ST PATRICK’S DAY IN SAVANNAH RIGHT AT YOUR FINGERTIPS

Whiskey

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As subsequent albums were released –“Firewater” in 2011, “Early Morning Shakes” in 2014 and “Mud” in 2016 – the band expanded their tours beyond Texas, playing shows across the United States as their grass roots following grew and the band racked up positive reviews for their brawny mix of rock and country.

Then in 2018, Whiskey Myers’ career took a significant upturn when several of the band’s songs were used in the first season of the hit television series “Yellowstone” and the band did a cameo in the fourth episode of season one.

At the time, Cannon said, he and his bandmates didn’t think a whole lot about their involvement in “Yellowstone,” but he now realizes what a major moment it was.

“Just us being an independent band and never really trying to write radio songs or take them to radio in any certain way, we had never had a platform to reach millions of people like that at once, just like hey, in your face, here we are,” Cannon said. “That was the first time we ever had that happen, a platform like that to reach those people.”

Now comes “Tornillo,” and the band is poised to reach an even larger audience. Like the self-titled album, “Tornillo” was self produced by the band, which is fitting for a band that’s been an independent act from day one.

Cannon said going the do-it-yourself route seemed like the only viable option for Whiskey Myers, and having turned down overtures from labels in the past, he doesn’t foresee a scenario where the band would benefit from signing a label deal.

“It’s like why wouldn’t you do it yourself and own it?” he said. “Now we’re so far into it, like hell, why would I want to do that now? I don’t want a boss. That’s what you’re essentially doing, you’re working for somebody. It’s kind of a partnership, but not really. They’re telling you what to do and giving you deadlines to make stuff. I’m not interested in that stuff at all.”

With “Tornillo” out, Whiskey Myers is back on the road, but Cannon said the group will be cautious about adding songs from the new album to the set.

“We’ve kind of learned that process by trial and error,” he said. “You know, back in the day maybe you were excited to show people new material and stuff and you put four to six in the set and people just kind of stand there and look at you with a blank look because they don’t really know what’s going on. But we’ll be playing some new stuff on the tour coming up, I’m sure.”

Whiskey Myers plays Enmarket Arena on Sun., Feb. 19. For more information and tickets, visit enmarketarena.com