Pillar 2

02

Championing design across Ireland

Pillar 2 focuses on embedding design more deeply in society and the economy, to achieve better opportunities for the design sector and increase design’s impact

Pillar purpose

Displaying renewed commitment to designers, and delivering design- centric initiatives through clear collaboration with Enterprise Ireland and the Local Enterprise Offices and other key partners, focused on encouraging growth, collaboration, and increasing the provision of design education at all levels.

Relevance to vision, mission and values

Delivers the vision of increasing the design sector’s contribution to the economy through driving and supporting growth in the business community and public sector, while focusing on mission elements such as wider design agenda and growing designer participation with the Council.

Top-level objectives

• Increase awareness of the benefits of problem solving through design thinking in the public and private sectors • Grow participation of design sector with the Council • Display ownership for the design agenda in Ireland with an emphasis on delivering and communicating economic returns, and shaping future policy through the application of broad design innovation • Target meaningful impact, putting the designer’s success at the core of decision making under this pillar

Denis Manzke, Nufields, Runner-Up in the IBDC Micro Business Category in 2020