Fall 2021
TURNING OVER A New LEAF
Custom Calendars Wide format window solutions Promo Pick & Pack Holiday Shopping & Gift Ideas Featured Product
A Note from the Editor Dear Readers,
< Pauly Paper says SHOP LOCAL!
This season is for turning over a new leaf (pun intended). There are only a few months left of 2021 and it is a great time to freshen up your branding, replace old with new, and prep for 2022! In this issue of our newsletter, we delve into cool custom calendars, wide format window solutions, pick and pack promotional items, and holiday gift shopping. Change is in the air and we hope you fall in love with some crisp ideas. As always, you can contact us with questions by calling 610.337.4460 or emailing kingofprussia@conlinsprint.com. We'd love for you to visit too. Please feel free to schedule a tour with us! Stay Printspired,
Heather Feraco Digital Marketing Coordinator
Why do trees like to try new things each year?
Contents
Because every autumn they turn over a new leaf!
Page 2................. A Note from the Editor Page 3.......................... Custom Calendars Page 4... Wide Format Window Solutions
Ask us about event promo items!
Page 5......................... Promo Pick & Pack Page 6............................. Holiday Shopping Page 7............................. Featured Product Page 7............................ Holiday Gift Ideas
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Custom Calendars Autumn is a wonderful time to prep for the new year. January arrives faster than you think! And, a new year means new calendars. A popular leave-behind item, calendars are used all year-round - that's 12-months of brand awareness! The more creative you get, the more likely clients will keep calendars longer than a year. Calendars come in a range of all shapes and sizes. A few of our favorites are classic coil, planner style, hanging wall, oversized desk, and table tent calendars. There are tons of new ideas out there too, like puzzle or stackable Lego calendars. How cool is that?! Content is a key element in the design of calendars. High quality scenic, cute, or fun photos capture the attention of customers and leaves a lasting impression, which will bring them back for years to come.
Time to get creative!
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Wide Format Window Solutions Leaves are changing colors and the cool air is moving in. It is the perfect time of year for installation of indoor and outdoor wide format print projects, including window solutions. The new year is just around the corner, so switching out old with new or updating branding will provide a fresh start. Window graphics, perforation, or clings are a great tool for marketing your business.
Importance of Graphics The window of a storefront is the first impression for a customer. And not only are window decals or a decorative window film great for retail stores, they help corporate offices stand out from the competition as well.
Advertising
specials, or latest deals and services will give an extra boost to your sales and let customers know what you have to offer.
Create Intimacy Sometimes people passing by don’t need to see everything that goes on inside your business. Other times, there are simply too many distractions outside. A decorative window film quickly solves these problems and gives the privacy that your clients seek. You can even use the sun to your advantage. Use a decal to shield eyes from the sun’s bright rays while making the colors on your window graphic pop.
Better View
Window graphics are an instant and inexpensive way to communicate to customers who you are and what you do. Word-of-mouth will spread like wildfire, growing your client base. Window graphics are one of the best ways to maximize your message.
Things like a brick wall, back alley, or the dumpsters are not the ideal view for an office. Instead of covering the sight with clunky blinds, consider installing a window graphic instead. Use the graphic to thank your customers for their business, build your brand or offer helpful information.
Brand Recognition
Directional Help
To grow a business, you have to build a brand. A plain window doesn’t say much to a person passing by, but a clever window decal will turn heads and build invaluable brand recognition.
When people pull instead of push, get confused about parking or don’t know which door to use, let a window decal give the message. The last thing you want to do is frustrate a customer before they even walk through the door.
Retail Specials You can only do so much advertising in newspapers, through social networking sites and on other forms of media. For retail businesses, displays with discounts,
Placement Strategy The windows on your business aren’t the only areas where you can use decals. Share information and build brand
awareness in your area by placing decals on the windows of company vehicles, home offices, and more. Sometimes all it takes to catch the eye of prospective customers is a clever window graphic placed in a strategic location.
Indoor vs. Outdoor Conlin's can create crisp graphics for indoor or outdoor settings that will help you get you noticed. Indoor window decals could have adhesive on the front or can be made as clings with graphics on both or one side. Indoor graphics can be seen from the outside while protecting the graphic from the outdoor elements. Outdoor displays can have a strong adhesive that can withstand the outdoor elements. Vinyl lettering is a popular choice for outdoors. Don't know where to start? Let us help you find the best option for your wide format window solutions.
