung’s carers hang his toys on the structure … he is fully occupied playing with them till he is allowed to go and visit the ‘girls’. He is also shaded and all up is one happy, prize elephant. “We now look forward to building a similar structure for his three-year-old son Luk Chai in the future!” That is no pipe dream; Abacus Shade Structures enjoys a good working relationship with Taronga Zoo, having already installed awnings, temporary shade structures at the main entrance and over the car park.
Award winner: Fabritecture Category 6 – Tension structures (coated fabrics) greater than 500sqm
Derek Robinson of Glen Raven with proud winner David Gullis
Project: Macquarie University Lotus Theatre at Macquarie, NSW Fabric:: Premium Ferrari 902S PVC Fabric Supplier: Innova The Macquarie University Lotus Theatre was initially created as an interim facility for use while the main Macquarie Theatre refurbishment was underway. However, it will now continue to supplement the teaching facilities already provided by Macquarie University as a permanent building. The project was the turnkey design and construction of a custom fabric structure with all the amenities.
To meet the program, design and site constraints, the theatre was constructed as a steel frame with tensile covering, to allow for possible relocation of the building. Design features include: foundations and slabs to incorporate services; structural steel truss frame with a hot dipped galvanized finish; and high tensile PVC tensioned fabric. The 700m2 Lotus Theatre seats approximately 500 people and has many features including: flexible seating configuration - retractable lower levels of theatre-style seating to allow for level seating alternative; fully integrated, state-of-the-art
Deluxe Spring
audio visual suite; air conditioning; Wi-Fi; foyer with vending machines; and male and female amenities. It is fully air conditioned (and insulated to meet BCA Section J standards) with CCTV security systems. The project also included landscaping of the surrounding grounds, LED dimmable lighting, a plant room, IT room, storage room, service corridors and an entrance foyer. The outer membrane of the lecture theatre structure is two-toned PVC fabric. The interior is lined with a PVC fabric with a micro perforated surface; this produces an efficient acoustic absorption effect without adding voluminous absorbing material.
FEA TUR AT T ED REC HE STA ENT EXP O
» WIDER BLINDS
» LONGER DROPS 2 LENGTHS TO SUIT 63mm* 70mm & 85 mm KEYWAY
» QUIETER RUNNING » BEARINGS BOTH ENDS INDEPENDENT CUT LENGTH
(SA) PTY LTD
| ABN 068 015 127
3A Wirriga Street, Regency Park, SA 5010 ph: 08 8347 4500 fx: 08 8347 4477 email: sales@iclsa.com.au
Awards
for Excellence
The structure is fully insulated with a Bondor hard walling system supported by a steel truss frame in the sides and bulk insulation batts and gyprock in the ceiling. The structure was designed to facilitate possible future relocation; making it an economical, sustainable and functional solution for Macquarie University. The structure was treated for both acoustic and thermal insulation properties, giving the best of both worlds. All building services such as air conditioner ducting, lighting etc, were exposed and suspended from the steel truss which sat below the Batyline ceiling.
“The completed Lotus Theatre is the only fully functional fabric lecture theatre in the Southern Hemisphere and is said to set a new precedent for educational buildings. ” As well as consuming less energy during consumption, the Lotus Theatre is a recyclable building solution, with minimal material use. This type of building also created less noise, dust and disturbance during its construction compared with brick-and-mortar buildings.
Acoustic requirements meant controlling the internal reverberation using an acoustic liner and adding a mass layer into the ceiling and walls to stop external noise disrupting the internal environment. Among the construction challenges were: limited access to the busy campus centre, with trucks and cement lorries having to park and unload 25 metres away; noise restrictions; consideration for student and staff access to all buildings. Fabritecture Director David Gullis told Connections: “This University project was an interesting one as we were the main contractor and … got involved in every aspect, from frame fabric and insulation and acoustics, to hydraulics, audio-visual, AC, seating ... pretty much everything!”
Jim Kelman and Steve Clark
Award winner: Clark Shade Sails Category 8 – General Project: Flemington Race Course Sponsor Chalets, Victoria Fabric: Lisos Sripes Fabric supplier: Innova The client required a theme for major sponsor chalets situated in a prominent area at an international event. The brief given by the client was to create a traditional Ascot 1960s race experience with marquees that reflected the gaiety of the carnival. 22 · CONNECTIONS
The designer’s inspiration came from the 1964 film The Yellow Rolls Royce, which included a theatrical stylised interpretation of the UK’s Ascot. The alternative striped tent style brought a sophisticated and more traditional racing element to the spring racing carnival, evoking the styling and structure of English striped rope and pole tent marquees. This contrasts nicely with the conventional corporate marquees of hard walled panels and roofing. The multiple bright and colourful structures created a welcoming and joyous sense of occasion, while transporting race goers back to the ‘60s. The woven acrylic fabric has to be flame retardant and 100% water and windproof to combat Melbourne’s unpredictable weather (and indeed came in handy during what was a blustery racing carnival). Non-standard awnings had to be fabricated around the corners of each marquee; these were manufactured off-site from simple drawings with no > continues page 26 site measurement possible.
Awards
for Excellence
< continued from page 22 The use of striped fabrics was always going to emphasise alignment issues and extreme accuracy was required internally and externally where vertical and horizontal surfaces converged. (Misalignment or crooked sight lines were a no-no.) Rapid on-site adaptability during the two-day installation was necessary and last-minute modifications added to the project’s complexity.. Stringent safety and construction guidelines were met and “signed off” by a safety and construction manager.
The verdict? “The Yellow Rolls Royce” provided a fantastic opportunity to showcase the high standard of Australian fabrication during this prestigious event that is broadcast on TVs across the globe. Ron Gottlieb and Jamie Howard
Award winner: Jamie Howard, Total Shade Solutions Category 10 – Young Achiever Award Project: DreamWorks at Coomera, Queensland Fabric: Ferrari 502 Fabric Supplier: Innova, Rainbow shade This project commenced after a major sponsor cancelled their contract that included branding of rides, shading and the entire custom themed layout and features for the new DreamWorks Animation themed lands at Dreamworld. The decision was made to completely revamp the area with the signing of a new sponsor, and the Los Angeles based architects came up with a range of complex and somewhat unrealistic ideas which Jamie Howard carefully and methodically considered before drumming up suitable alternative solutions. That meant presenting numerous concept drawings and involvement on many design meetings; lots of correspondence ‘adjusting ideas’; plus problem solving, estimation; sourcing accurate costs; and creating an acceptable and detailed quotation. The design involved six individual structures, each requiring steel design and fabric patterning using a mix of PVC and acrylic canvas. Complexities and responsibilities included: an additional strip of coloured PVC to be welded to the outside face of the vertical seams for the two larger structures; multiple different coloured panels for the three large PVC conics; artwork for “Shrek" to be printed during fabrication; and artwork in the form of more than one hundred stripes to be added to the small Shrek’s Treats structure. Acrylic canvas was used for the smallest tent structure and expert fabricator Jamie managed 3D modelling of all steelwork for workshop drawing, steel design to suit existing locations; site welding to an existing structure; footing details varied around the large structures 26 · CONNECTIONS
due to a new path being added; all fabric patterns and detail drawings for art-work, installation diagrams, fabrication layouts, cable schedules and corner plate details. Jamie also prepared footing details and set out diagrams for the surveyors, as well as detailed drawings for the installation of the steel and a bill of materials while successfully fending off numerous potential disasters! Key difficulties and responsibilities included removal of the two large existing structures, working under and around two large MerryGo-Rounds; removal of existing footing. Footings were cast under a slab, which was cut through to allow removal. Site access was very tight around existing infrastructure and noise restrictions existed between 9.00am and 5.00pm. Adding to the pressure were strict OHS requirements and extremely tight timeframe of 11 weeks … accompanied by delays of three weeks due to heavy rain. Jamie coped admirably, while managing several subcontractors including surveyors, engineers, EWP hire, steel fabricators, powder coaters during an endless series of site visits.
