Case stor y client case
The sustainable merchandise collection We are happy to see more and more
“The client I worked with is a leading
products for their promotional
and service partner. They focus on
organizations turn to sustainable
merchandise collection. However, it
is not always clear what this means for your company. Finding several
products that can be combined into
a collection and embody your brand’s values, can be quite challenging.
Our Danish Account Manager Nikolaj JØrgensen tells you more about a
recent sustainable project he’d been working on.
end-to-end technical contractor
sustainable and smart solutions for
heating, ventilating, cooling, building automation, electrical installations and plumbing.”, Nikolaj explains.
Promotional merchandise is common for big organizations. This client has
over 3.000 employees working from more than 100 offices in Norway, Sweden and Denmark. “A solid
company like this uses many types
of merchandise such as notebooks, pencils or other materials that they can offer their clients.”
The organization: “The organization highly
values this sustainability part of their business. Their merchandise
needed to share this
story as well. The first
assignment was selecting products that were both sustainable and could be combined into a
collection.”, Nikolaj says.
The experienced account
manager ordered several samples in order to make the perfect combination and test the quality.
Nikolaj continues: “Step two was creating a
webshop providing
access for all 100 offices to the merchandise
collection selected by the
company’s headquarters. However, I advised them to sent sample orders to the different offices first, so they could test them.
After this test phase, I had the factory process the
bulk order. Just a small step into eliminating
waste, because we knew
the offices would actually
order the merchandise via our webshop module!”
Case stor y client case
Even though Nikolaj has been working within the
This project resulted in a happy client and hopefully,
success lays in the cooperation. “I was able to convince
me for a second project. It is a textile collection, such as
promotional industry for many years, he still claims the the client about what products would make a suitable, sustainable merchandise collection. However, my first
happy consumer. “The company is already in contact with jackets, caps and other workwear.
ideas were only seeds that became a big tree later on. I
The challenge is finding the right supplier who can make
to make this happen. The discussions we had, enabled me
We take multiple factors into consideration such as the
also needed the feedback and information from the client to find the perfect products.”
Why is this discussion vital? There are many different
sustainable products available that would be perfect for a merchandise collection. Nikolaj has the answer:
“The added value lies in finding a product that fits the
multiple products fitting the green values of the company. new certification for textiles GOTS (Global Organic Textile Standard), our code of conduct, ISO- certifications and
EcoVadis. Luckily we already know a lot of suppliers that
meet these standards, so it is something we will definitely manage!”
background story. The sustainable vision of the client
Also looking for a merchandise solution that fits your
embody this value, but it should also be told by the person
experienced account managers for a customized order.
was the story we want to tell. It is the product that should handing the merchandise to end consumers. The more
we could discuss this, the more clear it was what products we were looking for.“
companies values? Get in touch with Nikolaj or our other
Go to www.compacon.com for contact details and more
information.