Promo Pick & Pack Did you know we have promotional product solutions? Pick out your perfect event swag, company giveaways, or holiday gifts (check out our holiday gift ideas in the next spread). Conlin's can guide you through the process of ordering your items, as well as provide storage and inventory control options. Once your items are received by us, we can individually pick and pack your items. The promo products can be shipped directly to the recipient, packed up in a custom box, and more! Combine these solutions with a Web-to-Print store and you will be able to order from anywhere, any time of day. Our Web-toPrint solutions will provide you with brand consistency by storing all your materials in a centralized online storefront. Contact us to start your promo pick and pack adventures and for a demonstration of our customized print procurement solutions!
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Holiday Shopping Let's Find the Perfect Gift Together I know, I know, it seems early for holiday items, but now is actually the best time to get a jump start on holiday print projects for your employees and customers.
fulfill your mailing list. From postcards with images, to classic folded cards, we have it all. Let's send some holiday joy through the mail!
Whether you are hosting a virtual holiday party or an in-person one, rewarding your employees for all their hard work, or just letting your customers know how much you appreciate them, Conlin's can help you find the perfect holiday gifts.
Calendars
We can print your cards, invitations, and calendars or find the best gift baskets and trinkets. We can also handle your mail fulfillment and distribution. Let's talk holidays!
Calendars are one of the best gifts to give. Your branding has a chance to be seen all year round. There are so many options for graphics, design, binding, finishing, and stock. Our road trip calendar was a hit last year. Destination or vacation images are popular for calendar graphics. Let's jump to 2022! Visit page 3 of this newsletter for more information about calendars.
Holiday Cards & Invitations
Home Décor
Get the word out about your company holiday party or simply wish merry greetings and well wishes with cards and invitations. There are a bunch of materials to choose from. Conlin's can design, match card with envelope, and
From the office to the living room, Conlin's has a multitude of home décor to enhance your spaces. Who doesn't like photos or art as a gift? Make family portraits stand out with acrylic or aluminum wall art to hang up or photo blocks perfect for desktops and shelves. Get creative with custom wallpaper. Choose any seamless vector art for your design and add a little pizazz to any room.
Get more creative and package items in a custom box!
Promotional Items Share some of your brand with clients, customers, or employees this holiday season with promo products. Some fun items to include on your list include tumblers, embroidered fleece blankets, apparel, pens, and more. Check out the next page for other ideas!
Pulling It All Together We have a bunch of custom box templates that will hold your gift items and be the talk of the party.
Event Gift Baskets & Kits Baskets or kits are great because you can include a lot of different items in one gift. This is wonderful if you can't decide on what to get someone. Make a theme and just go for it! Snack, drink, or spa products are nice package ideas. Get more creative and package items in a custom box!
And Much More These are just a few of our many options for gifts to give. Please reach out to us to review your print projects or help with choosing the perfect gift or giveaway. Visit our promo site conlinsprint.espwebsite.com or our main site www.conlinsprint.com to get started with your holiday shopping.
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Featured Product
Accordion Fold
Our cute little Services & Solutions brochure features an accordion fold which is one long print folded multiple times. Here, it is folded three times. We like to use this for marketing kits, with samples, or as a stand alone piece. Ask us about creating unique brochures!
Making A List and Checking It Twice Get your holiday list together and come shop with Conlin's Print! We have promotional items that will be sure to spread holiday cheer. Here are some ideas to get you started! •
Zip-Up Hooded Sweatshirts
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Chefs' Aprons
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Hot Cocoa and Coffee Gift Sets
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Backpacks, Totes, and Gift Bags
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Mini Stress Relief Footballs
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Holiday Cards
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Embroidered Santa Hats
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Snack and Candy Gift Sets
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Tape Measures
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Travel Mugs and Drinkware
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Ballpoint Pens
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Portable Bluetooth Speakers
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Sherpa Blankets
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Candle Tins
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Aromatherapy Oil and Plant Sets
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Cozy Hat, Gloves, and Scarf Sets
Presort Standard U.S. Postage
PAID Southeastern, PA Permit No. 239
1011 West Eighth Ave. King Of Prussia, PA 19406 610-337-4460 kingofprussia@conlinsprint.com
Fall for Print!
For print tutorials, design resources, and marketing tips, visit www.ConlinsPress.com.
Follow @ConlinsPrint for #Printspiration, design tips, and behind-the-scenes pics!