SWISS 2021
INTERVIEW
MAJO MIĆOVIĆ, President of the Swiss-Serbian Chamber of Commerce (Sky Express General Manager)
TIME FOR THE NEXT STEP
IN SUPPORTING THE IT SECTOR
The pandemic has served to confirm the huge importance of digitalisation, while it will continue to have a significant impact on companies’ daily operations. During the previous period, thanks to an excellent internal e-government development policy, the Government of Serbia succeeded in bringing dynamism to digitalisation, while it should now provide that same kind of support to various successful clusters of ICT businesses, which are ever-increasing in number in Serbia.
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udging by the results of an online survey on the impact of COVID-19 on the operations of companies, which was conducted by the SwissSerbian Chamber of Commerce among its members in November 2020, it seems that many of them managed to handle the challenges well. “The aim of this research was to gain insight into the main chal-
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lenges confronting the SSCC business community as a result of the COVID-19 crisis, but also to gain a better understanding of the needs of these companies and the issues of interest to them. According to the results of the research, more than half of respondents (approximately 60%) stated that, until that point in time, the COVID-19 Pandemic had not influenced
their investment plans in Serbia for 2021. Likewise, 63% of respondents had resorted to digitalising their operations (to a greater or lesser extent) due to the COVID-19 Pandemic and the need to adapt to the new situation,” says SSCC President and Sky Express General Manager Majo Mićović. Our interview with him focuses on the digitalisation and development of the IT
