2 minute read
a different approach to health
Swanson Health Products
WORDS : SIRI THADEN PHOTOGRAPHY : MIKE SMITH
Turmeric. CBD. Reishi. Lion’s Mane. Even… chlorophyll?
Yes, you may recognize them as the latest trends in integrative health, which has only in the last 10 years exploded in popularity within mainstream culture. For Swanson Health, however, it has been their passion and purpose for over 50 years. “I live and breathe all of this, even outside of work,” says Crystal Nicklay, retail manager at Swanson Health. The company has carried many currently trending products since they opened their store 39 years ago. And the knowledge they possess about these products proves it. “We do a lot of training on supplements and the products we carry,” Nicklay explains. It is also what sets Swanson Health apart the moment you walk in the door. “We do not have a lot of turnover, so our team knows a lot.” You may wonder, though, with all of the latest trending products, how does the team keep up with it all? “There is always new research, information and supplements coming out,” Nicklay acknowledges, “but a lot of this we have had forever.” The company has found that continual training and education for their team, with a foundation of veteran sta , equips them to be an encyclopedia of sorts in the products they carry.
Amid over 8,000 products the Swanson Health store o 45th Street carries, the current stars in the integrative health scene include CBD, zinc, probiotics and chlorophyll. Nicklay laughs on the last one, “It was TikTok that spurred the chlorophyll craze.” Not far behind though are elderberry, magnesium, letter vitamins and various varieties of mushrooms. Regardless of how you rst learned about it, the team helps you navigate through it all by o ering personal recommendations in-store, or by following them on social media to see their educational videos on both Instagram and Facebook.
You may walk in out of curiosity and come out with both knowledge and products that truly meet your needs. For example, many people come in initially looking for supplements to help support immune health or assist with weight management. But Nicklay’s team won’t just focus on a supplement, they’ll look at the big picture. “People will come in wanting to lose weight, but as you start talking to them, we nd out about their ca eine consumption and di culties sleeping.” Nicklay does clarify that while they do not o er medical advice, they do help you connect the dots to what may be the underlying issues you really want to address.
Looking at the whole picture of health is important to the team at Swanson Health. It is not just about what is put into the body, but what surrounds the body on a daily basis. That is why they o er more than just supplements. “We have something for your mind, body and home,” says Nicklay. They o er cleaning products, health foods and local products. Not only are sta available for questions, they welcome them. Nicklay attests that they love when people “go a little deeper into what’s going on.” They also o er health coaching services that “can help get to the root of the problem and serve as a guide in supporting people and what aspects of health they would like to address.”
Swanson Health has made it their mission to be there for each person, the whole person — from the supplement-curious to those who are seeking a di erent way to approach health. Nicklay states, “We love helping people that want to be helped.”
Swanson Health Retail Store
4501 15th Ave S, Fargo.
For more information, visit us online at facebook.com/swansonhealthretail. [ aw ]