Paid Marketing Opportunities for your listings
Digital & Social Options
LOCAL
Axios (Formerly Charlotte Agenda)
Axios does not offer paid digital or social opportunities at this time.
• Email Alexis Clinton (alexis.clinton@axios.com) to potetntially be included in her weekly “Hot Homes” round-up newsletter. This feature is purely editorial, so it is up to their discretion to include or not include.
DiscoverCLT
• Instagram Post / Story - As part of a Cottingham Chalk partnership, bi-weekly posts with DiscoverCLT are available at no additional cost to agents on a first-come, first-serve basis (based on availability). Reach out to Beth to reserve space if you have a listing you’d like to promote to their audience.
• Instagram Reach: 78.4K followers
Home Design & Décor
• Instagram & Facebook Post ($300) - Includes up to five images and description
• Instagram Reach: 12.7K followers
Luxury Home Magazine* NEW!
• Instagram / Facebook / Website / Feature - $400
• Instagram + Facebook Reach: 25K+ followers
QC Exclusive
• Instagram Story/Reel ($400) - option to take viewers to linked website
• Instagram Post ($400) - Single Image post (additional $50 to re-post to Facebook)
• Website Luxury Real Estate Listing - ($500) Expanded digital story on their website
• Newsletter feature - ($250) - Luxury Listing of the Week
• Instagram Reach: 39.7K followers
Scoop Clt
• Instagram ‘Home of the Week’ Feature ($350) - Add to Website/Newsletter/Facebook for additional $275
• Reach: 56.4K Instagram followers, 16K Facebook followers
• Scoop Home of the Month - “Home of the Month” feature with Scoop CLT that comes at no additional cost to agents. Homes are selected by marketing. Available on first-come, first serve basis.
Southpark Magazine
• Website ‘Home of the Week’ Feature ($450) - Also includes social media post and newsletter feature
• Instagram/Facebook Post ($375)
• Reach: 11K Instagram followers, 5.5K Facebook followers
• Newsletter Banner ($450) - “Home of the Month” feature with Scoop CLT that comes at no additional cost to agents. Homes are selected by marketing. Available on first-come, first serve basis.
• 30,000+ monthly newsletters delivered
**For Luxury listings ($800k plus) there are multiple digital options available through Luxury Portfolio. Please reach out to a member of the marketing team to discuss.