No sweat! Jamie Howard successfully delivered the project within the required timeframe and budget, and the new section of the park was opened to hundreds of happy youngsters on Saturday March 31 this year.
Special Feature
Yields from fields In agriculture, ‘There is more money in mud than in dust’, says Specialised Textiles Association member Max Brady. Here we chat to several prominent STA members about business ups and downs caused by drought and floods. Story by Nicola Card and images by Max Brady and Bartletts.
At a time when stocks were spiralling downward, gains of 177% and 269% sound mythical, but these figures are the healthy rises recorded in the cotton and rice sectors in the Australian Agriculture Census, which also identified a 24% rise in canola production and 35% boost to grain sorghum. The good news is tempered somewhat by Tropical Cyclone Yasi which battered the sugar cane industry, and the widespread flooding that swept across much of South-Eastern Australia. But the rains are not all bad news when it comes to agricultural activity, says Max Brady of DDT Liners. “The number one [factor] is the climate and for three years we have had rain,” he explained. “The stored moisture in the ground that broad-acre farmers rely on is very good, and there are decent levels of stored water on farms and in dams. “There is a general note of optimism in the agricultural sector as we have some water. You cannot do much without it! But the disquieting ingredient is export prices, given much of Australia’s agricultural produce is destined for overseas and the [poor] state of economic activity around the world. I have a suspicion that this scenario is forcing farmers to grow more as that is the best way of boosting income!” DDT Liners supplies products destined for the full range of crops, its main contribution being bulk storage covers for grain, including wheat stacks. The company is renowned for its big picture projects, and fulfilling an order for a sheet 20 metres wide by 50 metres long or twice those dimensions is all in a
day’s work said Max, adding that demand was also strong in the transport sector, specifically for rollover truck tarps. When we spoke to Max he was fresh back from the Toowoomba Farm Fest/Premier Field Day that was “as good as it gets”. “It is part of our ongoing strategy, we are there to learn from and talk to customers, some of whom we see only once a year,” said Max reflecting on DDT Liners’ thirty years of attendance at the annual event which specifically targets the agriculture sector. Currently, most signs are positive. However, despite the surge in cotton harvests, cotton prices are “very ordinary – [at] the prices of 20 years ago. Cotton farmers have struggled for ten years due to the lack of water, and now have had three years of the opposite. So while selling prices are not good, their fixed prices -- land and machinery -- are substantial so many of them feel they may as well produce more.” That said, technological advances in cotton harvesting have prevented a lucrative flow-on effect to fabricators and suppliers.
Cotton pickin’ changes “When cotton is picked it is now pressed into round bales and wrapped in film by the pickers; there are fewer opportunity for tarps to be used. Tractor maker John Deere has perfected the means of cotton picking, and the advent of film style bale wraps from the back of a cotton picker has caused the demise of module covers,” Max explained. JULY• August 2012 · 27
Special Feature
HVG Business Manager for Industrial Fabrics John Wood told Connections his company previously supplied “lots of polyfabric that was used for cotton harvesting but the round-baling process has taken over so we have negative demand in PE fabric for cotton module covers.” David Burton added the changes stem from the difficulties in sourcing and recruiting temporary workers. “In one case I heard of the difficulty in Moree in recruiting 200 casual workers during harvesting but now the machines do it all by themselves. You may only need one person driving a tractor. The cotton industry is going through a big change in materials and harvesting; the new polyethylene film changes the concept of cotton covers, with the production of a circular bale eliminating costly labour,” David explained. Ricky Richards is the Australian distributor for Canadian made Polymax which is used in the manufacture of cotton covers. The drawcard for Polymax is its extensive girth; at 4.1 metres it is the widest polyfabric available in a market that more commonly sees widths of 2 to 2.5m. “The absence of joins or seams in the middle of fabricated products means reduced water ingress, and that is important both in the short and long term,” said David Burton who has been with Ricky Richards for a decade, weathering the ups and downs of market moves, including the recent floods. “Our market changes according to whether crops have been planted and are flourishing and last year things were going well until the flooding set in, and a lot of the crop was gone,” David said. A quarter of the Ricky Richards’ Industrial Division is devoted to agriculture, and according to David the company’s financial controller sometimes queries why they have to sit on so much stock. “But in the agricultural 28 · CONNECTIONS
business it is a gamble, you do not know if it is going to be a good season or not, and as we have seen things can change very suddenly!” Seasonality is described as the “biggest issue” for HVG, according to John Wood. “In particular the impact of weather on crops. But of course the heavy rains in Queensland also really affected the shade sails market, as it got wetter sales decreased. It is part of the natural El Niño cycle … it is a bit of a balancing game.” Western Australia’s dryer weather has been kinder to HVG, whose major source of development within Australia’s fabric market are the hydro-liners sold to Western Australia based manufacturer Rhino Tanks. John explained that HVG sells up to ten containers of liner fabric each year, “but it is not all destined for the farming community, some of that is used in mine sites within steel bolted tanks, or large tanks in kit form delivered to mine sites and assembled on site and the frame is bolted together then liner and fittings are installed. “We sell lots more reinforced PVC which is used in the transportation of agricultural products, that is, side curtains and tarps,” said John who had just returned from Japan where he met with a long-standing polyfabric supplier. Ballarat based Bartlett’s told Connections that the rains have boosted demand for grain and bunker covers, a market that was struggling a little prior to 2010. “This market is dependent on the quality and volume of harvest each season and the greater harvest of the past two years has certainly boosted demand,” said Matt Brown who is Marketing Executive. “The year 2010 produced high levels of demand for grain bunker covers.” In common with HVG, Bartletts has also benefitted from dry weather in other regions, having been busy fielding orders
for flexiflume irrigation fluming in a range of sizes. The flexible hose for water transfer is destined mainly for sugar cane growers, and to a lesser extent tobacco farmers, in Ethiopia, the Philippines, Cuba and Afghanistan. “Any crop requiring flood irrigation … that market has grown dramatically due to the need to save water and farm more efficiently.”
Chasing new business Adapting to market fluctuations is as necessary as it is constant for STA members, and DDT Liners has successfully filled much of the gap left by cotton tarps by servicing the booming mining industry, coal seam gas in particular. As Max said “We are more reliant on coal and gas mining and processing industries than before. But a downside is the two-speed economy in which famers become a bit of a victim as stringent compliance and other OHS issues involved in mining have pushed up our overall cost of installing a lining. That is because we carry the same overheads, so our unit costs are higher and this makes it more expensive for farmers.” That said, DDT’s capacity for larger dam linings is now greater, with machinery geared up for bigger projects, and the sheer quantities of lining material used in mining. “Our economies of scale and bulk buying mean that we have more teams assembled and ready to go, so it is conceivable we are more efficient, better and professional. And that is beneficial to our customers.” Mining is a far cry from playgrounds, which is proving a lucrative new venture for Bartletts. The company has found itself in demand for kids’ jumping cushions, described as “those big pillows for kids to jump on at parties!” For his part, David Burton is charged with the task of locating more specialised products
Elizabeth Machines are the authorised Australian distributors for Miller Weldmaster equipment.
