The oldest hotel in Hertford has been restored back to its original beauty, it boasts elegance and historic style whilst keeping all the luxury touches of modern life.

Fore Street, Hertford, SG14 1BZ Design | Build | Brand Furnish

This Grade II listed building can be found in the centre of Hertford, it’s a flagship of the McMullen’s estate after being purchased by them in 1891 for the princely sum of £3,500.

The design fuses existing historical features with understated glamour in such an exceptional way that it delights the senses and makes it a wonderous place to rest your head.

The bar area feels traditional with its hints of antique brass, inky damasks and individual table lamps providing a layering of different lighting levels to create an evening speakeasy atmosphere when required. Moving into the dining lounge, the rich reds and sophisticated chandeliers turn the space into a Mayfair-esque dining room.

Throughout the ground floor, signature patterns adorn the walls and furniture, cleverly knitting together the old and new. This carries through to the 35 opulent bedrooms, many with new panelling, feature headboards, stylish prints, tasselled cushions and luxurious new soft furnishings which contrast with the timeless beauty of the historic beams.

The en-suites have a modern cheeky hint of the unexpected, with striking geometric patterns complimenting the demure antique effect tiles. They are balanced with subtle styling, dressing items and polished brass accessories. Accent colours are cleverly tied in by utilising small bits of piping to add pops of colour to furniture alongside coloured artwork.

Externally the building has been restored to its former glory with bespoke features enhanced and picked out in gold leaf. Existing signage has been added to with new branding to help update and energise the original features and new lighting illuminates the building.

For 650 years The Salisbury Arms has been “The Crown of the town" and my goodness, giving that crown a little polish has made this building gleam inside and out to become a jewel of McMullen’s estate. salisburyarmshotel.co.uk