2 minute read
Cadillac Celestiq Establishes New Standard Of Automotive Luxury
from CP November 2022
by CPmagazine
Cadillac has drawn from every era and element of its rich heritage to deliver the most advanced, most luxurious and one of the most important vehicles the brand has ever produced. The Cadillac CELESTIQ is a hand-crafted, all-electric, ultra-luxury flagship that reestablishes the iconic brand as the Standard of the World, while serving as the flagship for the brand’s electric future. “CELESTIQ is the purest expression of Cadillac, acknowledging our incredible history and driving us to a bolder and brighter future,” said Global Vice President of Cadillac Rory Harvey. “It is a completely bespoke work of automotive art, built around the most advanced and innovative technology that we have ever engineered into an automobile.” The CELESTIQ story is built on legacy, with its design, cutting-edge technology, and personalized luxury rooted in Cadillac’s history of building handcrafted, iconic vehicles such as the 1933 V16 Aerodynamic Coupe and the 1957 Eldorado Brougham. Each CELESTIQ is personally commissioned—no two will be alike. Clients will work directly with their selected dealer and Cadillac designers to realize their unique vision for the car, with unprecedented levels of personalization tailored to reflect the owner’s tastes. * CELESTIQ brings a unique and individualized experience, powered byCadillac’s global leadership in electrification, available hands-free driver assistance technology and connected services. CELESTIQ sets the benchmark for hand-crafted, multisensory and immersive EV luxury experiences. “CELESTIQ is like no Cadillac before it and the client experience is equally exceptional,” said Harvey. “Each vehicle is a unique expression of its owner, leveraging leading-edge technologies that make the driving experience personal and rewarding.”
BESPOKE CLIENT EXPERIENCE*
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Every CELESTIQ is a custom-commissioned reflection of its owner’s individual tastes and preferences—a one-of-one combination of artistry, authenticity, craftsmanship and unparalleled refinement. The client’s journey is fully bespoke, with a highly personalized experience led by their chosen CELESTIQ dealer in collaboration with a one-on-one concierge to guide them, as well as access to a Cadillac designer and exclusive services. This process will be meticulously curated to forge a unique relationship between Cadillac, the client and their CELESTIQ through the Custom Commissioned build process. “With an extremely low volume of hand-built vehicles to be offered globally each year and an exclusive declaration process, CELESTIQ will truly be a custom-commissioned one-of-one,” said Harvey. “Each client will experience a personalized journey to make their vehicle exactly the way they desire.”
ENGINEERING EXCELLENCE
To create the most unique and expressive Cadillac ever, the CELESTIQ team rethought everything, resulting in the most technologically advanced vehicle in the brand’s history. This technological innovation enables CELESTIQ to be the ultimate expression of ultra-luxury and client customization.
CELESTIQ and Ultium
CELESTIQ channels the power of the revolutionary Ultium Platform, which is the foundation for CELESTIQ’s exhilarating performance and range. This dedicated EV propulsion architecture combines a 111-kWh battery pack and a two-motor, all-wheel-drive propulsion system to offer a GM-estimated 600 horsepower and 640 lb-ft of torque — and a GMestimated driving range of 300 miles1 (483 km) on a full charge. Unique among Ultium-based EVs are CELESTIQ’s 11.59:1 front and 11.63:1 rear gear ratios, which were specially calibrated to optimize range and performance. In addition to the impressive horsepower and torque, the vehicle is also projected to deliver one of the quickest 0-60mph acceleration in the segment of 3.8 seconds.