If you have a product that needs to be welded, we have the complete range of standard and automated custom models to meet your needs. VERSATILITY AND RELIABILITY, THATâ&#x20AC;&#x2122;S WHY MILLER WELDMASTER IS THE FIRST CHOICE!
Special Feature for Ricky Richards, with the company aligning itself with key manufacturers around the world exhibiting product initiatives. Watch this space … And although HVG is busy servicing the tank lining business, slower opportunities in the agricultural market have pushed them in the direction of reinforced PVC, said John Woods, who revealed the company’s most effective marketing tool is face-to-face sales meetings arranged by their industrious account manager “who gets out and about visiting customers”.
Marketing manoeuvres The HVG group also regularly hosts visits from overseas suppliers and makes a point of introducing them to customers. “It works extraordinarily well,” John remarked. “As far as our marketing efforts go, advertising in our industry magazine Connections also works well and we conduct quite a few email campaigns.”
Clearly longevity has benefitted long-timer DDT, with Max also saying “By far and away word of mouth is DDT’s best and most reliable marketing tool.” Ricky Richards customers tend to be a loyal lot and David attributes that to the predominance of country based customers who are less inclined to chop and change suppliers, instead seeking consistency in product and supply. “They also want to have support where it is needed so our products must perform well. And timely supply of material is very important, as is the need to always present accurate information to our customers,” he said. With a team of sales people across Australia, those customers enjoy regular contact. “For Ricky Richards it is all about supporting customers … it is that old cliché – without a customer we do not have a business. And because we tend to always have the fabric they need right now, for any product harvest,
we are gradually increasing market share.” Near six decades’ business have been clocked up by Bartletts, which has also established an extensive and “very loyal” agricultural customer base serviced through an extensive distribution network. “Our ability to custom manufacture items specific to clients’ needs using the best available fabrics and manufacturing techniques allows us to secure long-term customers and ensures we remain at the forefront of the industry,” Matt said. He added that the most effective marketing tools or campaigns are the company website and long-standing relationships with key suppliers and industry representatives. “Also, our ability to stick to the Bartlett foundations of remaining a respected family owned and operated business providing quality products and excellent customer service.” The longer in business the better, it seems to be. Definitely worth weathering the storms, rains and droughts that come and go.
“Our economies of scale and bulk buying mean that we have more teams assembled and ready to go, so it is conceivable we are more efficient, better and professional. And that is beneficial to our customers.”
30 · CONNECTIONS
Below: A hydro liner in a tank. Image kindly supplied by Rhino Tanks. Images: Max Brady, Bartletts
STA Expo wrap < continued from page 14 “One employer told me he would like to send all of his younger staff to the next Young Leaders’ conference … he has already selected some new young leaders,” Lance said. “The bottom line is employers and participants all thought the Young Leaders’ Challenge was very worthwhile and all would participate again, given the chance.” Lance strongly encourages all members to “support our young people, encourage them to get involved, get involved and support the concept as an employer or as a sponsor … you will not regret it!”
Jamie Howard: “I learnt how to better communicate with others from afar, how to truly work as a team and rely on individuals’ skill sets, having faith in the abilities of others.” Zoe Smith: “I really learnt what is possible when such intelligent, active, positive people work together to achieve goals, regardless of age … The reaction from STA senior members gave us a real boost and the positivity and recognition from other members was fantastic.”
“I really learnt what is possible when such intelligent, active, positive people work together to achieve goals, regardless of age …" Sarah Lavorato: “We were able to get quite a few sponsors on board who were tremendously generous and a huge thank you must be given to them… The future is looking bright for this industry and it will be exciting to see what unfolds in the years to come.”
Let’s hear from the Young Leaders... Chris Smith: “Despite the friendly rivalry :) everyone put in a great effort and a lot of their own time. It was an exciting task and we didn't want to disappoint. I'm looking forward to further combining/designing the shelters as I'm sure many of us are … I can't wait for the next one!”
James Formosa “had a great time working with everyone and forging some great friendships”. Angela Couri: “It was hard work, but every single person on both teams came together as a group and it paid off. To put this project together while working in our current jobs is a huge achievement and everyone should be proud.”
Michael Guinea: “As project manager it was difficult at times to coordinate the project from Townsville, however fellow members of our team ensured we designed and created a shelter we were immensely proud of. The entire process was very rewarding… I know the Young Leaders’ initiative will last a long time and serve our industry well in the future.” Katherine Szczepanska: “This is the first industry that I have worked in that values, encourages and supports younger members. The support, encouragement and understanding from Ron Gottlieb and other Ricky Richards staff … all the bosses from all the companies involved in the challenge was amazing, words cannot explain. Thank you all.”
JULY• August 2012 · 31
new members
New Members The Specialised Textiles Association welcomes several new members to the association: • •
• •
•
•
•
Sigmatec – a specialist supplier of banner making products; based in Victoria. Weathersafe Shades – a business specialising in manufacturing and installing shade sails and shade structures; based in South Australia. Voile du Sud – a business specialising in the design, manufacture, repair and modification of all types of sails; based in France. Ta Ya Canvas – a manufacturer and exporter specializing in flex banners and PVC coated and laminated tarpaulin covers; based in China. Buz Software – a NSW based supplier of integrated software to help manufacturers and retailers track leads and sales, manage quotes, orders and installations and schedule jobs, etc. FAAC Australia – a specialised manufacturer of automated gate operating equipment distributed in Australia and New Zealand by AES Products Pty Ltd in NSW, and Basford Brands – a privately owned investment company and majority shareholder in a variety of home decor distribution businesses in Australia and New Zealand; based in Victoria.
