The LIVING PROOF Experience
Product Demo Made Easy
This demo guide booklet is a resourceful and concise companion to your COSWAY presentation kit. It offers easy-to-do, step-by-step instructions that you can carry out to demonstrate the unique properties of our selected key products. Made to not only prove the efficacy and superior benefits of our products, these demos serve as an indispensable effective tool to help you build a connection of trust with your members, prospects and consumers. Stutter no more and put your presentation game on with these visually powerful, experimental demos.
CONTENT Index ...................................................................................... 2 Wholefood Nutrition ................................................................ 4 Bio-Balancer™ ....................................................................... 6 L'Êlan Vital Clear Lotion .........................................................10 Ecomax Concentrated Powder Detergent .............................. 13 Ecomax All-Purpose Cleaner ................................................. 15 Ecomax Oxygen Bleach Powder ............................................ 18 Ecomax Chitosan Food Purifier ............................................. 20
Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Wholefood Nutrition 34127
Most Natural, Most Bio-Available Raw “Living” Food With over 90% ALIVE and LIVING nutrients intact, making it as close to its raw state 52 types of raw foods – fruits, vegetables, grains, mushrooms, sea plants and probiotics Contains a wide range of essential nutrients – vitamins, minerals, enzyme, fibre, fatty acids and antioxidants No preservatives, no artificial colouring and flavouring and no added sugar Less than 150 kcal per serving and high in fibre
Demo Purpose: To show that living enzymes are present in Wholefood Nutrition compared to processed drinks. Test: Catalase (enzyme) Prep Time:
Demo Time:
10 Minutes
20 Minutes
Materials Needed: Petri dish or clear, transparent flat dish – 2 pieces Hydrogen Peroxide solution (H2O2) 6%* 1 tablespoon 1 teaspoon Wholefood Nutrition solution Wholefood Nutrition – 1 sachet (40g) 250ml water (room temperature) in a cup/glass Chocolate solution Chocolate powder – 1 teaspoon Water – 1 tablespoonCup/glass *Readily available in any pharmacy 4 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Test Methods: Step 1 - Pour H2O2 solution into both petri/flat dishes, just enough to cover the surface. Step 2 - Prepare Wholefood Nutrition solution by mixing 1 sachet of Wholefood Nutrition with 250ml room temperature water. Do not use hot water. Set aside. Prepare chocolate solution by dissolving 1 teaspoon of chocolate powder with 1 tablespoon of warm water in a cup. Set aside. Step 3 - Add 1 tablespoon of Wholefood Nutrition solution into the 1st petri/flat dish and stir slowly for 2 seconds. Wait for 1-2 minutes. Step 4 - Add 1 tablespoon of chocolate solution into the 2nd petri/flat dish and stir slowly for 2 seconds. Wait for 1-2 minutes. Observation: You will see that bubbles will start to appear on the Wholefood Nutrition dish and there will be NO bubbles present in the dish with chocolate solution. Results: With Wholefood solution
With chocolate solution
Bubbles - Catalase enzyme is PRESENT
NO bubbles - Catalase enzyme NOT PRESENT
The Takeaway: Chocolate solution represents the processed, ‘cooked’ food we ingest daily. Heat (from cooking) destroys enzymes in the food themselves and forces your digestive enzymes to work harder, which stresses them over time. That is why it is important to eat raw, living food with active enzymes that spark reactions within your cells, giving you the ultimate health boost! The Advantages: • • • • •
Maintains healthy body weight Reduces LDL (bad) Cholesterol level and reduces Triglyceride (fat) level Enhances immune system Improves energy level and digestion Controls blood sugar
1 Wholefood Nutrition sachet means you’re getting the FRESHEST, MOST NATURAL, MOST BIO-AVAILABLE “LIVING” food possible. Imagine being able to consume more than 50 raw plant ingredients ANY time you wish! 5 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Bio-Balancer™ 34258
The “Sparks Plug of Life” for every home! Power packed with a high content of magnesium and more than 60 minerals in free ions form that are highly absorbable by the body Supplies our body with essential nutrients for noticeable health improvements Better energy, improved sleep, enhanced bowel movement, healthier weight levels and so much more!
