Italy at Hand 2019 - Magazine by Convention Bureau Italia

THE MOST INTERACTIVE MICE EVENT EVER

ITALY AT HAND

MAGAZINE ROMA 2019 What inside ITALIAN EXPERT ADVICES WHY ROME EVENT PROGRAMME BUSINESS AREA MAP ITALIAN EXHIBITORS WHO’S THE ORGANISER? WHO’S MAKING ITALY AT HAND POSSIBLE?

Host Destination

italyathand.com

Creative Partner

Strategic Sponsor

www.conventionbureauitalia.com

WELCOME TO ITALY AT HAND! It is a great honour and a real pleasure to welcome you here in Rome for the Second Edition of Convention Bureau Italia

ITALIAN EXHIBITORS Descriptions and contact details

BUSINESS AREA MAP

signature event, Italy at Hand. Italy at Hand is not just an Event, it is a dream...a dream that represents Convention Bureau Italia’s passion and love for its own Country and for the Meeting Industry.

booths in the Foyer Sinopoli at

tenacity and ambition, towards the creation of a valuable and unique Project, promoting the Italian destination to the

ITALIAN EXPERT ADVICES

International Meeting Industry. After the success of the first edition, which was held in Bologna in

Get inspired throught the event protagonists’ voices.

2018, CBItalia is even more excited to have you here, in the Eternal City, for 3 full-days,

Auditorium Parco della Musica.

made of business opportunities, interactive

WHO’S MAKING ITALY AT HAND POSSIBLE?

activities and much more... 35 Highly Qualified Italian MICE Exhibitors and 45 International Buyers will be the main characters of the most interactive MICE event ever: Italy at Hand, in fact,

in the 2019 edition.

more than 1.000 appointments with the major representatives of the Industry, in an innovative and dynamic networking context.

All guests will have the possibility to discover, in a perfect Italian Style, some of the most magnificent unconventional

WHY ROME

locations in Rome, such as Galleria del Cardinale, Auditorium Parco della Musica, La Nuvola - The Cloud and many more.

Discover the stunning Rome,

But that is not it...each guest will take part in an engaging

its unique settings, its innovative venues, its culture and hospitality.

Each activity is linked to a specific Italy at Hand keyword, representing the Italian style all over the world. Specifically for this edition, participants will discover the meaning of art,

EVENT PROGRAMME

innovation, love and rituality in an “at hand” style. All this is the result of hard work and collaboration, thanks to

Read the full 3-day programme.

numerous and prestigious partners: starting from Convention Bureau Roma e Lazio (Host Destination), GVST Group (Creative Partner), ENIT - National Tourism Agency (Strategic Sponsor) and many more. Anyway, no more time for words, it is now time for action! Wishing you a pleasant and unforgettable stay, in Rome, surrounded by the authenticity and uniqueness of the Italian atmosphere, I invite you to enjoy every minute of the Event and to take advantage of every single business opportunity to discover more about Italy... the Country of your next Event!

Focus on Convention Bureau Italia.

and exceptional locations, guaranteeing

interactive activity, for a total of 4 different work groups.

WHO’S THE ORGANISER?

Thanks to all the partners involved

gives the opportunity to discover fascinating

President CBItalia

Find out all the exhibitors

Together with a determined team, we have worked with

Carlotta Ferrari

of all the exhibitors.

ALITALIA

EGA WORLDWIDE

Italy is the place to go,

We develop each event thinking about people, their needs,

the sea to swim into, the sun to feel, the food to savor, the wine to taste, the art to admire, the fashion to wear and the hospitality to enjoy. Experience all of this starting from your flight on Alitalia and immerse yourself in a true Italian experience.

Serena Torresani Key Account Commercial Partnerships

their desires and we create unique

be present everywhere with the same

experiences around them. In our daily

values and expertise. Our main offices

work, we never forget the local context

are in Rome and Milan and Matera,

in which we are called to operate,

three cities, three souls ready to host all

but, at the same time, we are able to

types of event from all over the world.

Cinzia Nada

ITALIAN EXPERT ADVICES

International Business Development Manager

EMI DMC ITALY

C-HOTELS

Florence, one of the most famous cities in the world,

Cristina Grumeza Corporate & MICE Sales Executive

is an excellent destination for

and renovated hotels, that combine

international meetings and conferences.

perfectly comfort and style.

We are a few steps from the Duomo,

Our conference center has 16

the most important monuments, the

meeting rooms and it can host up

exclusives boutiques and fashion

to 300 people. We are happy to

maisons of Via Tornabuoni. The c-hotels

have also 2 proprieties in Milan, 2 in

group offers 450 rooms in front of

Rome and 2 in Rimini.

the Main train Station, in 4 modern

The geographical features of the country are stunning… then you find art, culture, impressive architecture, the world-renowned food…our “Lifestyle”. With outstanding personal service, EMI Dmc Italy, always indicates the way for an off the beaten track experience and an authentic interaction with the locals.

More than two decades’ worth of industry expertise and area knowledge enables the company to forge lifelong partnerships by creating cost-effective and unique solutions that directly reflect the client’s needs, with a distinctly Italian flavour.

Chantal Fiorelli Owner/President

ESCAPADE

GRUPPO UNA S.P.A.

Italy is a country full of history,

Italy’s uniqueness relies on its ability to satisfy every type of stay,

rich in art and culture, but also in true and genuine tastes. Come and discover Italy with Escapade IMC and we will

whether it is for cultural, enogastronomic or relaxing purposes.

make you live an unforgettable journey!

You can discover its richness immersed in the enchanting Tuscan

We will find new and surprising locations

landscapes, enjoying a vacation dedicated to your well-being, or spoiling

for you, suitable for your meeting, your

yourself with a tasting session of typical dishes. You can either relish la

convention and your event and we will be able to enhance your corporate identity and the message you want to communicate. Everyone can offer you a trip to Italy, but only we can open the most secret doors and let you experience all the beauty of our country!

dolce vita of some Italy’s most exceptional destinations: in the frenetic and Annamaria Ruffini, CIS, CITP, CMP President & CEO SITE President 2018

Nicola Accurso Sales & Marketing, Brand, Communication, Revenue and Distribution Manager

EVENTS IN & OUT

Plans and organizes any kind of corporate events:

GVST GROUP

motivational and special events, team building activities, tailor made tours, weddings, eco-tours, eno-gastronomic activities, conventions, product launches, meetings, conferences, incentive trips. Through a unique and fresh

- in a certain way are all connected - it’s

“I would like to congratulate you on a

allows us to consistently deliver stories worth

sustainability, professionalism and digital innovation is our

CEO

Buyer IAH 2018

combined with experience all over Italy

to create innovative solutions. Experience, creativity, key to your success event!

Our culture, our lifestyle, our food

our heritage. A forward-thinking approach

approch our team is costantly looking for new concept

Martina Russo

fashionable Milan, in the coastal idylls of Sicily, or in the cities.

being part of. We enjoy “Italianizing” you Luca Vernengo General Manager

so that you live the local experience before during and after your event. As a true business partner providing the precise level of service you need we design together with your end in mind.

fantastic project and fantastic execution of one of the better events I have attended. It is well known that Italy as a country has a lot to offer however such organisation was missing for many years. So beside the fact you managed to have all united and as one team, you also did it in a typical Italian way, very positive, charming, very good combination of knowledge and fun, and sufficient social events. Your attention to details, service, personal touch - were noted in every single part of the event. Well done and I was proud to take part of the event…” E. H., Co-Managing Director

ITALIAN HOSPITALITY COLLECTION

Every experience with Italian Hospitality Collection begins with an emotional embrace, a warm welcome

to those authentic moments of comfort

delivering an experience of

that stay with you long after you’ve left.

individuality that captures the splendour

Inspired by our culture of generosity,

of the local environment.

and crafted by an unrivalled sense of

With stunning properties in Tuscany,

uniqueness, Italian Hospitality Collection

Sardinia and Italian Alps, we have

is a portfolio of hotels, resorts and spas

created retreats for our guests that

that embodies the true spirit of comfort

exude personality. Welcome to service

Carla Cantarella

and elegance.

inspired by passion. Welcome to

Director of Conference & Events

Each of our properties has been

places designed for enchantment,

designed with care and devotion,

discovery and revelation.

INCOMING ITALY DMC A land of beauty and happiness. Nadia Colaiuda

Italy is not a destination, but a

CMP CMM CME Managing Director

kaleidoscope of unique experiences

MILAN MARRIOTT HOTEL & ROME MARRIOTT PARK HOTEL

melted in some of the most beautiful landscapes ever seen. Spectacular pristine beaches, pure mountain forests, unparalleled lakes are just some of the

Milan is fashion, design, finance

landframes that contain some 60% of the

and also art thanks to its precious

Rome is not only represented

heritage sites, famous architecture

by its masterpieces of art and

and esteemed masterpieces. Capital

breathtaking architecture,

of the Western Roman Empire, Milan

monuments and museums but by its

has developed and expanded its

typical streets and alleyways where

horizons, becoming an economic

one can discover traits of Italian

centre with international allure.

lifestyle, tradition and culture.

world’s UNESCO WORLD HERITAGE sites such as ancients civilation rests, impressive Arquitecural sites and the Pedro Marugàn

work of worldfamous geniuses like

CEO

Leonardo da Vinci or Michelangelo. Incoming Italy DMC is proud to assist you organize unique events in Italy and beyond, with creativity, professionality

ITALY MY WAY

“Happiness is a journey, not a destination”

and elegance. Hope to see you soon,

Mother Therese of Calcutta

Arrivederci

Italy my Way has a unique approach to giving curiosities of the past: Italian markets, festivals,

NH Hotel Group is a consolidated and trusted operator,

celebrations, culture, gastronomy and art. A genuine suggestion of living, experience and sharing together. Yellow, the lemons of the Amalfi Coast Red, the passion for Piedmont wines Blue, the sea of Sardinia Green, the Tuscany hills Orange, the fruits of Sicily ...And many colors more.