NEW Durkopp Adler model: H867 Unbeatable high performance heavy duty sewing with Durkopp Adler M-TYPE technology
• •
The large clearance (700 x 157mm) facilitates the handling of large area work pieces bottom feed, needle feed and alternating walking feet
• • • •
•
Up to 12mm long stitches Extremely high sewing foot lift of 25mm The sewing foot stroke up to 9mm allows material piles New needle system of 328
• •
New hook system with 3XL bobbin for thread sizes up to nm 8/3 Sewing speed up to 2,000 stitches/min Robust thread trimmer guarantees a safe and clean cutting of extreme thick sewing threads
with the very best in after sales support via, product application knowledge, unequaled spare part deliveries and factory trained service technicians is the benchmark in the industry. Isn’t it time you took a closer look? | PO Box 130 | 3 Gunya Street Regents Park NSW 2143 Telephone (02) 9645 2500 | Fax (02) 9644 4711 | E-mail info@dasec.com.au | www.dasec.com.au
32 · CONNECTIONS
The latest offerings from STA members
SPoTlight on members
Dynamic days for HVG Visitors to the Halifax Vogel Group Fabrics stand at the Specialised Textiles Association’s (STA) Expo2012 were not only able to view the latest in innovative fabrics but were also treated to a visit from leading international suppliers. HVG Fabrics, a gold sponsor of STA, exhibited their full range of industrial & decorative fabrics and films, including a revolutionary new product by Norsenet, produced after 15 years of research and development. The shade mesh manufactured from Multi Filament Polypropylene offers market leading strength, low stretch characteristics and is fire retardant. The high-tech shade mesh has been produced to facilitate digital printing, offering the Australian market unique opportunities to develop advertising and brand awareness opportunities. Extrablock, a commercial shade cloth, has for the past decade offered the Australian market a consistent high quality commercial shade solutions. Extrablock is the only commercial shade cloth where every colour exceeds the Cancer Council
Guidelines, which requires UVR levels of at least 94%. Extrablock will soon be launched in a wider array of ontrend colours, most also available with self-extinguishing fire retardant capabilities. HVG Fabrics’ also premiered SeaFLEX, a PVC press-polished sheet suitable for marine and flexible glass applications. With a double-sided polish finish, SeaFLEX is distortion free and provides optimum visibility. The FLEX PVC ranges have been developed after many years of research and development using improved raw material technology and investment in the latest manufacturing equipment and are now also fire retardant at a self-extinguishing level. Suitable for a variety of purposes including outdoor, agricultural, industrial and transport applications FLEX PVC was unveiled in a broader array of colours and widths across AlphaFLEX 900gsm, EnduroFLEX 650gsm, CoverFLEX 610gsm & VynaFLEX EVO 550gsm. Easislip Premium, a high quality Japanese PVC suitable
Rick Kelly (centre) at the HVG display at STA Expo 2012
The dynamic HVG team for both internal and external applications, was also displayed in a new black tint. Suitable for both blind and boat applications, the marine grade PVC is a world leader with a UV-R block from 92-98%. Also unveiled at STA were EasiClean and EasiGuard, products that are specifically designed to heighten the performance of Easislip PVC films. EasiClean is a spot remover that uses surfactants and hyperwetting agents to lift and suspend oil, grease and dirt for easy rinse and removal. EasiGuard enhances the UV screening properties of Easislip without the use of silicon oils, waxes, glycerine or petroleum distillates. HVG Decorative Fabrics and Films’ Business Manager, Daniel Gollan, said the STA Expo2012 was a terrific opportunity for the brand to unveil new product ranges and capitalise on the presence of leading international suppliers. “We were fortunate to have three of our international suppliers visit us at the 2012 STA Expo. Sidney Jacobs from Alnet, Menno de Wet of Norsenet and Paul Hunt representing Soyang visited us at this prestigious Expo where we were able to unveil many new and exciting additions to the HVG Fabrics range,” said Daniel.
“As a gold sponsor of STA it was rewarding to have such positive feedback from customers across our many innovative additions to the HVG Decorative Fabrics and Films and HVG Industrial Fabrics ranges.”
HVG’s new State Manager In late June HVG announced a significant change to its senior management team with the appointment of Stephen Dorrofield as Victorian State Manager. Stephen is charged with the task of leading and managing the Victorian branch, overseeing sales results and developing new business opportunities across HVG Graphics Media, HVG Fabrics and HVG Decorative Building Products. He will also have overall responsibility for the leadership and management of HVG’s office and warehouse in Derrimut, Victoria. No stranger to the business, he comes to the new role after 18 months as Business Manager for HVG division, Octanorm Australia. “While our team in Victoria have operated successfully without a dedicated State Manager for the past 14 months, the time is now right to fill this role again,” said Bruce Rayment who is Chief Executive Officer of HVG. www.hvgfabrics.com.au JULY• August 2012 · 33
SPoTlight on members Ricky Richards and Pro-Knit industries launch new Monotec product After many years of success with Monotec 370 Series heavy duty commercial shadecloth around the world, Pro-Knit Industries is now manufacturing a medium duty commercial shadecloth. Like its sister product Monotec 370, the new Monotec 210 Series is also manufactured in Australia using only high quality, 100% round monofilament yarns and is the strongest medium duty shadecloth available today! Developed specifically for applications where the heaviest duty shade is not a necessity (such as vehicle protection, pool shading and some horticultural environments), Monotec 210 has a medium knit pattern and shade cover factor, yet still retains the strength and integrity that only Monotec shadelcoths have. Monotec 210 is resistant to UV rays and is supported by a 10 year UV warranty under tension. The sturdy construction using round monofilament yarns in both directions will not stretch, assuring colour vibrancy and the integrity of the shade structure’s stability for years to come. As with Monotec 370, when Monotec 210 is installed correctly, there will be no need for installers to return to re-tension the fabric. Monotec 210 is available in both 3.25 metre and 6.5 metre widths in seven popular colours: Chino, Karloo, Bundena, Sheba, Koonunga, Graphite and Black. Sample cards and further product information is available from the exclusive distributor, Ricky Richards (Sales) Pty Ltd. Please contact the friendly Ricky Richards Sales team for more information.
Ricky Ripstop – now in 14 vibrant colours Ricky Richards is pleased to announce the launch of new colours in the popular Ricky Ripstop, rip-resistant PVC fabric range. Due to popular demand and years of success with this product in the market, Ricky Ripstop is now available in 14 colours. Additional colours are: Light Grey, Navy, Heritage Green and Chilli Red. 34 · CONNECTIONS
Ideally used for tarpaulins, grain bins, ute covers and box trailer covers, this fabric has a high gloss lacquer finish on both sides for easy cleanability and is dimensionally stable for superior durability. The advantage of the rip-resistant weave is that any tear will not spread, making it ideal for heavy use and rugged applications. Available in a width of 203 cm, Ricky Ripstop is UV stabilised and fire retardant.
