ANEW Hotels & Resorts celebrates five years.

ANEW Hotels & Resorts has celebrated significant milestones over the past few months. And now, they are celebrating the brand’s fifth birthday.

As a family-run business, established in 1952, the ANEW brand was launched in 2017 and has become a market force in South Africa’s hospitality industry. From owning and managing only three properties three years ago, the group has grown to operate 15 hotels by May 2022 — an impressive increase.

ANEW Resort Vulintaba Newcastle is the newest property managed by the group. Other properties added in recent years include ANEW Hotel Ocean Reef, ANEW Resort Hunter’s Rest, ANEW Hotel Centurion, ANEW Hotel Roodepoort, ANEW Hotel Parktonian and ANEW Hotel Green Point.

ANEW’s success lies in the commitment of its employees to their HITEC values, which include Honour, Integrity, Teamwork, Excellence, and Courage.

Staff and patrons commended

Clinton Armour, chief executive officer of the hotel group, praised his team for delivering world-class service to guests. He says that the growth of ANEW would not have been possible without a dedicated staff. “Our success is a direct result of the dedication of our team at ANEW Hotels & Resorts. Their commitment and support have helped us grow and expand.”

He continued: “As we move forward, we intend to expand the hotel group and become the first choice for travellers. We want to express our gratitude to our loyal guests for choosing ANEW Hotels & Resorts for their travel needs.”

The celebration of ANEW’s fifth anniversary is an exciting occasion, said Alan Campbell, director of sales and marketing. “We’re looking forward to new challenges and new properties as we move into our sixth year. The past five years have been nothing short of amazing. Our staff and clients are responsible for our success and we are so genuinely grateful.”

A spirit of perseverance

ANEW Hotels & Resorts received Africa’s Travel Indaba’s 2022 Inspiration Award in May this year. The award recognised an individual or organisation that has inspired the community by overcoming adversity to rise and shine over the past two years.

Testament to ANEW’s perseverance during the pandemic, the hotel group employed only a few staffers at each property in KwaZulu-Natal, including a general manager, a chef, and a maintenance worker. During this period, the small staff count contributed to the hotel’s character. Accountants cleaned hotel rooms, waiters made beds, and receptionists handled room service. ”We are looking forward to strengthening the brand in the years to come and will continue to serve our guests with excellence,” said Kevin Burley, operations director of ANEW Hotels & Resorts.