Demo Purpose: To prove that Bio-Balancer™ contains more free ions compared to normal tap water and conventional supplements (both tablet and powder- in- capsule) Prep Time:
Demo Time:
10 Minutes
5 Minutes
Materials Needed: 20 drops of Bio-Balancer™ (equivalent to about 100mg of magnesium) Conductivity meter* 4 glass beakers or clear glasses or plastic cups (Important: Please do not use cups made from metal) 400ml of tap water 2 tablets of 300mg Magnesium Oxide Tablet** - 1 whole and 1 crushed *Available at Cosway’s Headquarters **Readily available in any pharmacy
6 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Test Method: Step 1 Pour 100ml of water into each of the 4 beakers and label each beaker as ‘A’, ‘B’, ‘C’ and ‘D’ respectively. Step 2 Beaker ‘A’ is just tap water. Beaker ‘B’ is added with 20 drops of Bio-Balancer™. Beaker ‘C’ is added with 1 whole magnesium tablet (allow 5 minutes for the tablet to dissolve completely). Water in Beaker ‘D’ is mixed with the crushed tablet (this is to simulate powder-in-capsule form). Step 3 Pre-test the conductivity meter by connecting the 2 electrodes (metal probes) together. You will observe that the LED lights are lighted up. This is to ensure that the conductivity meter functions well. Step 4 Dip the electrodes into Beaker ‘A’, and make sure the electrodes do not touch by keeping them at least 1 inch apart. Observe the LED lights. Rinse the electrodes with clean water after the test. Repeat for Beakers ‘B’, ‘C’ and ‘D’. Observation:
Tap water No conductivity/too weak to conduct
Bio-Balancer High conductivity
Magnesium Oxide (whole & crushed) Low conductivity
Beaker ‘A’: No LED lights are lighted-up. The very low concentration of free ions in tap water gives no conductivity. Beaker ‘B’: All LED lights are lighted-up brightly. High concentration of free ions in the solution gives high-conductivity. Beaker ‘C’ & ‘D’: Only very few LED lights are lighted-up. Low concentration of free ions in both solutions gives low-conductivity. 7 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
The Takeaway: High concentration of free ions minerals in Bio-Balancer™ allows the minerals to be efficiently absorbed by the body for it to function at its optimal level! Bio-Balancer™’s magnesium, at 100mg concentration, is superior to conventional magnesium supplements with 300mg concentration – this means Bio Balancer™ gives more than 3X the efficacy!
The Advantages: Boosts metabolism Balances hormones Better bowel movement and healthier weight levels Reduces chances of heart disease and further complications Normalises blood sugar and pressure Reduces cramps, pains and tiredness Better sleep and relaxation
Improves memory and enhances concentration Improves drainage and reduces water retention Increases cellular hydration Reduces appetite and cravings Reduces stress levels and anxiety Improves digestion
Let Bio-Balancer™ be a part of your daily diet and beauty routine. Add to your drinking water, favourite beverages and cooking for an instant revitalising boost and mineral-rich meals! You can even add it into your skincare products for intense hydration benefits!