New Ricky Ripstop sample books are available now. For further information about this product, or any other products available from Ricky Richards (Sales) Pty Ltd, please feel free to contact our sales team at any time. Contact details: Ricky Richards (Sales) P/L (02) 97335 3333 www.rickyrichards.com.au sales@rickyrichards.com.au
C O M M E R C I A L
S H A D E C L O T H Chino
(Cream)
Karloo (Sand)
Bundena (Blue)
Graphite (Charcoal)
Marrocan
(Terracotta)
strength and performance superior in
Abaroo (Red)
Sheba
(Dark Blue)
Koonunga (Green)
Domino (Black)
For a shadecloth that is superior in strength and performance characteristics, Monotec is the unsurpassed choice! 100% Australian made and owned • 3.25 metre and 6.5 metre widths • 14 cool colours • 10 year UV warranty including removal and replacement • Manufactured using 100% round monofilament yarn • Custom colours, widths and lengths available by request • Install and forget – NO re-tensioning
Designed for many applications including: • Council Parks • Shade structures • Childrens Playground Area • Athletic Events • Outdoor Recreation Areas • Umbrellas
• Shopping Centre Car Parks • Shade sails • School Outdoor Lunch Areas • Swimming Pool Canopies • Truck Tarpaulins • Nurseries
Monotec 370 is proudly manufactured in Australia by PRO-KNIT Industries Pty Ltd www.monotec.com.au QLD Distributor: Made In Australia
7 Tombo Street, Capalaba, QLD 4157 Phone: 07 3245 6756 Fax: 07 3245 6955
Lime Fizz (Lime)
Mellow Haze (Yellow)
Sherbet (Orange)
Bubblegum (Pink)
National Distributor: Ricky Richards (Sales) Pty Ltd 16 Park Road, Homebush NSW 2140 Phone: 02 9735 3333 Fax: 02 9735 3311 www.rickyrichards.com.au
Jazzberry (Purple)
STA Reports Fabric Structures Committee report by Beatrice Moonen In mid May 2012 another large building contractor, St Hillier Constructions Pty Ltd announced it had been placed into voluntary administration. This joins a growing list of large construction companies including Kell & Rigby, Reed Constructions and Verticon, whose recent closures have impacted upon thousands of employees and sub contractors around the country. While these leading contractors may lose hundreds of millions of dollars, their impact is also felt by many small family businesses unable to weather the storm of invoices that will never be paid. Those of us who build fabric structures - shade sails and membrane structures - for building contractors are rapidly losing confidence in the ability of the construction industry to support its “subbies”. The simple scenario of a being paid for work completed becomes tenuous when we expect and depend upon the solvency of construction companies to trade and provide work. This is a very tough period for small business. ASIC statistics reveal that small business makes up the brunt of the 10,850 companies placed into administration in the year to March 2012. This is the highest level of failure in 12 years and has remained high since the GFC began. But how many of these companies failed for reasons beyond their control? More than ever high standards, good business practises, increasing market share and financial management strategies become important as the risks of business downturn by association with these contractors threaten even the strongest company. What can the Specialised Textiles Association do about improving the business climate for members? The Fabric Structures Committee of STA believes it is playing its part in shoring up our industry during these tough times. We may not stem the economic downturn but we can try and support our industry with positive strategies. The Committee is targeting the three big issues impacting on fabric structure industry today: promotion, training and guidelines. The long term objective is improving the business climate for STA members, whether they be fabricators or installers, and reduce risk. In relation to business risk the Fabric Structures Committee is focusing on: Promotion of the fabric structure industry. Promoting the industry to a wider market opens up new opportunities to sell more even during the tough times. In addition fabricators can be more selective of the projects and the customers they choose. High risk customers can be avoided. And of course the availability of more business provides a buffer against bad debtors, ie a layer of fat in the cold. Developing Guidelines. By working to guidelines which promote good practices and sound design principals, customers are more likely to be satisfied with the quality of work output and are less likely to delay payment or worse still default on payment. Good companies tend to attract solid, long term customers. Training includes upskilling, recognition of skills and achievements through accreditation and licencing. Training ensures that members work to the highest recognised standards and deliver a quality product. This again leads to satisfied customers. Training is 36 · CONNECTIONS
equally important in good and bad times. Quiet times offer a good opportunity to learn new skills. Risk is intrinsic to small business and is something we have to manage daily. While economic downturn brings stress to small companies there are measures which can provide that extra support and ultimately a soft landing at the end of the tough times. STA’s Fabric Structures Committee is working towards a better future for industry where risk can be managed and opportunities abound, with rewards flowing to association members. If you have issues that you believe the Fabric Structures Committee should address please contact the committee by emailing Ana at STA on ana@specialisedtextiles.com.au
State Report – Victoria, by Gary Smith The Specialised Textiles Association 2012 Expo at MECC in Melbourne … what a tremendous and enthusiastic gathering it was, catching up with fellow members and friends. The highlight, apart from the magnificent exhibits and the social evenings, was the amazing efforts of the Young Leaders Group with their presentation of the Disaster Relief Shelters. The Young Leaders Challenge (see article on pages 16-21) was a crowd favourite. The passion, initiative and drive these Young Achievers bring to the Industry is just sensational. The Expo Committee headed up by Past President Brendan Hall and Association Manager Ana Drougas ably was supported by Mina Geremia of STA, Zoe Smith of Campbell & Heeps, Danny Ashby of Radins, Kent and Kath Williamson of RMIT and Ali Ozen of Bradmill Outdoor. Great job guys, everyone had a brilliant time. In regard to business in the State of Victoria, the general opinion is that it is pretty quiet at most levels of the industry, with the wholesale, retail, building and development and other sectors not performing with any great confidence. Some builders have reasonable contracts on their books leading up to the 2012 -2013 financial year but are looking for considerable increases in activity into the later part of the year and into the next. Many companies are reporting that the conservative budgets set are being achieved but very limited growth is being experienced at this time. In closing I would like to thank Glenn Barlow and Brendan Hall who are stepping down from the COM. You guys have done a magnificent job in fulfilling the brief that was given to you by the members. Well done, it has been a privilege working under your direction. Finally, congratulations to Lance St Hill on being named our New President. I look forward to a busy and fruitful term on the COM as Lance has some great ideas and the members are sure to gain huge benefits from these. Welcome too to David Burton of Ricky Richards and Jamie Howard of Total Shade Solutions.
Newcomers to the COM Here we would like to welcome David Burton and Jamie Howard to the STA Council of Management.
Far left: Award winner Jamie Howard Left: David Burton
Jamie Howard Having been raised in many different areas, Jamie Howard was pleased to join Copeland's and Pickers in Woolloongabba in early 2005. Aged just 16 his plan was to become a carpenter but while waiting to gain his drivers license took a job as a factory hand, initially working on the basics of cutting, eyeleting, splicing ropes etc. “However I started to pick up on the more complex jobs just by watching and eventually got my chance to hone my skills by cutting ute canopies, truck canopies, camper trailers, custom covers, tarps, shade sails, PVC sails, marquees etc. all by hand, a tape measure, scissors and a piece of paper,” said Jamie. When the company introduced CAD, he undertook an AutoCAD training course. “It was now that I was really swimming in the deep end. Mistakes were made but learnt from and now, looking back I really appreciate having made them, as I can now see issues that may arise simply from a photograph or hand drawn sketch.” Jamie then spent two years completing the design work for CP Solutions and has since worked on some unique and large structures. For the past two years he has been Operations Manager, estimating, quoting, designing and project managing. “I am now moving into a more manageable position which again is based around design and technical assistance with wholesale clients as well as architects and engineers,” Despite his relative youth, Jamie has worked on more than 1500 individual projects. This year he outranked his peers by taking out the top honor – the Young Leaders Award for Excellence. He told Connections: “I do love this industry and believe there are a lot of valuable people in it.”
suppliers and attend trade shows in order to keep abreast of the latest developments in the rapidly changing world of industrial textiles. He says "I am looking forward to serving the industry that has given me so much pleasure in my working life." David and his wife Diane have three children: Kayla, Ryan and Nathan. In his spare time David enjoys watching his beloved Manly football team.
PLASTIC WELDING
The reliable, cost-effective and proven hand tool with steplessly controlled temperature.
