Countdown to Pigs Tomorrow conference

Farmers and other stakeholders will discuss the future for the pig sector at a special event in Leicestershire.

The two-day Pigs Tomorrow conference will bring the pig sector together for the industry’s biggest event of the year, drawing expert speakers from around the world and within the UK pig industry.

Day one will see delegates discuss the international outlook for the sector. A global overview of the industry will be given by speakers from Denmark, Spain and the UK, including Defra farm minister Mark Spencer.

Organised by the Agriculture and Horticulture Development Board, the second day will be hosted by AHDB’s head of pork engagement Charlotte Evans and Pig World magazine Alistair Driver.

Professor David Hughes, an international speaker on global food and drink industry, will offer an insight into ways UK producers should respond to international consumer trends. This will be followed by looking at how to get consumers to eat more pork.

Communications expert Amy Jackson will share her thoughts about the best language to use when discussing key issues affecting the industry. This session will include a panel discussion on business reputation and animal welfare systems.

The afternoon of day two will focus on young producers, led by Flavian Oberio, vice-chairman of the Young National Pig Association. Youngsters will outline their hopes for the industry as it seeks to secure its reputation for future generations.

For full details, visit pigstomorrow.com