Matteo Fiorentini

From North to South we enhance the natural

Regional Sales Manager Centre South Sales Department

happy. Close your eyes and dream with us.

Director of Sales

NH HOTEL GROUP

the sensations of the naive attractions and

beauties of Italy to fall in love with and be

Alessandro Galasso

leader in the urban segment in

a view to satisfying the needs of

Europe and Latin America where it

those seeking this level of service,

operates over 350 hotels. The hotel

but with the aim of surpassing their

in Italy offer superb comfort levels,

expectations. The hotels are set in

a broad and personalized product

primary locations such as Venice,

and service range and personal and

Florence, Rome, Milan, Genoa,

intimate guest care, not only with

Turin, Amalfi.

HEADQUARTERS MAGAZINE

Tiziana Fossile Sales Director

ROCCO FORTE HOTELS

Rocco Forte Hotels Italy are exquisite hotels in exceptional locations: from Florence to Rome, from Apulia to Sicily, each property is unique. Landmarks at the city’s best addresses Rocco Forte guests will experience heavenly retreats, secret gardens, celestial spas, rooftop bars and world-leading restaurants; a genuine individualized service and an easy atmosphere. The original design, alike in quality and comfort, in its exclusive Anglo-Italian

Alfredo Cannata Partner & Account Manager

SIMMETRIA

We do INCOMING MADE IN ITALY: we are the ones who unearth palaces, castles, private

Media Partner at IAH 2018 “I can assure our readers that at the end of the meeting, many people shook hands with each other, which was the original intention of the conference (and the ultimate objective of the meetings industry): to extend hands.” Marcel A.M. Vissers, Editor in Chief

and undiscovered places; we open the doors of museums, historical locations and institutions normally inaccessible. We can privatize whole districts of art cities for special itineraries to discover colors, flavors, perfumes, music and anything that can wake the 5 senses of a new, undiscovered country even for an

style has been created and refined over 4 generations

Italian. We take you to Venice, Rome, Milan, Florence,

in hospitality. Rocco Forte Hotels are enchanting

Verona, Turin, Naples, Palermo and to Amalfi Coast,

places, where design is never overwhelming and

Taormina, Matera, Capri, Salento Coast... also!

where returning guests always have something new or surprising to discover.

STARHOTELS Welcome to the world of Starhotels where hospitality goes hand-in-hand with the culture and style of beautiful Italy. From the uniqueness of its natural heritage to the splendor of its art treasures, from the grandeur of its music to the ever Alessandra Agostinis International Sales Manager

surprising ingeniousness expressed in the most diverse fields. Starhotels interprets these values with passion to offer its guests an exclusive experience in which excellence and the originality of Italian style are harmonious.

HOTEL CAESIUS THERMAE & SPA

BOLOGNA CONVENTION BUREAU

Bologna is the prestigious seat of knowledge,

12 Anna Bettelli

boasting the oldest University in Europe

Bologna provides the right atmosphere for

(1088), top quality cultural institutions

events that aim to combine meetings with

and world-renowned motor production

the experience of the real essence of Made

companies such as Ducati, Ferrari,

in Italy brand: culture, food, music and

Maserati and Lamborghini. Ranked as one

motors. Its international airport, just 7km

of the top EU cities in terms of quality of

far from the city center, directly connects

life, with its unique culinary passion and

Bologna with more than 100 world cities.

one of the best preserved medieval centers,

Bureau Manager

Europlan: a reference point

Astrid Stocker Owner

for the biggest European Tour

cultural, sports and food&wine

Operators (DMC). It focuses on the

itineraries, tickets for the plays in the

organisation and the planning of

Arena di Verona, tours and tastings

incentive, business group travels

in wineries, tickets for the amusement

and it guarantees a reliable and

parks of Lake Garda, lake excursions

professional service for every

on private motorboats, tickets for liner

destination and for every option that

traffic on the lakes, entrances to the

has been chosen by the participants.

botanic gardens and the villas of the

Accommodations, business travel,

lakes.

CONVENTION BUREAU GENOVA The city of Genova,

Marina Ferrari Operative Secretariat, Projects & Bids, Marketing & Communication

known as “La Superba” and

“caruggi”. With its abundance

also known as “the gateway to

of churches, museums, theatres,

Europe on the Mediterranean”

palaces, archives and libraries, it is

always excites at first sight with

truly a city of art: so much that from

its appealing contrasts: from its

July 2006 the “Strade Nuove and

geographical position between

the System of the Palazzi dei Rolli”

the sea and the mountains to the

entered the World Heritage List of

lights and the shadows enclosed

the UNESCO.

in its most intimate alleys called

PADOVA CONVENTION & VISITORS BUREAU Padova is an astonishing mix of artistic and cultural heritage. It is the perfect location for

You may have a pleasant walk

congresses, meetings and events

through the historical centre, with

thanks to a rich offer of hotels,

its arcades and squares overlooked

conference centers, historical villas

by the imposing Palazzo della

Laura Favaretti

and exclusive location for events.

Ragione, and have a break at the

Director

It is the city of St. Anthony, Giotto

Pedrocchi Café. The province of

and Galileo, as well as the Scrovegni

Padua extends from the Euganean

Chapel, the University and the

hills to the Venice Lagoon offering

Botanical Garden, UNESCO site and

breathtaking landscapes. The territory

location for event.

is embellished with walled towns and timeless villages.

PORTO ANTICO DI GENOVA CENTRO CONGRESSI A few steps away from the historical downtown area, Alberto Cappato General Manager

and the heart of the new Genoa is Porto Antico, a spectacular “square” on the Mediterranean Sea. A city inside the city, where you can have fun, work, meet people. It is an extraordinary location, a spectacular backdrop enhancing every experience, a unique urban setting venue for events.

RIVA DEL GARDA CONGRESS CENTER Riva del Garda, with its lush Mediterranean vegetation, enjoys a year-round mild climate, thanks to the stunning mountains that shelter it from the northern winds. The town and the surrounding area are characterised

Stefania Rosa Congress Sales Manager

by castles, museums, historical buildings and natural landscapes of unforgettable

Piero Bonasegale

beauty. The culture traditions are diverse, due to the wide variety of different influences, especially foreign, over the years: this makes the area a welcoming and international destination.

General Manager

VILLA ERBA SPA Lake Como is a unique territory, located between the provinces of Como and Lecco: two cities connected by a legendary lake, which has always amazed well-known personalities from all over the world. A great variety of landscapes and cultural, artistic or culinary itineraries make Lake Como the perfect destination for all seasons, with a wide range of activities to be held from the mountains to the lake. Very close to Milan and only 30 minutes drive from Malpensa International airport, Lake Como is a territory to learn, explore and experience.

ENIT

For IAH 2018 “In the last year, ENIT has relaunched a vigorous promotion campaign on a global level identifying the most qualified B2B events on offer. Italy at Hand is without doubt one of these events. We are pleased to support and see it grow.” Giorgio Palmucci, President

TURISMO TORINO E PROVINCIA CONVENTION BUREAU Torino is like an “open air museum” with squares and palaces that witness over 20 centuries of history. It has a wide cultural offer with over 40 museums (the most important Marcella Gaspardone Marketing and PR Manager

one is the Museo Egizio, the world’s the oldest museum devoted entirely to ancient Egyptian culture) and the Royal Residences, inscribed on the UNESCO list of World Heritage Sites. Torino and Piedmont region have also an extraordinary food and beverage tradition famous for white truffle, Barolo wine and gianduja chocolate.

FIRENZE FIERA CONGRESS EXHIBITION CENTER

COURTYARD BY MARRIOTT ROME CENTRAL PARK

An exclusive district with three venues, ready for your event...

The Courtyard by Marriott Rome Central Park, a trump card!

Fortezza da Basso: since the Medici period has witnessed the

In a green city oasis just a few minutes from St. Peter’s Basilica, the Courtyard

most influential events. Palazzo dei Congressi: state-of-the-art

by Marriott Rome Central Park is the optimal solution for meetings and Antonella Ferro General Manager

conferences. In addition to numerous corporate events, the structure is also a reference for important international events, both sporting and musical, thanks to its proximity to the Foro Italico, the Olympic Stadium and the Auditorium

technology in a 19th century Villa featuring a tiered Auditorium Annarita Buracchi

for 1,000 people. Palazzo degli Affari: 5 floors for a total of

Business Development & Marketing

1400 sqm, all you need to plan your next event in a flexible and renovated building ready by 2020. A unique location in

Parco della Musica.

the world, in the heart of Florence!