Never out of Control
David Burton of Ricky Richards David’s involvement in the industrial textiles industry began in 1989 when he was appointed as a sales representative at Rheem Industrial Fabrics. He was committed to being involved in the industry at a senior sales role, and eventually achieved the position of State Manager, Southcorp Industrial Textiles. For the past decade, David has been employed by Ricky Richards Sales in both sales management and product development roles. (Read about his experiences of the agricultural market on page 27.) Over the past five years, he has spent considerable time travelling in Australia and overseas to build and maintain relationships with
Head Office: 130 Denison Street Hillsdale NSW 2036 PO Box 94 Matraville 2036 Phone 1300 13 14 67 Fax (02) 9695 3222
www.leister.com.au JULY• August 2012 · 37
STA Expo wrap
Words from the Expo floor Connections took to the STA 2012 Expo floor to chat to exhibitors. Here we include some of the comments that paint a picture of market conditions and the value of exhibiting – and reaching more customers – at an Expo. And we conclude our Expo wrap with some key upbeat messages delivered at the Gala Dinner. Words and pictures by Nicola Card Peter Monkhouse whose ICL SA stand was situated at the front corner of the Expo commented that he was “very happy with size and quality of the STA Expo displays”, but a bit disappointed by the relatively low numbers of local industry players. “Previously Melbourne has been good for us which is why we were keen to have a display,” he said. “But the [attendance] is a reflection of the economic downturn we are all experiencing.” Peter pointed to his diary which contained lots of business card stapled to pages – a simple yet effective means of keeping track of all expo contacts. Follow up action items are listed by each card.
The crew on the Carr Group stand – Lee Stebbing and Brendan Traynor - were pleased to report a high level of interest in their sewing machines over the three days, saying “We have picked up a few new customers and some existing customers have returned … it is good to reconnect with them.” Lee however remarked on the general slowing of the market, both locally and internationally, “But there are pockets that keep on keeping on, such as sign and banner media and window furnishings, also eyelets and machines are going well.” HVG Business Manager Daniel Gollan told us that the show was “essentially what we expected” although he suspected the footy match kept a few occupied, thus absent from the Expo for a few hours on Saturday! “This year’s theme is HVG is racing ahead – for us it is all about the future and what we do to build value into the industry and business. We have a relationship with Kelly racing which is part of our sponsorship and they were pleased to be involved with the show.”
38 · CONNECTIONS
In a popular celebrity publicity stunt, well known V8 supercar racing driver Rick Kelly spent Sunday signing autographs at HVG’s Expo stand. “It was a great drawcard, certainly a bit of encouragement for people to roll up and get a personalised brochure,” Daniel said. “The sponsorship is about two brands trying to build value. The brand has to mean something and that is part of the alignment we look for.” He told Connections that “Lots of preparation went into our large stand, our full-time Marketing Manager Anna Zobonos did lots of the prep work, but we have a consultative approach which involves a planning meeting six months prior to exhibiting to consider themes and the story we want to roll out.”
continent will be contacted by email, or sent brochures or catalogues. “It is important for us to make that connection with them otherwise we may not hear from them again and we do not want to miss out on any orders,” said Steve, who was also very appreciative of the liquid products delivered on STA’s coffee stand … … whose enticing coffee aromas competed with those of the Nolan. UDA stand. Chris Nolan demonstrated the unique properties of Solar Mesh, saying “It absorbs heat and that is the idea of it – it cools the house and also absorbs or stabilises UV so furniture does not fade.
“The industry has slowed down a bit so we are adapting by designing new products and for new markets." Alan Stewart, Structureflex
Melbourne Exhibition Centre’s spatial premises were appreciated by Alan Stewart of Structureflex, whose large banners are proudly displayed at all the trade shows he attends as an exhibitor. He too remarked on the industry downturn, but evidently it is not deterring developments. “The industry has slowed down a bit so we are adapting by designing new products and for new markets. We should be in a position to make a ‘good news’ announcement later this year,” Alan revealed. For Steve Morris of Arcus Wire Group, the STA Expo was all about securing new contacts, and there were many “People we have not met before – and that is a good thing … we will add about a hundred new industry customers to our data base [so] the Expo is definitely worthwhile. One guy from India wanted a certain type of wire that we can provide.” New customers who are scattered across the
“… we will add about a hundred new industry customers to our data base [so] the STA Expo is definitely worthwhile." Steve Morris, Arcus Wire Group
“It provides a shading effect and is great for the environment as it reduces cooling needs, thus power consumption. And that is the way the industry is going, awnings will be automated and respond to time of day, sunshine levels or temperatures.” (See Chris’s comprehensive article in the April/May/June 2012 issue of Connections.) Situated close to the STA coffee stand was Warren Bull of Highlead Sewing Machines, exhibiting for the eighth consecutive year. Warren, who founded the Sydney based company back in 1979, notes the rise in automation and subsequent loss of people from the trade. He explained that the Chinese manufactured machines with automatic thread are long-armed, previous models measured ten inches, now they have been extended to one metre. Superb decorative pastel fabric block-work panels adorned the Goodearl and Bailey stand. Claire Corban explained the inspiration thus: “Because we specialise in external fabrics we wanted to achieve an old weatherboard backdrop, and that was complemented by a green lawn of sorts. We used all new pastel awnings from the Dickson range, and one of our customers completed all the stitching in just two hours! Meantime Pattons built the panels.” JULY• August 2012 · 39
STA Expo wrap
Synthesis poured a “significant investment” into their large display stand, however Anthony Jimenez and William Bon said they needed to be conscious of the range of their exhibits as several of their customers were also exhibiting. And finally we get to the glistening blue and silver décor of Miami Stainless. Clean, sharp and complementary colours that form the brand makeover. “We put a lot of effort into our new image,” Matthew Gisler explained. “We are celebrating our ten year anniversary and we want
40 · CONNECTIONS
to make sure that we reset the benchmark for the next decade so we thought it important to reengage with our clients.” The new design was formed in-house with owner David Finn driving design developments. “We have had amazing amounts of positive feedback,” said Matt. “Not just with the brand but also all the people we have shown the website to, and they like being able to order on the run. We ensure they always receive the products the next day, even if they are located interstate.” Matt can take credit for the stand’s exposed brick design, with new
"We love the [STA] association – we are very much a part of it and keen to be as involved as possible … which means doing more than just turning up to Expos.” Matthew Gisler, Miami Stainless
staff member and marketing guru Tara-Lee Arane preparing all the graphic design elements. But Expos goers watch out! Miami Stainless promises to double the size of their stand at next year’s STA Expo on the Gold Coast.
reassuring and heartfelt address, saying that whenever he is overseas he is reminded time and again of the quality of Australian workmanship, which is widely considered “the best in the world”. He spoke of the association’s transition from CGMA to ACASPA and now to STA and the “excellence of the young leaders’ rescue tents” which is testament to the association’s sturdy future. As to the future for textile fabricators, Jim was pleased to relay it was “alive and well”.
"...the quality of Australian workmanship, is widely considered “the best in the world”. STA Life Member Jim Kelman
Good vibes Matt’s warm words are a fitting end to this Expo wrap: “We love the [STA] association – we are very much a part of it and keen to be as involved as possible … which means doing more than just turning up to Expos.” Music to the ears of President Lance St Hill, we suspect.
Fabrication forecast We conclude this report by repeating the likewise optimistic and upbeat announcement of Awards for Excellence winner Eric Moonen of Abacus, who, during the Gala Dinner confidently declared: “Good times are not that far away.”
Take a bow, Australian fabricators At the Awards for Excellence Gala dinner, STA Life Member Jim Kelman of Gold Sponsor Wax Converters Textiles delivered a
JULY• August 2012 · 41
Special Feature four-sided ‘hypar’ (sometimes explained as saddle shaped or “twist”) sail, you can consider the balancing forces as two curves one between the two low points (blue curve), and one between the two high points (red curve).” A load will cause the sail to change shape until it finds a new ‘Force Balance’ shape, and a hypar subjected to uplift has increased tension in the low arc and decreased tension in the high arc allowing the fabric to change shape.
