THE TOP 5 PO.ST URL SHORTENER FEATURES We all know that the Po.st URL Shortener is used to shorten the URL and to cut the domain as well. Here in this tutorial I am going to explain you the top 5 features of this URL Shortener that every Po.st user should know about.
What is Po.st URL Shortener? ď ľ
The most valuable tool for brands to track your audience engagement is Po.st URL Shortener. But Po.st had a variety of features available that makes everything easier from making short links to managing accounts.
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Here are some of the top features. 1.
Vanity Domains
2.
The Bookmarklet
3.
Integration with SMMS
4.
Managing Multiple Accounts/Users Under One Login
5.
Customizing the end of the URL
1. Vanity Domains:
You can use Vanity Domains if you want your brands to leverage your shared links and create a unique, recognizable asset.
Your brand name will be embedded in each uniquely branded URL and it showcases your brand’s personality.
It will automatically increase the self – branding and allow the users to click through links that are attached to your company.
2. The Bookmarklet:
An effective way to shorten your link from your browser window is by using the Bookmarklet.
You can shorten the link of your current page from your browser window without having to log into the dashboard of Po.st URL Shortener website.
All you need to do is, just simply click on the Bookmarklet button that is installed on your browser window and then a small box will pop-up on the page with a shortened Po.st link for that page.
To install the Bookmarklet, simply click, Tools -> Choose a desired campaign -> drag “Po.st Shortener” button onto your bookmarks bar of your browser window.
3. Integration with SMMS:
You can integrate a variety of Social Media Management Systems (SMMS) using Po.st Shortener. Below are some of the SMMS services that Po.st is integrated with.
Spredfast
Hootsuite
Adobe social
Sprinklr
Social flow
Each SMMS service has its own interface and processes, but you can easily integrate Po.st within your SMMS in just a few steps.
4. Managing Multiple accounts/users under one login: You can give access to several accounts and users under one login using Po.st. It is very flexible in giving your social media team to access and manage the shortened links for your different marketing campaigns.
Multiple Accounts: To add multiple accounts, just click on the drop-down menu within “my Profile”, and click on “Add New Account” within the Po.st URL dashboard.
Multiple Users: To add multiple users to an account, select the “Account” tab, and then add a user and designate whether or not they are a “Manager” (one who can post on behalf of the account) or an “Administrator” (one who may add or remove users/manager of the account).
5. Customizing the end of your URL:
You can customize the end of a shortened URL, to give your users clues to the content behind the links they are clicking on.
After you shorten a long link within the Po.st URL Dashboard, you can customize the end of the URL by clicking “Edit Link”.
Enter in your desired text and click “Save Changes” to customize your link.
This will ensure that the end of your link has been customized.
Conclusion: ď ľ
These are just a few of the Po.st URL features that make it easy to track your audience engagement across all social platforms. Po.st provides more benefits to brands than other link shortening services. Po.st is a completely free tool that provides the most valuable audience intelligence for your brand trying to understand the performance of your content strategy.
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Po.st can also power your social sharing buttons and reveal audience behaviors of the users engaging with the content on your site. By combining the Po.st URL Shortener with Po.st Sharing tool, you gather all types of audience data that forms a holistic picture of all your brand’s engagement online.