PALAZZO NAIADI ROMA THE DEDICA ANTHOLOGY

FIRENZE CONVENTION BUREAU

With its unique place in history

Florence is famous as being one of the most beautiful and visited art cities in the world,

Ilenia Pasi Sales and International Events

– and the evidence all around you today – it

fountains. Your children will enjoy the park

would take a lifetime to know Rome properly.

at Villa Borghese, and understand what it

Which is why you need us, as your essential

meant to be a gladiator when they walk into

an open-air museum, placed in the UNESCO’s

these reasons, the city usually attracts 20%

partners-in-the-city, to help curate your time.

the Colosseum. Stroll the illuminated banks

World Heritage List. The city is easy to reach

participants more than other destinations during

You might wish to devote a day to St Peter’s,

of the Tiber at night, linger on the Spanish

and the International airport is only 5 km

international events. Today Florence is also

the Vatican City and Sistine Chapel; or

Steps, delve into the old-style restaurants in

from the city centre. Florence has become

living a new life as an inspiration for movie

exploring the artistic and architectural

Trastevere, shop until you drop – and finally, in

more popular than ever with an increase

directors because its vibrant historic centre is the

heritage of Michelangelo and Bernini, through this most romantic of cities, you’ll understand

in both leisure and business tourism. For all

perfect set for any type of event.

renaissance and baroque churches and ornate the meaning of living life to the full.

Claudio Schenardi Director of Sales

PARCO DEI PRINCIPI GRAND HOTEL SPA

Francesca Capone Benazzi Sales Manager

Parco dei Principi Grand Hotel & Spa is the only urban resort of Rome.

Rome is the eternal city...

A unique place where to live and feel the historic romance of the Eternal

… It has been the city of pilgrimages,

City. An oasis of calm yet an heartbeat walking distance from the timeless

the Grand Tour, the Colosseum, the

charming city center. Centuries of history, art, architecture and botanic

Vatican. Think of luxury shopping

gardens await Parco dei Principi’s guests with stunning experiences and

and food to die for. If you need more

excitement. Because Rome is not like any other city. Rather it is a big open-air

reasons, it has the allure of the blend

museum or a boundless living room that shall be crossed on ones tiptoes and

of the very old with the absolutely

shared with your loved ones.

modern, it has great museums, Onorio Rebecchini President

ROME & LAZIO CONVENTION BUREAU

galleries, bookshops, music and venues. In Rome you will never be bored. The amazing thing is that it is not only history but it is a modern capital city woven onto ancient fabrics and historical sites.

SHERATON PARCO DE’ MEDICI ROME HOTEL Rome has always been a dream destination in the World.

Exhibitor IAH 2018 “I miei complimenti a TUTTA la squadra di lavoro ed un Tiziano Sfrezzichini

ringraziamento speciale alla

Sales Representative

destinazione! Italy at Hand è stato

Roman Empire and actual capital of Italy. As one of the biggest centers for Art and History in the World, it is one of the most

organizzato alla perfezione.

inspiring and romantic city which should be

Parola di (ex) meeting Planner!

visited at least once in the life.

Godetevi il successo più che potete, ve lo meritate tutto!” G. L., Managing Director

SHERATON ROMA HOTEL & CONFERENCE CENTER

REGINAL HOTELS

HOTEL ROMA AURELIA ANTICA HOTEL CAPANNELLE APPIA ANTICA Rome is considered one of the most beautiful cities of the world Laura Nicolosi Head of Sales Reginal Hotels

One of the first hotels to host large, international conferences, it has maintained its prominence

conference facility, consisting of

since opening over 30 years ago.

30 variably sized meeting rooms,

Renowned for their friendliness

including a multifunctional ballroom

thanks to its ancient origins and undoubted beauties. Starting from the concept

and high-end service, the team

hosting up to 2,000 guests, and

of Beauty and Art, a couple of years ago we gave the opportunity to a team

at Sheraton Roma delivers an

smaller areas where a maximum of

Nino Polito

exceptional experience, in true Italian

30 people can converge at short

Director of Sales

fashion. A favored venue across Italy,

notice to meet.

of international young Street Artists to transform our Hotels into real open air Museums of Hospitality! Thanks to those artists we have now very creative facades in our building and an entire guestrooms floor dedicated to this new trend. We love make our guests astonished and we are honoured to offer an unique experience of accommodation in Rome!

the hotel has a versatile 5,000m2

CONVENTION BUREAU NAPOLI

EXPERIENCE HOTEL SU GOLOGONE Su Gologone is set between heaven and earth, sea and mountain.

With a 2,500-year-old eventful history

Giovanna Lucherini Managing Director

From the hotel, you may

creating interiors which feature the

easily reach the sea, ancient hamlets,

works of major Sardinian artists and

Napoli is a perfect MICE destination

gastronomy, the qualified hospitality

archaeological sites, beautiful trekking

furnishings made in Su Gologone’s

since it boasts one of the worldwide

are the main features of this authentic

routes, and cultural landmarks.

own Botteghe d’Arte. She also

most valuable heritage, breathtaking

city where you can do any activity...

Travellers are welcomed by Pasqua

designed alfresco settings such as

landscapes and centers of excellence

except skiing!

and her daughter Giovanna.

the Terrazzo del Sogni, Terrazzo dei

in education, research, art, science

The International Airport is located 5

Giovanna has transformed the hotel

Desideri and Magico Tablao bar.

and design. The sunny weather

km away from the city center.

all the year round, the lifestyle, the

Massimo Zirone

into a world-renowned destination,

MICE Manager

F.A. TRAVEL DMC Bring your Event by the emerald sea Sardinia: where the crystal clear water of the sea almost seems to be the masterpiece of an artist. An ideal location for conferences, meetings and product launches. Here, cocooned by a mysterious and millenary past, we will organize your important events. Sardinia is the ideal location for test drives, incentives, events, themed nights and so much more. And then… Andrea Atzeri

enjoy an amazing dinner on the beach, under the

CEO FA Travel

enchanting starlit night sky. Charming, Reliable, Nearby, Exciting, Unforgettable: Destination Sardinia and FA Travel D.M.C. are all this and much more.

HORSE COUNTRY RESORT CONGRESS & SPA

DUE LUNE RESORT GOLF & SPA Green oasis, dominates the beaches,

The Horse Country Resort is established on the the west coast of Sardinia

the archipelagos and the North coves, from Capo Coda Cavallo up to the Costa Smeralda. It is also an ideal starting point for exploring the south of northeast coast, from S. Teodoro to the Gulf of Orosei. The hinterland is rich in important archaeological sites - such as the Nuraghic sanctuary of Cabu Gian Paolo Fumagalli

Abbas, the Pedres castle, the &quot;tombs

General Manager

of giants&quot; in Arzachena territory - and beautiful natural parks.

Gabriele Vitaggio Director

immersed in a secular pine forest.

and authentic holiday, where

The Resort is directly on the sea with

the sea and the unique natural

a long beach of white sand.

environment are the frame.

The surrounding eco-system is

The Horse is the element that

populated by pink flamingos and

distinguishes an original holiday for

rare endagered species. Horse

all, and that will give you a unique

Country Resort offers an exciting

experience that will remain in time.

MOBILITY Roma offers an extraordinary number of transport connections. The capital can be reached using airports,

WHY ROME

train stations and motorways. All these options guarantee that the city can be reached quickly and efficiently. The city

HISTORY Rome is the city of eternal charm. Its most striking feature is

has three metro lines, plus tram and public bus routes. This year Roma Fiumicino Airport has won, for the second time, the title for “Best European Airport”.

that everywhere you turn your gaze, there is always something

interesting to see or do. Rome has thousands of years of history. It was the first great metropolis built by humanity. Its historical centre boasts the highest concentration of monuments and archaeological sites in the world.

NATURE Lakes, countryside, mountains and sea are all very close to Roma. Lazio’s many cities of art make it an ideal place for getting around at a leisurely pace.

CONNECTION Rome also boasts a port in nearby Civitavecchia. This is a departure and arrival point for cruises in the Mediterranean, as well as ships to and from neighbouring Sardinia. The largest Italian railway station is Roma Termini. It is second in Europe for passenger traffic, with 850 trains a day.

THE MOST INTERACTIVE MICE EVENT EVER

EVENT PROGRAMME 7

NOV

WELCOME TO ROME 6.15 pm OPENING NIGHT PALAZZO COLONNA & GALLERIA DEL CARDINALE

NOV

9.00 am WELCOME & BUSINESS MEETINGS AUDITORIUM PARCO DELLA MUSICA Foyer Sinopoli & Archeological Foyer

12.30 pm NETWORKING LUNCH AUDITORIUM PARCO DELLA MUSICA Guest Room

1.30 pm INTERACTIVE & FUN ACTIVITIES THROUGHOUT ROME

7.30 pm GALA DINNER & AWARD LA NUVOLA

NOV

9.30 am BUSINESS MEETINGS AUDITORIUM PARCO DELLA MUSICA Foyer Sinopoli & Archeological Foyer

1.00 pm CLOSING CEREMONY AUDITORIUM PARCO DELLA MUSICA Guest Room

3.00 pm END OF THE EVENT TRANSFER TO AIRPORT & POST-TOURS

For further information, please check the detailed programme.