The ABC of 3D shade sail fabrication
At this year’s STA Expo Alan Stewart of Structureflex shed light on the fabrication of three dimensional sails, with an address that contrasted the technicalities of flat sails with the more complex yet aesthetically pleasing 3D variety. Story adapted from PowerPoint presentation It is not unknown for teething problems to accompany the introduction of new systems and procedures. This year’s STA Expo technical program delivered a bold new format with presentations delivered by headphones n the midst of the Expo floor. Fortunately for presenter Alan Stewart it worked a treat … just a few minor hiccups then the system was up and running. And clearly Alan’s address was much anticipated, with few spare seats in the allocated area. Topics covered in Alan’s address ‘Fabricating form – 3D Shade Sail Manufacturing’ were the importance of 3D form, how to make 3D sails, patterning sails without CAD, and patterning complex forms. He described the 3D form essentials in 3D sails as the shape formed by applying tension to the fabric along opposing radii; to gain stiffness through this double curved shape and to reduce deflections under loads. nd he went on to say “in the example of the simple 42 · CONNECTIONS
Flat sails
In contrast, a flat sail subjected to the same load deflects in only one direction. Total deflection is larger leading to: stretching; the “saggy-baggy” look; and shorter product life. Still within flat sails; shape is formed under a load similar to aerofoil leading to increased uplift further compounding stresses. Increased cross-sectional area leads to increased drag which increases stress on the leading edge. Large deflections and increased drag stresses result in edge cables sawing away or, as Alan phrased it, “working like hacksaws on the fabric edges”. Flat sails come in two forms: triangles and planar/sloping and should be avoided wherever possible
THE “HOW TO” OF FABRICATING 3D FORM The old procedure in making 3D sails involved: (1) Measuring a site in (often) only five dimensions (one diagonal and 4 sides) (2) Providing no checks for site measurement errors (3) Calculating sail patterns by averaging the diagonals (4) Joining flat fabric to form a large flat panel (5) Marking sail pattern onto the flat fabric (6) Cutting and hemming the fabric (7) Forcing the sail into 3D form by “shear” force during installation A consequence of forcing flat fabric into 3D forms is “assymetric” or uneven stresses and zones of low tension (aka wrinkles) also high stress and stretching (which results in a shorter product life). “Consequently the vast majority of sails tend to be made too flat to avoid these problems,” Alan told the Expo participants gathered on the floor of the Expo among all the action, headphones blocking out peripheral noise. By contrast the ‘modern process’ involves: measuring the site using 10 dimensions for Hypar (which ensures accuracy of site measurements); using a model
sail as 3D mesh; and cutting panels by splitting mesh into multiple ‘shaped’ panels, ideally using a plotter/cutter but alternatively fashioned by hand until such a time as volumes justify the investment in a plotter! (Australia boasts two world leading plottermakers: Aeronaut and Pathfinder, both of which are very popular here in Australia and around the globe. Costs are estimated to start at around $100,000 and peak at $250,000.) Continuing the modern process, shaped panels are joined, then hemmed, after which the sail is fabricated into a 3D shape (“it will not lay flat on the floor”) to minimise shearing stress during installation.
The outcome using modern methods The outcome is all positive. Correctly formed sails result in even stresses: fewer wrinkles, a longer product life, better looking product; increased inherent stiffness; and less deflection. Three types of CAD specialist software are MPanel Shadedesigner, MPanel, and MPanel FEA. For more information on these, visit www.meliar.com or www.mpanel.com
“Properly designed and patterned shade sails will last longer and look better. And your best advertising tool is your ecstatic customer base and your track record of great looking work!”
In summary Low cost software now allows all fabricators to design and pattern shade sails in the same way as professional suppliers. “By learning to do it yourself you avoid the pitfalls of taking advice from unqualified advisory services claiming industry expertise which often results in failures. There are only a handful of real experts in the industry that are qualified consulting engineers specialising in fabric structure design,” Alan explained. Properly designed and patterned shade sails will last longer and look better. And your best advertising tool is your ecstatic customer base and your track record of great looking work!” Alan concluded his presentation by saying “Understanding the basic maths of tensile architecture will help you make informed decisions on sail making, communicate better with your clients, and head off problems before they occur.”
Special offer! Melbourne based Structureflex is kindly offering a free fully functioning demo for anyone who makes contact (and refers to this Connections article). The demo will enable fabricators to make ‘real’ sails using specially tailored CAD software. Contact Alan Stewart on email alan@structureflex.com.au or by phone 03 8796 5406. www.structureflex.com.au
JULY• August 2012 · 43
STA Expo wrap
The advantages of being a member... Learn & Network with others who share similar interests on a regular basis throughout the year at events taking place in each state. Connections Magazine is the key communication tool for our diverse industry. It includes business and technical editorial and special features. E-newsletter keeps you up to date on relevant issues and industry news. Annual Awards for Excellence promotes recognition of excellence and innovation in design, manufacture and installation of finished products. Also, the Young Achiever Award recognizing outstanding workmanship and innovation in our under 30 year olds.
MAM8863
Trade Exhibition and Conference is the Specialised Textiles Associationâ&#x20AC;&#x2122;s premier exhibition and conference in Australia for the specialised textiles industry attracting manufacturers and suppliers of fabric, accessories and equipment and manufacturers and installers of finished products and structures from Australia. Member Directory Be noticed in our Member Directory which appears on our website and in Connections magazine. Employee & Industrial relations Ongoing information and guidance on a range of employee and industrial issues.
ASSOCIATION Specialised Textiles Association Suite 201, 22 St Kilda Road, St Kilda Vic 3182 Phone 03 9521 2114 Fax 03 9521 2116 www.specialisedtextiles.com.au n
Advocacy actions directed at key decision makers and other stakeholders who influence what happens in our industry. Marketing and Promotion Use of Specialised Textiles Association logo and promotional material. Committees and industry focus groups comprising of members who want to work together to tackle and address specific industry issues.
Member Profile
The life and times of an Industry Leader: Max Brady Max Brady’s contributions to the industry and the association were recognised at the 2012 Specialised Textiles Association Expo when he was presented with Life Membership of the association. Here we take a look at the extent of his involvement over more than three decades. Words and pictures by Nicola Card
Life Membership of an association does not come easily; it is something that is earned following a lifetime of commitment and dedication to an industry. Fitting it is then that Max Brady recently joined the ranks of the exalted few. Given his achievements to industry, willingness to share his knowledge, and his reliable and ongoing contributions to Connections magazine, Max was a natural recipient for Life Membership. All in all Max is widely recognised as a vital as well as prolific player within the industry, having played an active role in the association since joining back in 1986. He was on the Council of Management for several years and twice went on to serve as ACASPA President. With a passion for training, Max has also been pivotal in establishing training content and courses in Queensland and also across the country. Among his other achievements he organised a geomembrane training workshop in conjunction with USA industry leader Ian Peggs in 1997, a move described as “typical of Max’s inclusive nature in inviting competitors to join in workshops”. Max went on to receive a string of fabrication awards, including many for large scale geomembrane structures. His colleagues say “Max has built a strong and diverse business that can tackle large and small projects in virtually any field of fabrication. He is an industry leader who was one of the early pioneers in the grain bunker industry of geomembranes. Max’s balanced views have helped guide the industry to where it is today … he has been and continues to be very generous with the time he devotes to industry associations and similarly is always happy to share his knowledge with industry peers.” 46 · CONNECTIONS
Take a bow, Life Member Max! Indeed. To a thunderous round of applause, Max Brady took to the stage to receive his badge of honour. Max paid homage to the “backbone” of his business, Michael Ryan, and humbly told the room packed wall-to-wall with Specialised Textiles Association members: “I feel that what I have put in to the association I have got back.” Winding back the clock, Max relayed news of the significant phone call he received in the early eighties from industry icon Bill Menahem about a ‘certain association’ running a photo competition. It was that which set the wheels in motion for his involvement in what was then the CGMA. “Only members could enter the competition so I first had to sort that out,” Max chuckled. Proudly sporting the gold badge inscribed ‘Life Member’, Max exited the stage to a standing ovation. Here we look at his achievements over the years.
