4 minute read

Winter Makeup Refresh

Winter Makeup Refresh

Agood time to change out your old makeup with natural, vegan makeup that is healthy for your skin.

Winter skin is different in colour, texture and its protective needs than summer skin. Colder weather requires greater protection from the harsh elements outside, while heated spaces can dry out the skin while inside. Even if your foundation claims to include a moisturizer, it is important to apply extra beforehand at this time of year.

Different types of makeup formulations (loose powder, pressed powder, liquid foundation, tinted moisturizer) effect different skin types differently. You may love your SPF loose power foundation in summer, but notice your skin feels a more dried out with this in winter.

Each person’s skin type varies by season, regardless if it is considered dry, combination, oily, or sensitive. It is also not uncommon to use different shades of foundation, and concealer by season. A lightly tanned, moderately bronzed tone which looks fabulous in summer may look unnatural in winter.

‘Natural’ makeup is best for ladies with problem skin or for those who are spending several hours a day wearing a mask. Loosely stated, natural make up is made from ingredients that come from nature. Natural vegan makeup does not include harsh chemicals, synthetic dyes or perfumes. For this reason, the skin is better able to breath while wearing a mask. The chances of obtaining “mask rash” or a “mask break out” is much less likely with natural, vegan makeup. High quality brands provide not only good coverage but healthy ingredients that actually feed the skin.

Winter is a good time to refresh your entire makeup collection. Start by throwing out all expired dates. Next, smell each container and discard anything that smells ‘off’. Clean any brushes with

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mild soapy water and allow to dry upright. Separate all your makeup by category and then color. Notice how much of each type has been used. In this way, you can determine what you have actually been using.

Moving forward you may want to fill some of the missing holes with a ‘palette system’. A palette system allows you to mix and match personalized colors without packaging onto a personalized compact, similar to a paint palette. Several natural makeup blushes, eyes shadows and lip colors are now sold in this way. This not only helps to reduce packaging and environmental impact, but also helps to keep your make up organized and pretty.

Besides skin type and style preferences, undertone can be an important factor in choosing the right makeup. Even if you don’t wear a foundation, it can make a world of difference in choosing your best lip color. In order to determine your undertone while receiving a ‘makeover,’ it is important to arrive with a clean face, no makeup and just a touch of light untinted moisturizer. (if that feels too brave, mascara and lipstick are ok) Makeup tools, such as brushes, are underrated and can be extremely helpful in achieving the look you desire. If you have them, bring them to your makeover as well. In this way, you will learn their proper use and determine what might be missing in your collection.

Makeup application should not be daunting. It should be easy and fun. Anyone can do it with confidence by knowing a few basic principles. We are only looking to enhance the natural beauty that is already there and protect the skin at the same time. It’s one of the simplest things you can do to give yourself and instant lift on a cold winter day.

Eco-stylist DeAnna Cross will be hosting makeup ‘makeovers’ at Prudence on Craig St during the month of January. Stop by or call the store for more details 250-597-1188.

Pure, Natural, Vegan & Cruelty-free Makeup Brands: Elate Cosmetics, Pure Anada and Sweet Leilani

DeAnna Cross is a marketing consultant and ecostylist for Prudence Naturals. Instagram: @deannamcross Prudence Natural Beauty and Fashion 155 Craig Street, Downtown Duncan 250 597-1188

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