BUSINESS AREA MAP Guest Room

CONVENTION BUREAU ITALIA

ROME & LAZIO CONVENTION BUREAU

GVST GROUP

26 35 34

32 29

LEGEND

Sinopoli Foyer

NORTH

28 27

CENTRE 12

SOUTH & ISLANDS

14 11

ITALY

2 1

rch

o l o e

Fo l ca

yer

24 23

17 18

7 6

16 9

19 20

22 21

WELCOME DESK

CONVENTION BUREAU GENOVA PORTO ANTICO DI GENOVA

VILLA ERBA SPA

TURISMO TORINO & PROVINCIA CONVENTION BUREAU

6 7

ROCCO FORTE HOTELS

MILAN MARRIOTT & ROME MARRIOTT PARK HOTEL

EMI DMC ITALY

9 10

ITALY MY WAY

SIMMETRIA IMMAGINE & COMUNICAZIONE SRL

NH HOTEL GROUP

EGA WORLDWIDE CONGRESSES & EVENTS

14 15

GRUPPO UNA

IHC - ITALIAN HOSPITALITY COLLECTION

17 18 19 20

ESCAPADE IMC

CONVENTION BUREAU NAPOLI

HORSE COUNTRY RESORT CONGRESS & SPA

EXPERIENCE HOTEL SU GOLOGONE

FA TRAVEL

DUE LUNE RESORT GOLF & SPA

C-HOTELS

INCOMING ITALY DMC

STARHOTELS EVENTS IN & OUT ALITALIA

COURTYARD BY ROME MARRIOTT CENTRAL PARK PALAZZO NAIADI, THE DEDICA ANTHOLOGY

SHERATON PARCO DE' MEDICI ROME HOTEL

PARCO DEI PRINCIPI GRAND HOTEL&SPA ROMA

REGINAL HOTELS

FIRENZE CONVENTION BUREAU FIRENZE FIERA

SHERATON ROMA HOTEL & CONFERENCE CENTER

PADOVA CONVENTION & VISITORS BUREAU

RIVA DEL GARDA CONGRESS CENTER

HOTEL CAESIUS THERMAE & SPA

BOLOGNA CONVENTION BUREAU

ICONS LEGEND

Airline

Local Convention Bureau

Congress Center

Professional Congress Organization

Destination Management Company

Top Agency

Destination Management Organization

Top Provider

Hotel Chain

Venue

Hotel

INTERVIEW EXCLUSIVELY FOR ITALY AT HAND’S MAGAZINE The Business Plan of ENIT includes the Meeting Industry as one of the most

nature, evocative and easily accessible destinations, and a variety of experiences

interesting sectors on which to highly invest. Could you tell us the reasons for this

for every target.

strategic decision? In a context that considers an increasing global competition, as in both big Italy is the sixth Country in the world and fifth in Europe, for number of meetings,

congresses and small events, how does Italy place itself?

after USA, Germany, Spain, France and UK. In less than ten years, Italy has become a tourism benchmark and

Italy boasts a strategic position, in the heart of the Mediterranean Sea,

one of the main European destinations for bleisure trips,

representing an easily accessible destination, counting also on an efficient high-

combining business meetings with a visit to one of the most

speed railway: more than 16K km of rails, with stations all around the Country.

beautiful destinations in the world. The Meeting Industry

Flying is also very easy. With 31 airports and more than 13 low-cost airlines,

contributes to the increase of the value of the tourism

Italy is a destination accessible to all businessmen with not much time available.

supply, in line with the objectives of ENIT – National

Moreover, it is the ideal destination for those trips that combine business and

Tourist Board, and it also allows to add value to those

Italian style. The Made in Italy and the big variety of the supply offer allows to

areas which are less involved in other tourism segments.

combine the qualitative requirements of the international professionals with the

ENIT’s Triennial Plan has set as primary objective a value

Italian typicality, the Italian brand preserves its appeal, making our products even

increase, a development of all those elements fundamental

more desirable abroad.

for the growth of the Italian sustainable tourism, global

Giorgio Palmucci President ENIT

leader in the industry. The Meeting Industry represents 20%

Italy at Hand has been established, right from the beginning, as a top event for

of the Italian tourism, it has great growth potentialities and

the promotion of Italy in the MICE industry. What do you see for the future of this

it is fundamental for the increase of the revenue and for

activity?

the development of the international tourist expenditure. Italy perfectly responds to the necessities of this new

Right from its first edition, Italy at Hand has represented not only a valid tool for

business segment and it integrates Events with a multitude of standards for the

all the participating businesses, but also a concrete promotional opportunity for

good living, culture, well-being. The bleisure formula is also a way of including

the entire Italian destination. The aim of the Italian National Tourist Board is in

family in one’s own job, so to not exclude her and not focus only on the carrier.

fact to support the event, in order to continue its growth and to make it, more and

For this, as well, Italy is the perfect destination for families. Combining work and

more, not only an unavoidable appointment for all the promotional and sales

time-off is something that ENIT really cares about, offering Italian less known,

strategies of the Italian professionals, but also an opportunity for the international

sustainable, itineraries and guaranteeing, with its own locations, entertainment

clients to live directly the excellences of our regions.

and the discovery of iconic places, symbols of an everlasting era, art cities,

ALITALIA

SERENA TORRESANI - Key Account Commercial Partnerships Email: serena.torresani@alitalia.com - M: +39 335 7036196

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C-HOTELS

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“Alitalia - Società Aerea Italiana, promotes the “Best

Florence - Hotel Ambasciatori, Hotel Diplomat, Hotel

Italian Experience” from the moment passengers step

Club and Hotel Joy: 450 rooms, all renovated in a

on-board. Alitalia is the Italian largest airline, with its

modern and elegant style in a single central pole in

100 destinations, over 4,300 weekly flights and 150

Florence. Santa Maria Novella Convention Center is the

routes reached in 2019, and boasts one of the most

ideal place to host events (from 10 to 180 people)

modern and efficient fleets in the world.

with over 370 square meters consisting in exhibition

During the last edition of the Italian Mission Awards

and convention spaces.

2019, Alitalia was appointed by business travelers,

The main meeting room is modular according to every

preferred carrier for flights in Europe and to the

need. Divisible into five meeting rooms of different

Americas, receiving the awards for “Best business

sizes, with daylight and perfectly equipped, ideal for

class”, “Best airline for business travelers - routes

conferences, product launches and showroom.

to Europe” and “Best airline for business travelers -

Rome - Hotel Fiume: 57 rooms, has a modern and

routes to the Americas”.

functional meeting room and another one, cozy and

When traveling with Alitalia, part of the Italian

curated, ideal for small meetings.

experience is created also by the Casa Alitalia Lounges

Club House Hotel, with 105 rooms completely

with their elegance in a comfortable and welcoming

renovated, next to Cornelia Metro Station.

setting. Casa Alitalia lounges in Rome Fiumicino

Milan - Hotel Atlantic, 62 rooms, provides 2 meeting

Airport and other Italian airports have been completely

rooms and it is the perfect place for small encounters,

renovated to embody a new hospitality concept

corporate events or business meetings. Another

centered on the idea of an Italian home, reuniting the best “Made in Italy” elements.”

alitalia.com

CRISTINA GRUMEZA - Corporate & MICE Sales Executive Email: sales1@c-hotels.it - M: +39 345 1012723

propriety, Hotel Comtur, situated in the hinterland.

c-hotels.it - meetings@c-hotels.it

BOLOGNA CONVENTION BUREAU

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CONVENTION BUREAU GENOVA

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Bologna Convention Bureau is a network that includes

Convention Bureau Genova is the institutional point of

the most qualified suppliers involved in the events

reference for those who want to organize an event in

industry of Bologna Metropolitan Area, more than 70

Genova and it is the focal point of the city’s congress

partners, from congress centres to historical,

system, always offering high quality services and

multifunctional and unconventional venues, meeting

facilities. The Society was founded in 1998 to

hotels, PCOs and services providers - we represent the

promote the congress tourism of the city; it offers all

best that the destination can offer.

the services related to the MICE sector, from hotel

Our mission is to support you in planning and realizing

accommodation to conference rooms, from catering to

your events in Bologna.

supporting facilities. Convention Bureau Genova works

With our in-depth knowledge of all the destination

with the aim to make easy the job to all who are

possibilities, we represent one stop point of

involved in the organization of events by offering the

information providing you with: free advice, full venue

following services free of charge:

finding service, help with finding the best suitable

• preparation and presentation of customized

solutions and local suppliers, organization of site

candidatures; • selection of conference venues and

inspections, bid assistance, comprehensive planning

hotel and verification of availability and quotations;

toolkit and promotional materials, relationship with

• hotel booking service; • formulation of cost

local authorities, support for social programs, pre- and

estimates; • organization of fam-trips, co-ordination

post-conference tours; any kind of help you may need

and planning of inspection visits in Genova;

to get the most out of Bologna.

CBG has signed an exclusive agreement with the City

MLADAN MISKELJIN - International Development Email: mladan@bolognawelcome.it - M: +39 348 25 93 741

MARINA FERRARI - Operative Secretariat, Projects & Bids, Marketing & Communication Email: info@cbgenova.it - Ph: +39 010 5761975

bolognaconventionbureau.com - bcb@bolognawelcome.it

cbgenova.it - info@cbgenova.it

Municipality, which provides a range of benefits for operators who wish to organize their event in Genova.