Mining his business Armed with a degree in Earth Sciences Max took up a career as a schoolteacher, which he enjoyed for the best part of one and a half decades before purchasing Darling Downs Tarpaulins from its founder, Graeme Harry, in early January 1983. Back then the business serviced the agricultural industry and was based in rented premises at Warwick, where Max worked alongside his wife Marguerite and two staff. But business growth soon warranted a move to a large purpose designed warehouse in Toowoomba.
Above: Life members Max Brady, Jim Kelman, Des Tebb and Bill Menahem
Above: Bill Menahem “You name it and the acreage you need covered and DDT will be onto it!” is the company’s tagline – and commitment. Projects are as varied as they are large - and impressive. DDT’s largest ever single sheet liner measures 37 hectares or 370,000 square metres. Max has forged long-term bonds with fellow STA members such as Wax Converter Textiles, Gail Pacific, Ricky Richards and various fabricators.
Quality counts Back in 1995 Max Brady and Beehive’s Roger Bishop were foundation members of the International Association of Geosynthetics Installers (IAGI), whose mission is to advance installation and construction technologies and provide a forum for geosynthetics installers. DDT Liners’ position in the marketplace is enhanced by work being Quality Assured according to ISO 9001/2008 and key field staff having IAGI (welding) certification. DDT Liners is currently Australia’s only AIC (IAGI) Approved Installation Contractor. Last year Max Brady had the honor of being appointed to IAGI Board of Directors and was re-elected this year. The day that Connections contacted him, he had participated in a board meeting via global phone hook-up to IAGI board members in the US and Central America.
Outdoor adventure The variables delivered by a seasonal agricultural market caused sales and staff numbers to fluctuate, which Max realised was not necessarily sustainable over the long term. Over time he steered DDT Liners toward the heavy-duty geomembrane lining sector to “drought-proof” the business. “There was little by way of mining back then,” said Max who is also on record as stating “We are masters of innovation and enjoy a challenge.” Indeed he does. Diversification – moving with the times – has been key to DDT’s steady workflow, which now encompasses mining and building, having gained a strong foothold in the niche market for ‘big picture’ heavy-duty specialised textiles: grain covers, dam/reservoir liners, floating covers, also large shade cloths for horticultural purposes. Today DDT Liners and Darling Downs Tarpaulins boasts a factory floor space of approximately 2000 square metres and production capacity of up to 20,000 square metres per day, servicing government and local authorities, mining companies and farmers. The diverse range of rural business includes sugar millers, horticulturalists, aquaculturalists, intensive livestock producers and food processors. The company services markets as far afield as PNG and the Pacific Islands.
Each year without fail, a week before the STA Expo kicks off, Max packs his swag and billy – and stocks up with plenty of cab sav – before setting off with long-term colleagues Roger Bishop and Jim Kelman and wives on an illustrious camping adventure. Ernie and Sue Nagy, Joseph and Cathy Dean and Bob Cahill have enjoyed many of these good times too. Over the years you will have read all about their trials and tribulations in Connections, for among other ‘STA’ qualities Max is a regular contributor to the magazine. As Max says of the treks to the Expo “There is a bit of a serious side to it in that we’re in a canvas-based fabricating industry and this is a chance to trial some of our own products … and here’s an opportunity to trial some of our own products of various designs and quality.” Good company, great locations, plenty of good wine consumed while ‘product testing’ – the epitome surely of combining business with pleasure. On one epic trip the group set up camp in Sawpit Creek near Jindabyne and Native Dog Flat, where temperatures sank to minus seven degrees overnight and the water in a washing up bowl left out by was still frozen at midday the next day!
JULY• August 2012 · 47
EVENTS & RTOs July and August
October
STA State Event dates Members are strongly encouraged to attend the STA meeting being held in their state, as follows: Adelaide - Tuesday 24 July Perth – Wednesday 25 July Melbourne – Tuesday 31 July Sydney – Wednesday 1 August Brisbane – Thursday 2 August
STA Young Leaders’ Conference The weekend of 13-14 October The Young Leaders Conference provides talented young people in our industry with an opportunity to explore and develop their leadership abilities in a unique two-day event specially designed for our industry. www.specialisedtextiles.com.au
November IFAI Expo Americas 2012 IFAI will celebrate its 100th anniversary at IFAI Expo Americas 2012 from November 7-9 in Boston, Massachusetts, US. Leading the way in specialty fabrics IFAI Expo Americas is the industry’s one-stop-shop for connecting buyers with sellers, featuring exhibitors from the industry’s top companies in fabrics, fibre, films and chemicals, end products, components, equipment and technology services. www.ifai.com
48 · CONNECTIONS
LSAA 2013 Conference and Design Awards "Touching the Earth Lightly" It is anticipated this event will be staged in Auckland, New Zealand, from 13-15 November 2013. (These details will soon be confirmed.) www.lsaa.org.au
December
INDIA ITME 2012 December 2–7 Bombay Exhibition Centre Mumbai The India International Textile Machinery Exhibition (India-ITME) Society will hold the 9th Chapter of India ITME at the Bombay Exhibition Centre Mumbai. www.india-itme.com/ITME2012/ index.htm.
June 2013 BMAA and STA joint Expo Wednesday 5 to Friday 7 June, Gold Coast Convention and Exhibition Centre, Gold Coast, Queensland For further information contact Ana Drougas on 03 9521 2114 or email ana@specialisedtextiles.com.au
Registered Training Organisations NSW, NT, SA & QLD Via Sydney Institute of TAFE Ph (02) 9217 4601 Fax (02) 9217 4963 Contact: Lawrence De Paoli lawrence.depaoli@tafensw.edu.au www.sit.nsw.edu.au/sailmaking
Tasmania Tasmania Institute of TAFE Ph 1300 655 307 Fax (03) 6233 7830 www.tafe.tas.edu.
Victoria RMIT University Ph (03) 9925 9182 Fax (03) 9925 9129 Contact: Kent Williamson kent.williamson@rmit.edu.au 25 Dawson Street Brunswick Vic 3056 www.rmit.edu.au
Western Australia POLYTECH WEST Textile Fabrication Training Ph: 08 9207 4412 Fax: 08 9207 4399 Gary McCormick Balga Campus Gate 1 Lockwood Road, Balga WA