8 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
L'élan Vital Clear Lotion 93251
A Smart Beauty Treatment from Japan Triple action formula in one swipe 1 Polishes & Exfoliates 2 Regenerates 3 Moisturises Super-gentle for everyday use Contains Coix Seed Extract as a natural skin exfoliator
Demo Purpose: To prove the efficacy of L'élan Vital Clear Lotion in exfoliating and removing dead skin cells Prep Time:
Demo Time:
5 Minutes
8 Minutes
Materials Needed: • L'élan Vital Clear Lotion • Black Strip* (Dead Skin Cells Check Sheet) • Scissors • Wet wipes • Cotton pad *Available at Cosway’s Headquarters
Black Strip
10 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Test Methods: Step 1 - Wipe your left and right inner forearms with wet wipes. Let dry. Then cut black strip into half with scissors. Step 2 - Use the first half of cut black strip and press onto your left inner forearm. Lift the strip and you can see significant amount of dead skin cells on the sheet. Put aside. Step 3 - Pour sufficient amount of L'élan Vital Clear Lotion onto cotton pad and swipe gently on your right inner forearm. Step 4 - Use the second half of cut black strip and press onto the swiped skin area. Lift the strip and see a significant reduction of dead skin cells on the sheet.
Left side shows the black strip before exfoliating with L'élan Vital Clear Lotion and right side is after exfoliating. See the difference!
The Takeaway: • What's happening before your eyes is what’s happening on your facial skin. • Cleansing your face only removes dirt and makeup, but not dead skin cells. • Regular toners and other exfoliants usually contain alcohol, harsh acids, peeling enzymes and abrasive scrubs that are drying to skin but L'élan Vital Clear Lotion is alcohol-free, super gentle, keeps your skin radiant, youthful and allows your skin to renew its cells efficiently.
11 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Ecomax Concentrated Powder Detergent 08501
Biodegradable laundry detergent that gives you superior cleaning power Made from natural enzymes, mineral salts and plantbased cleaning agents to give you cleaner clothing without harming you or the environment Enhanced with Oxybleach to make whites whiter and colours brighter while UV protectant and fabric care agents protect fabrics from dulling Demo Purpose: To compare the solubility of the powder Prep Time:
Demo Time:
2 Minutes
5 Minutes
Materials Needed: Ecomax Concentrated Powder Detergent Market brand powder detergent 2 transparent jars 2 teaspoons Tap water (500ml) Test Method: Step 1 - Fill the jars with tap water (250ml each). Step 2 - Add ½ teaspoon of Ecomax Concentrated Powder Detergent into Jar A. Do the same with market brand detergent into Jar B. Step 3 - Cover the jars with lid. Shake each jar vigorously about 20 times. Step 4 - Let the jars sit for about 3 minutes. Step 5 - Observe the results and compare the clarity or cloudiness and residue.
13 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Observation: Jar A Ecomax
Jar B Market brand
The water is clear
The water is murky and cloudy
The Takeaway: Ecomax Concentrated Powder Detergent dissolves fast and has better clarity compared to the market brand. It rinses off easily and leaves behind no residues for a cleaner clean.
14 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Ecomax All-Purpose Cleaner 08508
• A versatile cleaning product, made from natural citrus extract which can be used in the kitchen, on dishes, on floors, on fabrics, in the car, or even as a hand cleanser • Easily wipes clean any grease, grime or stain • Can be used concentrated or diluted (up to 500 times) • Ensures surfaces are hygienically sanitised
Demo Purpose: To show excellent grease or dirt removal and its gentleness on skin. Prep Time:
Demo Time:
2 Minutes
5 Minutes
Materials Needed: Ecomax All-Purpose Cleaner Black shoe polish 1 piece of white cloth 1 glass of warm water (250ml)
15 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Test Method: Step 1 Step 2 Step 3 Step 4 -
Step 1
Apply black shoe polish on back of palm. Pour a little amount of (concentrated) Ecomax All-Purpose Cleaner on the stain and rub it. Wipe with a white cloth (to show that it can totally remove the shoe polish). Soak and rub the stain on the cloth in warm water (to show that it can also remove the stain residue on the cloth).
Step 2
Step 3
Observation 1 - Stain is completely removed from hand
16 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Step44 Step
Observation 2 - Stain is completely removed from cloth
The Takeaway: The black shoe polish acts as tough stains like grease and grime. With just a little of Ecomax All-Purpose Cleaner, the stain is completely removed from the hand and cloth. This shows that Ecomax All-Purpose Cleaner gives excellent grease and grime removal, yet is gentle on skin as it is a pH balanced formula.