CONVENTION BUREAU NAPOLI

DUE LUNE RESORT GOLF & SPA

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Convention Bureau Napoli is a private network of MICE operators who represent the Neapolitan meeting industry excellence. Our aim is promoting the city as a destination for conferences, conventions, incentive

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Due Lune Resort Golf & Spa is located in one of the most beautiful spots of Sardinia.

RESORT GOLF & SPA

The hotel is directly by the seaside, with 65 double

SARDINIA

rooms overlooking onto the green, flowery meadow,

and events, as well as offering free and neutral advice

with air conditioning, TV, telephone, minibar,

for professionals interested in organizing a meeting

panoramic restaurant, bar, spa and private beach.

in Naples. CBN works side-by-side with the most

The ideal location to practice sports, the most

important hotels, meeting planners and suppliers,

important of which is golf at the Golf Club Puntaldia

transport and catering companies in order to support

(50 mt. away from the Hotel). With its 9 hole golf

every stage of your event organization in Naples.

course the Golf Club Puntaldia is unique in Italy for its

CBN boasts among its partners the main conference

spectacular and breathtaking panoramic view

centres and some of the most fascinating

along the shore.

unconventional venues in the city, from catacombs to historical buildings, museums and churches. Our team is at your disposal to reply to your Request for Proposal and supports you with site inspections, bid-books, promotional materials, contacts with local authorities and Institutions. Whatever your business event needs, use our free-of-charge service to get the GIOVANNA LUCHERINI - Managing Director Email: g.lucherini@cbnapoli.it - Ph: +39 081 7896 736

ANNA FUMAGALLI - Hotel Manager E-mail: anna@duelune.com - Ph: +39 0784 864075

most out of Naples.

cbnapoli.com - info@cbnapoli.it

duelune.com - info@duelune.com

COURTYARD BY ROME MARRIOTT CENTRAL PARK

EGA WORLDWIDE CONGRESSES & EVENTS

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In proximity to Foro Italico, Olympic Stadium and

Founded in 1965 by Emma and Cristina Aru,

Auditorium Parco della Musica, walking distance from

pioneers of the Italian Congress Industry, Ega is

“Gemelli” train Station and 15 minutes from Vatican

highly specialised in institutional and governmental

City, the hotel has 162 spacious rooms with terraces,

meetings, international association conferences and

overlooking S. Peter ‘s Dome and Pineto Park.

corporate as well as public events. Today Ega, is led

For your conferences and events, 11 meeting

by Claudia Maria Golinelli, ordinary professor of event

rooms up to 300 delegates and 700 total capacity,

management at the University of Rome Tor Vergata.

independent entrance, natural light, AV fully equipped,

A team of more than 30 meeting professionals

Videowalls, wide Foyers, exhibition area, 2 restaurants

with multi-years’ experience have all the passion to

“ Il Pineto” and “Il Moscati Bar Bistrò with large and

organise memorable events. The continuous training

green terraces, for lunches and exclusive indoor and

certified by IAPCO, the international dimension

outdoor dinners.

constituted by the INCON membership with a presence

A Fitness Centre 1000 sqm is adjacent to the hotel,

in 93 cities all around the world and the propensity to

garage, parking area, gift shop, hairdresser & beauty.

listen to the needs of the clients and the innovative

The Courtyard by Marriott Rome Central Park is one

spirit make Ega an outstanding partner for any kind

step away from Ponte Milvio, the young Roman

of event. Recent highlights of Ega’s long-standing

nightlife’ hub.

company history are the EXPO 2015 in Milan, the G7 Conference 2017 in Taormina and the organisation of the World Congress WAIMH 2018 in Rome.

SIMONA FERRO - Director Of Sales & Marketing Email: simona.ferro@hotelcentralparkroma.com - M: +39 349 3059760

CINZIA NADA - International Business Development Manager Email: nada@ega.it - Ph: +39 055 2988135 - M: +39 366 6764858

marriott.com - reservations@hotelcentralparkroma.com

ega.it - ega@ega.it

EMI DMC ITALY

CHANTAL FIORELLI - Owner/President Email: cfiorelli@emi-dmcitaly.com - M: +39 348 6013161

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EXPERIENCE HOTEL SU GOLOGONE

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Outward-looking and visionary, EMI-Dmc Italy is

Set amid the magical landscape of Sardinia, in

specialised in creating incentives, meetings and events

the heart of the Barbagia, Su Gologone, Sardinia’s

throughout Italy. The staff’s international background

top country lodge, is surrounded by a 10-hectare

lends all operations a progressive outlook, while

private park, lush greenery and basks in a stunning

its emphasis on professionalism and continuous

countryside setting. But it’s more than a hotel:

improvement results in a fusion of global best

dedicated to bringing the best of Sardinia to guests,

practices. More than two decades’ worth of industry

it’s a colour-drenched oasis of authenticity, art and

expertise and area knowledge enables the company

beauty. Unique experiences and a flawless service,

to forge lifelong partnerships by creating cost-effective

enriched by exquisite culinary delights embodying

and unique solutions (that directly reflect the client’s

excellence. Time to make new discoveries and to

needs). Well respected in the Industry (SITE - ADMEI

relax, moments of pleasure, spirituality and fun: your

- FICP) and with a proven record of financial stability,

memories will be even more intense, unique and

EMI-Dmc Italy is well-placed to offer comprehensive

unforgettable. Tradition, cuisine and unique design are

services from start to finish: Elite Accommodation

the hotel’s X-factors. Hammocks and cushy intimate

| Streamlined Logistics and Transportation;

nooks, candles and lanterns add to the romantic,

Unconventional Conference Venues | Cutting Edge

laid-back atmosphere. Evenings at the hotel are pure

Technological Equipment; Gifts & Awards |Spouse and

magic: watch the sun set over the mountains from the

Social Programmes; Inventive Team Building Activities

herb garden, just as hundreds of tiny LED lights flicker

| High-end Entertainment & Private Fashion Shows;

like fireflies.

Exclusive Access & After-hours Visits | Gala Dinner. All the above and much more!

emi-dmcitaly.com - info@emi-dmcitaly.com

MASSIMO ZIRONE - MICE Manager E-mail: info@sugologone.it - Ph: +39 0784 287512

sugologone.it - info@sugologone.it

ESCAPADE IMC

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EVENTS IN &OUT

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For over 35 years we have organized meetings,

Founded in 2003 by experts in events industry, Events

incentive trips, congresses and product launches in

In&Out is one of the first and most awarded DMC

Italy for the most prestigious brands in the world.

in Italy. It plans and organizes any kind of corporate

The key to our success is being able to combine

events: motivational and special events, team building

reliability, the perfect knowledge of all Italian

activities, tailor made tours, weddings, eco-tour,

destinations and the efficiency of consolidated

eno-gastronomic activities, conventions, product

processes with the ability to dream of an event outside

launches, meetings, conferences, incentive trips. It is

the box. Our international clients, so various in their

associated to the Event Industry Council, international

needs and requests, allowed us to challenge ourselves

point of reference for all the issues of corporate

with many different formats. We acquired that

social responsibility in the meeting industry, both

precious sensibility which allows us to be on the same

environmentally and socially.

wavelength of our clients.

It is associated to SITE (Society for Incentive Travel

We listen and act, managing at best the complexity

Excellent), a global network of incentive travel

of our Country which has a lot to offer, but where a

professionals with 2500 members in 90 countries.

deep knowledge of social and bureaucratic mechanism

Annamaria Ruffini, President &Ceo at Events In & Out,

is required to guarantee success. This is what we love

was Global President in 2018 now, as past president,

about our profession and it is what allows us to be a

is on the board of directors.

partner rather than a simple supplier! MARTINA RUSSO - CEO Email: martina@escapade.it - M: +39 05093121

SABA SALLUSTIO - Sales Development Manager E-mail: s.sallustio@eventsinout.com - Ph: +39 06 68133619 - M: +39 334 6531961

escapade.it - info@escapade.it

eventsinout.com - info@eventsinout.com

FA TRAVEL DMC

SILVIA BAITA - Project Manager E-mail: silvia.baita@fatravel.it - M: +39 339 5959035

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FIRENZE FIERA CONGRESS & EXHIBITION CENTER

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Experience, talent, creativity, knowledge of the area

Firenze Fiera Congress & Exhibition Center is a unique

are the key features that allows FA Travel D.M.C. to

location in the world, in the heart of Florence.

provide a tailor-made service for the organization of

An exclusive area, a group of three venues located next

events in Sardinia (Cagliari, Olbia, Costa Smeralda,

to each other to satisfy every need:

Alghero, Villasimius, Pula, Chia). Aimed primarily at

- A masterpiece of Renaissance architecture, the Fortezza

companies that choose Italy and Sardinia as ideal

da Basso has an overall surface of over 80,000 sqm,

and picturesque setting for their events, congresses,

of which 55,000 are roofed, combining perfectly

corporate incentives and product launches, FA Travel

restored historic locations (the Monumental Area or the

DMC ranks as one of the most reliable on the market.

Polveriera) and modern pavilions such as the Spadolini

The creation of a convention and all event planning

and the Cavaniglia.

services are focused on the full customer satisfaction,

- Palazzo dei Congressi hosted in Villa Vittoria, a

starting from finding the right location for the event,

historical 19th-century villa, combines ancient and

going through its development, execution and

finely furnished halls and modern, functional premises

consequent follow up post event.

such as the beautiful Auditorium, which can host up to

Our priorities as a destination management company are:

1,000 people.

- Anticipate and meet the needs and desires of

- Palazzo degli Affari is a flexible and multifunctional

customers;

venue, structured on 5 levels, with an overall capacity of

- Create great value added DMC services in Sardinia;

1,800 people.

- Communication, creativity, professionalism;

Our venues are ideal locations to organize any type of ANNARITA BURACCHI - Business Development & Marketing Email: buracchi@firenzefiera.it - Ph: +39 055 4973243 - M: +39 334 6171299

- Excellent local knowledge of the area;

fatravel.it - dmc@fatravel.it

event: conventions and meetings, training courses, music events, shows, corporate parties and gala dinners.

firenzefiera.it - info@firenzefiera.it

FIRENZE CONVENTION BUREAU

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GRUPPO UNA S.P.A.

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Operating since 1995, Destination Florence

Gruppo UNA is the largest hotel chain in Italy, the

Convention and Visitors Bureau is the official

prestigious result of the merger of two major hospitality

destination promoter, whose aim is to promote

groups - Atahotels and UNA Hotels and Resorts. Gruppo

Florence as an ideal city for hosting international

UNA opens the doors to your very own Italy with three

events and congresses.

distinct hotel collections: luxurious and characterful

The aim of the MICE division, Firenze Convention

UNA Esperienze exceeds the expectations of even the

Bureau, is to increase quantity, quality and importance

most demanding guests, while elegant UNAHOTELS

of events, conferences to be held in the city, offering

showcases an authentic variety of the finest comfort

the best services and rates thanks to the support of

Italy has to offer, and smart UNAWAY promises

more than 300 partners.

guests urban practicality and flavour. Available in 19

Firenze Convention Bureau offers expert solutions

destinations and 10 regions, with more than 5000

for corporate, associations and independent meeting

rooms in 38 properties, Gruppo UNAâ&#x20AC;&#x2122;s profound sense

planners in order to support them on the venue

of hospitality and strong link with the territory are

selection process and planning. It can provide all the

its main driving forces. The philosophy of the chain

information about the city, including: accommodation

is to offer a unique experience, whether it is a stay

and transportation facilities, lists of local suppliers such

on a business or leisure trip. Rooted in its past, the

as PCOs and DMCs, hotels and unique venues as well

group celebrates the unique history and culture of its

as many other services for the realization of the best

locations, while ensuring its guests a true experience

event in Florence.

of Italy, both modern and eternal. Choosing Gruppo

ILENIA PASI - Sales and International Events - Destination Florence Convention & Visitors Bureau Email: i.pasi@conventionbureau.it - Ph: +39 055 2988135 - M: +39 339 4878120

DARIO INDOVINO - MICE Sales Manager Email: d.indovino@gruppouna.it - M: +39 349 2642290

conventionbureau.it - firenze@conventionbureau.it

gruppouna.it - sales@gruppouna.it

CLAUDIA VANNI - MICE International Sales Director Email: C.Vanni@gruppouna.it - M: +39 348 6424463

UNA, you will be sure to enjoy an unforgettable taste of Italyâ&#x20AC;&#x2122;s welcoming, elegant lifestyle.

GVST GROUP

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HOTEL CAESIUS THERMAE & SPA

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A profound international background, passion and

At Hotel CĂŚsius ThermĂŚ & Spa Resort striving for

versatility in designing and seamlessly managing

excellence is a constant practice. The hotel is located

events from North to South of the boot, have made

in front of Lake Garda (only 25 km from Verona

of GVST the advisor and partner of choice of many

downtown and more than 1 hour from Venice city

organizations looking for innovative experiences,

centre), surrounded by 5 swimming pools and a huge

commitment to sustainability, Italian style and

garden of 40.000 smq.

rigorously managed quality.

The hotel features three restaurants, a wine bar, two

Let us share our over 25 years of knowhow and

bars, a well- equipped Wellness Center, an exclusive

experience in the event industry to surprise and assist

Beauty Farm, a Thermal Centre, an important

you through successful meeting design and time

Ayurvedic Medicine Center, which is one of the most

saving procedures that will make you feel at home,

complete throughout the country, and a fantastic multi-

away from home. Let us inspire and delight you so

functional Congress Center.

that you sense the authenticity of our fascinating

The Caesius Congress Center is situated in a dedicated

landscapes, our world renown flavours and our human

hotel wing. An entire floor is dedicated to MICE

heritage.

events offering 7 rooms for conferences, meetings, trainings, team building, seminars, congresses and ceremonies. A venue with experienced technicians, latest technology, underground parking for 200 cars, a large outdoor car park and transfer services to render

ANDREA VERNENGO - CEO E-mail: andrea@gvst.it - M: +39 348 4101764

FABIO TURRINI - Sales Mice Manager Email: salescaesius@europlan.it - Ph: +39 045 7219746 - M: +39 337 1677089

gvst.it - info@gvst.it

caesiuscongresscenter.com - congresscaesius@europlan.it

HORSE COUNTRY RESORT CONGRESS & SPA

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the arrival of participants as easy as possible.

INCOMING ITALY DMC

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Horse Country Resort offers to his Guests the

We are a young and creative DMC, specialized in

opportunity to stay in 315 rooms located in 4 different

MICE, leisure groups and a la carte services for

hotels surrounded in 3 hectares of garden and 58

individuals. The company has been established in

villas located in a lush pine forest.

2013 through the vast know-how of its founders,

More than 900 beds are distributed in charming rooms

tourism professionals with over 25 years of experience

equipped with all comforts: private bathrooms,

in some leader inbound operators in Italy.

telephone, TV, air conditioning, safe and minibar.

Thanks to the hard work and effective solutions

The Resort is composed of: 4 Restaurants, 4 Bars,

proposed to our clients in these years, we have lived

Equestrian Center, 2 outdoor pools, Private Beach,

an annual growth of over 100%, for three years

Shop Info Point, Animation, Multipurpose Field, Free

in a row. A solid relationship with local providers,

Wifi, Car and Bicycle Rental Private Parking Laundry

professional tour guides, best restaurants and venues,

Service, Pet Area and Conference Center with a

as long as being official operators for the main

capacity of 1000 participants and modular rooms of

monuments and touristic attractions, and a continuous

different sizes.

selection of locations and unique experiences, set us as a full service DMC prepared to operate at all levels of the tourism industry. Our company has been selected by leader industry enterprises to organize their events in Italy, and it is the local partner for some of the most important sport

GABRIELE VITAGGIO - Director Email: Direzione@horsecountry.it - M: +39 338 4102701

PEDRO MARUGAN - CEO E-mail: pmarugan@incomingitaly.com - Ph: +39 06 64467082

horsecountry.it - info@horsecountry.it

incomingitaly.com - groups@incomingitaly.com

professional teams in the world such as FCBarcelona or Real Madrid.

ITALIAN HOSPITALITY COLLECTION

CARLA CANTARELLA - Director of Conference & Events Email: carla.cantarella@ihchotels.it - M: +39 333 3491028

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MILAN MARRIOTT HOTEL & ROME MARRIOTT PARK HOTEL

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Italian Hospitality Collection is a portfolio of hotels,

The Milan Marriott Hotel greets travellers with

resorts and spas that embodies the true spirit of Italian

traditional elegance and a modern sense of style.

hospitality. Chia Laguna is set in the Island of Sardinia,

321 refined rooms and suites offer all the comforts

with an endless stretch of beautiful Coastline. 4 hotels

of home. La Brasserie de Milan, our signature

with 425 rooms, a conference centre with 7 meeting

hotel restaurant, serves a taste of Italy and the

rooms up to 1.000 people, Le Massif is located in

Mediterranean. Featuring 25,000 square feet of

Courmayeur, in the heart of the Alps on the slopes of

flawless event space and free Wi-Fi in the hotel lobby,

Mont Blanc. It has two exclusive settings: the hotel,

our city centre venue is perfect for Milan business and

just a stone’s throw from the designer shops, in front

social events of nearly any size

of the ski lifts, and La Loge du Massif ski lodge on the

Enjoy an exceptional stay at the Rome Marriott Park

slopes. 80 rooms, 2 restaurants and a spa, further

Hotel, one of the largest hotels near Rome airport,

more the chalet on the slpes has 1 restaurant with two

located just 11 km from Fiumicino International

terraces, bar and spaces for several use. Fonteverde,

Airport and 14 km from the city center. A short shuttle

in Tuscany, is a Medicean palace of the 17th-century

bus ride will take you downtown. Our hotel is ideal

with 78 rooms, 4 meetings rooms up to 85 people

for corporate meetings or elegant weddings thanks

and a thermal spa. Bagni di Pisa, in Tuscany, the 19th-

to our amazing 40 meeting rooms and full-service

century residence of the Grand Dukes, has 61 rooms,

resort amenities including spa, wellness centre

3 meeting rooms up to 100 and a hot spring spa.

and outdoor swimming pool. All 601 rooms boast

Grotta Giusti, in Tuscany, is a 19th-century villa with a

luxurious Marriott Revive bedding, marble bathrooms,

secular park and a natural thermal grotto. 64 rooms, 4 meeting rooms up to 95 people.

italianhopspitalitycollection.com - info@ihchotels.it

ALESSANDRO GALASSO - Director of Sales Email: Alessandro.galasso@marriotthotels.com - M: +39 346 0940054

soundproof windows and handcrafted furniture.

milanmarriotthotel.com - romemarriottpark.com

ITALY MY WAY

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NH HOTEL GROUP

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Italy my Way: a new business model for experiential

NH Hotel Group is a consolidated and trusted operator,

DMC for corporate and private events, incentives,

leader in the urban segment in Europe and Latin America

meetings and weddings in Italy. We offer the

where it operates over 350 hotels. Since 2019, the

knowledge and experience of a pool of professionals

company works with Minor Hotels in the integration

sharing a clear vision: to successfully convert the

of their hotel brands under a single corporate umbrella

customer’s wishes into reality. With offices throughout

with presence in over 52 countries worldwide. Together,

Italy, Florence, Rome, Milan, Sardinia and Apulia

both groups have a portfolio of over 520 hotels focused

IMW is able to offer comprehensive and cost-effective

around 8 brands: NH Hotels, NH Collection, nhow, Tivoli,

services to local and international clients.