17 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Ecomax Oxygen Bleach Powder 08519
• Powerful stain lifters break down and remove even the most stubborn stains • Superior active oxygen helps to restore yellowed and graying clothes, making whites brilliantly whiter and colours dazzlingly brighter • Enzymatic boosters instantly digest and remove tough protein stains and boost cleaning performance • Chlorine-free and leaves no harsh fumes
Demo Purpose: To show its excellent stain-removing ability Prep Time:
Demo Time:
2 Minutes
12 Minutes
Materials Needed: Ecomax Oxygen Bleach Powder Grape juice or tea 1 piece of white fabric swatch 1 teaspoon 1 glass of warm water (250ml) 1 glass of tap water (250ml) Test Method: Step 1 - Put a few drops of grape juice or tea onto a fabric swatch. Step 2 - Add 1 teaspoon of Ecomax Oxygen Bleach Powder into a glass of warm water and mix well. Immerse the stained fabric in the bleach solution for 10 minutes. Step 3 - Add tap water into a glass. Remove fabric from glass and rinse it well in the tap water.
18 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Add 1 teaspoon of Ecomax Oxygen Bleach powder in warm water
Soak for 10 minutes
Observation:
The stain is completely gone!
The Takeaway: Even just a small amount of Ecomax Oxygen Bleach Powder can remove tough, pigmented stains. Safe to use on all washable fabrics, coloured and white. You can even add Ecomax Oxygen Bleach Powder into your laundry for a cleaner and brighter load.
19 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Ecomax Chitosan Food Purifier 08513
Cleans Removes chemical fertilisers and pesticides, chlorine, heavy metal residues, antibiotics, artificial preservatives and additives Preserves and Maintains Freshness of Food Inhibits bacterial growth and forms a protective layer on food surfaces (to prevent moisture evaporation and oxidation) for longer lasting freshness Enhances Taste Boosts food's original flavour and reduces the fishy taste and smell of seafood
Demo Purpose: To show how fast chlorine is absorbed into food and to also show that Ecomax Chitosan Food Purifier effectively binds and removes chlorine Prep Time:
Demo Time:
2 Minutes
5 Minutes
Materials Needed: • Ecomax Chitosan Food Purifier • Shredded cabbage • 2 transparent jars • Tap water • Stirrer or teaspoon • Chlorine test reagent which can be purchased at aquarium supply shops
20 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Test Method: Step 1 - Fill both jars with tap water. Step 2 - Add a few drops of Chlorine test reagent into one jar. The water will turn yellow indicating the presence of chlorine. Step 3 - Add shredded cabbage into the same jar and stir the contents. The water will instantly turn clear indicating all chlorine has been absorbed by the cabbage. Step 4 - Repeat step (2) in another jar. Step 5 - Add 2 dashes of Ecomax Chitosan Food Purifier into the jar and stir well. The water will turn clear indicating the absence of chlorine.
Step 1
Step 2 & 4
Step 3
Without Ecomax Chitosan Food Purifier Observation:
Water turns clear indicating that the chlorine has been absorbed by the cabbage.
21 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.
Step 5
With Ecomax Chitosan Food Purifier
Observation:
Water turns clear indicating that the chlorine has been absorbed by Ecomax Chitosan Food Purifier
The Takeaway: Tap water contains chlorine. When washing food with tap water, chlorine gets absorbed into the food very quickly. Ecomax Chitosan Food Purifier effectively attracts and binds chlorine as well as other hazardous substances such as chemical pesticides, chemical fertilisers, heavy metal residues, antibiotics, artificial preservatives and additives to help safeguard your health.
22 Cosway (M) Sdn Bhd (50118-A) 2nd Floor, Wisma Cosway, Jalan Raja Chulan, 50200 Kuala Lumpur, Malaysia.