Anantara, Avani, Elewana and Oaks. Each one adapting

Through our skillful approach and creative ideas, we

to specific consumer profiles, locations and events. With

always guarantee the achievement of our clients’

40 years of expertise NH Hotel group is a major player in

goals, providing professional solutions and delivering

the meetings and events segment with vast experience in

excellent results, meeting the emotional expectations

hosting successful meetings, offering over 81,000 sqm

of private and corporate clients.

of event space and more than 2,500 flexible meeting

Attention to details is one of the winning factors for

rooms. ‘NH Meetings: Inspire. Create. Enjoy.’ is the NH

a more and more demanding market. We offer our

Hotel Group offer for the meetings and events segment.

clients this ultimate BESPOKE PLANNING of private

From Singular Venues with outstanding, modern and

and corporate events. So, “The Impossible Becomes

flexible spaces to conference centers, you have a world

Possible” that’s our motto.

of possibility at your fingertips. Our hotels are equipped

NADIA COLAIUDA - CMP CMM CME - Managing Director E-mail: nadia@italy-my-way.com - M: +39 347 0520710

MATTEO FIORENTINI - Regional Sales Manager Centre South E-mail: m.fiorentini@nh-hotels.com - M: +39 347 2882692

italy-my-way.com - info@italy-my-way.com

nh-hotels.it - nh.italy@nh-hotels.com

with the most advanced technology to create high-impact events and that guarantee positive delegate experiences.

PADOVA CONVENTION & VISITORS BUREAU

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PARCO DEI PRINCIPI GRAND HOTEL & SPA

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Padova Convention & Visitors Bureau has the

Parco dei Principi Grand Hotel & SPA enjoys a

aim to promote the meeting industry offering its

privileged location in the exclusive Parioli district,

complimentary services and providing support to the

facing Villa Borghese Gardens and surrounded by a

event organizers. It boasts a vast network of affiliates

stunning botanical garden: an Urban Resort in the

specialized in the congress sector.

heart of Rome. The 5-star Congress Centre is the ideal

City of Giotto, Galileo and Petrarca, Padova is

setting for business lunches, meetings, special events

worldwide famous for its artistic and cultural heritage

and conferences. The hotel has 18 flexible meeting

and has the second oldest University in Italy.

rooms mostly with natural day light, among which

Located in the so-called “Land of Venice”, in the north-

the Fernandes conference room can host up to 900

east of Italy, it is easily accessible from all Italian cities

delegates theater style. The 177 rooms & suites are

and major international destinations and connected by

elegant and comfortable with stunning views over the

high-speed trains and three airports nearby.

Eternal City. The refined boiserie in the lobby, fabrics,

Padova and its province offer excellent post-conference

colours, precious furnishings and old paintings have

activities: great art, food, wine and sport are at your

made Parco dei Principi Grand Hotel & SPA one of the

fingertips. Not to mention the team-building activities

capital’s most elegant hotels.

held in the biggest Spa area in Europe, the baths of

Summer outdoor swimming pool and Prince Spa: a

Abano and Montegrotto and the Euganean Hills for

2.000sqm of wellness centre, fitness area, indoor-

unforgettable “green”events.

heated pool that make a perfect frame for your event.

A new conference center is actually under construction LAURA FAVARETTI - Director Email: laura.f@padovaconvention.it - Ph: +39 049 8201394

and it will hosts events up to 3,500 people.

padovaconvention.it - info@padovaconvention.it

FRANCESCA CAPONE BENAZZI - Sales Manager Email: francesca.capone@robertonaldicollection.com - M: +39 340 0943986

parcodeiprincipi.com - sales@robertonaldicollection.com

PALAZZO NAIADI ROMA THE DEDICA ANTHOLOGY

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PORTO ANTICO DI GENOVA CENTRO CONGRESSI

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Palazzo Naiadi is situated on the curve of Piazza

The conference division of Porto Antico di Genova

della Repubblica, overlooking Rutelli’s Fountain of the

S.p.A., operates the Magazzini del Cotone conference

Naiads and Michelangelo’s Basilica of Santa Maria

facility (Cotton Warehouses) with 13 modular

degli Angeli. Dating from 1887, Palazzo Naiadi has an

rooms with 20 different setup, the ideal location for

intriguing wing built in 1705 by Pope Clement XI as a

conferences, exhibitions, shows and cultural events.

grainstore for the Vatican.

The Auditorium seats up to 1,480 people and can be

From large corporate gatherings to small creative

divided into two identical conference rooms: the

sessions or bespoke private dinners, at Palazzo Naiadi

Maestrale and Grecale each seating 740.

we create events that make a lasting impression.

The versatile meeting rooms offer a wide range of

Our Business Centre, part of it intriguingly suspended

seating capacities (260, 170, 140, 120, 100, 30

over the foundations of the Diocletian Baths (AD306),

seats) and the vast exhibition space (over 8500

offers a total of eight high-tech, flexible rooms with

sqm) is easily adaptable to the most diverse set up

capacity between 10 and 180 guests.

requirements. The surrounding areas are available for

We also offer exclusive use of our stunning rooftop

outdoor collateral activities.

terrace, with panoramic views of Rome; our Tazio

The Conference Centre, fitted with the most advanced

restaurant and its portico terrace on the square; or our

audio and video equipment combines state-of- the-art

elegant first-floor restaurant, La Frusta, which conjures

technological solutions and the charm of the historical

up all the Roman glamour of Federico Fellini and La

building restored to functionality by Renzo Piano’s

Dolce Vita.

redevelopment project.

CLAUDIO SCHENARDI - Director of Sales Email: claudio.schenardi@dahotels.com - Ph: +39 06 48938011

JOANNE MODICA - Project Manager Email: centrocongressi@portoantico.it - Ph: +39 010 2485775

dahotels.com/palazzo-naiadi-roma - congress.naiadi@dahotels.com

centrocongressigenova.it - centrocongressi@portoantico.it

REGINAL HOTELS - HOTEL ROMA AURELIA ANTICA & HOTEL CAPANNELLE APPIA ANTICA

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ROCCO FORTE HOTELS

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The Reginal Group represents two 4 stars hotels in

Much more than name, Rocco Forte Hotels is the Forte

Rome. The Hotel Roma Aurelia Antica with 280 guest

family. At its head are Sir Rocco, his sister Olga and

rooms and a magnificent Convention Centre with 16

his three children. Behind it are four generations of

meeting rooms and a big exhibition area ideal for

Forte hoteliers. It is in every way a family business;

many kind of events. Our Hotel is located 10 min.

a shared love evident in every Rocco Forte hotel –

from the Metro, 20 min. from the airport (FCO) and

each exuding the Forte’s innate Anglo-Italian style,

15 min. from the Vatican, with a service of shuttle bus

sophistication and warmth. And each welcoming you

dedicated. Among its facilities, the Hotel provides a

as a guest of the family. In Italy the company at the

fully equipped gym, an outdoor pool, different dining

moment counts 5 hotels and 5 luxury apartments in

space with international and regional cuisine. Our

Rome (Hotel de Russie, Hotel de la Ville and Rocco

Convention Center can totally host up to 1.600 pax

Forte Houses), Florence (Hotel Savoy), Sicily (Verdura

and 700 pax in our modular ballroom.

Resort) and Puglia (Masseria Torre Maizza), with Villa

The Hotel Capannelle Appia Antica provides 250

Igiea in Palermo that will be added to the portfolio

guest rooms and it is located between two of the

in 2020. Imaginative, original design, inspired by

most ancient natural parks of Rome: the Park of

each locale, alike in quality and comfort. Genuine,

the Aqueducts and of the Ancient Appia. Close to

individualised service and an open, easy atmosphere.

the Ciampino Airport, the Hotel is easily connected

Expect an unforgettable stay – and expect to return.

to the Metro thanks to our shuttle bus service. The Convention Center can totally host 800 guests and up LAURA NICOLOSI - Head of Sales Email: commerciale@reginalhotels.com - M: +39 331 1590251

to 450 pax in the main room. A very functional foyer area is perfect for cocktail receptions and exhibitions.

hotelcapannelle.com - romaureliantica.com - commerciale@reginalhotels.com

TIZIANA FOSSILE - Sales Director Email: tfossile@roccofortehotels.com - M: +39 331 9265004

roccofortehotels.com - sales.italy@roccofortehotels.com

RIVA DEL GARDA CONGRESS CENTRE

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ROMA & LAZIO CONVENTION BUREAU

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Facing directly out over Lake Garda in Northern Italy,

Rome & Lazio Convention Bureau is the perfect “one

the Riva del Garda Congress Centre is a modern,

stop shop” for Meeting Industry of our Destination.

functional conference centre, and the single point of

Congress centers, venues, hotels, service providers and

reference for all meeting services in the area.

much more: everything you need to plan your next

The Riva del Garda Congress Centre is not only a

event in Rome and Lazio.

certified “Eco Friendly Venue,” but it also boasts the

Accurate knowledge of our destination, close

latest innovative technological and digital solutions.

partnership with local authorities and proactive

With 6 modular rooms, ranging from 30 to 250 seats,

engagement of our members make CBReL the perfect

plus a 900 seat plenary room with a breath-taking

partner for your future meetings in Rome and Lazio.

view across the lake, a 4,700m 2 multi-functional

Our mission consists of strategic destination marketing,

area and surrounding lakeside gardens, every type

coordination of suppliers, rfp management, support in

of event is possible at the Riva del Garda Congress

bidding procedures.

Centre. The congress centre can take care of hotel bookings, transfers from/to the airports, gala dinners in exclusive locations, cultural trips and excursions in the surrounding area.

STEFANIA ROSA - Congress Sales Manager Ph: +39 0464 570101 - M: +39 335 1819854

MONICA CONTI - Bureau Manager Email: monica.cbromaelazio.it - M: +39 377 5523813

rivadelgardacongressi.it - meeting@rivafc.it

conventionbureauromaelazio.it - info@cbromaelazio.it

SHERATON PARCO DE’ MEDICI ROME HOTEL

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SIMMETRIA IMMAGINE E COMUNICAZIONE SRL

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Sheraton Parco de’ Medici Rome Hotel is the perfect

SIMMETRIA is a professional DMC, the reliable partner

location for meetings, coffee breaks and business

you are looking for when travelling around Dante’s

lunches, with its large and bright meeting rooms

country. We know the area from Alps to Etna having

overlooking the swimming pools or the green of the

explored it all in our nearly 30 years of business.

golf course.

The company was founded in 1990, developing with

782 rooms in different categories.

increasingly prestigious projects. Our experience over

3 conference centers for a total of about 5000 sq.mt.

the years is the foundation for our success: GIVE US A

can host more of 2000 people.

CHALLENGE TO TEST OUR RESOURCES.

Restaurants & Bars are based on a fresh and modern

In the world of entertainment where everything has

Mediterranean and Italian cuisine using local ingredients

been seen before, it isn’t easy to put together an

for menus and banquets. Its vast outdoor and indoor

event that hits the collective imagination, let alone

spaces, as well as its strategic location, near by the

the individual one. Simmetria’s core business is in this

international airports Fiumicino and Ciampino, the city

field, with a creative approach to event organization

Center, the congress area of the EUR (Nuvola) district

for 5 or 5000 people. Experience has shown us that

and the New Roman Trade Fair, make it the perfect

effective incentives make it possible to make corporate

place for any kind of event.

plans fit with human efficiency. We can help you identify targets and involve your people in a healthy competition so that the final prize is fulfilling for them, stimulating for others and precious for the company.

TIZIANO SFREZZICHINI - Sales Representative Email: Tiziano.sfrezzichini@sheratonparco.com - M: +39 328 7751977

ALFREDO CANNATA - Partner & Account Manager Email: alfredo.cannata@simmetria.it - Ph: +39 06 5921783

sheratonparcodemedici.com - sheratonparco@sheratonparco.com

simmetria.it - info@simmetria.it

SHERATON ROMA HOTEL & CONFERENCE CENTER

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STARHOTELS

Starhotels is the family-owned Italian Hospitality Group

evolution in the heart of Rome’s business district.

leader in the upscale and upper upscale & luxury

Open in March 1983 as the first Sheraton Hotel in

market segments with 29 hotels located in the heart

Italy, the hotel gained much recognition throughout

of Italy, London, Paris and New York.

the years, including being voted Best Business Hotel

As ambassador of high-end Italian lifestyle and

in Italy by the readers of Condé Nast Traveler and

hospitality excellence, Starhotels offers an outstanding

ranked among TOP meeting hotels in Europe by

service that will exceed guests’ expectations.

CVENT in 2015-2017. Today, thanks to an ambitious

Travellers can choose the hotel that best fits their

renovation project the Sheraton Roma presents its new

needs, selecting between our two brands: Starhotels

look, which has improved its already high standards of

Collezione - city icons with strong heritage and

group and individual hospitality for both business and

personality, for memorable experiences,Starhotels

pleasure trips. The hotel is located in the monumental

Premium - hotels with a distinctive style and

EUR neighborhood, between the historic center and

welcoming service in the heart of the most beautiful

Fiumicino Airport.

Italian cities.

connecting the hotel to/from the city center (near Piazza Venezia) and to/from Fiumicino airport and has been redesigned to offer an exclusive wine/gastronomic and shopping experience with dedicated stops to Viale

sheratonrome.com - salessheratonroma@sheratonrome.com

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The Sheraton Roma, a true urban oasis, in a constant

The shuttle service operates on a prefixed schedule

ALESSANDRA BORGHETTI - Sales Manager Email: alessandra.borghetti@sheratonrome.com - M: +39 337 1323944

ALWAYS FIND AN IDEA BELOW THE LINE.

Europa and EATALY Food Court.

ALESSANDRA AGOSTINIS - International Sales Manager Email: A.Agostinis@starhotels.it - Ph: +39 040 77941 - M: +39 342 6469029

starhotels.com - sales@starhotels.com

TURISMO TORINO E PROVINCIA CONVENTION BUREAU

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Turismo Torino e Provincia Convention Bureau is your partner to arrange events in Torino and its province by referring you to the most qualified operators. With a professional, experienced staff, the Convention

Bureau offers the following services free of charge: • Preparation and presentation of customised candidatures • Selection of conference venues and verification of availability • Formulation of cost estimates • Organisation of familiarisation trips and inspection visits • Support in promoting events • Co-ordination with local authorities • Tourist information desks at conference venues In addition to the services and the facilitations given from the bidding process to the welcoming of the participants during the event, Convention Bureau offers a special subvention for the bidding events with the aim of encouraging the selection of Torino. ELISA PILOT - Sales and Promotion Executive Email: e.pilot@turismotorino.org - Ph: +39 011 8185076

convention.turismotorino.org - convention@turismotorino.org

VILLA ERBA SPA

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A lake, a park, an historic villa and a conference centre: the versatility of the facility and the functionality of the spaces allow you to organize events of any kind, different from each other and which can be developed either individually in one of the areas or simultaneously throughout the whole facility. At Villa Erba, architectural jewel of the XIXth century, prestige and worldliness live in perfect harmony: from the most formal conventions to the wildest of parties. Surrounded by the botanical park, our international exhibition and congress centre resembles, because of its glass and iron facade, the lake’s greenhouses – a perfect equilibrium between history, elegance and innovation. This extraordinary building, with an area of over 10,000 sqm, consists of a circular pavilion and 3 adjacent wings able to host 28 independent meeting rooms with capacity ranging from 50 to 1,500 seats. These spaces are naturally conditioned using lake water so that CO2 release in FRANCESCA SCHIATTI - Event & Development Manager Email: eventi@villaerba.it

villaerba.it - info@villaerba.it

the atmosphere is reduced by 95%.

The organiser is Convention Bureau Italia, arose in June 2014 and now the benchmark for everyone waiting to organise an event in Italy.

CBItalia operates with the full support of the National Tourist Board and Meeting Industry Associations and includes all main Italian local CBs and many private companies.

ORGANISED BY

HOST DESTINATION

CREATIVE PARTNER

STRATEGIC SPONSOR

Trought its network of more than 3500 companies, CBItalia represents the Italian spirit and culture and wants firmly to promote Italy as the best MICE destination.

OFFICIAL CARRIER

PHOTOGRAPHY & VIDEO PARTNER

INDUSTRY PARTNERS

MEDIA PARTNERS

MICE & TOURISM AROUND THE WORLD

the global monthly e-magazine for m.i.c.e., tourism, business travel, exhibitions, luxury travel & aviation Founded in 1997

Your global e-magazine …  Across all industry sectors  Dedicated regional news pages  Interviews  Market trends  Exhibition news & reviews  Features MICE & TOURISM AROUND THE WORLD is a global monthly e-magazine, produced in English. It is the official global media support for a wide variety of big and small, new and established exhibitions, events, summits, conferences and events.

www.miceandtourismaroundtheworld.com info@miceandtourismaroundtheworld.com

THIS EVENT SUPPORTS THE PROJECT FOOD FOR GOOD BY FEDERCONGRESSI&EVENTI, BANCO ALIMENTARE ED EQUOEVENTO ONLUS

FROM AN IDEA OF